{"id":5470,"date":"2021-03-16T18:30:05","date_gmt":"2021-03-16T09:30:05","guid":{"rendered":"https:\/\/product-senses.mazrica.com\/?post_type=senseslab&amp;p=5470"},"modified":"2021-03-16T18:30:05","modified_gmt":"2021-03-16T09:30:05","slug":"kpi","status":"publish","type":"senseslab","link":"https:\/\/mazrica.com\/product\/senseslab\/management\/kpi","title":{"rendered":"\u55b6\u696dKPI\u3068\u306f\uff1f\u6210\u679c\u306b\u76f4\u7d50\u3059\u308b\u8a2d\u5b9a\u65b9\u6cd5\u30fb\u6307\u6a19\u4f8b\u3092\u55b6\u696d\u30b9\u30bf\u30a4\u30eb\u5225\u306b\u89e3\u8aac"},"content":{"rendered":"<p data-path-to-node=\"21,0\">\u300c\u55b6\u696d\u306eKPI\u3092\u8a2d\u5b9a\u3057\u305f\u3044\u304c\u3001KGI\u304b\u3089\u3069\u3046\u9006\u7b97\u3059\u308c\u3070\u3044\u3044\u304b\u5206\u304b\u3089\u306a\u3044\u300d \u300c\u81ea\u793e\u306e\u55b6\u696d\u30b9\u30bf\u30a4\u30eb\u306b\u5408\u3063\u305f\u5177\u4f53\u7684\u306a\u6307\u6a19\u4f8b\u304c\u77e5\u308a\u305f\u3044\u300d<\/p>\n<p data-path-to-node=\"21,1\">\u3053\u306e\u3088\u3046\u306b\u304a\u60a9\u307f\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u304b\uff1f KPI\u306f\u3001\u55b6\u696d\u30e1\u30f3\u30d0\u30fc\u306e\u884c\u52d5\u3092\u6210\u679c\u306b\u7e4b\u3052\u3001\u7d44\u7e54\u306e\u751f\u7523\u6027\u3092\u9ad8\u3081\u308b\u305f\u3081\u306e\u7f85\u91dd\u76e4\u3067\u3059\u3002<\/p>\n<p data-path-to-node=\"21,2\">\u672c\u8a18\u4e8b\u3067\u306f\u3001\u55b6\u696d\u306eKPI\u3068KGI\u30fbKFS\u3068\u306e\u95a2\u4fc2\u6027\u3092\u660e\u78ba\u306b\u3057\u305f\u4e0a\u3067\u3001KPI\u306e\u8a2d\u5b9a\u65b9\u6cd5\u3001\u305d\u3057\u3066\u65b0\u898f\u958b\u62d3\u30fb\u30eb\u30fc\u30c8\u55b6\u696d\u306a\u3069\u5177\u4f53\u7684\u306a\u55b6\u696d\u30b9\u30bf\u30a4\u30eb\u5225\u306e\u6307\u6a19\u4f8b\u307e\u3067\u3092\u5fb9\u5e95\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<p data-path-to-node=\"21,3\">\u55b6\u696d\u6210\u7e3e\u3092\u4f38\u3070\u3057\u3001\u52b9\u7387\u7684\u306a\u55b6\u696d\u7d44\u7e54\u3092\u4f5c\u308a\u305f\u3044\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u306e\u65b9\u306f\u3001\u305c\u3072\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><a id=\"banner-1\" href=\"https:\/\/product-senses.mazrica.com\/dldocument\/ebook-kpi-management\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2024\/10\/about-kpi-management-1.webp\" alt=\"\" width=\"960\" height=\"300\" \/><\/a><\/p>\n<h2>\u55b6\u696d\u306b\u304a\u3051\u308bKPI\u3068\u306f\uff1f<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-229600\" src=\"https:\/\/product-senses.mazrica.com\/wp-content\/uploads\/2021\/03\/about-kpi.png\" alt=\"KPI\uff08\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff09\u3068\u306f\uff1f\" width=\"640\" height=\"410\" srcset=\"https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2021\/03\/about-kpi.png 800w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2021\/03\/about-kpi-300x192.png 300w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2021\/03\/about-kpi-768x492.png 768w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>\u55b6\u696d\u306b\u304a\u3051\u308bKPI\uff08Key Performance Indicator\u3001\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff09\u3068\u306f\u3001\u55b6\u696d\u6d3b\u52d5\u306e\u9032\u6357\u3092\u6570\u5024\u5316\u3057\u3001\u76ee\u6a19\u9054\u6210\u5ea6\u3092\u6e2c\u5b9a\u3059\u308b\u6307\u6a19\u3067\u3059\u3002<\/p>\n<p>\u55b6\u696d\u6d3b\u52d5\u306f\u300c\u3059\u3050\u306b\u6210\u679c\u304c\u898b\u3048\u306b\u304f\u3044\u300d\u300c\u3069\u306e\u696d\u52d9\u306b\u6ce8\u529b\u3059\u3079\u304d\u304b\u308f\u304b\u308a\u3065\u3089\u3044\u300d\u3068\u3044\u3063\u305f\u8ab2\u984c\u3092\u62b1\u3048\u304c\u3061\u3067\u3059\u304c\u3001KPI\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u76ee\u6a19\u306b\u5411\u304b\u3063\u3066\u6b63\u3057\u304f\u9032\u3093\u3067\u3044\u308b\u304b\u3092\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>KPI\u306f\u55b6\u696d\u62c5\u5f53\u8005\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u5411\u4e0a\u306b\u3082\u5f79\u7acb\u3061\u307e\u3059\u3002KPI\u304c\u660e\u78ba\u3067\u3042\u308c\u3070\u3001\u4f55\u3092\u512a\u5148\u3059\u3079\u304d\u304b\u304c\u5206\u304b\u308a\u3001\u696d\u52d9\u306e\u8ff7\u3044\u304c\u6e1b\u308a\u307e\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u6cd5\u4eba\u55b6\u696d\u3067\u306f\u300c\u65b0\u898f\u898b\u8fbc\u307f\u5ba2100\u793e\u306b\u5bfe\u3057\u3066\u96fb\u8a71\u55b6\u696d\u3092\u884c\u3046\u300d\u306a\u3069\u306e\u5177\u4f53\u7684\u306aKPI\u3092\u8a2d\u5b9a\u3059\u308b\u3068\u3001\u9032\u6357\u72b6\u6cc1\u304c\u53ef\u8996\u5316\u3055\u308c\u3001\u76ee\u6a19\u9054\u6210\u306e\u305f\u3081\u306b\u5fc5\u8981\u306a\u30a2\u30af\u30b7\u30e7\u30f3\u304c\u660e\u78ba\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u55b6\u696d\u306b\u304a\u3051\u308bKPI\u306e\u8a2d\u5b9a\u306b\u306f\u3001\u300c\u58f2\u4e0a\u76ee\u6a19\u306b\u76f4\u7d50\u3059\u308b\u6307\u6a19\u3092\u9078\u3076\u3053\u3068\u300d\u304c\u91cd\u8981\u3067\u3059\u3002<br \/>\n\u4f8b\u3048\u3070\u3001\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u6570\u3001\u5546\u8ac7\u4ef6\u6570\u3001\u6210\u7d04\u7387\u306a\u3069\u304c\u3088\u304f\u4f7f\u308f\u308c\u307e\u3059\u3002<\/p>\n<p>\u9069\u5207\u306aKPI\u3092\u8a2d\u5b9a\u3057\u3001\u55b6\u696d\u6d3b\u52d5\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u3053\u3068\u3067\u3001\u6210\u679c\u306e\u6700\u5927\u5316\u3092\u76ee\u6307\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p><a id=\"sales-data-utilization-1\" href=\"https:\/\/product-senses.mazrica.com\/dldocument\/sales-data-utilization?utm_source=senseslab&amp;utm_medium=texturl&amp;utm_campaign=sales-data-utilization-1\" target=\"_blank\" rel=\"noopener\"><strong>\u25b6\ufe0e\u25b6\ufe0e\u55b6\u696d\u306eKPI\u9054\u6210\u306b\u5fc5\u8981\u4e0d\u53ef\u6b20\u306a\u55b6\u696d\u30c7\u30fc\u30bf\u6d3b\u7528\u6cd5\u3092\u57fa\u672c\u304b\u3089\u5fdc\u7528\u307e\u3067<\/strong><\/a><\/p>\n<h3>KPI\u3068KGI\u306e\u95a2\u4fc2<\/h3>\n<p>KGI\uff08Key Goal Indicator\uff09\u306f\u3001\u300c\u91cd\u8981\u76ee\u6a19\u9054\u6210\u6307\u6a19\u300d\u306e\u7565\u79f0\u3067\u3042\u308a\u3001\u30d3\u30b8\u30cd\u30b9\u306b\u304a\u3044\u3066\u6700\u7d42\u7684\u306b\u9054\u6210\u3057\u305f\u3044\u76ee\u6a19\u3092\u6307\u3057\u307e\u3059\u3002 \u4e00\u65b9\u3067\u3001KPI\uff08Key Performance Indicator\uff09\u306f\u3001KGI\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306e\u4e2d\u9593\u6307\u6a19\u3067\u3042\u308a\u3001\u5404\u30d7\u30ed\u30bb\u30b9\u306e\u9054\u6210\u5ea6\u3092\u6e2c\u5b9a\u3059\u308b\u305f\u3081\u306b\u7528\u3044\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u55b6\u696d\u306eKPI\u306f\u3001\u55b6\u696d\u62c5\u5f53\u8005\u306e\u884c\u52d5\u30ec\u30d9\u30eb\u3067\u7ba1\u7406\u3055\u308c\u308b\u5177\u4f53\u7684\u306a\u6570\u5024\u76ee\u6a19\uff08\u4f8b\uff1a\u300c\u6708\u306b100\u4ef6\u306e\u65b0\u898f\u9867\u5ba2\u3078\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u300d\uff09\u3092\u6307\u3057\u3001KGI\u306f\u4f01\u696d\u5168\u4f53\u306e\u6700\u7d42\u7684\u306a\u6210\u679c\uff08\u4f8b\uff1a\u300c\u5e74\u9593\u58f2\u4e0a10\u5104\u5186\u9054\u6210\u300d\uff09\u3092\u793a\u3057\u307e\u3059\u3002<br \/>\n\u5404KPI\u306e\u9054\u6210\u304c\u7a4d\u307f\u91cd\u306a\u308b\u3053\u3068\u3067\u3001\u6700\u7d42\u7684\u306bKGI\u306e\u9054\u6210\u306b\u3064\u306a\u304c\u308b\u3068\u7406\u89e3\u3057\u3066\u304a\u304f\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3><strong>KPI\u3068KFS\uff08CSF\uff09\u306e\u95a2\u4fc2<\/strong><\/h3>\n<p>KFS\uff08Key Factor for Success\uff09\u306f\u3001CSF\uff08Critical Success Factor\uff09\u3068\u3082\u547c\u3070\u308c\u3001\u300c\u91cd\u8981\u6210\u529f\u8981\u56e0\u300d\u3092\u610f\u5473\u3057\u307e\u3059\u3002 KPI\u3084KGI\u3068\u7570\u306a\u308a\u3001KFS\u306f\u76ee\u6a19\u9054\u6210\u306e\u305f\u3081\u306b\u5fc5\u8981\u306a\u300c\u8981\u56e0\u300d\u3092\u793a\u3059\u6982\u5ff5\u3067\u3042\u308a\u3001\u7279\u5b9a\u306e\u6570\u5024\u6307\u6a19\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u55b6\u696d\u6210\u7e3e\u5411\u4e0a\u306e\u305f\u3081\u306eKFS\u3068\u3057\u3066\u300c\u52b9\u679c\u7684\u306a\u30c8\u30ec\u30fc\u30cb\u30f3\u30b0\u306e\u5b9f\u65bd\u300d\u300c\u9867\u5ba2\u30c7\u30fc\u30bf\u306e\u6b63\u78ba\u306a\u7ba1\u7406\u300d\u306a\u3069\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u8981\u56e0\u304c\u6574\u3063\u3066\u3044\u308b\u5834\u5408\u3001KPI\u306e\u9054\u6210\u304c\u4fc3\u9032\u3055\u308c\u3001\u7d50\u679c\u3068\u3057\u3066KGI\u306e\u5b9f\u73fe\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<h4>KGI\u3001KFS\u3001KPI\u306e\u95a2\u4fc2\u6027<\/h4>\n<p>KPI\u3001KGI\u3001KSF\u306e\u305d\u308c\u305e\u308c\u306e\u95a2\u4fc2\u6027\u306f\u4e0b\u8a18\u306e\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<ul>\n<li>KGI\uff08\u91cd\u8981\u76ee\u6a19\u9054\u6210\u6307\u6a19\uff09\uff1a\u7d44\u7e54\u306e\u6700\u7d42\u7684\u306a\u76ee\u6a19\uff08\u4f8b\uff1a\u300c\u5e74\u9593\u58f2\u4e0a10\u5104\u5186\u300d\uff09\u2193<\/li>\n<li>KFS\uff08\u91cd\u8981\u6210\u529f\u8981\u56e0\uff09\uff1a\u76ee\u6a19\u9054\u6210\u306b\u5fc5\u8981\u306a\u8981\u56e0\uff08\u4f8b\uff1a\u300c\u55b6\u696d\u30c8\u30ec\u30fc\u30cb\u30f3\u30b0\u306e\u5b9f\u65bd\u300d\u300c\u9867\u5ba2\u30c7\u30fc\u30bf\u306e\u7ba1\u7406\u300d\uff09\u2193<\/li>\n<li>KPI\uff08\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff09\uff1a\u76ee\u6a19\u9054\u6210\u307e\u3067\u306e\u884c\u52d5\u6307\u6a19\uff08\u4f8b\uff1a\u300c\u6708100\u4ef6\u306e\u65b0\u898f\u30a2\u30d7\u30ed\u30fc\u30c1\u300d\uff09<\/li>\n<\/ul>\n<h2>\u55b6\u696d\u306eKPI\u3092\u8a2d\u5b9a\u3059\u308b\u30e1\u30ea\u30c3\u30c8<\/h2>\n<p>\u55b6\u696d\u3067KPI\u3092\u7f6e\u304f\u76ee\u7684\u306f\u3001\u65e5\u3005\u306e\u6d3b\u52d5\u3092\u300c\u898b\u3048\u308b\u5316\u300d\u3057\u3066\u3001\u4f55\u304c\u52b9\u3044\u3066\u3044\u3066\u3001\u3069\u3053\u306b\u624b\u3092\u5165\u308c\u308b\u3079\u304d\u304b\u3092\u5224\u65ad\u3057\u3084\u3059\u304f\u3059\u308b\u305f\u3081\u3067\u3059\u3002<\/p>\n<p>\u7d50\u679c\u3068\u3057\u3066\u3001\u500b\u4eba\u306e\u6210\u9577\u3060\u3051\u3067\u306a\u304f\u3001\u30c1\u30fc\u30e0\u306e\u518d\u73fe\u6027\u3084\u6226\u7565\u306e\u7cbe\u5ea6\u304c\u4e0a\u304c\u308a\u3001\u7d44\u7e54\u5168\u4f53\u306e\u6210\u679c\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<p>\u3053\u3053\u3067\u306f\u3001\u55b6\u696dKPI\u3092\u8a2d\u5b9a\u3059\u308b\u4ee3\u8868\u7684\u306a\u30e1\u30ea\u30c3\u30c8\u30924\u3064\u306b\u5206\u3051\u3066\u6574\u7406\u3057\u307e\u3059\u3002<\/p>\n<h3>\u7d44\u7e54\u306e\u55b6\u696d\u529b\u3092\u5e95\u4e0a\u3052\u3067\u304d\u308b<\/h3>\n<p>\u500b\u4eba\u3054\u3068\u306eKPI\u3092\u6a2a\u4e26\u3073\u3067\u898b\u308b\u3053\u3068\u3067\u3001\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u306f\u30c1\u30fc\u30e0\u5185\u306e\u5dee\u5206\u3092\u628a\u63e1\u3067\u304d\u307e\u3059\u3002\u3053\u3053\u3067\u91cd\u8981\u306a\u306e\u306f\u300c\u8ab0\u304c\u826f\u3044\uff0f\u60aa\u3044\u300d\u3092\u6c7a\u3081\u308b\u3053\u3068\u3067\u306f\u306a\u304f\u3001\u300c\u3069\u306e\u30d7\u30ed\u30bb\u30b9\u3067\u5dee\u304c\u51fa\u3066\u3044\u308b\u304b\u300d\u3092\u7279\u5b9a\u3059\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u6210\u7d04\u7387\u304c\u9ad8\u3044\u4eba\u304c\u3044\u308b\u306a\u3089\u3001\u305d\u306e\u4eba\u306e\u5546\u8ac7\u306e\u9032\u3081\u65b9\u3084\u63d0\u6848\u306e\u578b\u3092\u5206\u89e3\u3057\u3066\u5171\u6709\u3059\u308b\u3068\u3001\u30c1\u30fc\u30e0\u5168\u4f53\u306e\u5e95\u4e0a\u3052\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<p>\u9867\u5ba2\u5358\u4fa1\u304c\u4f4e\u3044\u4eba\u304c\u591a\u3044\u306a\u3089\u3001\u30a2\u30c3\u30d7\u30bb\u30eb\u30fb\u30af\u30ed\u30b9\u30bb\u30eb\u306e\u63d0\u6848\u30bf\u30a4\u30df\u30f3\u30b0\u3084\u30bb\u30c3\u30c8\u63d0\u6848\u306e\u4f5c\u308a\u65b9\u3092\u30c8\u30ec\u30fc\u30cb\u30f3\u30b0\u3068\u3057\u3066\u8a2d\u8a08\u3059\u308b\u3001\u3068\u3044\u3046\u6253\u3061\u624b\u3082\u53d6\u308a\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002KPI\u304c\u3042\u308b\u3068\u3001\u80b2\u6210\u304c\u5c5e\u4eba\u5316\u3057\u306b\u304f\u304f\u306a\u308b\u306e\u3082\u5927\u304d\u306a\u5229\u70b9\u3067\u3059\u3002<\/p>\n<h3>\u8a55\u4fa1\u57fa\u6e96\u304c\u660e\u78ba\u5316\u3059\u308b<\/h3>\n<p>KPI\u3092\u8a2d\u5b9a\u3059\u308b\u3068\u3001\u30e1\u30f3\u30d0\u30fc\u8a55\u4fa1\u306e\u57fa\u6e96\u304c\u63c3\u3044\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002\u58f2\u4e0a\u3060\u3051\u3067\u8a55\u4fa1\u3057\u3088\u3046\u3068\u3059\u308b\u3068\u3001\u6848\u4ef6\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u3084\u62c5\u5f53\u9818\u57df\u306e\u9055\u3044\u3067\u8a55\u4fa1\u304c\u30d6\u30ec\u3084\u3059\u304f\u3001\u300c\u9811\u5f35\u308a\u304c\u898b\u3048\u306a\u3044\u300d\u300c\u4f55\u3092\u4f38\u3070\u305b\u3070\u3044\u3044\u304b\u5206\u304b\u3089\u306a\u3044\u300d\u72b6\u614b\u306b\u306a\u308a\u304c\u3061\u3067\u3059\u3002<\/p>\n<p>\u4e00\u65b9\u3067\u3001\u6210\u7d04\u7387\u30fb\u5546\u8ac7\u6570\u30fb\u9867\u5ba2\u5358\u4fa1\u30fb\u65b0\u898f\u7372\u5f97\u6570\u306a\u3069\u8907\u6570\u306e\u6307\u6a19\u3092\u6301\u3063\u3066\u304a\u3051\u3070\u3001\u7d50\u679c\u306e\u88cf\u5074\u306b\u3042\u308b\u884c\u52d5\u3084\u5f37\u307f\u3082\u6349\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u58f2\u4e0a\u304c\u307e\u3060\u4f38\u3073\u5207\u3063\u3066\u3044\u306a\u304f\u3066\u3082\u65b0\u898f\u7372\u5f97\u304c\u591a\u3044\u4eba\u306f\u3001\u5c06\u6765\u306e\u30d1\u30a4\u30d7\u30e9\u30a4\u30f3\u3092\u4f5c\u308c\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3057\u3001\u6210\u7d04\u7387\u304c\u9ad8\u3044\u4eba\u306f\u63d0\u6848\u306e\u7d44\u307f\u7acb\u3066\u3084\u30d2\u30a2\u30ea\u30f3\u30b0\u304c\u4e0a\u624b\u3044\u3068\u5224\u65ad\u3067\u304d\u307e\u3059\u3002\u8a55\u4fa1\u304c\u300c\u7d0d\u5f97\u3067\u304d\u308b\u300d\u5f62\u306b\u306a\u308b\u3068\u3001\u80b2\u6210\u3084\u914d\u7f6e\u306e\u610f\u601d\u6c7a\u5b9a\u3082\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>\u6539\u5584\u304c\u4fc3\u9032\u3055\u308c\u308b<\/h3>\n<p>KPI\u306f\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u306e\u305f\u3081\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u55b6\u696d\u30d1\u30fc\u30bd\u30f3\u672c\u4eba\u306b\u3068\u3063\u3066\u3082\u5f79\u306b\u7acb\u3061\u307e\u3059\u3002\u65e5\u3005\u306e\u9054\u6210\u72b6\u6cc1\u304c\u898b\u3048\u308b\u3068\u3001\u300c\u4eca\u3069\u3053\u3067\u8a70\u307e\u3063\u3066\u3044\u308b\u304b\u300d\u3092\u65e9\u3044\u6bb5\u968e\u3067\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u3001\u30a2\u30dd\u30a4\u30f3\u30c8\u7372\u5f97\u7387\u304c\u4f4e\u3044\u306a\u3089\u3001\u30ea\u30b9\u30c8\u306e\u7cbe\u5ea6\u3084\u30a2\u30d7\u30ed\u30fc\u30c1\u306e\u5207\u308a\u53e3\u3001\u521d\u56de\u63a5\u89e6\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u898b\u76f4\u3059\u4f59\u5730\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u9006\u306b\u5546\u8ac7\u6570\u306f\u3042\u308b\u306e\u306b\u6210\u7d04\u7387\u304c\u4f4e\u3044\u306a\u3089\u3001\u30d2\u30a2\u30ea\u30f3\u30b0\u306e\u6df1\u3055\u3084\u63d0\u6848\u306e\u9806\u5e8f\u3001\u6c7a\u88c1\u8005\u306e\u5dfb\u304d\u8fbc\u307f\u65b9\u306b\u8ab2\u984c\u304c\u3042\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002KPI\u3092\u57fa\u6e96\u306b\u632f\u308a<br \/>\n\u8fd4\u308c\u308b\u3068\u3001\u611f\u899a\u3067\u306f\u306a\u304f\u300c\u6b21\u306b\u5909\u3048\u308b\u3079\u304d\u884c\u52d5\u300d\u304c\u5177\u4f53\u5316\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/sales\/sasles-organization-performance-improvement\">\u696d\u7e3e\u6539\u5584\u30fb\u696d\u7e3e\u5411\u4e0a\u3068\u306f\uff1f\u5f37\u3044\u55b6\u696d\u7d44\u7e54\u3092\u4f5c\u308b\u305f\u3081\u306e4\u3064\u306e\u6761\u4ef6\u3068\u6210\u529f\u306e\u30dd\u30a4\u30f3\u30c8<\/a><\/p>\n<h3>\u55b6\u696d\u6226\u7565\u306e\u8abf\u6574\u304c\u3067\u304d\u308b<\/h3>\n<p>\u55b6\u696d\u6226\u7565\u306f\u7acb\u3066\u3066\u7d42\u308f\u308a\u3067\u306f\u306a\u304f\u3001\u72b6\u6cc1\u306b\u5fdc\u3058\u3066\u898b\u76f4\u3059\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002KPI\u3092\u8ffd\u3046\u3068\u3001\u6226\u7565\u304c\u60f3\u5b9a\u901a\u308a\u306b\u6a5f\u80fd\u3057\u3066\u3044\u308b\u304b\u3092\u65e9\u3081\u306b\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u6570\u304c\u4f38\u3073\u306a\u3044\u306a\u3089\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u5b9a\u7fa9\u3084\u30a2\u30d7\u30ed\u30fc\u30c1\u30c1\u30e3\u30cd\u30eb\u3001\u30de\u30fc\u30b1\u3068\u306e\u9023\u643a\u306b\u8ab2\u984c\u304c\u3042\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u9867\u5ba2\u7dad\u6301\u7387\u304c\u4f4e\u3044\u5834\u5408\u306f\u3001\u53d7\u6ce8\u5f8c\u306e\u30d5\u30a9\u30ed\u30fc\u4f53\u5236\u3084\u30aa\u30f3\u30dc\u30fc\u30c7\u30a3\u30f3\u30b0\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u5411\u4e0a\u306e\u65bd\u7b56\u3092\u5f37\u5316\u3059\u308b\u5fc5\u8981\u304c\u51fa\u3066\u304f\u308b\u3067\u3057\u3087\u3046\u3002KPI\u306e\u63a8\u79fb\u3092\u6839\u62e0\u306b\u8b70\u8ad6\u3067\u304d\u308b\u3068\u3001\u6226\u7565\u306e\u4fee\u6b63\u304c\u300c\u5370\u8c61\u300d\u3067\u306f\u306a\u304f\u300c\u4e8b\u5b9f\u300d\u306b\u57fa\u3065\u3044\u3066\u9032\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/sales\/sales-strategy\">\u55b6\u696d\u6226\u7565\u306e\u7acb\u3066\u65b95\u30b9\u30c6\u30c3\u30d7\u3068\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u89e3\u8aac<\/a><\/p>\n<h2>\u55b6\u696d\u306eKPI\u306e\u8a2d\u5b9a\u65b9\u6cd5<\/h2>\n<p>\u305d\u308c\u3067\u306f\u3001\u3053\u3053\u304b\u3089KPI\u306e\u8a2d\u5b9a\u65b9\u6cd5\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3>KGI\uff08\u91cd\u8981\u76ee\u6a19\u9054\u6210\u6307\u6a19\uff09\u3092\u8a2d\u5b9a\u3059\u308b<\/h3>\n<p>KPI\u3092\u8a2d\u5b9a\u3059\u308b\u524d\u306b\u3001\u307e\u305a\u6700\u7d42\u76ee\u6a19\u3068\u306a\u308bKGI\uff08Key Goal Indicator\uff09\u3092\u660e\u78ba\u306b\u3057\u307e\u3057\u3087\u3046\u3002KGI\u306f\u300c\u4f01\u696d\u3084\u90e8\u9580\u5168\u4f53\u3068\u3057\u3066\u306e\u6700\u7d42\u7684\u306a\u76ee\u6a19\u300d\u3092\u793a\u3057\u3001KPI\u306f\u305d\u306e\u9054\u6210\u306e\u305f\u3081\u306e\u4e2d\u9593\u6307\u6a19\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u300c\u5e74\u9593\u58f2\u4e0a1\u5104\u5186\u3092\u9054\u6210\u3059\u308b\u300d\u3068\u3044\u3046KGI\u306b\u5bfe\u3057\u3066\u3001\u300c\u6708\u9593100\u4ef6\u306e\u5546\u8ac7\u3092\u884c\u3046\u300d\u306a\u3069\u306eKPI\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u76ee\u6a19\u9054\u6210\u306b\u5411\u3051\u305f\u5177\u4f53\u7684\u306a\u30a2\u30af\u30b7\u30e7\u30f3\u304c\u660e\u78ba\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u3010KGI\u3068\u95a2\u9023\u3059\u308bKPI\u306e\u4f8b\u3011<\/p>\n<table style=\"width: 68.387%;\">\n<tbody>\n<tr>\n<td style=\"text-align: center; border-style: solid; border-color: #000000; width: 48.4979%; background-color: #7cd6c4;\"><b>KGI\uff08\u6700\u7d42\u76ee\u6a19\uff09<\/b><\/td>\n<td style=\"text-align: center; border-style: solid; border-color: #000000; width: 78.448%; background-color: #7cd6c4;\"><b>\u95a2\u9023\u3059\u308bKPI\uff08\u4e2d\u9593\u6307\u6a19\uff09<\/b><\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: center; border-style: solid; border-color: #000000; width: 48.4979%;\">\u5e74\u9593\u58f2\u4e0a1\u5104\u5186\u306e\u9054\u6210<\/td>\n<td style=\"text-align: center; border-style: solid; border-color: #000000; width: 78.448%;\">\u6708\u9593100\u4ef6\u306e\u5546\u8ac7\u5b9f\u65bd<\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: center; border-style: solid; border-color: #000000; width: 48.4979%;\">\u65b0\u898f\u9867\u5ba250\u793e\u306e\u7372\u5f97<\/td>\n<td style=\"text-align: center; border-style: solid; border-color: #000000; width: 78.448%;\">\u6708\u959350\u4ef6\u306e\u30a2\u30dd\u30a4\u30f3\u30c8\u7372\u5f97<\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: center; border-style: solid; border-color: #000000; width: 48.4979%;\">\u65e2\u5b58\u9867\u5ba2\u306e\u5951\u7d04\u66f4\u65b0\u738790%\u7dad\u6301<\/td>\n<td style=\"text-align: center; border-style: solid; border-color: #000000; width: 78.448%;\">3\u30f6\u6708\u3054\u3068\u306e\u30d5\u30a9\u30ed\u30fc\u30a2\u30c3\u30d7\u5b9f\u65bd<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/business-efficiency\/what-is-kgi\">KGI\u3068\u306f\uff1f\u30fcKPI\u30fbOKR\u3068\u306e\u9055\u3044\u3092\u307e\u3068\u3081\u3066\u89e3\u8aac<\/a><\/p>\n<h3>\u91cd\u8981\u306a\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u3092\u6d17\u3044\u51fa\u3059<\/h3>\n<p>KGI\u3092\u8a2d\u5b9a\u3057\u305f\u3089\u3001\u9054\u6210\u306e\u305f\u3081\u306b\u3069\u306e\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u304c\u9375\u3068\u306a\u308b\u306e\u304b\u3092\u6574\u7406\u3057\u307e\u3057\u3087\u3046\u3002\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u306f\u696d\u7a2e\u3084\u55b6\u696d\u624b\u6cd5\u306b\u3088\u3063\u3066\u7570\u306a\u308a\u307e\u3059\u304c\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u30b9\u30c6\u30c3\u30d7\u304c\u4e00\u822c\u7684\u3067\u3059\u3002<\/p>\n<ul>\n<li>\u30ea\u30fc\u30c9\u7372\u5f97\uff1a\u65b0\u898f\u9867\u5ba2\u3068\u306e\u63a5\u70b9\u3092\u5897\u3084\u3059<\/li>\n<li>\u30a2\u30dd\u30a4\u30f3\u30c8\u30e1\u30f3\u30c8\u8a2d\u5b9a\uff1a\u5546\u8ac7\u306e\u6a5f\u4f1a\u3092\u78ba\u4fdd\u3059\u308b<\/li>\n<li>\u5546\u8ac7\u30fb\u63d0\u6848\uff1a\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u4fa1\u5024\u3092\u4f1d\u3048\u308b<\/li>\n<li>\u5951\u7d04\u30fb\u53d7\u6ce8\uff1a\u6210\u7d04\u306b\u7d50\u3073\u3064\u3051\u308b<\/li>\n<li>\u30d5\u30a9\u30ed\u30fc\u30a2\u30c3\u30d7\uff1a\u65e2\u5b58\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u3092\u7dad\u6301\u3057\u3001\u8ffd\u52a0\u8ca9\u58f2\u306b\u3064\u306a\u3052\u308b<\/li>\n<\/ul>\n<p>\u3053\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u6574\u7406\u3059\u308b\u3053\u3068\u3067\u3001\u3069\u306e\u6bb5\u968e\u306b\u8ab2\u984c\u304c\u3042\u308b\u306e\u304b\u3092\u628a\u63e1\u3057\u3001\u9069\u5207\u306aKPI\u3092\u8a2d\u5b9a\u3059\u308b\u6e96\u5099\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/management\/mieruka-eigyo\">\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u306e\u898b\u3048\u308b\u5316\u3068\u306f\uff1f\u53ef\u8996\u5316\u306e3\u30b9\u30c6\u30c3\u30d7\u3092\u89e3\u8aac<\/a><\/p>\n<h3>KPI\u3092\u8a2d\u5b9a\u3059\u308b<\/h3>\n<p>\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u304c\u660e\u78ba\u306b\u306a\u3063\u305f\u3089\u3001\u305d\u308c\u305e\u308c\u306e\u30d7\u30ed\u30bb\u30b9\u306b\u5bfe\u5fdc\u3057\u305fKPI\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002 KPI\u3092\u8a2d\u5b9a\u3059\u308b\u969b\u306f\u3001\u4ee5\u4e0b\u306eSMART\u306e\u6cd5\u5247\u3092\u610f\u8b58\u3059\u308b\u3068\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n<ul>\n<li>Specific\uff1a\u300c\u5177\u4f53\u7684\u306a\u300d<\/li>\n<li>Measurable\uff1a\u300c\u8a08\u6e2c\u53ef\u80fd\u306a\u300d<\/li>\n<li>Achievable\uff1a\u300c\u9054\u6210\u53ef\u80fd\u306a\u300d<\/li>\n<li>Relevant\uff1a\u300c\u95a2\u9023\u3059\u308b\u300d<\/li>\n<li>Time-bound\uff1a\u300c\u671f\u9650\u304c\u660e\u78ba\u306a\u300d<\/li>\n<\/ul>\n<p>\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u306b\u6cbf\u3063\u3066\u8a2d\u5b9a\u3059\u308b\u3068\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306aKPI\u304c\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u30ea\u30fc\u30c9\u7372\u5f97\u6570\uff08\u65b0\u898f\u9867\u5ba2\u30ea\u30b9\u30c8\u306e\u5897\u52a0\u6570\uff09<\/li>\n<li>\u30a2\u30dd\u30a4\u30f3\u30c8\u7372\u5f97\u7387\uff08\u30ea\u30fc\u30c9\u306b\u5bfe\u3059\u308b\u30a2\u30dd\u30a4\u30f3\u30c8\u306e\u6210\u529f\u7387\uff09<\/li>\n<li>\u5546\u8ac7\u4ef6\u6570\uff08\u6708\u3054\u3068\u306e\u5546\u8ac7\u56de\u6570\uff09<\/li>\n<li>\u6210\u7d04\u7387\uff08\u5546\u8ac7\u304b\u3089\u306e\u5951\u7d04\u6210\u529f\u7387\uff09<\/li>\n<li>\u9867\u5ba2\u5358\u4fa1\uff081\u4ef6\u3042\u305f\u308a\u306e\u5e73\u5747\u5951\u7d04\u984d\uff09<\/li>\n<\/ul>\n<p>\u9069\u5207\u306aKPI\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u55b6\u696d\u62c5\u5f53\u8005\u304c\u4f55\u306b\u6ce8\u529b\u3059\u3079\u304d\u304b\u304c\u660e\u78ba\u306b\u306a\u308a\u3001\u52b9\u7387\u7684\u306a\u55b6\u696d\u6d3b\u52d5\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>KPI\u306e\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u65b9\u6cd5\u3092\u6c7a\u3081\u308b<\/h3>\n<p>KPI\u3092\u8a2d\u5b9a\u3057\u305f\u3060\u3051\u3067\u306f\u610f\u5473\u304c\u306a\u304f\u3001\u5b9a\u671f\u7684\u306b\u9032\u6357\u3092\u78ba\u8a8d\u3057\u3001\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u8ecc\u9053\u4fee\u6b63\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>KPI\u306e\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u65b9\u6cd5\u3092\u6c7a\u3081\u308b\u969b\u306b\u306f\u3001\u4ee5\u4e0b\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u8003\u616e\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<ul>\n<li>\u6e2c\u5b9a\u983b\u5ea6\u306e\u8a2d\u5b9a\uff1aKPI\u3092\u6bce\u65e5\u3001\u9031\u6b21\u3001\u6708\u6b21\u3067\u6e2c\u5b9a\u3059\u308b\u304b\u3092\u6c7a\u3081\u308b<\/li>\n<li>\u30c7\u30fc\u30bf\u306e\u53ef\u8996\u5316\uff1a\u55b6\u696d\u7ba1\u7406\u30c4\u30fc\u30eb\uff08CRM\u3084SFA\uff09\u3092\u6d3b\u7528\u3057\u3001KPI\u3092\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u628a\u63e1\u3067\u304d\u308b\u3088\u3046\u306b\u3059\u308b<\/li>\n<li>\u30ec\u30dd\u30fc\u30c8\u306e\u6d3b\u7528\uff1a\u55b6\u696d\u4f1a\u8b70\u306a\u3069\u3067KPI\u3092\u5831\u544a\u3057\u3001\u30c1\u30fc\u30e0\u5168\u4f53\u3067\u72b6\u6cc1\u3092\u5171\u6709\u3059\u308b<\/li>\n<\/ul>\n<p>\u9069\u5207\u306a\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u55b6\u696d\u30c1\u30fc\u30e0\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u7dad\u6301\u30fb\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3>KPI\u3092\u6539\u5584\u30fb\u6700\u9069\u5316\u3059\u308b<\/h3>\n<p>KPI\u306e\u904b\u7528\u306f\u3001\u8a2d\u5b9a\u3057\u305f\u3089\u7d42\u308f\u308a\u3067\u306f\u306a\u304f\u3001\u7d99\u7d9a\u7684\u306b\u6539\u5584\u3057\u3066\u3044\u304f\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u4ee5\u4e0b\u306e\u30b9\u30c6\u30c3\u30d7\u3067KPI\u3092\u898b\u76f4\u3057\u3001\u6700\u9069\u5316\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<ul>\n<li>\u5b9f\u7e3e\u3068\u76ee\u6a19\u306e\u5dee\u3092\u5206\u6790\uff1a\u76ee\u6a19\u9054\u6210\u7387\u3092\u5b9a\u671f\u7684\u306b\u78ba\u8a8d\u3057\u3001\u30ae\u30e3\u30c3\u30d7\u304c\u3042\u308b\u5834\u5408\u306f\u539f\u56e0\u3092\u7279\u5b9a\u3059\u308b<\/li>\n<li>\u30dc\u30c8\u30eb\u30cd\u30c3\u30af\u3092\u7279\u5b9a\uff1a\u3069\u306e\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u306b\u8ab2\u984c\u304c\u3042\u308b\u306e\u304b\u3092\u5206\u6790\u3057\u3001\u6539\u5584\u70b9\u3092\u6d17\u3044\u51fa\u3059<\/li>\n<li>KPI\u306e\u898b\u76f4\u3057\uff1a\u73fe\u72b6\u306e\u55b6\u696d\u74b0\u5883\u306b\u9069\u3057\u305fKPI\u306b\u8abf\u6574\u3059\u308b<\/li>\n<li>\u65b0\u305f\u306a\u65bd\u7b56\u306e\u5c0e\u5165\uff1a\u55b6\u696d\u624b\u6cd5\u3084\u30d7\u30ed\u30bb\u30b9\u3092\u6539\u5584\u3057\u3001KPI\u9054\u6210\u3092\u76ee\u6307\u3059<\/li>\n<\/ul>\n<p>\u4f8b\u3048\u3070\u3001\u30a2\u30dd\u30a4\u30f3\u30c8\u4ef6\u6570\u304c\u76ee\u6a19\u306b\u5c4a\u304b\u306a\u3044\u5834\u5408\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u30ea\u30b9\u30c8\u306e\u898b\u76f4\u3057\u3084\u30a2\u30d7\u30ed\u30fc\u30c1\u624b\u6cd5\u306e\u6539\u5584\u3092\u691c\u8a0e\u3059\u308b\u3053\u3068\u3067\u3001\u6210\u679c\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><strong class=\"article-marker yellow\"><a id=\"selfcheck-salesorganization-1\" href=\"https:\/\/product-senses.mazrica.com\/dldocument\/selfcheck-salesorganization?utm_source=senseslab&amp;utm_medium=texturl&amp;utm_campaign=selfcheck-salesorganization-5\" target=\"_blank\" rel=\"noopener\">\u25b6\u25b6KPI\u3092\u6bce\u671f\u9054\u6210\u3057\u7d9a\u3051\u308b\u305f\u3081\u306e\u55b6\u696d\u6539\u9769\u3068\u306f\uff1f\u3010\u55b6\u696d\u7d44\u7e54\u306e\u5230\u9054\u5ea6\u8a3a\u65ad\u30b7\u30fc\u30c8\u3011<\/a><\/strong><\/p>\n<h2>\u55b6\u696d\u306eKPI\u3092\u8a2d\u5b9a\u3059\u308b\u4e0a\u3067\u306e\u30dd\u30a4\u30f3\u30c8<\/h2>\n<p>KPI\u8a2d\u5b9a\u65b9\u6cd5\u306e\u89e3\u8aac\u306e\u524d\u306b\u3001KPI\u3092\u8a2d\u5b9a\u3059\u308b\u3046\u3048\u3067\u306e\u6ce8\u610f\u70b9\u3092\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n<h3>\u7d44\u7e54\u3054\u3068\u306b\u6700\u9069\u5316\u3057\u305fKPI\u3092\u8a2d\u5b9a\u3059\u308b<\/h3>\n<p>\u55b6\u696d\u306eKPI\u306b\u306f\u3001\u6b63\u89e3\u304c\u3042\u308a\u307e\u305b\u3093\u3002\u696d\u754c\u3084\u5546\u6750\u7279\u6027\u3001\u8cfc\u8cb7\u30d7\u30ed\u30bb\u30b9\u3001\u55b6\u696d\u4f53\u5236\u304c\u9055\u3048\u3070\u3001\u6210\u679c\u306b\u3064\u306a\u304c\u308b\u884c\u52d5\u3082\u5909\u308f\u308b\u305f\u3081\u3067\u3059\u3002\u3057\u305f\u304c\u3063\u3066\u3001KPI\u8a2d\u8a08\u3067\u306f\u307e\u305a\u300c\u81ea\u793e\u306e\u52dd\u3061\u7b4b\u300d\u3092\u524d\u63d0\u306b\u7f6e\u304d\u3001\u7d44\u7e54\u3054\u3068\u306b\u6700\u9069\u5316\u3059\u308b\u610f\u8b58\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u3001\u4e0d\u52d5\u7523\u55b6\u696d\u3068\u5065\u5eb7\u98df\u54c1\u306e\u55b6\u696d\u3067\u306f\u3001\u691c\u8a0e\u671f\u9593\u3084\u5358\u4fa1\u3001\u610f\u601d\u6c7a\u5b9a\u8005\u3001\u8cfc\u5165\u983b\u5ea6\u304c\u5927\u304d\u304f\u7570\u306a\u308a\u307e\u3059\u3002\u524d\u8005\u306f\u9ad8\u5358\u4fa1\u3067\u691c\u8a0e\u304c\u9577\u304f\u3001\u6bd4\u8f03\u691c\u8a0e\u306e\u30d7\u30ed\u30bb\u30b9\u3082\u8907\u96d1\u306b\u306a\u308a\u304c\u3061\u3067\u3059\u3002<\/p>\n<p>\u4e00\u65b9\u3001\u5f8c\u8005\u306f\u6bd4\u8f03\u7684\u77ed\u3044\u30b5\u30a4\u30af\u30eb\u3067\u3001\u63a5\u70b9\u306e\u4f5c\u308a\u65b9\u3084\u30ea\u30d4\u30fc\u30c8\u8a2d\u8a08\u304c\u91cd\u8981\u306b\u306a\u308a\u307e\u3059\u3002\u3053\u3046\u3057\u305f\u9055\u3044\u304c\u3042\u308b\u4ee5\u4e0a\u3001\u540c\u3058KPI\u3092\u5f53\u3066\u306f\u3081\u3066\u3082\u3001\u73fe\u5834\u306e\u52d5\u304d\u306f\u6700\u9069\u5316\u3055\u308c\u307e\u305b\u3093\u3002<\/p>\n<p>\u3055\u3089\u306b\u540c\u3058\u4e0d\u52d5\u7523\u55b6\u696d\u3067\u3082\u3001\u4f1a\u793e\u306b\u3088\u3063\u3066\u696d\u52d9\u5f62\u614b\u304c\u7570\u306a\u308a\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u300c\u53cd\u97ff\u4e2d\u5fc3\u300d\u306a\u306e\u304b\u300c\u65b0\u898f\u958b\u62d3\u4e2d\u5fc3\u300d\u306a\u306e\u304b\u3001\u500b\u4eba\u55b6\u696d\u304c\u4e2d\u5fc3\u304b\u6cd5\u4eba\u55b6\u696d\u304c\u4e2d\u5fc3\u304b\u3001\u5185\u898b\u30fb\u5951\u7d04\u307e\u3067\u3092\u4e00\u6c17\u901a\u8cab\u3067\u62c5\u5f53\u3059\u308b\u306e\u304b\u5206\u696d\u306a\u306e\u304b\u3002\u4f53\u5236\u304c\u5909\u308f\u308c\u3070\u3001\u8ffd\u3046\u3079\u304d\u6307\u6a19\u3082\u5909\u308f\u308a\u307e\u3059\u3002<\/p>\n<p>KPI\u3092\u6c7a\u3081\u308b\u524d\u306b\u3001\u307e\u305a\u81ea\u793e\u306e\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\uff08\u3069\u3053\u3067\u8ab0\u304c\u4f55\u3092\u3059\u308b\u304b\uff09\u3092\u68da\u5378\u3057\u3057\u3066\u304a\u304f\u3068\u3001\u7121\u7406\u306e\u306a\u3044\u8a2d\u8a08\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u5177\u4f53\u4f8b\u3068\u3057\u3066\u3001\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306eKPI\u8a2d\u5b9a\u65b9\u6cd5\u3092\u3053\u3061\u3089\u306e\u8a18\u4e8b\u5185\u306b\u307e\u3068\u3081\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/knowledge\/inside-sales-kpi\">\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9(SDR)\u306eKPI\uff5c\u76ee\u6a19\u8a2d\u5b9a\u3068\u7ba1\u7406\u306e\u30dd\u30a4\u30f3\u30c8\u3068\u306f\uff1f<\/a><\/p>\n<h3><strong>\u6210\u679c\u3092\u898b\u8d8a\u3057\u305fKPI\u3092\u8a2d\u5b9a\u3059\u308b<\/strong><\/h3>\n<p>KPI\u3092\u6c7a\u3081\u308b\u3068\u304d\u306b\u3042\u308a\u304c\u3061\u306a\u306e\u304c\u3001\u300c\u3068\u308a\u3042\u3048\u305a\u8a2a\u554f\u4ef6\u6570\uff08\u67b6\u96fb\u4ef6\u6570\uff09\u3092\u7f6e\u3051\u3070\u3044\u3044\u300d\u3068\u3044\u3046\u767a\u60f3\u3067\u3059\u3002<\/p>\n<p>\u3082\u3061\u308d\u3093\u6d3b\u52d5\u91cf\u306e\u6307\u6a19\u306f\u5927\u5207\u3067\u3059\u304c\u3001\u305d\u308c\u3060\u3051\u3067\u306f\u6210\u679c\u306b\u3064\u306a\u304c\u308a\u307e\u305b\u3093\u3002\u6975\u7aef\u306a\u8a71\u3001\u8a2a\u554f100\u4ef6\u3092\u9054\u6210\u3057\u3066\u3082\u3001\u53d7\u6ce8\u3084\u5546\u8ac7\u5316\u304c\u30bc\u30ed\u306a\u3089\u610f\u5473\u304c\u306a\u3044\u304b\u3089\u3067\u3059\u3002<\/p>\n<p>\u91cd\u8981\u306a\u306e\u306f\u3001\u76ee\u6a19\uff08KGI\uff09\u304b\u3089\u9006\u7b97\u3057\u3066KPI\u3092\u8a2d\u8a08\u3059\u308b\u3053\u3068\u3067\u3059\u3002\u305f\u3068\u3048\u3070\u58f2\u4e0a\u76ee\u6a19\u304c\u3042\u308a\u3001\u5e73\u5747\u5358\u4fa1\u3084\u6210\u7d04\u7387\u3001\u5546\u8ac7\u5316\u7387\u304c\u5206\u304b\u3063\u3066\u3044\u308b\u306a\u3089\u3001\u300c\u5fc5\u8981\u306a\u5546\u8ac7\u6570\u300d\u300c\u5fc5\u8981\u306a\u30a2\u30dd\u6570\u300d\u300c\u5fc5\u8981\u306a\u63a5\u89e6\u6570\u300d\u304c\u8a08\u7b97\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u3053\u3046\u3057\u3066\u201c\u6210\u679c\u306b\u5fc5\u8981\u306a\u91cf\u201d\u304c\u898b\u3048\u308b\u3068\u3001\u4ef6\u6570\u76ee\u6a19\u304c\u5358\u306a\u308b\u30ce\u30eb\u30de\u3067\u306f\u306a\u304f\u3001\u73fe\u5834\u304c\u7d0d\u5f97\u3067\u304d\u308b\u6307\u6a19\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u4ef6\u6570\u3092\u7f6e\u304f\u5834\u5408\u3067\u3082\u3001\u300c\u8a2a\u554f\u4ef6\u6570\u300d\u5358\u4f53\u3067\u306f\u306a\u304f\u3001\u5546\u8ac7\u306e\u8cea\u306b\u3064\u306a\u304c\u308b\u88dc\u52a9\u6307\u6a19\u3068\u30bb\u30c3\u30c8\u306b\u3059\u308b\u306e\u304c\u52b9\u679c\u7684\u3067\u3059\u3002\u305f\u3068\u3048\u3070\u300c\u610f\u601d\u6c7a\u5b9a\u8005\u3068\u306e\u9762\u8ac7\u6570\u300d\u300c\u63d0\u6848\u306e\u63d0\u51fa\u6570\u300d\u300c\u898b\u7a4d\u63d0\u51fa\u5f8c\u306e\u6b21\u56de\u8a2d\u5b9a\u7387\u300d\u306a\u3069\u3001\u6210\u679c\u306b\u8fd1\u3044\u5730\u70b9\u306e\u6307\u6a19\u3082\u5408\u308f\u305b\u3066\u898b\u3066\u3044\u304f\u3068\u3001\u6d3b\u52d5\u304c\u7a7a\u56de\u308a\u3057\u306b\u304f\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>KPI\u306f\u55b6\u696d\u62c5\u5f53\u8005\u304c\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3067\u304d\u308b\u6307\u6a19\u306b\u3059\u308b<\/h3>\n<p>KPI\u306f\u3001\u55b6\u696d\u62c5\u5f53\u8005\u304c\u81ea\u5206\u306e\u884c\u52d5\u3067\u6539\u5584\u3067\u304d\u308b\u6307\u6a19\u3092\u9078\u3076\u3053\u3068\u304c\u57fa\u672c\u3067\u3059\u3002\u81ea\u5206\u3067\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3067\u304d\u306a\u3044\u6307\u6a19\u3092KPI\u306b\u3057\u3066\u3057\u307e\u3046\u3068\u3001\u73fe\u5834\u306f\u300c\u9811\u5f35\u3063\u3066\u3082\u5909\u3048\u3089\u308c\u306a\u3044\u300d\u3068\u611f\u3058\u3001\u904b\u7528\u304c\u5f62\u9ab8\u5316\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u300c\u8a2a\u554f\u4ef6\u6570\u300d\u300c\u63d0\u6848\u63d0\u51fa\u6570\u300d\u300c\u6b21\u56de\u8a2d\u5b9a\u7387\u300d\u300c\u6210\u7d04\u7387\u300d\u306a\u3069\u306f\u3001\u6e96\u5099\u3084\u884c\u52d5\u306e\u8cea\u3092\u4e0a\u3052\u308c\u3070\u6539\u5584\u3067\u304d\u308b\u4f59\u5730\u304c\u3042\u308a\u307e\u3059\u3002\u4e00\u65b9\u3067\u300c\u5546\u54c1\u306e\u5229\u76ca\u7387\u300d\u3084\u300c\u5e02\u5834\u306e\u666f\u6c17\u5909\u52d5\u300d\u306e\u3088\u3046\u306b\u3001\u55b6\u696d\u62c5\u5f53\u8005\u304c\u76f4\u63a5\u5de6\u53f3\u3067\u304d\u306a\u3044\u8981\u7d20\u304c\u5927\u304d\u3044\u6307\u6a19\u306f\u3001KPI\u3068\u3057\u3066\u306f\u6271\u3044\u306b\u304f\u3044\u30b1\u30fc\u30b9\u304c\u591a\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u3082\u3061\u308d\u3093\u3001\u5229\u76ca\u7387\u3084\u7c97\u5229\u3092\u91cd\u8981\u8996\u3059\u308b\u3053\u3068\u81ea\u4f53\u306f\u6b63\u3057\u3044\u5224\u65ad\u3067\u3059\u3002\u305f\u3060\u3057\u305d\u306e\u5834\u5408\u306f\u3001\u500b\u4ebaKPI\u3068\u3057\u3066\u62bc\u3057\u4ed8\u3051\u308b\u3088\u308a\u3082\u3001\u4fa1\u683c\u8a2d\u5b9a\u3084\u5272\u5f15\u30eb\u30fc\u30eb\u3001\u63d0\u6848\u30d7\u30e9\u30f3\u306e\u6a19\u6e96\u5316\u306a\u3069\u3001\u7d44\u7e54\u5074\u304c\u6574\u3048\u308b\u3079\u304d\u4ed5\u7d44\u307f\u3068\u30bb\u30c3\u30c8\u3067\u904b\u7528\u3059\u308b\u65b9\u304c\u73fe\u5b9f\u7684\u3067\u3059\u3002<\/p>\n<h3>KPI\u306e\u6570\u306f\u7d5e\u308b<\/h3>\n<p>KPI\u306f\u591a\u3051\u308c\u3070\u826f\u3044\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u3080\u3057\u308d\u5897\u3084\u3057\u3059\u304e\u308b\u3068\u3001\u73fe\u5834\u306f\u300c\u7d50\u5c40\u3069\u308c\u3092\u512a\u5148\u3059\u308c\u3070\u3044\u3044\u306e\u304b\u300d\u304c\u5206\u304b\u3089\u306a\u304f\u306a\u308a\u307e\u3059\u3002\u6570\u5b57\u3092\u8ffd\u3046\u3053\u3068\u304c\u76ee\u7684\u5316\u3057\u3001\u6d3b\u52d5\u304c\u5206\u6563\u3057\u3066\u3057\u307e\u3046\u30b1\u30fc\u30b9\u3082\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u3001KPI\u306f\u307e\u305a\u300c\u6700\u91cd\u8981\u306e3\u301c5\u500b\u300d\u306b\u7d5e\u308a\u3001\u512a\u5148\u5ea6\u3092\u660e\u78ba\u306b\u3059\u308b\u3053\u3068\u304c\u57fa\u672c\u3067\u3059\u3002\u7279\u306b\u5c0e\u5165\u521d\u671f\u306f\u3001\u5c11\u6570\u306eKPI\u3067\u904b\u7528\u3092\u56de\u3057\u3001\u6539\u5584\u30b5\u30a4\u30af\u30eb\u304c\u5b9a\u7740\u3057\u3066\u304b\u3089\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u898b\u76f4\u3059\u65b9\u304c\u3046\u307e\u304f\u3044\u304d\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001KPI\u3092\u7d5e\u308b\u969b\u306f\u300c\u6210\u679c\u306b\u8fd1\u3044\u6307\u6a19\u300d\u3068\u300c\u6d3b\u52d5\u306e\u6307\u6a19\u300d\u3092\u30d0\u30e9\u30f3\u30b9\u3088\u304f\u6df7\u305c\u308b\u306e\u304c\u30b3\u30c4\u3067\u3059\u3002\u6210\u679c\u3060\u3051\u3060\u3068\u6253\u3061\u624b\u304c\u898b\u3048\u306b\u304f\u304f\u3001\u6d3b\u52d5\u3060\u3051\u3060\u3068\u6210\u679c\u306b\u7d50\u3073\u3064\u304b\u306a\u3044\u3002\u4e21\u65b9\u3092\u6700\u4f4e\u9650\u306b\u7d5e\u3063\u3066\u6301\u3064\u3053\u3068\u3067\u3001\u73fe\u5834\u306e\u884c\u52d5\u304c\u30d6\u30ec\u306b\u304f\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p><a id=\"ebook-kpi-management-2\" href=\"https:\/\/product-senses.mazrica.com\/dldocument\/ebook-kpi-management&quot;\" target=\"_blank\" rel=\"noopener\"><strong>\u25b6\ufe0e\u25b6\ufe0eKPI\u306e\u8a2d\u5b9a\u304b\u3089\u6e2c\u5b9a\u307e\u3067\u6210\u529f\u3055\u305b\u308b\u305f\u3081\u306e\u66f4\u306b\u8a73\u3057\u3044\u30b3\u30c4\u306f\u3053\u3061\u3089\u304b\u3089<\/strong><\/a><\/p>\n<h2>\u30d5\u30a7\u30fc\u30ba\u5225\u306e\u55b6\u696dKPI\u5177\u4f53\u4f8b<\/h2>\n<p>BtoB\u55b6\u696d\u306b\u304a\u3044\u3066\u3001\u500b\u4eba\u306e\u30bb\u30f3\u30b9\u306b\u983c\u3063\u305f\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u3067\u306f\u3001\u7d44\u7e54\u7684\u306a\u58f2\u4e0a\u306e\u7d99\u7d9a\u306f\u56f0\u96e3\u3067\u3059\u3002<\/p>\n<p>\u55b6\u696d\u6d3b\u52d5\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u5927\u304d\u304f4\u3064\u306e\u30b9\u30c6\u30c3\u30d7\u306b\u5206\u3051\u308b\u3053\u3068\u3067\u3001\u3069\u306e\u6bb5\u968e\u3067\u9867\u5ba2\u304c\u96e2\u8131\u3057\u3066\u3044\u308b\u306e\u304b\u3068\u3044\u3046\u30dc\u30c8\u30eb\u30cd\u30c3\u30af\u3092\u53ef\u8996\u5316\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u5404\u30d5\u30a7\u30fc\u30ba\u306e\u76ee\u7684\u306b\u5408\u81f4\u3057\u305fKPI\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u6570\u5024\u7ba1\u7406\u306e\u7cbe\u5ea6\u304c\u98db\u8e8d\u7684\u306b\u5411\u4e0a\u3057\u3001\u6253\u3064\u3079\u304d\u5bfe\u7b56\u304c\u660e\u78ba\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>\u898b\u8fbc\u307f\u9867\u5ba2\u306e\u7372\u5f97\u306b\u304a\u3051\u308bKPI<\/h3>\n<p>\u6f5c\u5728\u7684\u306a\u9867\u5ba2\u3092\u7279\u5b9a\u3057\u3001\u81ea\u793e\u306e\u30ea\u30b9\u30c8\u3078\u53d6\u308a\u8fbc\u3080\u30d5\u30a7\u30fc\u30ba\u3067\u3059\u3002\u3053\u3053\u3067\u306f\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u8cea\u3068\u7372\u5f97\u52b9\u7387\u3092\u4e21\u7acb\u3055\u305b\u308bKPI\u304c\u91cd\u8981\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u65b0\u898f\u30ea\u30fc\u30c9\u7372\u5f97\u6570\uff1aWeb\u30b5\u30a4\u30c8\u3001\u5c55\u793a\u4f1a\u3001\u30bb\u30df\u30ca\u30fc\u7b49\u3092\u901a\u3058\u3066\u65b0\u305f\u306b\u7372\u5f97\u3057\u305f\u540d\u523a\u3084\u9023\u7d61\u5148\u306e\u7dcf\u6570<\/li>\n<li>\u6709\u671b\u898b\u8fbc\u307f\u9867\u5ba2\uff08MQL\uff09\u6570\uff1a\u8cc7\u6599\u8acb\u6c42\u3084\u30c7\u30e2\u4f9d\u983c\u306a\u3069\u3001\u691c\u8a0e\u610f\u6b32\u304c\u7279\u306b\u9ad8\u3044\u3068\u5224\u65ad\u3055\u308c\u308b\u9867\u5ba2\u306e\u6570<\/li>\n<li>\u30c1\u30e3\u30cd\u30eb\u5225\u7372\u5f97\u30b3\u30b9\u30c8\uff08CPL\uff09\uff1a1\u4ef6\u306e\u30ea\u30fc\u30c9\u3092\u5f97\u308b\u305f\u3081\u306b\u6295\u5165\u3057\u305f\u5e83\u544a\u8cbb\u3084\u65bd\u7b56\u8cbb\u306e\u5358\u4fa1<\/li>\n<li>\u30b3\u30f3\u30c6\u30f3\u30c4\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\uff1a\u30db\u30ef\u30a4\u30c8\u30da\u30fc\u30d1\u30fc\u306e\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3084\u30e1\u30eb\u30de\u30ac\u767b\u9332\u306a\u3069\u3001\u7279\u5b9a\u306e\u884c\u52d5\u306b\u81f3\u3063\u305f\u5272\u5408<\/li>\n<\/ul>\n<p>\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8<\/p>\n<ul>\n<li>\u96c6\u5ba2\u30c1\u30e3\u30cd\u30eb\u3054\u3068\u306e\u6295\u8cc7\u5bfe\u52b9\u679c\u3068\u8cea\u306e\u30d0\u30e9\u3064\u304d\u3092\u53ef\u8996\u5316\u3059\u308b<\/li>\n<li>\u3080\u3084\u307f\u306b\u6570\u3092\u8ffd\u3046\u306e\u3067\u306f\u306a\u304f\u3001\u5f8c\u306e\u5546\u8ac7\u306b\u3064\u306a\u304c\u308b\u30ea\u30fc\u30c9\u306e\u5b9a\u7fa9\u3092\u660e\u78ba\u306b\u3059\u308b<\/li>\n<\/ul>\n<h3>\u898b\u8fbc\u307f\u9867\u5ba2\u306e\u80b2\u6210\uff08\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\uff09<\/h3>\n<p>\u7372\u5f97\u3057\u305f\u30ea\u30fc\u30c9\u306b\u5bfe\u3057\u3066\u6709\u76ca\u306a\u60c5\u5831\u63d0\u4f9b\u3092\u884c\u3044\u3001\u8cfc\u8cb7\u610f\u6b32\u3092\u9ad8\u3081\u3066\u5546\u8ac7\uff08\u30a2\u30dd\u30a4\u30f3\u30c8\uff09\u3078\u3064\u306a\u3052\u308b\u30d5\u30a7\u30fc\u30ba\u3067\u3059\u3002<\/p>\n<ul>\n<li>\u30e1\u30fc\u30eb\u958b\u5c01\u30fb\u30af\u30ea\u30c3\u30af\u7387\uff1a\u5b9a\u671f\u914d\u4fe1\u3057\u3066\u3044\u308b\u30e1\u30eb\u30de\u30ac\u3084\u30b9\u30c6\u30c3\u30d7\u30e1\u30fc\u30eb\u306b\u5bfe\u3059\u308b\u9867\u5ba2\u306e\u53cd\u5fdc\u5ea6<\/li>\n<li>\u6709\u52b9\u30b3\u30f3\u30bf\u30af\u30c8\u6570\uff1a\u96fb\u8a71\u3084\u30e1\u30fc\u30eb\u3092\u901a\u3058\u3066\u3001\u5b9f\u969b\u306b\u62c5\u5f53\u8005\u3068\u53cc\u65b9\u5411\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u304c\u6210\u7acb\u3057\u305f\u56de\u6570<\/li>\n<li>\u30a2\u30dd\u30a4\u30f3\u30c8\u7372\u5f97\u6570\uff1a\u80b2\u6210\u65bd\u7b56\u306e\u7d50\u679c\u3001\u5177\u4f53\u7684\u306a\u5546\u8ac7\u306e\u6a5f\u4f1a\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u305f\u4ef6\u6570<\/li>\n<li>\u5546\u8ac7\u5316\u7387\uff1a\u4fdd\u6709\u3057\u3066\u3044\u308b\u30ea\u30fc\u30c9\u7dcf\u6570\u306b\u5bfe\u3057\u3066\u3001\u5b9f\u969b\u306b\u5546\u8ac7\u3078\u79fb\u884c\u3057\u305f\u6848\u4ef6\u306e\u5272\u5408<\/li>\n<li>\u5e73\u5747\u80b2\u6210\u671f\u9593\uff1a\u30ea\u30fc\u30c9\u7372\u5f97\u304b\u3089\u6700\u521d\u306e\u5546\u8ac7\u304c\u767a\u751f\u3059\u308b\u307e\u3067\u306b\u8981\u3057\u305f\u5e73\u5747\u7684\u306a\u6642\u9593<\/li>\n<\/ul>\n<p>\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8<\/p>\n<ul>\n<li>\u9867\u5ba2\u306e\u691c\u8a0e\u72b6\u6cc1\u3092\u6570\u5024\u3067\u628a\u63e1\u3057\u3001\u6700\u9069\u306a\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u55b6\u696d\u3078\u30d1\u30b9\u3092\u51fa\u3059<\/li>\n<li>\u653e\u7f6e\u3055\u308c\u3066\u3044\u308b\u30ea\u30fc\u30c9\u3092\u30bc\u30ed\u306b\u3057\u3001\u4e2d\u9577\u671f\u7684\u306a\u6848\u4ef6\u5316\u3092\u6f0f\u308c\u306a\u304f\u8ffd\u3046<\/li>\n<\/ul>\n<h3>\u53d7\u6ce8\uff08\u30af\u30ed\u30fc\u30b8\u30f3\u30b0\uff09<\/h3>\n<p>\u5546\u8ac7\u5316\u3057\u305f\u6848\u4ef6\u3092\u6210\u7d04\u3078\u5c0e\u304f\u3001\u58f2\u4e0a\u76f4\u7d50\u306e\u6700\u7d42\u30d5\u30a7\u30fc\u30ba\u3067\u3059\u3002\u6210\u7d04\u306b\u81f3\u308b\u307e\u3067\u306e\u52dd\u3061\u30d1\u30bf\u30fc\u30f3\u3092\u5206\u6790\u3059\u308b\u305f\u3081\u306e\u6307\u6a19\u304c\u4e2d\u5fc3\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u53d7\u6ce8\u4ef6\u6570\u30fb\u53d7\u6ce8\u91d1\u984d\uff1a\u55b6\u696d\u6d3b\u52d5\u306e\u6700\u7d42\u6210\u679c\u3067\u3042\u308a\u3001\u76ee\u6a19\u9054\u6210\u5ea6\u3092\u6e2c\u308b\u7d76\u5bfe\u7684\u306a\u6307\u6a19<\/li>\n<li>\u53d7\u6ce8\u7387\uff1a\u63d0\u6848\u30fb\u5546\u8ac7\u3092\u5b9f\u65bd\u3057\u305f\u6848\u4ef6\u306e\u3046\u3061\u3001\u6700\u7d42\u7684\u306b\u6210\u7d04\u306b\u81f3\u3063\u305f\u5272\u5408<\/li>\n<li>\u53d7\u6ce8\u30ea\u30fc\u30c9\u30bf\u30a4\u30e0\uff1a\u521d\u56de\u5546\u8ac7\u304b\u3089\u5951\u7d04\u7de0\u7d50\u307e\u3067\u306b\u8981\u3057\u305f\u65e5\u6570\uff08\u55b6\u696d\u30b5\u30a4\u30af\u30eb\u306e\u901f\u3055\uff09<\/li>\n<li>\u5e73\u5747\u5ba2\u5358\u4fa1\uff1a1\u5951\u7d04\u3042\u305f\u308a\u306e\u58f2\u4e0a\u91d1\u984d\uff08\u30a2\u30c3\u30d7\u30bb\u30eb\u63d0\u6848\u306e\u6210\u5426\u3092\u78ba\u8a8d\u3059\u308b\u6307\u6a19\uff09<\/li>\n<li>\u63d0\u6848\u6570\uff1a\u53d7\u6ce8\u306e\u5148\u884c\u6307\u6a19\u3068\u306a\u308b\u3001\u5177\u4f53\u7684\u306a\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u63d0\u6848\u3092\u884c\u3063\u305f\u4ef6\u6570<\/li>\n<\/ul>\n<p>\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8<\/p>\n<ul>\n<li>\u53d7\u6ce8\u7387\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u500b\u3005\u306e\u55b6\u696d\u62c5\u5f53\u8005\u306e\u30b9\u30ad\u30eb\u3084\u63d0\u6848\u5185\u5bb9\u306e\u8ab2\u984c\u3092\u660e\u78ba\u306b\u3059\u308b<\/li>\n<li>\u58f2\u4e0a\u76ee\u6a19\u304b\u3089\u9006\u7b97\u3057\u3001\u5e38\u306b\u53d7\u6ce8\u4e88\u5b9a\u91d1\u984d\u304c\u76ee\u6a19\u3092\u4e0a\u56de\u308b\u30d1\u30a4\u30d7\u30e9\u30a4\u30f3\u3092\u7dad\u6301\u3059\u308b<\/li>\n<\/ul>\n<h3>\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u7dad\u6301<\/h3>\n<p>\u6210\u7d04\u3057\u305f\u9867\u5ba2\u3068\u306e\u4fe1\u983c\u95a2\u4fc2\u3092\u6df1\u3081\u3001\u7d99\u7d9a\u7684\u306a\u53d6\u5f15\u3084LTV\uff08\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff09\u306e\u6700\u5927\u5316\u3092\u76ee\u6307\u3059\u30d5\u30a7\u30fc\u30ba\u3067\u3059\u3002<\/p>\n<ul>\n<li>\u65e2\u5b58\u9867\u5ba2\u58f2\u4e0a\uff1a\u65b0\u898f\u5951\u7d04\u4ee5\u5916\u3067\u3001\u65e2\u306b\u53d6\u5f15\u306e\u3042\u308b\u9867\u5ba2\u304b\u3089\u7d99\u7d9a\u7684\u306b\u767a\u751f\u3057\u3066\u3044\u308b\u58f2\u4e0a<\/li>\n<li>\u5951\u7d04\u7d99\u7d9a\u7387\uff08\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u30ec\u30fc\u30c8\uff09\uff1a\u5951\u7d04\u6e80\u4e86\u6642\u306b\u89e3\u7d04\u305b\u305a\u3001\u6b21\u671f\u3082\u7d99\u7d9a\u3057\u3066\u5951\u7d04\u3057\u305f\u6848\u4ef6\u306e\u5272\u5408<\/li>\n<li>\u30a2\u30c3\u30d7\u30bb\u30eb\u30fb\u30af\u30ed\u30b9\u30bb\u30eb\u7387\uff1a\u4e0a\u4f4d\u30d7\u30e9\u30f3\u3078\u306e\u79fb\u884c\u3084\u3001\u4ed6\u5546\u6750\u306e\u8ffd\u52a0\u8cfc\u5165\u304c\u5b9f\u73fe\u3057\u305f\u5272\u5408<\/li>\n<li>\u6700\u7d42\u53d6\u5f15\uff08\u63a5\u89e6\uff09\u304b\u3089\u306e\u7d4c\u904e\u65e5\u6570\uff1a\u6700\u5f8c\u306e\u3084\u308a\u53d6\u308a\u304b\u3089\u73fe\u5728\u307e\u3067\u306e\u671f\u9593<\/li>\n<li>LTV\uff1a1\u793e\u3068\u306e\u53d6\u5f15\u958b\u59cb\u304b\u3089\u73fe\u5728\u307e\u3067\u306b\u5f97\u3089\u308c\u305f\u5229\u76ca\u306e\u7dcf\u8a08<\/li>\n<\/ul>\n<p>\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8<\/p>\n<ul>\n<li>\u9867\u5ba2\u306e\u8cfc\u8cb7\u884c\u52d5\u3092\u53ef\u8996\u5316\u3057\u3001\u96e2\u53cd\u306e\u5146\u5019\u3092\u3044\u3061\u65e9\u304f\u5bdf\u77e5\u3059\u308b<\/li>\n<li>\u89e3\u7d04\u3092\u9632\u3050\u305f\u3081\u306e\u30d5\u30a9\u30ed\u30fc\u3068\u3055\u3089\u306a\u308b\u63d0\u6848\u306e\u30d0\u30e9\u30f3\u30b9\u3092\u6700\u9069\u5316\u3059\u308b<\/li>\n<\/ul>\n<h2><b>\u696d\u754c\u5225\u306e\u55b6\u696dKPI\u5177\u4f53\u4f8b<\/b><\/h2>\n<p>\u3053\u3053\u304b\u3089\u306f\u3001\u696d\u754c\u5225\u306e\u55b6\u696d\u306eKPI\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>\u2460 SaaS\u30fbIT\u696d\u754c<\/h3>\n<p>SaaS\u3084IT\u696d\u754c\u306e\u55b6\u696d\u3067\u306f\u3001\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30e2\u30c7\u30eb\u304c\u591a\u3044\u305f\u3081\u3001\u5951\u7d04\u7d99\u7d9a\u3084LTV\uff08\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff09\u3092\u610f\u8b58\u3057\u305fKPI\u304c\u91cd\u8981\u3002<\/p>\n<ul>\n<li>MRR\uff08Monthly Recurring Revenue\uff09\uff1a\u6708\u6b21\u306e\u7d99\u7d9a\u53ce\u76ca<\/li>\n<li>\u65b0\u898f\u5951\u7d04\u4ef6\u6570\uff1a\u6708\u3054\u3068\u306e\u65b0\u898f\u5951\u7d04\u6570<\/li>\n<li>\u30c8\u30e9\u30a4\u30a2\u30eb\u8ee2\u63db\u7387\uff1a\u7121\u6599\u30c8\u30e9\u30a4\u30a2\u30eb\u304b\u3089\u6709\u6599\u5951\u7d04\u306b\u79fb\u884c\u3057\u305f\u5272\u5408<\/li>\n<li>\u89e3\u7d04\u7387\uff08\u30c1\u30e3\u30fc\u30f3\u30ec\u30fc\u30c8\uff09\uff1a\u5951\u7d04\u89e3\u9664\u7387<\/li>\n<li>LTV\uff08\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff09\uff1a1\u9867\u5ba2\u3042\u305f\u308a\u306e\u7dcf\u53ce\u76ca<\/li>\n<\/ul>\n<p><strong>\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8<\/strong><\/p>\n<ul>\n<li>\u5951\u7d04\u7372\u5f97\u3060\u3051\u3067\u306a\u304f\u3001\u300c\u7d99\u7d9a\u5229\u7528\u300d\u3092\u6307\u6a19\u306b\u52a0\u3048\u308b<\/li>\n<li>\u30c1\u30e3\u30fc\u30f3\u30ec\u30fc\u30c8\u3092\u4f4e\u304f\u6291\u3048\u308b\u65bd\u7b56\u3092KPI\u306b\u53cd\u6620\u3059\u308b<\/li>\n<\/ul>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/tips\/kpi-saas-business\">SaaS\u4e8b\u696d\u3067\u8ffd\u3046\u3079\u304dKPI\u3068\u306f\uff1f\u8a08\u7b97\u5f0f\u3068\u904b\u7528\u65b9\u6cd5\u3082\u89e3\u8aac\uff01<\/a><\/p>\n<h3>\u2461 BtoB\u88fd\u9020\u696d<\/h3>\n<p>\u6cd5\u4eba\u5411\u3051\u306e\u88fd\u9020\u696d\u3067\u306f\u3001\u9577\u671f\u7684\u306a\u53d6\u5f15\u3084\u5927\u578b\u6848\u4ef6\u306e\u53d7\u6ce8\u304c\u591a\u3044\u305f\u3081\u3001\u30ea\u30d4\u30fc\u30c8\u7387\u3084\u6210\u7d04\u91d1\u984d\u304c\u91cd\u8981\u8996\u3055\u308c\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u898b\u7a4d\u3082\u308a\u63d0\u51fa\u6570\uff1a\u63d0\u6848\u3057\u305f\u898b\u7a4d\u3082\u308a\u306e\u4ef6\u6570<\/li>\n<li>\u53d7\u6ce8\u984d\uff1a1\u30f6\u6708\u307e\u305f\u306f1\u56db\u534a\u671f\u306e\u7dcf\u53d7\u6ce8\u91d1\u984d<\/li>\n<li>\u30ea\u30d4\u30fc\u30c8\u7387\uff1a\u7d99\u7d9a\u3057\u3066\u53d6\u5f15\u3059\u308b\u4f01\u696d\u306e\u5272\u5408<\/li>\n<li>\u5546\u8ac7\u5358\u4fa1\uff1a1\u4ef6\u3042\u305f\u308a\u306e\u5e73\u5747\u53d7\u6ce8\u984d<\/li>\n<li>\u7d0d\u54c1\u6e80\u8db3\u5ea6\uff1a\u88fd\u54c1\u306e\u54c1\u8cea\u3084\u7d0d\u671f\u306b\u5bfe\u3059\u308b\u9867\u5ba2\u6e80\u8db3\u5ea6<\/li>\n<\/ul>\n<p><strong>\u00a0\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8<\/strong><\/p>\n<ul>\n<li>\u5927\u578b\u6848\u4ef6\u304c\u4e2d\u5fc3\u306a\u306e\u3067\u3001\u77ed\u671f\u7684\u306a\u6210\u679c\u3088\u308a\u9577\u671f\u7684\u306a\u53d6\u5f15\u3092\u91cd\u8996<\/li>\n<li>\u300c\u898b\u7a4d\u3082\u308a\u63d0\u51fa\u6570\u300d\u3084\u300c\u5546\u8ac7\u5358\u4fa1\u300d\u3092KPI\u306b\u542b\u3081\u308b\u3053\u3068\u3067\u6210\u7d04\u3092\u52b9\u7387\u5316<\/li>\n<\/ul>\n<p><strong class=\"article-marker yellow\"><a id=\"selfcheck-salesorganization-2\" href=\"https:\/\/product-senses.mazrica.com\/dldocument\/selfcheck-salesorganization?utm_source=senseslab&amp;utm_medium=texturl&amp;utm_campaign=selfcheck-salesorganization-6\" target=\"_blank\" rel=\"noopener\">\u25b6\u25b6KPI\u3092\u6bce\u671f\u9054\u6210\u3057\u7d9a\u3051\u308b\u305f\u3081\u306e\u55b6\u696d\u6539\u9769\u3068\u306f\uff1f\u3010\u55b6\u696d\u7d44\u7e54\u306e\u5230\u9054\u5ea6\u8a3a\u65ad\u30b7\u30fc\u30c8\u3011<\/a><\/strong><\/p>\n<h3>\u2462 \u4e0d\u52d5\u7523\u55b6\u696d<\/h3>\n<p>\u4e0d\u52d5\u7523\u696d\u754c\u3067\u306f\u3001\u9867\u5ba2\u3068\u306e\u63a5\u89e6\u56de\u6570\u3084\u6210\u7d04\u7387\u304c\u55b6\u696d\u6210\u7e3e\u306b\u76f4\u7d50\u3057\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u6765\u5e97\u6570\u30fb\u554f\u3044\u5408\u308f\u305b\u4ef6\u6570\uff1aWeb\u30fb\u96fb\u8a71\u3067\u306e\u554f\u3044\u5408\u308f\u305b\u3084\u6765\u5e97\u6570<\/li>\n<li>\u5185\u898b\u56de\u6570\uff1a\u7269\u4ef6\u306e\u5185\u89a7\u4ef6\u6570<\/li>\n<li>\u5951\u7d04\u7387\uff1a\u554f\u3044\u5408\u308f\u305b\u304b\u3089\u5951\u7d04\u306b\u81f3\u308b\u5272\u5408<\/li>\n<li>\u5e73\u5747\u6210\u7d04\u5358\u4fa1\uff1a1\u4ef6\u3042\u305f\u308a\u306e\u5e73\u5747\u6210\u7d04\u984d<\/li>\n<li>\u7d39\u4ecb\u9867\u5ba2\u7387\uff1a\u65e2\u5b58\u9867\u5ba2\u304b\u3089\u306e\u7d39\u4ecb\u6848\u4ef6\u306e\u5272\u5408<\/li>\n<\/ul>\n<p><strong>\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8<\/strong><\/p>\n<ul>\n<li>\u6765\u5e97\u6570\u3084\u5185\u898b\u6570\u304c\u591a\u3044\u307b\u3069\u6210\u7d04\u306e\u30c1\u30e3\u30f3\u30b9\u304c\u5897\u3048\u308b\u305f\u3081\u3001KPI\u3068\u3057\u3066\u91cd\u8981<\/li>\n<li>\u300c\u7d39\u4ecb\u9867\u5ba2\u7387\u300d\u3092\u6e2c\u308b\u3053\u3068\u3067\u30ea\u30d5\u30a1\u30e9\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u52b9\u679c\u3092\u78ba\u8a8d\u3067\u304d\u308b<\/li>\n<\/ul>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/sfa\/real-estate-sfa\">\u4e0d\u52d5\u7523\u696d\u754c\u5411\u3051SFA\uff08\u55b6\u696d\u652f\u63f4\u30c4\u30fc\u30eb\uff09\u304a\u3059\u3059\u30818\u9078\uff5c\u6d3b\u7528\u4e8b\u4f8b\u3082\u7d39\u4ecb<\/a><\/p>\n<h2>\u55b6\u696d\u306eKPI\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u306e3\u3064\u306e\u30b9\u30c6\u30c3\u30d7<\/h2>\n<p>\u55b6\u696d\u306b\u304a\u3051\u308bKPI\uff08\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff09\u306f\u3001\u5358\u306b\u8a2d\u5b9a\u3059\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u7d99\u7d9a\u7684\u306b\u7ba1\u7406\u3057\u306a\u304c\u3089\u9032\u6357\u3092\u628a\u63e1\u3057\u3001\u67d4\u8edf\u306b\u5bfe\u5fdc\u3057\u3066\u3044\u304f\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>\u30d3\u30b8\u30cd\u30b9\u306e\u73fe\u5834\u3067\u306f\u3001\u8a08\u753b\u901a\u308a\u306b\u7269\u4e8b\u304c\u9032\u3080\u3068\u306f\u9650\u3089\u305a\u3001\u8a2d\u5b9a\u5f8c\u306e\u30d5\u30a9\u30ed\u30fc\u30a2\u30c3\u30d7\u304c\u6210\u679c\u3092\u5927\u304d\u304f\u5de6\u53f3\u3057\u307e\u3059\u3002<\/p>\n<p>\u76ee\u6a19\u9054\u6210\u306b\u5411\u3051\u3066\u306f\u3001KPI\u306e\u9032\u884c\u72b6\u6cc1\u3092\u5b9a\u671f\u7684\u306b\u78ba\u8a8d\u3057\u3001\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u5bfe\u7b56\u3092\u8b1b\u3058\u308b\u300cKPI\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u300d\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<br \/>\n\u3053\u3053\u3067\u306f\u3001\u55b6\u696d\u306e\u73fe\u5834\u3067\u5b9f\u8df5\u3067\u304d\u308bKPI\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u306e3\u3064\u306e\u30b9\u30c6\u30c3\u30d7\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/tips\/about-kpi-management\">KPI\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u3068\u306f\uff1f\u76ee\u6a19\u9054\u6210\u306e\u305f\u3081\u306e\u5b9f\u884c\u624b\u9806\u3068\u4e8b\u4f8b3\u9078\u3092\u89e3\u8aac<\/a><\/p>\n<h3>1. \u9032\u6357\u306e\u53ef\u8996\u5316<\/h3>\n<p>\u307e\u305a\u306f\u3001KPI\u306e\u9054\u6210\u72b6\u6cc1\u3092\u898b\u3048\u308b\u5316\u3059\u308b\u3053\u3068\u304c\u7b2c\u4e00\u6b69\u3067\u3059\u3002<\/p>\n<p>SFA\uff08\u55b6\u696d\u652f\u63f4\u30b7\u30b9\u30c6\u30e0\uff09\u3084\u5c02\u7528\u306e\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3057\u3001\u9032\u6357\u30c7\u30fc\u30bf\u3092\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u78ba\u8a8d\u3067\u304d\u308b\u4ed5\u7d44\u307f\u3092\u6574\u3048\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u30c1\u30fc\u30e0\u5168\u4f53\u3067\u72b6\u6cc1\u3092\u5171\u6709\u3059\u308b\u3053\u3068\u3067\u3001\u6b21\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u306b\u3059\u3070\u3084\u304f\u79fb\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p data-path-to-node=\"9,1,0,0\">KPI\u3092\u8a2d\u5b9a\u3057\u305f\u3089\u3001\u305d\u306e\u6570\u5024\u3092\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u8ffd\u8de1\u3067\u304d\u308b\u4ed5\u7d44\u307f\u304c\u5fc5\u8981\u3067\u3059\u3002\u55b6\u696d\u7ba1\u7406\u30c4\u30fc\u30eb\uff08CRM\u3084SFA\uff09\u3092\u6d3b\u7528\u3057\u3001<b>KPI\u306e\u9032\u6357\u3092\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u3067\u5e38\u306b\u53ef\u8996\u5316<\/b>\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p data-path-to-node=\"9,1,0,1\">SFA\u3092\u6d3b\u7528\u3059\u308c\u3070\u3001<b>\u65e5\u3005\u306e\u55b6\u696d\u6d3b\u52d5\uff08\u30b3\u30fc\u30eb\u3001\u5546\u8ac7\u3001\u30e1\u30fc\u30eb\u9001\u4fe1\u306a\u3069\uff09\u304c\u81ea\u52d5\u3067\u30c7\u30fc\u30bf\u3068\u3057\u3066\u84c4\u7a4d\u3055\u308c\u308b<\/b>\u305f\u3081\u3001Excel\u306e\u3088\u3046\u306b\u624b\u52d5\u3067\u6570\u5b57\u3092\u96c6\u8a08\u30fb\u5165\u529b\u3059\u308b\u624b\u9593\u304c\u4e0d\u8981\u3067\u3059\u3002<\/p>\n<p data-path-to-node=\"9,1,0,1\">\u3053\u308c\u306b\u3088\u308a\u3001\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u306f\u300c\u4eca\u3001\u8ab0\u306e\u3001\u3069\u306eKPI\u304c\u76ee\u6a19\u304b\u3089\u9045\u308c\u3066\u3044\u308b\u304b\u300d\u3092\u77ac\u6642\u306b\u628a\u63e1\u3067\u304d\u3001\u6307\u5c0e\u306e\u9045\u308c\u3092\u9632\u3052\u307e\u3059\u3002<\/p>\n<figure id=\"attachment_228230\" aria-describedby=\"caption-attachment-228230\" style=\"width: 800px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-228230\" src=\"https:\/\/product-senses.mazrica.com\/wp-content\/uploads\/2020\/12\/d1ffacbb0137a802a54ed6c0a5fb4345-scaled-e1688383564889.jpg\" alt=\"\" width=\"800\" height=\"506\" srcset=\"https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2020\/12\/d1ffacbb0137a802a54ed6c0a5fb4345-scaled-e1688383564889.jpg 800w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2020\/12\/d1ffacbb0137a802a54ed6c0a5fb4345-scaled-e1688383564889-300x190.jpg 300w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2020\/12\/d1ffacbb0137a802a54ed6c0a5fb4345-scaled-e1688383564889-768x486.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-228230\" class=\"wp-caption-text\">\u25b2SFA\/CRM\u30c4\u30fc\u30eb\u300cMazrica Sales\u300d\u306e\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u753b\u9762<\/figcaption><\/figure>\n<p><strong><a href=\"https:\/\/mazrica.com\/product\/dldocument\/senses-serviceguide\">\u25b6\ufe0e\u25b6\ufe0e\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u55b6\u696d\u306eKPI\u7ba1\u7406\u304c\u3067\u304d\u308b\u300cMazrica Sales\u300d\u306e\u8a73\u7d30\u306f\u3053\u3061\u3089\u304b\u3089<\/a><\/strong><\/p>\n<h3>2. 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