{"id":518671,"date":"2025-08-01T14:41:16","date_gmt":"2025-08-01T05:41:16","guid":{"rendered":"https:\/\/product-senses.mazrica.com\/?post_type=senseslab&#038;p=518671"},"modified":"2026-04-07T02:32:33","modified_gmt":"2026-04-06T17:32:33","slug":"about-retention-sales","status":"publish","type":"senseslab","link":"https:\/\/mazrica.com\/product\/senseslab\/sales\/about-retention-sales","title":{"rendered":"\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u3068\u306f\uff1f\u5177\u4f53\u624b\u6cd5\u3084\u6210\u529f\u306b\u5fc5\u8981\u306a4\u3064\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac"},"content":{"rendered":"<p>\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u304c\u96e3\u3057\u304f\u306a\u3063\u3066\u3044\u308b\u4eca\u3001\u65e2\u5b58\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u3092\u6df1\u3081\u3066\u53ce\u76ca\u3092\u4f38\u3070\u3059\u300c\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u300d\u3068\u3044\u3046\u8a00\u8449\u3092\u805e\u304f\u6a5f\u4f1a\u3082\u5897\u3048\u3066\u304d\u305f\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\uff1f<\/p>\n<p>\u65b0\u898f\u958b\u62d3\u306b\u6bd4\u3079\u3066\u52b9\u7387\u7684\u30fb\u52b9\u679c\u7684\u306a\u624b\u6cd5\u3067\u306f\u3042\u308a\u307e\u3059\u304c\u300c\u4f55\u304b\u3089\u59cb\u3081\u308c\u3070\u3044\u3044\u306e\u304b\u300d\u300c\u3069\u306e\u3088\u3046\u306b\u7d99\u7d9a\u7684\u306a\u6210\u679c\u306b\u3064\u306a\u3052\u308b\u304b\u300d\u3068\u60a9\u3080\u58f0\u3082\u3088\u304f\u805e\u304b\u308c\u307e\u3059\u3002<\/p>\n<p>\u672c\u8a18\u4e8b\u3067\u306f\u3001\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u306e\u57fa\u672c\u7684\u306a\u8003\u3048\u65b9\u304b\u3089\u5177\u4f53\u7684\u306a\u5b9f\u8df5\u65b9\u6cd5\u3001\u6210\u679c\u306b\u3064\u306a\u3052\u308b\u305f\u3081\u306e\u30dd\u30a4\u30f3\u30c8\u3001\u6d3b\u7528\u3059\u3079\u304d\u30c4\u30fc\u30eb\u307e\u3067\u3092\u7db2\u7f85\u7684\u306b\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<p>\u65e2\u5b58\u9867\u5ba2\u3092\u6d3b\u304b\u3057\u305f\u55b6\u696d\u6226\u7565\u3092\u69cb\u7bc9\u3057\u305f\u3044\u65b9\u306f\u3001\u305c\u3072\u3054\u4e00\u8aad\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><a 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href=\"https:\/\/product-senses.mazrica.com\/senseslab\/sfa\/crm-ltv\">CRM\u3067LTV\u3092\u6700\u5927\u5316\u3059\u308b\u65b9\u6cd5\u3068\u306f\uff1f\u6210\u529f\u4e8b\u4f8b\u3068\u304a\u3059\u3059\u3081\u30c4\u30fc\u30eb\u3092\u7d39\u4ecb<\/a><\/p>\n<h3>\u55b6\u696d\u30b3\u30b9\u30c8\u306e\u6700\u9069\u5316<\/h3>\n<p>\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u306b\u306f\u3001\u5e83\u544a\u3084\u30a4\u30d9\u30f3\u30c8\u51fa\u5c55\u30fb\u4eba\u54e1\u306e\u6295\u5165\u306a\u3069\u9ad8\u984d\u306a\u30b3\u30b9\u30c8\u304c\u767a\u751f\u3057\u307e\u3059\u3002<br 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href=\"https:\/\/product-senses.mazrica.com\/senseslab\/sales\/reactivating-customers-and-leads\">\u4f11\u7720\u9867\u5ba2\u3092\u6398\u308a\u8d77\u3053\u3059\u305f\u3081\u306e3\u30b9\u30c6\u30c3\u30d7\uff5c\u6210\u529f\u4e8b\u4f8b\u3082\u89e3\u8aac<\/a><\/p>\n<h3>\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a<\/h3>\n<p>\u5b9a\u671f\u7684\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3084\u30b5\u30dd\u30fc\u30c8\u3092\u901a\u3058\u3066\u3001\u9867\u5ba2\u306e\u8ab2\u984c\u3092\u65e9\u671f\u306b\u628a\u63e1\u30fb\u89e3\u6c7a\u3067\u304d\u308b\u305f\u3081\u3001\u81ea\u7136\u3068\u6e80\u8db3\u5ea6\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002<br \/>\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a\u306f\u3001\u89e3\u7d04\u7387\u306e\u4f4e\u4e0b\u3084\u7d39\u4ecb\u30fb\u53e3\u30b3\u30df\u306b\u3088\u308b\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u306b\u3082\u3064\u306a\u304c\u308b\u91cd\u8981\u306a\u6210\u679c\u306e\u3072\u3068\u3064\u3067\u3059\u3002<\/p>\n<p>\u7279\u306bSaaS\u3084BtoB\u30b5\u30fc\u30d3\u30b9\u306a\u3069\u9577\u671f\u7684\u306a\u4fe1\u983c\u95a2\u4fc2\u304c\u91cd\u8996\u3055\u308c\u308b\u696d\u754c\u306b\u304a\u3044\u3066\u306f\u3001\u9867\u5ba2\u6e80\u8db3\u306e\u7a4d\u307f\u91cd\u306d\u304c\u30d3\u30b8\u30cd\u30b9\u306e\u5b89\u5b9a\u6210\u9577\u306b\u76f4\u7d50\u3057\u307e\u3059\u3002<\/p>\n<h2>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u306e\u5177\u4f53\u7684\u624b\u6cd5<\/h2>\n<p>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u3092\u52b9\u679c\u7684\u306b\u9032\u3081\u308b\u305f\u3081\u306b\u306f\u3001\u300c\u7d99\u7d9a\u7684\u306a\u63a5\u70b9\u3065\u304f\u308a\u300d\u3084\u300c\u9867\u5ba2\u306b\u5bc4\u308a\u6dfb\u3063\u305f\u60c5\u5831\u63d0\u4f9b\u300d\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<\/p>\n<p>\u73fe\u5834\u3067\u5b9f\u8df5\u3055\u308c\u3066\u3044\u308b\u4ee3\u8868\u7684\u306a\u624b\u6cd5\u3092\uff13\u3064\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>\u30e1\u30fc\u30eb\u914d\u4fe1\u30fb\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u3092\u6d3b\u7528\u3059\u308b<\/h3>\n<p>\u5b9a\u671f\u7684\u306a\u60c5\u5831\u63d0\u4f9b\u306f\u3001\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u3092\u7dad\u6301\u3059\u308b\u4e0a\u3067\u975e\u5e38\u306b\u6709\u52b9\u3067\u3059\u3002\u30e1\u30fc\u30eb\u3084\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u624b\u9593\u3092\u304b\u3051\u305a\u306b\u5e83\u7bc4\u56f2\u306e\u65e2\u5b58\u9867\u5ba2\u3078\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u304d\u307e\u3059\u3002<\/p>\n<h4>\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u60c5\u5831\u63d0\u4f9b\u30fb\u30b3\u30f3\u30c6\u30f3\u30c4\u55b6\u696d<\/h4>\n<p>\u30e1\u30fc\u30eb\u914d\u4fe1\u306f\u53ef\u80fd\u3067\u3042\u308c\u3070\u4e00\u6589\u914d\u4fe1\u3067\u306f\u306a\u304f\u3001\u9867\u5ba2\u306e\u696d\u7a2e\u30fb\u5f79\u8077\u30fb\u904e\u53bb\u306e\u8cfc\u8cb7\u5c65\u6b74\u306a\u3069\u306b\u57fa\u3065\u3044\u305f\u300c\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u300d\u3092\u5c4a\u3051\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<br \/>\u4f8b\u3048\u3070\u904e\u53bb\u306b\u7279\u5b9a\u306e\u6a5f\u80fd\u306b\u95a2\u5fc3\u3092\u793a\u3057\u305f\u9867\u5ba2\u306b\u306f\u3001\u305d\u306e\u6a5f\u80fd\u306e\u6d3b\u7528\u4e8b\u4f8b\u3084\u95a2\u9023\u3059\u308b\u30b5\u30fc\u30d3\u30b9\u306e\u7d39\u4ecb\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u9ad8\u3044\u53cd\u5fdc\u7387\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u55b6\u696d\u30d1\u30fc\u30bd\u30f3\u500b\u4eba\u304b\u3089\u306e1to1\u30c6\u30a4\u30b9\u30c8\u306a\u30e1\u30fc\u30eb\u3084\u3001\u62c5\u5f53\u8005\u76f4\u7b46\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u306a\u3069\u3082\u6709\u52b9\u306a\u624b\u6bb5\u3067\u3059\u3002<\/p>\n<h3>\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u3068\u306e\u9023\u643a\u5f37\u5316<\/h3>\n<p>\u9867\u5ba2\u306e\u8ab2\u984c\u89e3\u6c7a\u3092\u652f\u63f4\u3059\u308b\u300c\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u300d\u3068\u55b6\u696d\u306e\u9023\u643a\u306f\u3001\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u306e\u6210\u679c\u306b\u76f4\u7d50\u3057\u307e\u3059\u3002<br \/>\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u304c\u5f97\u305f\u9867\u5ba2\u306e\u5229\u7528\u72b6\u6cc1\u3084\u56f0\u308a\u3054\u3068\u3092\u55b6\u696d\u30c1\u30fc\u30e0\u304c\u5171\u6709\u3059\u308b\u3053\u3068\u3067\u3001\u30bf\u30a4\u30e0\u30ea\u30fc\u304b\u3064\u7684\u78ba\u306a\u63d0\u6848\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u6d3b\u7528\u304c\u9032\u3093\u3067\u3044\u306a\u3044\u9867\u5ba2\u306b\u306f\u6d3b\u7528\u652f\u63f4\u3092\u3001\u4e00\u5b9a\u306e\u6210\u679c\u304c\u51fa\u3066\u3044\u308b\u9867\u5ba2\u306b\u306f\u3055\u3089\u306a\u308b\u30a2\u30c3\u30d7\u30bb\u30eb\u63d0\u6848\u3092\u884c\u3046\u306a\u3069\u3001\u30d5\u30a7\u30fc\u30ba\u306b\u5fdc\u3058\u305f\u5bfe\u5fdc\u304c\u5b9f\u73fe\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/tips\/what-is-customer-success\">\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u3068\u306f\uff1f\u696d\u52d9\u5185\u5bb9\u3084\u6210\u529f\u4e8b\u4f8b\u30fb\u304a\u3059\u3059\u3081\u30c4\u30fc\u30eb\u3092\u7d39\u4ecb<\/a><\/p>\n<h3>\u30a4\u30d9\u30f3\u30c8\u306e\u958b\u50ac<\/h3>\n<p>\u30a4\u30d9\u30f3\u30c8\u306f\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u6027\u3092\u6df1\u3081\u308b\u3046\u3048\u3067\u975e\u5e38\u306b\u52b9\u679c\u7684\u306a\u63a5\u70b9\u306e\u3072\u3068\u3064\u3067\u3059\u3002\u30aa\u30f3\u30e9\u30a4\u30f3\u30fb\u30aa\u30d5\u30e9\u30a4\u30f3\u305d\u308c\u305e\u308c\u306b\u7279\u5fb4\u304c\u3042\u308a\u3001\u76ee\u7684\u3084\u9867\u5ba2\u5c64\u306b\u5fdc\u3058\u3066\u4f7f\u3044\u5206\u3051\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>\u30aa\u30f3\u30e9\u30a4\u30f3\u30a4\u30d9\u30f3\u30c8\u306f\u3001\u53c2\u52a0\u306e\u30cf\u30fc\u30c9\u30eb\u304c\u4f4e\u304f\u3001\u591a\u5fd9\u306a\u9867\u5ba2\u3067\u3082\u6c17\u8efd\u306b\u53c2\u52a0\u3067\u304d\u308b\u70b9\u304c\u30e1\u30ea\u30c3\u30c8\u3067\u3059\u3002\u30a6\u30a7\u30d3\u30ca\u30fc\u5f62\u5f0f\u3067\u306e\u88fd\u54c1\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u7d39\u4ecb\u3084\u3001\u696d\u754c\u30c8\u30ec\u30f3\u30c9\u306b\u95a2\u3059\u308b\u8b1b\u6f14\u3001\u6210\u529f\u4e8b\u4f8b\u306e\u5171\u6709\u4f1a\u306a\u3069\u304c\u4ee3\u8868\u7684\u3067\u3059\u3002<\/p>\n<p>\u4e00\u65b9\u3067\u30aa\u30d5\u30e9\u30a4\u30f3\u30a4\u30d9\u30f3\u30c8\u306f\u3001\u5bfe\u9762\u3067\u306e\u3084\u308a\u53d6\u308a\u306b\u3088\u3063\u3066\u4fe1\u983c\u95a2\u4fc2\u3092\u6df1\u3081\u3084\u3059\u304f\u3001\u3088\u308a\u5bc6\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u304c\u53ef\u80fd\u3067\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u4f1a\u3084\u30e9\u30a6\u30f3\u30c9\u30c6\u30fc\u30d6\u30eb\u5f62\u5f0f\u306e\u30c7\u30a3\u30b9\u30ab\u30c3\u30b7\u30e7\u30f3\u3001\u4f53\u9a13\u578b\u30ef\u30fc\u30af\u30b7\u30e7\u30c3\u30d7\u306a\u3069\u304c\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n<p>\u3044\u305a\u308c\u306e\u5f62\u5f0f\u3067\u3082\u30a4\u30d9\u30f3\u30c8\u5f8c\u306e\u30d5\u30a9\u30ed\u30fc\u30a2\u30c3\u30d7\u3084\u30a2\u30f3\u30b1\u30fc\u30c8\u306e\u6d3b\u7528\u306b\u3088\u308a\u3001\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u628a\u63e1\u3057\u3001\u6b21\u306e\u55b6\u696d\u30a2\u30af\u30b7\u30e7\u30f3\u306b\u3064\u306a\u3052\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n<h2>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u306e\u6210\u529f\u306b\u5fc5\u8981\u306a4\u3064\u306e\u30dd\u30a4\u30f3\u30c8<\/h2>\n<p>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u3092\u6210\u679c\u306b\u3064\u306a\u3052\u308b\u305f\u3081\u306b\u306f\u5358\u306a\u308b\u201c\u9867\u5ba2\u5bfe\u5fdc\u201d\u306b\u3068\u3069\u307e\u3089\u305a\u3001\u6226\u7565\u7684\u304b\u3064\u7d99\u7d9a\u7684\u306a\u53d6\u308a\u7d44\u307f\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<\/p>\n<p>\u5b9f\u969b\u306b\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u306b\u304a\u3044\u3066\u91cd\u8981\u3068\u306a\u308b\uff14\u3064\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>\u9867\u5ba2\u306e\u4e8b\u696d\u30fb\u8ab2\u984c\u30fb\u696d\u52d9\u30d7\u30ed\u30bb\u30b9\u306e\u7406\u89e3<\/h3>\n<p>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u306b\u304a\u3044\u3066\u300c\u9867\u5ba2\u306e\u3053\u3068\u3092\u3069\u308c\u3060\u3051\u6df1\u304f\u3001\u305d\u3057\u3066\u7d99\u7d9a\u7684\u306b\u7406\u89e3\u3067\u304d\u3066\u3044\u308b\u304b\u300d\u304c\u3001\u6210\u679c\u3092\u4e0a\u3052\u308b\u3046\u3048\u3067\u6700\u3082\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002<\/p>\n<p>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u306b\u9650\u3089\u305a\u9867\u5ba2\u3078\u9069\u5207\u306a\u63d0\u6848\u3092\u884c\u3046\u306b\u306f\u3001\u9867\u5ba2\u306e\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3084\u696d\u52d9\u30d7\u30ed\u30bb\u30b9\u3001\u76f4\u9762\u3057\u3066\u3044\u308b\u8ab2\u984c\u306e\u628a\u63e1\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<br \/>\u4f8b\u3048\u3070\u3001\u540c\u3058\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3067\u3082\u88fd\u9020\u696d\u3068IT\u4f01\u696d\u3067\u306f\u4f7f\u3044\u65b9\u3082\u8ab2\u984c\u3082\u307e\u3063\u305f\u304f\u7570\u306a\u308b\u305f\u3081\u3001\u9069\u5207\u306a\u63d0\u6848\u306f\u96e3\u3057\u304f\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u52a0\u3048\u3066\u3001\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u3067\u306f\u300c\u9867\u5ba2\u306e\u5909\u5316\u300d\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3082\u91cd\u8981\u306b\u306a\u308a\u307e\u3059\u3002<br \/>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u306f\u9867\u5ba2\u3068\u306e\u7d99\u7d9a\u7684\u306a\u95a2\u4fc2\u306b\u3088\u3063\u3066\u6210\u7acb\u3057\u307e\u3059\u304c\u3001\u5f53\u7136\u9867\u5ba2\u306e\u72b6\u6cc1\u3082\u65e5\u3005\u5909\u5316\u3057\u3066\u3044\u304d\u307e\u3059\u3002<br \/>\u7d44\u7e54\u4f53\u5236\u306e\u5909\u66f4\u3001\u91cd\u70b9\u65bd\u7b56\u306e\u30b7\u30d5\u30c8\u3001\u65b0\u898f\u4e8b\u696d\u306e\u7acb\u3061\u4e0a\u3052\u306a\u3069\u9867\u5ba2\u306e\u72b6\u6cc1\u306b\u5909\u5316\u304c\u751f\u3058\u305f\u5834\u5408\u3001\u5f53\u521d\u306e\u5951\u7d04\u6642\u306b\u5f97\u305f\u60c5\u5831\u304c\u5909\u308f\u3089\u305a\u6709\u52b9\u3067\u3042\u308b\u3068\u306f\u9650\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u3053\u3046\u3057\u305f\u5909\u5316\u3092\u5b9a\u671f\u7684\u306a\u30d2\u30a2\u30ea\u30f3\u30b0\u3084\u5229\u7528\u72b6\u6cc1\u306e\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u3092\u901a\u3058\u3066\u6349\u3048\u308b\u3053\u3068\u3067\u300c\u4eca\u306e\u8ab2\u984c\u306b\u30d5\u30a3\u30c3\u30c8\u3057\u305f\u63d0\u6848\u300d\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u5358\u306a\u308b\u201c\u7dad\u6301\u201d\u306b\u3068\u3069\u307e\u3089\u305a\u3001\u9867\u5ba2\u306e\u6210\u9577\u306b\u5bc4\u308a\u6dfb\u3046\u59ff\u52e2\u3053\u305d\u304c\u3001\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u3067\u4fe1\u983c\u3092\u6df1\u3081\u308b\u6700\u5927\u306e\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002<\/p>\n<h3>\u9867\u5ba2\u60c5\u5831\u306e\u7ba1\u7406<\/h3>\n<p>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u3067\u306f\u3001\u9867\u5ba2\u3068\u306e\u63a5\u70b9\u5c65\u6b74\u3084\u5bfe\u5fdc\u5185\u5bb9\u3092\u4e00\u5143\u7684\u306b\u7ba1\u7406\u3059\u308b\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<br \/>\u55b6\u696d\u62c5\u5f53\u8005\u306e\u7d4c\u9a13\u3084\u8a18\u61b6\u306b\u983c\u3063\u305f\u5c5e\u4eba\u7684\u306a\u5bfe\u5fdc\u3067\u306f\u3001\u7d99\u7d9a\u7684\u304b\u3064\u7684\u78ba\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u96e3\u3057\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u9867\u5ba2\u60c5\u5831\u306e\u7ba1\u7406\u306b\u306f\u3001SFA\u3084CRM\u3068\u3044\u3063\u305f\u30c4\u30fc\u30eb\u306e\u6d3b\u7528\u304c\u6709\u52b9\u3067\u3059\u3002<br \/>\u300c\u904e\u53bb\u306e\u5546\u8ac7\u5185\u5bb9\u3084\u5bfe\u5fdc\u5c65\u6b74\u300d\u300c\u9867\u5ba2\u306e\u30b9\u30c6\u30fc\u30bf\u30b9\u3084\u30d5\u30a7\u30fc\u30ba\u300d\u3068\u3044\u3063\u305f\u60c5\u5831\u3092\u5e38\u306b\u6574\u7406\u30fb\u53ef\u8996\u5316\u3057\u3066\u793e\u5185\u3067\u5171\u6709\u3059\u308b\u3053\u3068\u3067\u3001\u5f15\u304d\u7d99\u304e\u30df\u30b9\u306e\u9632\u6b62\u3084\u30c1\u30fc\u30e0\u3067\u306e\u5bfe\u5fdc\u529b\u5f37\u5316\u306b\u3082\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/sfa\/customer-management\">\u9867\u5ba2\u7ba1\u7406\u3068\u306f\uff1f\u57fa\u672c\u77e5\u8b58\u3084\u7ba1\u7406\u9805\u76ee\u30fb\u65b9\u6cd5\u3092\u89e3\u8aac<\/a><\/p>\n<h3>KPI\u3092\u8a2d\u5b9a\u3059\u308b<\/h3>\n<p>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u3092\u6210\u679c\u306b\u3064\u306a\u3052\u308b\u305f\u3081\u306b\u306f\u3001\u300c\u611f\u899a\u300d\u306b\u983c\u3089\u305a\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u3066\u884c\u52d5\u3092\u7ba1\u7406\u30fb\u8a55\u4fa1\u3059\u308b\u4ed5\u7d44\u307f\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u305d\u306e\u4e2d\u5fc3\u3068\u306a\u308b\u306e\u304cKPI\u306e\u8a2d\u5b9a\u3067\u3059\u3002<\/p>\n<p>KPI\u3092\u9069\u5207\u306b\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u73fe\u72b6\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u53ef\u8996\u5316\u3057\u3001\u55b6\u696d\u6d3b\u52d5\u306e\u8ab2\u984c\u767a\u898b\u3084\u6539\u5584\u30b5\u30a4\u30af\u30eb\u306e\u69cb\u7bc9\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002\u7279\u306b\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u3067\u306f\u3001\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u6027\u306f\u201c\u76ee\u306b\u898b\u3048\u3065\u3089\u3044\u201d\u305f\u3081\u3001\u6570\u5024\u6307\u6a19\u3067\u306e\u7ba1\u7406\u304c\u6709\u52b9\u3067\u3059\u3002<\/p>\n<p>\u4ee3\u8868\u7684\u306aKPI\u3068\u3057\u3066\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u5951\u7d04\u66f4\u65b0\u7387\uff0f\u89e3\u7d04\u7387\uff08\u30c1\u30e3\u30fc\u30f3\u30ec\u30fc\u30c8\uff09<\/li>\n<li>\u30a2\u30c3\u30d7\u30bb\u30eb\u30fb\u30af\u30ed\u30b9\u30bb\u30eb\u7387<\/li>\n<li>\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u7387<\/li>\n<li>\u30a2\u30af\u30c6\u30a3\u30d6\u9867\u5ba2\u6bd4\u7387<\/li>\n<\/ul>\n<p>KPI\u306f\u7d44\u7e54\u306e\u55b6\u696d\u6226\u7565\u3084\u30d7\u30ed\u30c0\u30af\u30c8\u306e\u7279\u6027\u306b\u5fdc\u3058\u3066\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u6307\u6a19\u3092\u5b9a\u671f\u7684\u306b\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u3057\u3001\u6570\u5024\u306b\u57fa\u3065\u3044\u305f\u6539\u5584\u7b56\u3092\u8b1b\u3058\u308b\u3053\u3068\u3067\u3001\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u306e\u7cbe\u5ea6\u3068\u518d\u73fe\u6027\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><a id=\"ebook-kpi-management\" href=\"https:\/\/product-senses.mazrica.com\/dldocument\/ebook-kpi-management\">\u25b6\ufe0e\u25b6\ufe0e\u5b9f\u306f\u3001<strong>\u6b63\u3057\u304f\u5b9f\u884c\u3067\u304d\u3066\u3044\u308b\u7d44\u7e54\u304c\u5c11\u306a\u3044KPI\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u3068\u306f\uff1f<\/strong><br \/><\/a>\u672c\u8cc7\u6599\u3067\u306f\u3001<strong>KPI\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u3092\u5b9f\u884c\u3059\u308b\u4e0a\u3067\u62bc\u3055\u3048\u308b\u3079\u304d3\u30b9\u30c6\u30c3\u30d7\u3092\u5206\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac<\/strong>\u3057\u3066\u3044\u307e\u3059\u3002<br \/>\u305c\u3072\u4f75\u305b\u3066\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<h3>\u30d8\u30eb\u30b9\u30b9\u30b3\u30a2\u306b\u3088\u308b\u5229\u7528\u72b6\u6cc1\u306e\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0<\/h3>\n<p>\u30d8\u30eb\u30b9\u30b9\u30b3\u30a2\u3068\u306f\u9867\u5ba2\u306e\u30b5\u30fc\u30d3\u30b9\u5229\u7528\u72b6\u6cc1\u3084\u6e80\u8db3\u5ea6\u3092\u6570\u5024\u5316\u3057\u3001\u89e3\u7d04\u306e\u30ea\u30b9\u30af\u3084\u30a2\u30c3\u30d7\u30bb\u30eb\u306e\u53ef\u80fd\u6027\u3092\u53ef\u8996\u5316\u3059\u308b\u6307\u6a19\u3067\u3059\u3002<\/p>\n<p>SaaS\u3084\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30d3\u30b8\u30cd\u30b9\u306b\u304a\u3044\u3066\u306f\u3001\u30d8\u30eb\u30b9\u30b9\u30b3\u30a2\u306e\u6d3b\u7528\u304c\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u306e\u8cea\u3092\u5927\u304d\u304f\u5de6\u53f3\u3057\u307e\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u9805\u76ee\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u30d8\u30eb\u30b9\u30b9\u30b3\u30a2\u3092\u7b97\u51fa\u3057\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u30ed\u30b0\u30a4\u30f3\u983b\u5ea6\u3084\u5229\u7528\u6a5f\u80fd\u306e\u5272\u5408<\/li>\n<li>\u30b5\u30dd\u30fc\u30c8\u3078\u306e\u554f\u3044\u5408\u308f\u305b\u4ef6\u6570<\/li>\n<li>\u5951\u7d04\u66f4\u65b0\u65e5\u307e\u3067\u306e\u6b8b\u671f\u9593<\/li>\n<li>\u30a2\u30f3\u30b1\u30fc\u30c8\u3084NPS\u306e\u7d50\u679c<\/li>\n<\/ul>\n<p>\u30b9\u30b3\u30a2\u304c\u4f4e\u4e0b\u3057\u3066\u3044\u308b\u9867\u5ba2\u306b\u306f\u65e9\u671f\u30d5\u30a9\u30ed\u30fc\u3092\u3001\u9ad8\u30b9\u30b3\u30a2\u306e\u9867\u5ba2\u306b\u306f\u30a2\u30c3\u30d7\u30bb\u30eb\u63d0\u6848\u3092\u884c\u3046\u306a\u3069\u3001\u30d8\u30eb\u30b9\u30b9\u30b3\u30a2\u306e\u72b6\u6cc1\u306b\u5fdc\u3058\u305f\u5bfe\u5fdc\u304c\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u306e\u9375\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h2>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u306b\u5fc5\u8981\u4e0d\u53ef\u6b20\u306aSFA\/CRM<\/h2>\n<p>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u3067\u3088\u304f\u3042\u308b\u8ab2\u984c\u306e\u3072\u3068\u3064\u304c\u3001\u300c\u55b6\u696d\u5bfe\u5fdc\u304c\u5c5e\u4eba\u7684\u306b\u306a\u3063\u3066\u3057\u307e\u3046\u3053\u3068\u300d\u3067\u3059\u3002<br \/>\u7279\u5b9a\u306e\u62c5\u5f53\u8005\u304c\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u6027\u3092\u7bc9\u3044\u3066\u3044\u308b\u5834\u5408\u3001\u7570\u52d5\u3084\u9000\u8077\u306b\u3088\u3063\u3066\u95a2\u4fc2\u304c\u9014\u5207\u308c\u3001\u7d99\u7d9a\u5951\u7d04\u304c\u6253\u3061\u5207\u3089\u308c\u3066\u3057\u307e\u3046\u30ea\u30b9\u30af\u3082\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u5c5e\u4eba\u5316\u3092\u9632\u3050\u306b\u306f\u3001\u9867\u5ba2\u60c5\u5831\u3092\u30c1\u30fc\u30e0\u3067\u5171\u6709\u3057\u3001\u7d44\u7e54\u5168\u4f53\u3067\u5bfe\u5fdc\u3067\u304d\u308b\u4ed5\u7d44\u307f\u3068\u4f53\u5236\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<br \/>\u3053\u306e\u60c5\u5831\u7ba1\u7406\u306e\u57fa\u76e4\u3068\u3057\u3066\u6d3b\u8e8d\u3059\u308b\u306e\u304cSFA\uff08\u55b6\u696d\u652f\u63f4\u30b7\u30b9\u30c6\u30e0\uff09\u3084CRM\uff08\u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406\uff09\u3067\u3059\u3002<\/p>\n<p>SFA\/CRM\u3092\u6d3b\u7528\u3059\u308c\u3070\u9867\u5ba2\u306e\u73fe\u72b6\u3084\u5bfe\u5fdc\u5c65\u6b74\u3092\u6642\u7cfb\u5217\u3067\u628a\u63e1\u3067\u304d\u3001\u307e\u305f\u5f15\u304d\u7d99\u304e\u306e\u6f0f\u308c\u3092\u9632\u3050\u3053\u3068\u3082\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u300c\u4eba\u300d\u3067\u306f\u306a\u304f\u300c\u4ed5\u7d44\u307f\u300d\u3067\u56de\u305b\u308b\u4f53\u5236\u3053\u305d\u304c\u3001\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u3092\u5b89\u5b9a\u7684\u306b\u7d9a\u3051\u308b\u9375\u306a\u306e\u3067\u3059\u3002<\/p>\n<p><a id=\"what-is-sfa-basic\" href=\"https:\/\/product-senses.mazrica.com\/dldocument\/what-is-sfa-basic\">\u25b6\ufe0e\u25b6\ufe0e\u3088\u304f\u8033\u306b\u3059\u308bSFA\/CRM\u3068\u306f\u4f55\u306a\u306e\u304b\uff1f<br \/><\/a>\u672c\u8cc7\u6599\u3067\u306f\u69d8\u3005\u306a\u7d71\u8a08\u30c7\u30fc\u30bf\u3092\u7528\u3044\u306a\u304c\u3089<b>SFA\/CRM\u306e<\/b><b>\u6982\u8981\u3084\u5c0e\u5165\u30d7\u30ed\u30bb\u30b9\u307e\u3067\u3092\u6574\u7406<\/b>\u3057\u89e3\u8aac\u3057\u307e\u3059\u3002<br \/>\u4f75\u305b\u3066\u3053\u3061\u3089\u3082\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<h2>\u307e\u3068\u3081<\/h2>\n<p>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u55b6\u696d\u306f\u5358\u306a\u308b\u9867\u5ba2\u30d5\u30a9\u30ed\u30fc\u3067\u306f\u306a\u304f\u3001\u7d99\u7d9a\u7684\u306a\u58f2\u4e0a\u3092\u751f\u307f\u51fa\u3059\u6226\u7565\u7684\u306a\u53d6\u308a\u7d44\u307f\u3067\u3059\u3002<br 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