{"id":55565,"date":"2022-02-24T10:06:20","date_gmt":"2022-02-24T01:06:20","guid":{"rendered":"https:\/\/product-senses.mazrica.com\/?post_type=senseslab&amp;p=55565"},"modified":"2022-02-24T10:06:20","modified_gmt":"2022-02-24T01:06:20","slug":"what-is-cac","status":"publish","type":"senseslab","link":"https:\/\/mazrica.com\/product\/senseslab\/marketing\/what-is-cac","title":{"rendered":"CAC(\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8)\u3068\u306f?CPA\u3068\u306e\u9055\u3044\u3084\u8a08\u7b97\u65b9\u6cd5\u30fb\u524a\u6e1b\u65b9\u6cd5\u3092\u89e3\u8aac"},"content":{"rendered":"<p>\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u306b\u306f\u30b3\u30b9\u30c8\u304c\u304b\u304b\u3063\u3066\u3057\u307e\u3046\u305f\u3081\u3001\u30b3\u30b9\u30c8\u306e\u3042\u307e\u308a\u304b\u304b\u3089\u306a\u3044\u65e2\u5b58\u9867\u5ba2\u3078\u306e\u5bfe\u5fdc\u3070\u304b\u308a\u306b\u6ce8\u529b\u3057\u3066\u3057\u307e\u3046\u3068\u3044\u3046\u554f\u984c\u3092\u62b1\u3048\u3066\u3044\u308b\u65b9\u3082\u3044\u308b\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001\u4e8b\u696d\u306e\u7d99\u7d9a\u7684\u306a\u6210\u9577\u306e\u305f\u3081\u306b\u306f\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<br \/>\n\u305d\u3053\u3067\u6c17\u306b\u3059\u308b\u3079\u304d\u306a\u306e\u304cCAC\u3067\u3059\u3002\u4eca\u56de\u306f\u3001CAC\u306e\u5b9a\u7fa9\u3084\u8a08\u7b97\u65b9\u6cd5\u3001\u52b9\u679c\u7684\u306a\u524a\u6e1b\u65b9\u6cd5\u3092\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<p><strong><a id=\"senses-serviceguide-1\" href=\"https:\/\/product-senses.mazrica.com\/dldocument\/senses-serviceguide\" target=\"_blank\" rel=\"noopener\">\u25b6\u25b6\u3010\u7121\u6599ebook\u3011CAC\u3092\u52b9\u7387\u7684\u306b\u524a\u6e1b\uff01\u73fe\u5834\u306e\u5b9a\u7740\u3057\u3084\u3059\u3055\u3092\u610f\u8b58\u3057\u305fSFA\/CRM\u3068\u306f\uff1f<\/a><\/strong><\/p>\n<h2>CAC\uff08\u9867\u5ba2\u7372\u5f97\u5358\u4fa1\uff09\u3068\u306f\uff1f<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-284450\" src=\"https:\/\/product-senses.mazrica.com\/wp-content\/uploads\/2022\/02\/4e6d069e091c2a7b098a2a51231dfcb4.jpg\" alt=\"\" width=\"640\" height=\"410\" srcset=\"https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/4e6d069e091c2a7b098a2a51231dfcb4.jpg 800w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/4e6d069e091c2a7b098a2a51231dfcb4-300x192.jpg 300w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/4e6d069e091c2a7b098a2a51231dfcb4-768x492.jpg 768w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>CAC\u3068\u306f\u3001\u300c<strong>Customer Acquisition Cost<\/strong>\u300d\u306e\u7565\u3067\u3042\u308a\u3001\u300c\u9867\u5ba2\u7372\u5f97\u5358\u4fa1\u300d\u307e\u305f\u306f\u300c\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\u300d\u3068\u8a33\u3057\u307e\u3059\u3002<\/p>\n<p>\u3064\u307e\u308a\u3001CAC\u3068\u306f\u300c\u9867\u5ba2\u3092\u4e00\u4eba\u7372\u5f97\u3059\u308b\u306e\u306b\u8cbb\u3084\u3057\u305f\u5168\u3066\u306e\u8cbb\u7528\u300d\u3092\u610f\u5473\u3059\u308b\u306e\u3067\u3059\u3002<\/p>\n<p>\u3053\u306e\u5834\u5408\u306e\u300c\u5168\u3066\u306e\u8cbb\u7528\u300d\u3068\u306f\u4f01\u696d\u306e\u8a2d\u5b9a\u306b\u3088\u3063\u3066\u7570\u306a\u308b\u305f\u3081\u3001\u4f8b\u3048\u3070\u5e83\u544a\u8cbb\u7528\u3060\u3051\u3092\u6307\u3059\u5834\u5408\u3082\u3042\u308c\u3070\u3001\u4eba\u4ef6\u8cbb\u3084\u4ee3\u7406\u5e97\u8ca9\u58f2\u624b\u6570\u6599\u3001\u305d\u306e\u4ed6\u5916\u6ce8\u8cbb\u7528\u307e\u3067\u3092\u3082\u542b\u3081\u308b\u5834\u5408\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u4f01\u696d\u3068\u3057\u3066\u306f\u3001\u3067\u304d\u308b\u3060\u3051\u30b3\u30b9\u30c8\u3092\u6291\u3048\u3066\u9867\u5ba2\u7372\u5f97\u3092\u3057\u305f\u65b9\u304c\u5229\u76ca\u304c\u5927\u304d\u304f\u306a\u308b\u305f\u3081\u3001CAC\u3092\u4e0b\u3052\u3088\u3046\u3068\u52aa\u529b\u3057\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u9867\u5ba2\u3092\u4e00\u4eba\u7372\u5f97\u3059\u308b\u306e\u306b\u3044\u304f\u3089\u304b\u304b\u308b\u306e\u304b\uff1f\u304c\u628a\u63e1\u3067\u304d\u308c\u3070\u3001\u4e88\u7b97\u914d\u5206\u306a\u3069\u304c\u3057\u3084\u3059\u3044\u306a\u3069\u306e\u30e1\u30ea\u30c3\u30c8\u304c\u3042\u308b\u308f\u3051\u3067\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/tips\/business-efficiency-techniques\">\u9867\u5ba2\u7372\u5f97\u306e\u52b9\u679c\u7684\u306a\u65b9\u6cd5\u3068\u306f\uff1f\u65b0\u898f\u958b\u62d3\u304b\u3089\u30ea\u30d4\u30fc\u30bf\u30fc\u7372\u5f97\u307e\u3067\u5fb9\u5e95\u7406\u89e3<\/a><\/p>\n<h3>CAC\u306e\u8a08\u7b97\u65b9\u6cd5<\/h3>\n<p>CAC\u306f1\u304b\u6708\/3\u30f6\u6708(\u56db\u534a\u671f)\/1\u5e74\u306a\u3069\u76ee\u7684\u306b\u5fdc\u3058\u305f\u671f\u9593\u3092\u8a2d\u5b9a\u3057\u305f\u3046\u3048\u3067\u3001\u300c\u305d\u306e\u671f\u9593\u3067\u9867\u5ba2\u7372\u5f97\u306e\u305f\u3081\u306b\u8cbb\u3084\u3057\u305f\u91d1\u984d\u306e\u5408\u8a08\u300d\u3092\u300c\u7372\u5f97\u3057\u305f\u9867\u5ba2\u306e\u6570\u3067\u5272\u308b\u300d\u3053\u3068\u306b\u3088\u3063\u3066\u7b97\u51fa\u3057\u307e\u3059\u3002\u5f93\u3063\u3066\u8a08\u7b97\u5f0f\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n<p><strong class=\"article-marker yellow\"><span style=\"font-size: 20px;\">CAC \uff1d \u9867\u5ba2\u7372\u5f97\u306e\u305f\u3081\u306b\u8cbb\u3084\u3057\u305f\u91d1\u984d \u00f7 \u65b0\u898f\u9867\u5ba2\u7372\u5f97\u6570<\/span><\/strong><\/p>\n<p>\u4f8b\u3048\u3070\u3001\u4e00\u304b\u6708\u306b\u9867\u5ba2\u7372\u5f97\u306e\u305f\u3081\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u55b6\u696d\u30b3\u30b9\u30c8\u3068\u3057\u306680 \u4e07\u5186\u3092\u304b\u3051\u3001\u305d\u306e\u6708\u306b80\u540d(80\u793e)\u306e\u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3057\u305f\u5834\u5408\u3001\u305d\u306e\u6708\u306eCAC\u306f1\u4e07\u5186\u3068\u306a\u308a\u307e\u3059<\/p>\n<h3>CAC\u3068CPA\u3068\u306e\u9055\u3044<\/h3>\n<p>CAC\u3068\u4f3c\u305f\u8a00\u8449\u306bCPA(Cost Per Action\/Acquisition)\u3068\u3044\u3046\u3082\u306e\u304c\u3042\u308a\u3001\u3053\u3061\u3089\u3082\u9867\u5ba2\u7372\u5f97\u5358\u4fa1\u3068\u3044\u3046\u610f\u5473\u306b\u306a\u308a\u307e\u3059\u304c\u3001CAC\u3068\u306f\u4f7f\u7528\u3055\u308c\u308b\u5834\u9762\u304c\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>CAC\u306f\u524d\u8ff0\u306e\u3068\u304a\u308a\u3001\u4e00\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u306e\u306b\u8cbb\u3084\u3057\u305f\u5168\u3066\u306e\u8cbb\u7528\u3092\u8868\u3057\u307e\u3059\u304c\u3001CPA\u306f\u4e3b\u306b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u7528\u3044\u3089\u308c\u308b\u3053\u3068\u304c\u591a\u304f\u3001\u7279\u306b\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u5e83\u544a\u7b49\u306e\u7279\u5b9a\u306e\u65bd\u7b56\u306b\u3064\u3044\u3066<strong>\u4e00\u56de\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u7372\u5f97\u3059\u308b\u306e\u306b\u304b\u304b\u308b\u8cbb\u7528<\/strong>\u3092\u8868\u3059\u306e\u306b\u4f7f\u308f\u308c\u307e\u3059\u3002<\/p>\n<p>\u898b\u8fbc\u307f\u9867\u5ba2\u306e\u7372\u5f97\u306b\u7740\u76ee\u3057\u305f\u3001\u300c\u30ea\u30fc\u30c9\u7372\u5f97\u5358\u4fa1\uff08CPL\uff09\u300d\u3068\u3044\u3046\u6307\u6a19\u3082\u3042\u308a\u307e\u3059\u304c\u3001CPA\u3068\u540c\u3058\u610f\u5473\u3067\u4f7f\u308f\u308c\u308b\u5834\u5408\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3>CAC\u3068LTV\u306e\u95a2\u4fc2\u6027<\/h3>\n<p>LTV\u3068\u306f\u300c<strong>Life TIme Value<\/strong>\uff08\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff09\u300d\u306e\u7565\u3067\u3042\u308a\u3001\u4e00\u4eba\u306e\u9867\u5ba2\u304c\u751f\u6daf\u306e\u3046\u3061\u3067\u4f01\u696d\u306b\u5bfe\u3057\u3066\u3082\u305f\u3089\u3059\u5229\u76ca\u3092\u8868\u3057\u307e\u3059\u3002<\/p>\n<p>\u3064\u307e\u308a\u3001\u4e00\u56de\u306e\u8cfc\u5165\u3060\u3051\u3067\u306a\u304f\u3001\u4e8c\u56de\u76ee\u3001\u4e09\u56de\u76ee\u4ee5\u964d\u306e\u8cfc\u5165\u306b\u3088\u308b\u5229\u76ca\u3082\u542b\u3093\u3060\u5024\u306b\u306a\u308b\u305f\u3081\u3001LTV\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u306f\u9593\u63a5\u7684\u306b\u65e2\u5b58\u9867\u5ba2\u3092\u7dad\u6301\u3059\u308b\u3053\u3068\u3092\u610f\u5473\u3057\u307e\u3059\u3002<\/p>\n<p>LTV\u306e\u4e00\u822c\u7684\u306a\u7b97\u51fa\u5f0f\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n<p><strong class=\"article-marker yellow\"><span style=\"font-size: 20px;\">LTV\uff1d\u5e73\u5747\u8cfc\u8cb7\u5358\u4fa1 \u00d7 \u5e73\u5747\u8cfc\u8cb7\u983b\u5ea6 \u00d7 \u5e73\u5747\u7d99\u7d9a\u671f\u9593<\/span><\/strong><\/p>\n<p>\u4f8b\u3048\u3070\u3001\uffe510,000\u306e\u5546\u54c1\u3092\u6708\u306b2\u56de\u30016\u304b\u6708\u9593\u8cfc\u5165\u3057\u305f\u3068\u3059\u308b\u3068\u3001<\/p>\n<p>\uffe510,000\u00d72\u00d76=\uffe5120,000<\/p>\n<p>\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>CAC\u3092\u52a0\u5473\u3057\u305f\u5834\u5408\u306f\u3001<\/p>\n<p><strong><span style=\"font-size: 20px;\">LTV\uff1d\uff08\u5e73\u5747\u8cfc\u8cb7\u5358\u4fa1 &#8211; \u9867\u5ba2\u7372\u5f97\u5358\u4fa1(CAC)\uff09 \u00d7 \u5e73\u5747\u8cfc\u8cb7\u983b\u5ea6 \u00d7 \u5e73\u5747\u7d99\u7d9a\u671f\u9593<\/span><\/strong><\/p>\n<p>\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>CAC\uff08\u30b3\u30b9\u30c8\uff09\u304cLTV\uff08\u5229\u76ca\uff09\u3092\u4e0a\u56de\u3063\u3066\u3044\u308b\u3068\u3001\u4e8b\u696d\u306e\u72b6\u614b\u304c\u60aa\u3044\u3068\u3044\u3046\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3059\u3002CAC\/LTV\u3092\u8a08\u7b97\u3059\u308b\u3053\u3068\u3067\u3001\u4e00\u9867\u5ba2\u3042\u305f\u308a\u306e\u53ce\u76ca\u6027\u3092\u8abf\u3079\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u3053\u306e\u4e00\u9867\u5ba2\u3042\u305f\u308a\u306e\u53ce\u76ca\u6027\u306e\u3053\u3068\u3092<strong class=\"article-marker green\">\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9<\/strong>\u3068\u8a00\u3044\u307e\u3059\u3002<\/p>\n<p><strong><u>LTV\/CAC&gt;\uff11<\/u><\/strong>\u306e\u5834\u5408\u306f<u>\u9ed2\u5b57<\/u>\u3067\u3042\u308a\u3001\u5229\u76ca\u304c\u51fa\u305b\u3066\u3044\u308b\u72b6\u614b\u3067\u3059\u3002<\/p>\n<p><strong><u>LTV\/CAC&lt;\uff11<\/u><\/strong>\u3067\u3042\u308b\u5834\u5408\u306f<u>\u8d64\u5b57<\/u>\u3067\u3042\u308a\u3001\u58f2\u308c\u3070\u58f2\u308b\u307b\u3069\u640d\u3092\u3057\u3066\u3057\u307e\u3044\u307e\u3059\u3002<\/p>\n<p>\u4e00\u822c\u7684\u306b<strong><u>LTV\/CAC\u2267\uff13<\/u><\/strong>\u306e\u6642\u304c\u6700\u9069\u306a\u6570\u5024\u3060\u3068\u3044\u308f\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>LTV\/CAC\u304c1\u3060\u3068\u5229\u76ca\u306f\u51fa\u305b\u3066\u306f\u3044\u307e\u3059\u304c\u3001\u8a2d\u5b9a\u3057\u305f\u671f\u9593\u304c\u9577\u3044\u3068\u5c06\u6765\u7684\u306b\u306f\u5229\u76ca\u304c\u51fa\u305b\u305f\u3068\u3057\u3066\u3082\u30ad\u30e3\u30c3\u30b7\u30e5\u30d5\u30ed\u30fc\uff08\u53ce\u5165\u304b\u3089\u652f\u51fa\u3092\u5dee\u3057\u5f15\u3044\u3066\u624b\u5143\u306b\u6b8b\u308b\u8cc7\u91d1\uff09\u304c\u554f\u984c\u306b\u306a\u308b\u5834\u5408\u304c\u3042\u308b\u304b\u3089\u3067\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/management\/lifetime-value\">LTV\uff08\u30e9\u30a4\u30d5\u30bf\u30a4\u30e0\u30d0\u30ea\u30e5\u30fc\uff09\u3068\u306f\uff1f\u610f\u5473\u3068\u8a08\u7b97\u65b9\u6cd5\u30fbLTV\u5411\u4e0a\u306b\u6709\u52b9\u306a\u55b6\u696d\u6226\u7565<\/a><\/p>\n<h2>CAC\uff08\u9867\u5ba2\u7372\u5f97\u5358\u4fa1\uff09\u306e\u69cb\u6210\u8981\u7d20<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-284451\" src=\"https:\/\/product-senses.mazrica.com\/wp-content\/uploads\/2022\/02\/9486c97fd3c08a41cd2343fc0e6c569f.jpg\" alt=\"\" width=\"640\" height=\"410\" srcset=\"https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/9486c97fd3c08a41cd2343fc0e6c569f.jpg 800w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/9486c97fd3c08a41cd2343fc0e6c569f-300x192.jpg 300w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/9486c97fd3c08a41cd2343fc0e6c569f-768x492.jpg 768w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>\u65b0\u898f\u9867\u5ba2\u306e\u4e2d\u306b\u306f\u3001\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6d3b\u52d5\u306b\u3088\u3063\u3066\u6d41\u5165\u3059\u308b\u4ee5\u5916\u306b\u3082\u3001\u53e3\u30b3\u30df\u3084\u691c\u7d22\u3068\u3044\u3063\u305f\u7d4c\u8def\u3067\u81ea\u7136\u6d41\u5165\u3059\u308b\u9867\u5ba2\u3082\u3044\u307e\u3059\u3002<\/p>\n<p>\u3042\u308b\u671f\u9593\u306b\u5b9f\u65bd\u3057\u305f\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3084\u5e83\u544a\u5ba3\u4f1d\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u6b63\u78ba\u306b\u6e2c\u308d\u3046\u3068\u3059\u308b\u5834\u5408\u3001\u5168\u4f53\u306e\u65b0\u898f\u9867\u5ba2\u6570\u304b\u3089\u81ea\u7136\u6d41\u5165\u3057\u305f\u9867\u5ba2\u6570\u3092\u7701\u304b\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u3001CAC\u306f\u9867\u5ba2\u306e\u6d41\u5165\u7d4c\u8def\u5225\u306b3\u7a2e\u985e\u306b\u5206\u3051\u3089\u308c\u307e\u3059\u3002<\/p>\n<h3>Organic CAC<\/h3>\n<p>\u81ea\u7136\u7372\u5f97\u3067\u304d\u305f\u9867\u5ba2\u306e\u7372\u5f97\u30b3\u30b9\u30c8\u3092\u30aa\u30fc\u30ac\u30cb\u30c3\u30afCAC\u3068\u3044\u3044\u307e\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u5148\u8ff0\u3057\u305f\u3088\u3046\u306a\u65e2\u5b58\u9867\u5ba2\u304b\u3089\u306e\u7d39\u4ecb\u3084\u5ba3\u4f1d\u3001\u691c\u7d22\u306a\u3069\u306e\u7d4c\u8def\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u9867\u5ba2\u306f\u5fc5\u305a\u3057\u3082\u5e83\u544a\u306a\u3069\u306e\u65bd\u7b56\u306b\u3088\u3063\u3066\u306e\u307f\u7372\u5f97\u3067\u304d\u308b\u308f\u3051\u3067\u306f\u306a\u3044\u306e\u3067\u3001CAC\u3092\u78ba\u8a8d\u3059\u308b\u5834\u5408\u306f\u30aa\u30fc\u30ac\u30cb\u30c3\u30afCAC\u3082\u898b\u843d\u3068\u3055\u306a\u3044\u3088\u3046\u306b\u6ce8\u610f\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h4><strong>\u25cfOrganic CAC\u306e\u8a08\u7b97\u65b9\u6cd5<\/strong><\/h4>\n<p>Organic CAC\u306e\u8a08\u7b97\u5f0f\u306f\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p><span style=\"font-weight: 400; font-size: 20px;\">Organic CAC=\u81ea\u7136\u5897\u306e\u9867\u5ba2\u306b\u8cbb\u3084\u3057\u305f\u91d1\u984d\u00f7\u81ea\u7136\u5897\u30c1\u30e3\u30cd\u30eb\u304b\u3089\u306e\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u6570<\/span><\/p>\n<p>\u4f8b\u3048\u3070\u3001\u4f01\u696dX\u306f\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306eSEO\u5bfe\u7b56\u306e\u305f\u3081\u306e\u30c4\u30fc\u30eb\u3084\u30b9\u30bf\u30c3\u30d5\u306e\u4eba\u4ef6\u8cbb\u306b10\u4e07\u5186\u306e\u4e88\u7b97\u3092\u5272\u308a\u5f53\u3066\u3001\u305d\u306e\u7d50\u679c\u3001\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u3084SNS\u304b\u3089100\u4eba\u306e\u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3057\u307e\u3057\u305f\u3002\u3059\u308b\u3068\u3001Organic CAC\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u8a08\u7b97\u3055\u308c\u307e\u3059\u3002<\/p>\n<p>\u30aa\u30fc\u30ac\u30cb\u30c3\u30afCAC=SEO\u5bfe\u7b56&amp;\u4eba\u4ef6\u8cbb\uff0810\u4e07\u5186\uff09\u00f7\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u6570\uff08100\u4eba\uff09=1,000\u5186\/\u4eba<\/p>\n<p>\u3053\u306e\u5834\u5408\u3001\u4f01\u696dX\u306f\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u30c1\u30e3\u30cd\u30eb\u3092\u901a\u3058\u30661\u4eba\u306e\u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306b\u3001\u5e73\u5747\u3057\u30661,000\u5186\u306e\u5e83\u544a\u8cbb\u7528\u3092\u304b\u3051\u305f\u3068\u3044\u3048\u307e\u3059\u3002<\/p>\n<h3>Paid CAC<\/h3>\n<p>\u6709\u6599\u30c1\u30e3\u30cd\u30eb\u3067\u306e\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\u306e\u3053\u3068\u3092\u30da\u30a4\u30c9CAC\u3068\u3044\u3044\u307e\u3059\u3002<\/p>\n<p>CM\u3084\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u5e83\u544a\u306a\u3069\u306f\u3082\u3061\u308d\u3093\u3001\u30bb\u30df\u30ca\u30fc\u3084\u5c55\u793a\u4f1a\u3078\u306e\u53c2\u52a0\u3001\u958b\u50ac\u306a\u3069\u9867\u5ba2\u7372\u5f97\u306e\u610f\u56f3\u3092\u6301\u3063\u305f\u65bd\u7b56\u3059\u3079\u3066\u306e\u8cbb\u7528\u3092\u542b\u307f\u307e\u3059\u3002<\/p>\n<p>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u306e\u9867\u5ba2\u7372\u5f97\u52b9\u7387\u3092\u8b70\u8ad6\u3059\u308b\u969b\u306f\u3001\u65bd\u7b56\u306e\u5f71\u97ff\u5ea6\u304c\u898b\u3048\u3084\u3059\u3044Paid CAC\u3092\u6307\u6a19\u306b\u7f6e\u304f\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h4><strong>\u25cfPaid CAC\u306e\u8a08\u7b97\u65b9\u6cd5<\/strong><\/h4>\n<p>Paid CAC\u306e\u8a08\u7b97\u5f0f\u306f\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p><span style=\"font-size: 20px;\">Paid CAC=\u6709\u6599\u306e\u9867\u5ba2\u7372\u5f97\u306b\u8cbb\u3084\u3057\u305f\u91d1\u984d\u00f7\u6709\u6599\u30c1\u30e3\u30cd\u30eb\u304b\u3089\u306e\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u6570<\/span><\/p>\n<p>\u4f8b\u3048\u3070\u3001\u4f01\u696dY\u306f\u3001Google AdWords\u3084Facebook\u5e83\u544a\u306a\u3069\u306e\u6709\u6599\u5e83\u544a\u306b50\u4e07\u5186\u306e\u5e83\u544a\u4e88\u7b97\u3092\u304b\u3051\u3001\u305d\u306e\u7d50\u679c\u3001\u5e83\u544a\u3092\u901a\u3058\u3066200\u4eba\u306e\u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3057\u307e\u3057\u305f\u3002\u3059\u308b\u3068\u3001Paid CAC\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u8a08\u7b97\u3055\u308c\u307e\u3059\u3002<\/p>\n<p>Paid CAC= \u5e83\u544a\u4e88\u7b97\uff0850\u4e07\u5186\uff09\u00f7\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u6570\uff08200\u4eba\uff09=2,500\u5186\/\u4eba<br \/>\n\u200b<br \/>\n\u3053\u306e\u5834\u5408\u3001\u4f01\u696dY\u306f\u6709\u6599\u5e83\u544a\u30c1\u30e3\u30cd\u30eb\u3092\u901a\u3058\u30661\u4eba\u306e\u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306b\u3001\u5e73\u5747\u3057\u30662,500\u5186\u306e\u5e83\u544a\u8cbb\u7528\u3092\u304b\u3051\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>Blended CAC<\/h3>\n<p>\u300cOrganic CAC\u300d\u3068\u300cPaid CAC\u300d\u306e\u4e8c\u3064\u3092\u5408\u308f\u305b\u305f\u30b3\u30b9\u30c8\u3092Blended CAC\u3068\u3044\u3044\u307e\u3059\u3002\u4e00\u822c\u7684\u306bCAC\u3068\u3044\u3046\u5834\u5408\u306fBlended CAC\u3092\u6307\u3057\u3066\u3044\u308b\u3068\u8003\u3048\u3066\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u9867\u5ba2\u6570\u306f\u5897\u52a0\u3057\u3066\u3044\u308b\u3051\u308c\u3069\u3082\u53ce\u76ca\u306f\u8d64\u5b57\u306b\u306a\u3063\u3066\u3044\u308b\u3068\u3044\u3046\u72b6\u6cc1\u304c\u3042\u308b\u3068\u3057\u307e\u3059\u3002\u3053\u306e\u3068\u304d\u3001\u5f15\u304d\u7d9a\u304d\u9867\u5ba2\u6570\u306e\u5897\u52a0\u3092\u8ffd\u6c42\u3059\u3079\u304d\u304b\u3001\u9ed2\u5b57\u5316\u3092\u512a\u5148\u3055\u305b\u308b\u3079\u304d\u304b\u3068\u3044\u3046\u9078\u629e\u3092\u8e0f\u307e\u3048\u3066\u5bfe\u7b56\u3092\u65bd\u3059\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u3053\u306e\u3088\u3046\u306a\u5834\u5408\u306b\u306f\u3001Blended CAC\u3092\u5206\u89e3\u3057\u3066\u3001Organic CAC\u3068Paid CAC\u306b\u5206\u3051\u3066\u898b\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>Organic CAC\u306e\u52b9\u7387\u304c\u826f\u3044\u3088\u3046\u306a\u3089\u5e83\u544a\u8cbb\u7528\u3092\u4e0b\u3052\u3066Paid CAC\u3092\u7279\u306b\u6291\u3048\u308b\u3001\u3068\u3044\u3063\u305f\u67d4\u8edf\u306a\u5bfe\u7b56\u306b\u3088\u3063\u3066BlendedCAC\u3092\u4f4e\u6e1b\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h4><strong>\u25cfBlended CAC\u306e\u8a08\u7b97\u65b9\u6cd5<\/strong><\/h4>\n<p>Blended CAC\u306e\u8a08\u7b97\u5f0f\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p><span style=\"font-size: 20px;\">Blended CAC=\uff08\u55b6\u696d\u30fb\u30de\u30fc\u30b1\u304c\u9867\u5ba2\u7372\u5f97\u306b\u8cbb\u3084\u3057\u305f\u5168\u30b3\u30b9\u30c8\uff09\u00f7\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u6570<\/span><\/p>\n<p>\u4f8b\u3048\u3070\u3001\u4f01\u696dZ\u306f\u3001\u4ee5\u4e0b\u306e2\u3064\u306e\u7570\u306a\u308b\u30c1\u30e3\u30cd\u30eb\u3092\u4f7f\u7528\u3057\u3066\u9867\u5ba2\u3092\u7372\u5f97\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u30c1\u30e3\u30cd\u30eb\uff1a<\/p>\n<ul>\n<li>SEO\u5bfe\u7b56&amp;\u4eba\u4ef6\u8cbb\uff1a20\u4e07\u5186<\/li>\n<li>\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u6570\uff1a100\u4eba<\/li>\n<\/ul>\n<p>\u8ab2\u91d1\u578b\u5e83\u544a\u30c1\u30e3\u30cd\u30eb\uff1a<\/p>\n<ul>\n<li>\u5e83\u544a\u4e88\u7b97\uff1a30\u4e07\u5186<\/li>\n<li>\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u6570\uff1a150\u4eba<\/li>\n<\/ul>\n<p>\u3053\u306e\u5834\u5408\u3001Blended CAC\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u8a08\u7b97\u3055\u308c\u307e\u3059\u3002<\/p>\n<p>Blended CAC=\u55b6\u696d\u30fb\u30de\u30fc\u30b1\u304c\u9867\u5ba2\u7372\u5f97\u306b\u8cbb\u3084\u3057\u305f\u5168\u30b3\u30b9\u30c8\uff0850\u4e07\u5186\uff09\u00f7\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u6570\uff08250\u4eba\uff09=2,000\u5186\/\u4eba<\/p>\n<p>\u3053\u306e\u5834\u5408\u3001\u4f01\u696dZ\u306f\u5168\u4f53\u7684\u306a\u30c1\u30e3\u30cd\u30eb\u3092\u901a\u3058\u30661\u4eba\u306e\u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306b\u3001\u5e73\u5747\u3057\u30662,000\u5186\u306e\u5e83\u544a\u8cbb\u7528\u3092\u304b\u3051\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><strong class=\"article-marker yellow\"><a id=\"senses-serviceguide-2\" href=\"https:\/\/product-senses.mazrica.com\/dldocument\/senses-serviceguide\" target=\"_blank\" rel=\"noopener\"><b>\u25b6\u25b6\u3010\u7121\u6599ebook\u3011\u30c1\u30e3\u30cd\u30eb\u3054\u3068\u306e\u30b3\u30b9\u30c8\u3084\u58f2\u308a\u4e0a\u3052\u3092\u81ea\u52d5\u3067\u53ef\u8996\u5316\u3067\u304d\u308b\u30c4\u30fc\u30eb\u3068\u306f\uff1f<\/b><\/a><\/strong><\/p>\n<h2>CAC(\u9867\u5ba2\u7372\u5f97\u5358\u4fa1)\u3092\u628a\u63e1\u3059\u308b\u30e1\u30ea\u30c3\u30c8<\/h2>\n<p>CAC\u3092\u77e5\u308b\u3053\u3068\u3067\u5f97\u3089\u308c\u308b\u30e1\u30ea\u30c3\u30c8\u306b\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u3042\u308a\u307e\u3059<\/p>\n<h3>\u8cbb\u7528\u5bfe\u52b9\u679c\u306e\u9ad8\u3044\u9867\u5ba2\u7372\u5f97\u30c1\u30e3\u30cd\u30eb\u304c\u308f\u304b\u308b<\/h3>\n<p>\u8907\u6570\u3042\u308b\u9867\u5ba2\u7372\u5f97\u30c1\u30e3\u30cd\u30eb\u306e\u4e2d\u3067\u3082\u7279\u306b\u4f55\u306b\u529b\u3092\u5165\u308c\u305f\u3089\u826f\u3044\u304b\u304c\u308f\u304b\u308c\u3070\u3001\u3088\u308a\u52b9\u7387\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u55b6\u696d\u6d3b\u52d5\u304c\u884c\u3048\u307e\u3059\u3002<\/p>\n<p>\u3064\u307e\u308a\u3001CAC\u3092\u8abf\u3079\u3066\u4f4e\u30b3\u30b9\u30c8\u3067\u591a\u304f\u306e\u9867\u5ba2\u3092\u7372\u5f97\u3067\u304d\u3066\u3044\u308b\u65bd\u7b56\u3092\u5224\u65ad\u3059\u308b\u3053\u3068\u3067\u3001\u305d\u306e\u5f37\u307f\u3092\u751f\u304b\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u8cbb\u7528\u5bfe\u52b9\u679c\u306f\u65e5\u3005\u5909\u5316\u3059\u308b\u5e02\u5834\u306b\u5408\u308f\u305b\u3066\u5909\u5316\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<p>\u305d\u306e\u5909\u5316\u306b\u67d4\u8edf\u306b\u5bfe\u5fdc\u3057\u3001\u9069\u5207\u306a\u30c1\u30e3\u30cd\u30eb\u306b\u6295\u8cc7\u3092\u96c6\u4e2d\u3055\u305b\u3066\u6700\u3082\u52b9\u7387\u3088\u304f\u52b9\u679c\u3092\u5f97\u308b\u305f\u3081\u306b\u3001CAC\u306e\u628a\u63e1\u306f\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<\/p>\n<h3>\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u3092\u8a08\u6e2c\u3067\u304d\u308b<\/h3>\n<p>\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u3068\u306f\u3001\u5148\u8ff0\u3057\u305f\u3088\u3046\u306b\u3001<strong class=\"article-marker yellow\">\u4e00\u9867\u5ba2\u5f53\u305f\u308a\u306e\u53ce\u76ca\u6027\uff08CAC\/LTV\uff09<\/strong>\u306e\u3053\u3068\u3067\u3059\u3002\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u306e\u6700\u9069\u5024\u306f3\u4ee5\u4e0a\u3067\u3042\u308b\u306e\u3067\u3001\u3053\u308c\u306b\u3088\u3063\u3066LTV\u306e\u76ee\u6a19\u5024\u3084\u3001CAC\u306e\u76ee\u5b89\u3092\u7279\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>CAC\u306e\u76ee\u5b89\u3068\u3057\u3066\u306fLTV\u306e3\u5206\u306e1\u4ee5\u4e0b\u306b\u3059\u308b\u3079\u304d\u3068\u3044\u3046\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>SaaS\u30d3\u30b8\u30cd\u30b9\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u306e\u30b3\u30b9\u30c8\u304c\u5148\u884c\u3057\u3001\u5951\u7d04\u5f8c\u306b\u305d\u308c\u3089\u3092\u56de\u53ce\u3057\u3066\u3044\u304f\u30e2\u30c7\u30eb\u306a\u306e\u3067\u3001LTV\u3084CAC\u306e\u5177\u4f53\u7684\u306a\u6570\u5024\u76ee\u5b89\u3092\u3082\u3068\u306b\u3001\u5229\u76ca\u3092\u898b\u8d8a\u3057\u305f\u9069\u5207\u306a\u6295\u8cc7\u304c\u884c\u3048\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/knowledge\/about-subscription-business\">\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30d3\u30b8\u30cd\u30b9\u3068\u306f\uff1f\u6210\u529f\u306e\u30dd\u30a4\u30f3\u30c8\u3084\u7a2e\u985e\u3092\u5fb9\u5e95\u89e3\u8aac<\/a><\/p>\n<h2>CAC(\u9867\u5ba2\u7372\u5f97\u5358\u4fa1)\u306e\u6d3b\u7528\u624b\u98064\u30b9\u30c6\u30c3\u30d7<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-284452\" src=\"https:\/\/product-senses.mazrica.com\/wp-content\/uploads\/2022\/02\/6cef7017a400ff4febc5f9aa1bc8e129.png\" alt=\"\" width=\"640\" height=\"410\" srcset=\"https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/6cef7017a400ff4febc5f9aa1bc8e129.png 800w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/6cef7017a400ff4febc5f9aa1bc8e129-300x192.png 300w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/6cef7017a400ff4febc5f9aa1bc8e129-768x492.png 768w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>CAC\u306e\u6982\u8981\u3092\u8e0f\u307e\u3048\u305f\u3046\u3048\u3067\u3001\u5b9f\u969b\u306bCAC\u3092\u6d3b\u7528\u3059\u308b\u969b\u306e\u624b\u9806\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>1.\u8a08\u6e2c\u671f\u9593\u3001\u30b3\u30b9\u30c8\u3001\u9867\u5ba2\u5185\u8a33\u3092\u5b9a\u7fa9\u3065\u3051\u308b<\/h3>\n<p>CAC\u306e\u8a08\u6e2c\u671f\u9593\u306f\u3069\u306e\u304f\u3089\u3044\u306e\u30b9\u30d1\u30f3\u3067\u8a2d\u3051\u308b\u306e\u304b\u3001\u3069\u3053\u307e\u3067\u306e\u30b3\u30b9\u30c8\u3092\u7b97\u51fa\u3059\u308b\u306e\u304b\u3001\uff08\u4f8b\u3048\u3070\u4eba\u4ef6\u8cbb\u3084\u5916\u6ce8\u8cbb\u306a\u3069\u3082\u542b\u3081\u308b\u306e\u304b\u3001\u9867\u5ba2\u306f\u81ea\u7136\u6d41\u5165\u3084\u5e83\u544a\u304b\u3089\u306e\u6d41\u5165\u306a\u3069\u7d4c\u8def\u306b\u3088\u3063\u3066\u7d5e\u3063\u3066\u7b97\u51fa\u3059\u308b\u306e\u304b\u7b49\uff09\u3001\u4e8b\u524d\u306b\u5fc5\u8981\u4e8b\u9805\u3092\u8a73\u3057\u304f\u5b9a\u7fa9\u3065\u3051\u3066\u304a\u304f\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>\u3053\u308c\u3092\u304a\u308d\u305d\u304b\u306b\u3059\u308b\u3068\u3001\u5f8c\u304b\u3089\u60c5\u5831\u3092\u4ed8\u3051\u8db3\u3059\u3053\u3068\u306b\u306a\u3063\u3066\u30c7\u30fc\u30bf\u306b\u305a\u308c\u304c\u751f\u3058\u305f\u308a\u3001\u8abf\u3079\u305f\u3044\u30c7\u30fc\u30bf\u304b\u3089\u9038\u308c\u305f\u3082\u306e\u306b\u306a\u3063\u3066\u3057\u307e\u3046\u6050\u308c\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u8a2d\u5b9a\u3057\u305f\u60c5\u5831\u306f\u30c1\u30fc\u30e0\u5185\u3067\u5fc5\u305a\u5171\u6709\u3059\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>2.\u76ee\u6a19\u5024\u3092\u8a2d\u5b9a\u3059\u308b<\/h3>\n<p>\u7d9a\u3044\u3066\u3001\u76ee\u6a19\u5024\u3092\u6c7a\u3081\u307e\u3059\u3002<\/p>\n<p>\u9867\u5ba2\u7372\u5f97\u306b\u8cbb\u3084\u3057\u305f\u30b3\u30b9\u30c8\u3092\u56de\u53ce\u3059\u308b\u3053\u3068\u304c\u30b4\u30fc\u30eb\u306b\u306a\u308b\u306e\u3067\u3001\u5148\u306b\u56de\u53ce\u671f\u9593\u306e\u76ee\u6a19\u3092\u6c7a\u3081\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u300c1\u5e74\u3067\u56de\u53ce\u300d\u3068\u5b9a\u3081\u305f\u5834\u5408\u3001\u305d\u306e\u4e00\u5e74\u9593\u5206\u306eLTV\u304cCAC\u3092\u4e0a\u56de\u308b\u3088\u3046\u306b\u76ee\u6a19\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<p>\u3082\u3061\u308d\u3093\u3001\u4e8b\u696d\u306e\u5909\u5bb9\u3084\u305d\u306e\u4ed6\u306e\u60c5\u52e2\u306e\u5909\u5316\u306b\u5408\u308f\u305b\u3066\u67d4\u8edf\u306b\u5bfe\u5fdc\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u305f\u3081\u3001\u4e09\u304b\u6708\u3054\u3068\u3084\u534a\u5e74\u3054\u3068\u306a\u3069\u306b\u76ee\u6a19\u306e\u898b\u76f4\u3057\u3092\u3059\u308b\u6a5f\u4f1a\u3092\u8a2d\u3051\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>3.\u5b9a\u671f\u7684\u306b\u6570\u5024\u3092\u7b97\u51fa\u3057\u3001\u76ee\u6a19\u3068\u306e\u4e56\u96e2\u3092\u78ba\u8a8d\u3059\u308b<\/h3>\n<p>\u76ee\u6a19\u3092\u6c7a\u3081\u305f\u3089\u3001\u5b9a\u671f\u7684\u306b\u5b9f\u969b\u306b\u6570\u5024\u3092\u7b97\u51fa\u3057\u3001\u76ee\u6a19\u3088\u308a\u30b3\u30b9\u30c8\u304c\u9ad8\u304f\u306a\u3063\u3066\u306a\u3044\u304b\u78ba\u8a8d\u3057\u307e\u3059\u3002<\/p>\n<p>\u76ee\u6a19\u3068\u306e\u4e56\u96e2\u3060\u3051\u3067\u306a\u304f\u3001\u63a8\u79fb\u306e\u69d8\u5b50\u3082\u91cd\u8981\u306a\u306e\u3067\u3001\u6025\u306b\u9ad8\u9a30\u3057\u305f\u308a\u3057\u3066\u3044\u306a\u3044\u304b\u78ba\u8a8d\u3057\u3001\u65e9\u3081\u306e\u6539\u5584\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u6570\u5024\u306e\u7b97\u51fa\u30bf\u30a4\u30df\u30f3\u30b0\u306e\u30eb\u30fc\u30c6\u30a3\u30f3\u5316\u3084\uff08\u6708\u521d\u3081\u306b\u7b97\u51fa\u3057\u3001\u6bce\u670810\u65e5\u524d\u5f8c\u306b\u5171\u6709\u3059\u308b\u306a\u3069\uff09\u3001\u8a18\u9332\u306e\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3092\u5b9a\u3081\u3066\u304a\u304f\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002<\/p>\n<h3>4.\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u6539\u5584\u7b56\u3092\u5b9f\u884c\u3059\u308b<\/h3>\n<p>\u76ee\u6a19\u3088\u308a\u30b3\u30b9\u30c8\u304c\u9ad8\u304f\u306a\u3063\u3066\u3044\u305f\u3089\u3001\u65bd\u7b56\u306e\u6709\u52b9\u6027\u304c\u920d\u3063\u3066\u3044\u308b\u8a3c\u62e0\u3067\u3059\u3002<\/p>\n<p>\u7279\u306b\u52b9\u7387\u304c\u60aa\u3044\u30c1\u30e3\u30cd\u30eb\u306e\u30b3\u30b9\u30c8\u30c0\u30a6\u30f3\u3084\u3001\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u898b\u76f4\u3057\u7b49\u3092\u691c\u8a0e\u3057\u3001\u6539\u5584\u7b56\u3092\u7acb\u3066\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<p>\u305d\u306e\u5f8c\u306f\uff13,\uff14\u3092\u7e70\u308a\u8fd4\u3057\u3001\u7b97\u51fa\u21d2\u78ba\u8a8d\u21d2\u6539\u5584\u3068\u3044\u3046PDCA\u30b5\u30a4\u30af\u30eb\u3092\u56de\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>PDCA\u3092\u52b9\u7387\u7684\u306b\u56de\u3059\u30b3\u30c4\u306b\u3064\u3044\u3066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\/>\n\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/knowledge\/pdca-example\">\u52b9\u7387\u7684\u306bPDCA\u30b5\u30a4\u30af\u30eb\u3092\u56de\u30593\u3064\u306e\u30b3\u30c4\u3092\u7d39\u4ecb<\/a><\/p>\n<h2>CAC\uff08\u9867\u5ba2\u7372\u5f97\u5358\u4fa1\uff09\u306e\u524a\u6e1b\u30fb\u6539\u5584\u65b9\u6cd5<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-284453\" src=\"https:\/\/product-senses.mazrica.com\/wp-content\/uploads\/2022\/02\/31c4f06e50d428071900bfe5239f8f34.png\" alt=\"\" width=\"640\" height=\"410\" srcset=\"https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/31c4f06e50d428071900bfe5239f8f34.png 800w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/31c4f06e50d428071900bfe5239f8f34-300x192.png 300w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/31c4f06e50d428071900bfe5239f8f34-768x492.png 768w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>CAC\u3092\u524a\u6e1b\u3057\u3059\u304e\u3066\u55b6\u696d\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u3078\u9069\u5207\u306a\u5148\u884c\u6295\u8cc7\u304c\u306a\u3055\u308c\u306a\u3044\u3068\u3044\u3046\u3053\u3068\u306b\u306a\u3063\u3066\u306f\u3044\u3051\u306a\u3044\u306e\u3067\u3001LTV\u3084\u30e6\u30cb\u30c3\u30c8\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u3068\u306e\u6298\u308a\u5408\u3044\u3092\u4ed8\u3051\u306a\u304c\u3089\u524a\u6e1b\u65b9\u6cd5\u3092\u63a2\u3063\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u660e\u78ba\u5316<\/h3>\n<p>\u9867\u5ba2\u7372\u5f97\u65bd\u7b56\u306e\u969b\u306b\u6700\u3082\u91cd\u8981\u306a\u306e\u304c\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u50cf\u3092\u660e\u78ba\u306b\u6349\u3048\u308b\u3053\u3068\u3067\u3059\u3002\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u660e\u78ba\u306b\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u7121\u99c4\u306a\u6295\u8cc7\u3092\u3059\u308b\u3053\u3068\u306a\u304f\u30cb\u30fc\u30ba\u306b\u30c0\u30a4\u30ec\u30af\u30c8\u306b\u5bfe\u5fdc\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u5e74\u9f62\u3084\u6027\u5225\u3001\u8077\u696d\u3001\u4f4f\u6240\u3001\u4e16\u5e2f\u4eba\u6570\u3068\u3044\u3063\u305f\u5c5e\u6027\u3084\u3001\u4f01\u696d\u306e\u696d\u7a2e\u3084\u898f\u6a21\u3001\u30a8\u30ea\u30a2\u306a\u3069\u304b\u3089\u591a\u89d2\u7684\u306b\u7d5e\u308a\u8fbc\u307f\u3001\u3055\u3089\u306b\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u62b1\u3048\u308b\u8ab2\u984c\u3092\u7099\u308a\u51fa\u3057\u3066\u3001\u7121\u99c4\u3092\u6291\u3048\u305f\u65bd\u7b56\u304c\u884c\u3048\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u8a2d\u5b9a\u306e\u4ed5\u65b9\u306b\u3064\u3044\u3066\u306f\u3053\u3061\u3089\u306e\u8a18\u4e8b\u3092\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<br \/>\n\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/business-efficiency\/targeting-sales-marketing\">\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068\u306f\uff1f\u4ee3\u8868\u7684\u306a\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\uff08STP\u5206\u6790\u30fb6R\uff09\u3092\u7d39\u4ecb<\/a><\/p>\n<h3>\u8cbb\u7528\u5bfe\u52b9\u679c\u306e\u9ad8\u3044\u30c1\u30e3\u30cd\u30eb\u3092\u7d5e\u308a\u8fbc\u3080<\/h3>\n<p>\u5229\u7528\u3067\u304d\u308b\u8272\u3005\u306a\u30c1\u30e3\u30cd\u30eb\u3092\u5229\u7528\u3057\u3066\u591a\u304f\u306e\u4eba\u306e\u76ee\u306b\u7559\u307e\u308b\u3088\u3046\u306b\u3057\u305f\u3044\u3068\u8003\u3048\u304c\u3061\u3067\u3059\u304c\u3001\u4e00\u756a\u5927\u4e8b\u306a\u306e\u306f\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u76ee\u306b\u7559\u307e\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n<p>CAC\u3092\u78ba\u8a8d\u3057\u306a\u304c\u3089\u3001\u30b3\u30b9\u30c8\u306b\u5bfe\u3057\u3066\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7372\u5f97\u3067\u304d\u3066\u3044\u306a\u3044\u30c1\u30e3\u30cd\u30eb\u3084\u8cbb\u7528\u5bfe\u52b9\u679c\u304c\u660e\u3089\u304b\u306b\u4f4e\u3044\u3088\u3046\u306a\u30c1\u30e3\u30cd\u30eb\u306e\u6295\u8cc7\u306f\u4e2d\u65ad\u3057\u3066\u554f\u984c\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u4f4e\u30b3\u30b9\u30c8\u3067LTV\u306e\u9ad8\u3044\u30e6\u30fc\u30b6\u30fc\u3092\u7372\u5f97\u3067\u304d\u308b\u30c1\u30e3\u30cd\u30eb\u306b\u7d5e\u308a\u3001\u52b9\u7387\u306e\u826f\u3044\u65bd\u7b56\u3092\u5c55\u958b\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u5177\u4f53\u7684\u306a\u624b\u6bb5\u306b\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h4><strong>\u25c7\u5e83\u544a\u306e\u6700\u9069\u5316<\/strong><\/h4>\n<p>\u5e83\u544a\u306e\u6700\u9069\u5316\u3082\u6709\u52b9\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u306e\u3072\u3068\u3064\u3067\u3059\u3002<\/p>\n<p>Web\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u5e83\u544a\u8cbb\u3092\u6291\u3048\u3084\u3059\u3044\u3067\u3059\u304c\u3001\u7121\u6599\u5e83\u544a\u306f\u7121\u6599\u3067\u3067\u304d\u308b\u3082\u306e\u306e\u3001\u52b9\u679c\u304c\u51fa\u308b\u307e\u3067\u306b\u6642\u9593\u304c\u304b\u304b\u308a\u3084\u3059\u304f\u3001\u6709\u6599\u5e83\u544a\u306a\u3069\u306f\u30c8\u30c3\u30d7\u306b\u63b2\u8f09\u3055\u308c\u3084\u3059\u304f\u5373\u52b9\u6027\u304c\u3042\u308b\u3082\u306e\u306e\u7d99\u7d9a\u7684\u306a\u652f\u6255\u3044\u304c\u767a\u751f\u3057\u307e\u3059\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u3001\u3069\u308c\u304c\u6700\u3082\u52b9\u679c\u7684\u304b\u898b\u6975\u3081\u3001\u8cbb\u7528\u5bfe\u52b9\u679c\u306e\u9ad8\u3044\u5e83\u544a\u3092\u9078\u3073\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u591a\u304f\u306e\u5e83\u544a\u8cbb\u3092\u6295\u8cc7\u3067\u304d\u306a\u3044\u5834\u5408\u306b\u306f\u3001\u6709\u6599\u5e83\u544a\u3092\u3084\u3081\u3066\u3001\u4e2d\u9577\u671f\u7684\u306bSEO\u5bfe\u7b56\u306b\u3088\u308b\u81ea\u7136\u6d41\u5165\u306e\u5897\u52a0\u3092\u56f3\u308b\u306e\u3082\u4e00\u3064\u306e\u624b\u6bb5\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/marketing\/about-contents-seo\">\u30b3\u30f3\u30c6\u30f3\u30c4SEO\u3068\u306f\uff1f\u30e1\u30ea\u30c3\u30c8\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u4f5c\u6210\u624b\u9806\u30fb\u4e8b\u4f8b\u3092\u7d39\u4ecb<\/a><\/p>\n<h4><strong>\u25c7\u30b3\u30b9\u30c8\u306e\u4f4e\u3044\u6642\u671f\u306b\u30a4\u30d9\u30f3\u30c8\u3092\u958b\u50ac\u3059\u308b<\/strong><\/h4>\n<p>CAC\u3092\u524a\u6e1b\u3057\u305f\u3044\u5834\u5408\u3001\u30a4\u30d9\u30f3\u30c8\u958b\u50ac\u6642\u671f\u3092\u5909\u3048\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u9577\u671f\u4f11\u6687\u306e\u3042\u308b\u590f\u3068\u3001\u30a4\u30d9\u30f3\u30c8\u4e8b\u306e\u91cd\u306a\u308b\u51ac\u3092\u907f\u3051\u305f\u6625\u3084\u79cb\u3067\u306f\u3001\u6bd4\u8f03\u7684\u30b3\u30b9\u30c8\u3092\u6291\u3048\u3066\u30a4\u30d9\u30f3\u30c8\u304c\u958b\u50ac\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u540c\u69d8\u306b\u571f\u65e5\u3084\u795d\u65e5\u3088\u308a\u3082\u5e73\u65e5\u306e\u307b\u3046\u304c\u4f4e\u30b3\u30b9\u30c8\u3067\u884c\u3048\u307e\u3059\u3002<\/p>\n<p>\u76ee\u6a19\u306e\u7a0b\u5ea6\u306b\u7167\u3089\u3057\u3066\u3001\u52b9\u679c\u304c\u6700\u5927\u3068\u306a\u308b\u30bf\u30a4\u30df\u30f3\u30b0\u3092\u898b\u6975\u3081\u3001\u958b\u50ac\u6642\u671f\u306e\u305f\u3081\u3060\u3051\u306b\u51fa\u8cbb\u3092\u5897\u3084\u3059\u3053\u3068\u306e\u306a\u3044\u3088\u3046\u6ce8\u610f\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>SFA\u30fbCRM\u3092\u5229\u7528\u3059\u308b<\/h3>\n<p>\u9867\u5ba2\u7372\u5f97\u3092\u3059\u308b\u969b\u3001\u540d\u523a\u7ba1\u7406\u3084\u69d8\u3005\u306a\u9867\u5ba2\u60c5\u5831\u306e\u7ba1\u7406\u3092\u884c\u3046\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u304c\u3001SFA\u3084CRM\u306a\u3069\u306e\u30c4\u30fc\u30eb\u3092\u7528\u3044\u308b\u3053\u3068\u3067\u3001\u5916\u90e8\u4f9d\u983c\u3059\u308b\u5fc5\u8981\u304c\u306a\u304f\u306a\u3063\u305f\u308a\u3001\u6642\u9593\u30b3\u30b9\u30c8\u306e\u5927\u5e45\u524a\u6e1b\u306a\u3069\u3082\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><strong>SFA<\/strong>\uff08\u55b6\u696d\u652f\u63f4\u30b7\u30b9\u30c6\u30e0\uff09\u3067\u306f\u3001\u9867\u5ba2\u60c5\u5831\u306e\u4e00\u89a7\u5316\u3084\u3001\u6848\u4ef6\u306e\u9032\u6357\u7ba1\u7406\u3001\u5546\u8ac7\u306e\u5c65\u6b74\u3084\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u306a\u3069\u3001\u81ea\u793e\u306e\u55b6\u696d\u6d3b\u52d5\u306b\u95a2\u9023\u3059\u308b\u60c5\u5831\u3092\u8a18\u9332\u30fb\u30b0\u30e9\u30d5\u5316\u30fb\u7ba1\u7406\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<figure id=\"attachment_228071\" aria-describedby=\"caption-attachment-228071\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-228071 size-large\" src=\"https:\/\/product-senses.mazrica.com\/wp-content\/uploads\/2021\/10\/d7bcabe80d2bf210f630da53bb2bbf0b-1024x589.png\" alt=\"\" width=\"640\" height=\"368\" \/><figcaption id=\"caption-attachment-228071\" class=\"wp-caption-text\">\u30c1\u30e3\u30cd\u30eb\u3054\u3068\u306b\u53d7\u6ce8\u7387\u3092\u78ba\u8a8d\u3067\u304d\u308b\u30ec\u30dd\u30fc\u30c8\u3092\u51fa\u529b\u3067\u304d\u308bSFA\/CRM\u300cMazrica Sales\u300d<\/figcaption><\/figure>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/sfa\/what-is-sfa\">SFA\u3068\u306f\uff1fCRM\u30fbMA\u3068\u306e\u9055\u3044\u306f\uff1f\u610f\u5473\u30fb\u5f79\u5272\u30fb\u4e3b\u306a\u6a5f\u80fd\u3092\u5fb9\u5e95\u89e3\u8aac<\/a><\/p>\n<p><strong>CRM<\/strong>\uff08\u9867\u5ba2\u7ba1\u7406\u30c4\u30fc\u30eb\uff09\u3067\u306f\u3001\u9867\u5ba2\u306e\u58f2\u4e0a\u9ad8\u306a\u3069\u306e\u5b9a\u91cf\u60c5\u5831\u306e\u4ed6\u306b\u3001\u9867\u5ba2\u306e\u5c5e\u6027\u3084\u81ea\u793e\u3068\u306e\u63a5\u89e6\u5c65\u6b74\u3068\u3044\u3063\u305f\u5b9a\u6027\u60c5\u5831\u3082\u7ba1\u7406\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u3053\u308c\u306b\u57fa\u3065\u3044\u305f\u7d99\u7d9a\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u53ef\u80fd\u306b\u3059\u308b\u3068\u3068\u3082\u306b\u3001\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u6027\u306e\u6df1\u5316\u306b\u3082\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/crm\/what-is-a-crm\">CRM\u3068\u306f\uff1f\u610f\u5473\u3084\u6a5f\u80fd\u30fb\u304a\u3059\u3059\u3081\u306e\u9867\u5ba2\u7ba1\u7406\u30c4\u30fc\u30eb\u3092\u308f\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac<\/a><\/p>\n<p>\u30c4\u30fc\u30eb\u306e\u5c0e\u5165\u306b\u306f\u591a\u5c11\u306e\u30b3\u30b9\u30c8\u304c\u304b\u304b\u308a\u307e\u3059\u304c\u3001\u9867\u5ba2\u7372\u5f97\u30fb\u7dad\u6301\u306e\u305f\u3081\u306e\u69d8\u3005\u306a\u5de5\u6570\u3068\u8cbb\u7528\u304c\u524a\u6e1b\u3067\u304d\u3001\u9577\u671f\u7684\u306b\u7d76\u5927\u306a\u52b9\u679c\u3092\u3082\u305f\u3089\u3057\u307e\u3059\u3002<\/p>\n<p><strong><a id=\"senses-serviceguide-3\" href=\"https:\/\/product-senses.mazrica.com\/dldocument\/senses-serviceguide\" target=\"_blank\" rel=\"noopener\">\u25b6\u25b6\u3010CAC\u524a\u6e1b\u306b\u6700\u9069\u3011\u30c1\u30e3\u30cd\u30eb\u3054\u3068\u3084\u62c5\u5f53\u8005\u3054\u3068\u306b\u3001\u30b3\u30b9\u30c8\u3084\u58f2\u308a\u4e0a\u3052\u4e88\u6e2c\u3092\u81ea\u52d5\u3067\u30ec\u30dd\u30fc\u30c8\u5316\u3067\u304d\u308bSFA\/CRM\u3092\u3054\u7d39\u4ecb<\/a><\/strong><\/p>\n<h2>LTV(\u9867\u5ba2\u751f\u6daf\u4fa1\u5024)\u3092\u6700\u5927\u5316\u3055\u305b\u308b\u65b9\u6cd5<\/h2>\n<p>\u76f4\u63a5\u7684\u306b\u8cbb\u7528\u306e\u524a\u6e1b\u306b\u7e4b\u304c\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u8cbb\u7528\u306b\u5bfe\u3057\u3066\u5229\u76ca\u3092\u5411\u4e0a\u3055\u305b\u308b\u306b\u306f\u3001LTV\u3092\u6700\u5927\u5316\u3055\u305b\u308b\u3053\u3068\u304c\u6700\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>LTV\u306f\u3001\u9867\u5ba2\u306b\u7d99\u7d9a\u7684\u306b\u5546\u54c1\u306e\u8cfc\u5165\u3084\u5951\u7d04\u3092\u3057\u3066\u3082\u3089\u3046\u3053\u3068\u3067\u3001\u9ad8\u304f\u7dad\u6301\u3067\u304d\u307e\u3059<\/p>\n<p>LTV\u3092\u6700\u5927\u5316\u3055\u305b\u308b\u305f\u3081\u306b\u306f\u9867\u5ba2\u6570\u3092\u5897\u3084\u3057\u305f\u308a\u3001\u8cfc\u8cb7\u983b\u5ea6\u3092\u4e0a\u3052\u305f\u308a\u3068\u3001\u3044\u304f\u3064\u304b\u306e\u65b9\u6cd5\u304c\u8003\u3048\u3089\u308c\u307e\u3059\u304c\u3001\u6700\u3082\u91cd\u8981\u306a\u306e\u304c\u300c\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u6027\u300d\u3067\u3059\u3002<\/p>\n<p>\u300c\u3069\u3046\u3057\u305f\u3089\u9867\u5ba2\u306b\u9577\u671f\u9593\u5229\u7528\u3057\u3066\u3082\u3089\u3048\u308b\u306e\u304b\u300d 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