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href=\"https:\/\/product-senses.mazrica.com\/senseslab\/tips\/senior-management-improvement\">\u7d4c\u55b6\u7ba1\u7406\u3068\u306f\uff1f\u305d\u306e\u76ee\u7684\u3068KPI\u7ba1\u7406\u30fb\u30c7\u30fc\u30bf\u7ba1\u7406\u306e\u6539\u5584\u65b9\u6cd5<\/a><\/p>\n<h3>\u696d\u7e3e\u7ba1\u7406\u3068\u4e88\u7b97\u7ba1\u7406\u306e\u95a2\u4fc2\u6027<\/h3>\n<p>\u4e88\u7b97\u7ba1\u7406\u3068\u306f\u3001\u7d44\u7e54\u304c\u7279\u5b9a\u306e\u671f\u9593\uff08\u901a\u5e38\u306f\u5e74\u5ea6\uff09\u306b\u304a\u3051\u308b\u53ce\u76ca\u3068\u652f\u51fa\u3092\u8a08\u753b\u3057\u3001\u7ba1\u7406\u3059\u308b\u30d7\u30ed\u30bb\u30b9\u306e\u3053\u3068\u3067\u3059\u3002<\/p>\n<p>\u4e88\u7b97\u306f\u7d44\u7e54\u306e\u8ca1\u52d9\u8a08\u753b\u3092\u793a\u3057\u3001\u53ce\u76ca\u76ee\u6a19\u3084\u652f\u51fa\u76ee\u6a19\u3092\u660e\u78ba\u306b\u5b9a\u7fa9\u3057\u305f\u3082\u306e\u3067\u3001\u4e00\u822c\u7684\u306b\u53ce\u76ca\u4e88\u7b97\u3068\u8cbb\u7528\u4e88\u7b97\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u4f5c\u6210\u3055\u308c\u307e\u3059\u3002<\/p>\n<p>\u4e00\u65b9\u3001\u696d\u7e3e\u7ba1\u7406\u306f\u3001\u7d44\u7e54\u304c\u8a2d\u5b9a\u3057\u305f\u76ee\u6a19\u3084KPI\u306b\u5bfe\u3059\u308b\u9032\u6357\u3092\u76e3\u8996\u30fb\u8a55\u4fa1\u3059\u308b\u30d7\u30ed\u30bb\u30b9\u3067\u3059\u3002<\/p>\n<p>\u4e88\u7b97\u7ba1\u7406\u3067\u8a2d\u5b9a\u3057\u305f\u58f2\u4e0a\u4e88\u7b97\u306f\u3001\u696d\u7e3e\u7ba1\u7406\u306b\u304a\u3044\u3066KPI\u3068\u3057\u3066\u6d3b\u7528\u3055\u308c\u3001\u6700\u7d42\u7684\u306bKGI\uff08\u91cd\u8981\u76ee\u6a19\u9054\u6210\u6307\u6a19\uff09\u306e\u9054\u6210\u3092\u76ee\u6307\u3057\u307e\u3059\u3002<\/p>\n<p>\u696d\u7e3e\u7ba1\u7406\u3068\u4e88\u7b97\u7ba1\u7406\u306f\u76f8\u4e92\u306b\u9023\u52d5\u3057\u3066\u304a\u308a\u3001\u7d44\u7e54\u306e\u76ee\u6a19\u9054\u6210\u306b\u5411\u3051\u305f\u91cd\u8981\u306a\u57fa\u76e4\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<h2>\u696d\u7e3e\u7ba1\u7406\u304c\u91cd\u8981\u306a\u7406\u7531<\/h2>\n<p>\u7d30\u304b\u306a\u696d\u7e3e\u7ba1\u7406\u3092\u305b\u305a\u306b\u7d4c\u55b6\u3092\u3057\u3066\u3044\u308b\u4f01\u696d\u3082\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001\u9069\u6b63\u306a\u696d\u52d9\u7ba1\u7406\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u30e1\u30ea\u30c3\u30c8\u306b\u3082\u3064\u306a\u304c\u308b\u305f\u3081\u3001\u696d\u52d9\u7ba1\u7406\u306f\u4f01\u696d\u306b\u304a\u3044\u3066\u5fc5\u8981\u3067\u3042\u308b\u3068\u8a00\u3048\u307e\u3059\u3002<\/p>\n<h3>\u9069\u5207\u306a\u30ea\u30bd\u30fc\u30b9\u5206\u914d\u306e\u305f\u3081<\/h3>\n<p>\u696d\u52d9\u7ba1\u7406\u3092\u901a\u3058\u3066\u3001\u30ea\u30bd\u30fc\u30b9\u5206\u914d\u306e\u6700\u9069\u5316\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u4eba\u6750\u3001\u30b3\u30b9\u30c8\u3001\u6642\u9593\u306a\u3069\u306e\u30ea\u30bd\u30fc\u30b9\u306f\u7121\u9650\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u3001\u9650\u3089\u308c\u305f\u30ea\u30bd\u30fc\u30b9\u3092\u9069\u5207\u306b\u914d\u5206\u3057\u3001\u52b9\u7387\u3088\u304f\u751f\u7523\u6027\u3092\u5411\u4e0a\u3055\u305b\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u3068\u3053\u308d\u304c\u3001\u3084\u307f\u304f\u3082\u306b\u30ea\u30bd\u30fc\u30b9\u3092\u5206\u914d\u3057\u3066\u3057\u307e\u3063\u305f\u305b\u3044\u3067\u300c\u4eba\u6750\u304c\u4e0d\u8db3\u3057\u3066\u304a\u308a\u751f\u7523\u304c\u8ffd\u3044\u4ed8\u304b\u306a\u3044\u300d\u300c\u9700\u8981\u304c\u5897\u3048\u3066\u3044\u308b\u306e\u306b\u6a5f\u5668\u304c\u8db3\u308a\u306a\u3044\u3002\u3057\u304b\u3057\u8a2d\u5099\u6295\u8cc7\u3067\u304d\u308b\u4e88\u7b97\u3082\u306a\u3044\u300d\u3068\u3044\u3063\u305f\u30c8\u30e9\u30d6\u30eb\u306b\u3064\u306a\u304c\u3063\u3066\u3057\u307e\u3046\u4f8b\u3082\u73cd\u3057\u304f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u305d\u3053\u3067\u696d\u52d9\u7ba1\u7406\u3092\u3059\u308b\u3053\u3068\u3067\u3001\u5229\u76ca\u3092\u51fa\u3057\u3066\u3044\u308b\u90e8\u7f72\u3084\u30cb\u30fc\u30ba\u304c\u9ad8\u307e\u3063\u3066\u3044\u308b\u5546\u6750\u306a\u3069\u3092\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u305d\u3057\u3066\u3001\u5fc5\u8981\u306a\u3068\u3053\u308d\u306b\u4eba\u6750\u3084\u30b3\u30b9\u30c8\u306a\u3069\u306e\u30ea\u30bd\u30fc\u30b9\u3092\u9069\u5207\u306b\u5206\u914d\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308b\u305f\u3081\u3001\u751f\u7523\u6027\u5411\u4e0a\u306b\u3064\u306a\u304c\u308b\u306e\u3067\u3059\u3002<\/p>\n<h3>\u4eba\u4e8b\u8a55\u4fa1\u3092\u9069\u5207\u306b\u884c\u3046\u305f\u3081<\/h3>\n<p>\u9069\u5207\u306a\u696d\u52d9\u7ba1\u7406\u306b\u3088\u3063\u3066\u3001\u6b63\u5f53\u306a\u4eba\u4e8b\u8a55\u4fa1\u3082\u5b9f\u73fe\u3057\u307e\u3059\u3002<\/p>\n<p>\u696d\u52d9\u7ba1\u7406\u304c\u3067\u304d\u3066\u3044\u306a\u3044\u3068\u3001\u3069\u306e\u90e8\u7f72\u304c\u76ee\u6a19\u3092\u9054\u6210\u3057\u3066\u3044\u308b\u306e\u304b\u3001\u8ab0\u304c\u6210\u679c\u3092\u51fa\u3057\u3066\u3044\u308b\u306e\u304b\u3092\u628a\u63e1\u3067\u304d\u307e\u305b\u3093\u3002<\/p>\n<p>\u305d\u308c\u3086\u3048\u306b\u793e\u54e1\u306e\u9811\u5f35\u308a\u3092\u9069\u5207\u306b\u8a55\u4fa1\u3067\u304d\u305a\u3001\u4e0d\u5f53\u306a\u4eba\u4e8b\u8a55\u4fa1\u306b\u3064\u306a\u304c\u3063\u3066\u3057\u307e\u3044\u307e\u3059\u3002<\/p>\n<p>\u3044\u3044\u52a0\u6e1b\u306a\u4eba\u4e8b\u8a55\u4fa1\u304c\u7d9a\u304f\u3068\u3001\u793e\u54e1\u306e\u611b\u793e\u7cbe\u795e\u304c\u8584\u308c\u3066\u3057\u307e\u3044\u96e2\u8077\u7387\u3092\u9ad8\u3081\u3066\u3057\u307e\u3046\u30ea\u30b9\u30af\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u4e00\u65b9\u3001\u696d\u7e3e\u7ba1\u7406\u304c\u3067\u304d\u3066\u3044\u308b\u3068\u793e\u54e1\u306e\u52aa\u529b\u3084\u6210\u679c\u304c\u53ef\u8996\u5316\u3067\u304d\u308b\u305f\u3081\u3001\u6b63\u5f53\u306a\u4eba\u4e8b\u8a55\u4fa1\u3092\u884c\u3048\u307e\u3059\u3002<\/p>\n<h3>\u7d4c\u55b6\u72b6\u6cc1\u3092\u5206\u6790\u3059\u308b\u305f\u3081<\/h3>\n<p>\u696d\u7e3e\u7ba1\u7406\u306f\u7d4c\u55b6\u72b6\u6cc1\u3092\u53ef\u8996\u5316\u3067\u304d\u308b\u305f\u3081\u3001\u7d4c\u55b6\u4e0a\u306e\u8ab2\u984c\u767a\u898b\u3084\u4e88\u7b97\u76ee\u6a19\u3078\u306e\u9054\u6210\u5ea6\u5206\u6790\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u696d\u7e3e\u7ba1\u7406\u304c\u3067\u304d\u3066\u304a\u3089\u305a\u7d4c\u55b6\u72b6\u6cc1\u304c\u898b\u3048\u3066\u3044\u306a\u3044\u3068\u3001\u8d64\u5b57\u306e\u539f\u56e0\u304c\u30b3\u30b9\u30c8\u3092\u5727\u8feb\u3057\u3066\u3044\u308b\u8981\u7d20\u306a\u3069\u3092\u628a\u63e1\u3067\u304d\u307e\u305b\u3093\u3002<\/p>\n<p>\u307e\u305f\u3001\u4e88\u7b97\u76ee\u6a19\u3078\u306e\u9054\u6210\u5ea6\u3082\u308f\u304b\u3089\u306a\u3044\u305f\u3081\u3001\u5e74\u5ea6\u6c7a\u7b97\u306e\u969b\u306b\u76ee\u6a19\u984d\u3068\u5927\u304d\u306a\u5dee\u7570\u304c\u751f\u307e\u308c\u3066\u3057\u307e\u3046\u53ef\u80fd\u6027\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u3001\u696d\u7e3e\u7ba1\u7406\u306b\u3088\u3063\u3066\u81ea\u793e\u306e\u7d4c\u55b6\u72b6\u6cc1\u3092\u660e\u3089\u304b\u306b\u3057\u3001\u554f\u984c\u70b9\u3084\u30dc\u30c8\u30eb\u30cd\u30c3\u30af\u306a\u3069\u3055\u307e\u3056\u307e\u306a\u7d4c\u55b6\u8ab2\u984c\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u67d4\u8edf\u306b\u8ecc\u9053\u4fee\u6b63\u3092\u3057\u3066\u9032\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3067\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/tips\/budget-management\">\u4e88\u7b97\u7ba1\u7406\u3068\u306f\uff1f\u76ee\u7684\u30fb\u7ba1\u7406\u65b9\u6cd5\u30fb\u30dd\u30a4\u30f3\u30c8\u3084\u5f79\u7acb\u3064\u30c4\u30fc\u30eb\u3092\u89e3\u8aac<\/a><\/p>\n<h2>\u696d\u7e3e\u7ba1\u7406\u306e\u91cd\u8981\u6307\u6a19\uff5cKPI\u3068KGI<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-15938\" src=\"https:\/\/product-senses.mazrica.com\/wp-content\/uploads\/2019\/12\/e0cd2d553b7dce10532eec9f58da74d9-e1577428236444-300x193.png\" alt=\"\u696d\u7e3e\u7ba1\u7406\u306b\u7528\u3044\u308b\u6307\u6a19\uff5cKPI\u3068KGI\" width=\"640\" height=\"412\" srcset=\"https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2019\/12\/e0cd2d553b7dce10532eec9f58da74d9-e1577428236444-300x193.png 300w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2019\/12\/e0cd2d553b7dce10532eec9f58da74d9-e1577428236444.png 713w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>\u696d\u7e3e\u7ba1\u7406\u3092\u884c\u3046\u969b\u306b\u3001\u696d\u7e3e\u76ee\u6a19\u304c\u3069\u306e\u7a0b\u5ea6\u9054\u6210\u3067\u304d\u3066\u3044\u308b\u304b\u3001\u7d4c\u55b6\u6226\u7565\u306f\u30b9\u30e0\u30fc\u30ba\u306b\u9032\u3093\u3067\u3044\u308b\u304b\u3001\u3092\u5224\u65ad\u3059\u308b\u305f\u3081\u306b\u6307\u6a19\u3092\u6d3b\u7528\u3057\u307e\u3059\u3002<\/p>\n<p>\u696d\u7e3e\u7ba1\u7406\u306b\u304a\u3051\u308b\u91cd\u8981\u306a\u6307\u6a19\u304cKGI\u3068KPI\u3067\u3059\u3002<\/p>\n<p>KGI\uff08Key Goal Indicator\uff09\u306f\u300c\u6700\u7d42\u76ee\u6a19\u9054\u6210\u6307\u6a19\u300d\u3001KPI\uff08Key Performance Indicator\uff09\u306f\u300c\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\u300d\u3067\u3059\u3002<\/p>\n<p>\u7aef\u7684\u306b\u8a00\u3046\u3068\u3001\u6700\u7d42\u7684\u306a\u76ee\u6a19\u3067\u3042\u308bKGI\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306e\u4e2d\u9593\u76ee\u6a19\u304cKPI\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u3001\u98f2\u98df\u5e97\u3067\u300c\u5e74\u9593\u58f2\u4e0a\u30921.5\u500d\u306b\u3059\u308b\u300d\u3068\u3044\u3046KGI\u3092\u7acb\u3066\u305f\u3068\u3057\u307e\u3059\u3002<\/p>\n<p>\u76ee\u6a19\uff08KGI\uff09\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u5e74\u9593\u58f2\u4e0a\u76ee\u6a19\u91d1\u984d\u3092\u7d30\u5206\u5316\u3057\u3066\u5404\u6708\u306e\u58f2\u4e0a\u91d1\u984d\u76ee\u6a19\u3092\u8a2d\u5b9a\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u3055\u3089\u306b\u6bce\u6708\u306e\u6765\u5ba2\u6570\u3084\u65b0\u30e1\u30cb\u30e5\u30fc\u958b\u767a\u6570\u3001\u53e3\u30b3\u30df\u6570\u306a\u3069\u306e\u76ee\u6a19\u6570\u5024\u3082\u53d6\u308a\u8fbc\u307e\u306a\u3051\u308c\u3070\u3044\u3051\u307e\u305b\u3093\u3002\u4ee5\u4e0a\u5168\u3066\u304cKPI\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>KGI\u3084KPI\u306e\u6307\u6a19\u3092\u691c\u8a3c\u3059\u308b\u3053\u3068\u3067\u3001\u696d\u7e3e\u306e\u73fe\u72b6\u3084\u9032\u6357\u5ea6\u3092\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3>KPI\u3068\u306f<\/h3>\n<p>KPI\uff08Key Performance Indicator\uff09\u306f\u65e5\u672c\u8a9e\u3067\u300c\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\u300d\u3068\u8a00\u3044\u3001\u6700\u7d42\u7684\u306a\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306e\u4e2d\u9593\u76ee\u6a19\u3067\u3059\u3002<\/p>\n<p>\u6700\u7d42\u7684\u306a\u696d\u7e3e\u76ee\u6a19\u3060\u3051\u3092\u8a2d\u5b9a\u3057\u3066\u3044\u3066\u3082\u3001\u305d\u3053\u306b\u81f3\u308b\u307e\u3067\u306e\u30d7\u30ed\u30bb\u30b9\u304c\u9069\u5207\u3067\u306a\u3051\u308c\u3070\u76ee\u6a19\u306f\u9054\u6210\u3067\u304d\u307e\u305b\u3093\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u3001KPI\u3092\u8a2d\u5b9a\u3057\u3066\u76ee\u6a19\u9054\u6210\u5ea6\u3092\u691c\u8a3c\u3057\u306a\u304c\u3089\u9032\u3081\u308b\u3053\u3068\u3067\u3001\u6700\u7d42\u7684\u306a\u76ee\u6a19\u3092\u9054\u6210\u3057\u3084\u3059\u304f\u3059\u308b\u306e\u3067\u3059\u3002<\/p>\n<p>KPI\u306f\u5b9a\u91cf\u7684\u306b\u6e2c\u5b9a\u3067\u304d\u308b\u6307\u6a19\u3092\u4f7f\u3044\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u300c\u9811\u5f35\u308a\u5ea6\u300d\u300c\u52aa\u529b\u300d\u306a\u3069\u306f\u5b9a\u6027\u7684\u306a\u306e\u3067\u6570\u5024\u3067\u8a55\u4fa1\u3067\u304d\u305a\u3001\u500b\u4eba\u500b\u4eba\u3067\u8a55\u4fa1\u3082\u7570\u306a\u3063\u3066\u3057\u307e\u3044\u307e\u3059\u3002<\/p>\n<p>\u3067\u3059\u306e\u3067\u3001\u300c\u58f2\u4e0a\u91d1\u984d\u300d\u300c\u30a2\u30dd\u30a4\u30f3\u30c8\u7372\u5f97\u6570\u300d\u300c\u53d7\u6ce8\u6570\u300d\u306a\u3069\u6570\u5024\u3067\u6e2c\u5b9a\u53ef\u80fd\u306a\u6307\u6a19\u3092\u7528\u3044\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/business-efficiency\/kpi\">\u55b6\u696d\u306eKPI\u3068\u306f\uff1f\u8a2d\u5b9a\u65b9\u6cd5\u3084\u6307\u6a19\u4f8b\u30fbKGI\u3068\u306e\u9055\u3044\u3092\u7c21\u5358\u306b\u89e3\u8aac<\/a><\/p>\n<h3>KGI\u3068\u306f<\/h3>\n<p>KGI\uff08Key Goal Indicator\uff09\u306f\u65e5\u672c\u8a9e\u3067\u300c\u6700\u7d42\u76ee\u6a19\u9054\u6210\u6307\u6a19\u300d\u3068\u8a33\u3055\u308c\u3001\u6700\u7d42\u7684\u306b\u9054\u6210\u3059\u3079\u304d\u30b4\u30fc\u30eb\u3068\u306a\u308b\u76ee\u6a19\u3067\u3059\u3002<\/p>\n<p>\u65e5\u3005\u306e\u4f01\u696d\u7d4c\u55b6\u3084\u3042\u3089\u3086\u308b\u696d\u52d9\u306b\u306f\u3001\u30b4\u30fc\u30eb\u3068\u306a\u308b\u76ee\u6a19\u304c\u8a2d\u5b9a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u5177\u4f53\u7684\u306b\u306f\u3001\u300c\u5e74\u9593\u58f2\u4e0a\u91d1\u984d\u3007\u4e07\u5186\u300d\u300c\u4e00\u30ab\u6708\u306e\u65b0\u898f\u958b\u62d3\u6570\u3007\u4ef6\u300d\u300c\u696d\u754c\u30b7\u30a7\u30a21\u4f4d\u300d\u306a\u3069\u306e\u30b4\u30fc\u30eb\u3068\u306a\u308b\u6570\u5024\u304cKGI\u306b\u8a72\u5f53\u3057\u307e\u3059\u3002<\/p>\n<p>KGI\u304c\u306a\u3051\u308c\u3070\u4f55\u306e\u305f\u3081\u306b\u4ed5\u4e8b\u3092\u3057\u3066\u3044\u308b\u306e\u304b\u304c\u308f\u304b\u3089\u305a\u3001\u30e2\u30c1\u30d9\u30fc\u30b7\u30e7\u30f3\u306e\u7dad\u6301\u304c\u96e3\u3057\u304f\u306a\u308b\u3067\u3057\u3087\u3046\u3002\u307e\u305f\u4f01\u696d\u3068\u3057\u3066\u306e\u6210\u9577\u3082\u671f\u5f85\u3067\u304d\u307e\u305b\u3093\u3002<\/p>\n<p>\u3061\u306a\u307f\u306bKPI\u306fKGI\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306e\u6307\u6a19\u306a\u306e\u3067\u3001KGI\u304c\u306a\u3051\u308c\u3070\u6210\u7acb\u3057\u306a\u3044\u3082\u306e\u3067\u3059\u3002KGI\u3068KPI\u306e\u95a2\u4fc2\u6027\u3082\u7406\u89e3\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/business-efficiency\/what-is-kgi\">KGI\u3068\u306f\uff1fKPI\u30fbOKR\u3068\u306e\u9055\u3044\u3092\u307e\u3068\u3081\u3066\u89e3\u8aac<\/a><\/p>\n<h2>\u696d\u7e3e\u7ba1\u7406\u306b\u3088\u304f\u3042\u308b\u8ab2\u984c<\/h2>\n<p>\u696d\u7e3e\u7ba1\u7406\u304c\u91cd\u8981\u306a\u7406\u7531\u306f\u3059\u3067\u306b\u3054\u7d39\u4ecb\u3057\u307e\u3057\u305f\u304c\u3001\u696d\u7e3e\u7ba1\u7406\u3092\u884c\u3046\u4e0a\u3067\u3001\u8ab2\u984c\u3092\u62b1\u3048\u3066\u3044\u308b\u4f01\u696d\u3082\u591a\u304f\u3042\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u696d\u7e3e\u7ba1\u7406\u3092\u884c\u3046\u969b\u3001\u8ab2\u984c\u3068\u306a\u308b\u306e\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u3053\u3068\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u6570\u5024\u306e\u96c6\u8a08\u306b\u6642\u9593\u304c\u304b\u304b\u308b<\/li>\n<li>\u60c5\u5831\u306b\u30bf\u30a4\u30e0\u30e9\u30b0\u304c\u3042\u308b<\/li>\n<li>\u60c5\u5831\u306e\u30a2\u30af\u30bb\u30b9\u65b9\u6cd5\u304c\u8907\u96d1<\/li>\n<\/ul>\n<p>\u696d\u7e3e\u7ba1\u7406\u3092\u884c\u3046\u969b\u3001Excel\u3092\u4f7f\u3063\u3066\u884c\u3063\u3066\u3044\u308b\u5834\u5408\u3001\u60c5\u5831\u306e\u9bae\u5ea6\u3084\u30a2\u30af\u30bb\u30b7\u30d3\u30ea\u30c6\u30a3\u306b\u554f\u984c\u304c\u767a\u751f\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002 \u5404\u3005\u304c\u30ed\u30fc\u30ab\u30eb\u3067\u696d\u7e3e\u7ba1\u7406\u3092\u884c\u3046\u305f\u3081\u3001\u7121\u99c4\u306a\u5165\u529b\u4f5c\u696d\u304c\u5897\u3048\u305f\u308a\u3001\u60c5\u5831\u3054\u3068\u306b\u6570\u5024\u306e\u30ba\u30ec\u304c\u751f\u3058\u305f\u308a\u3059\u308b\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u65b0\u9bae\u3067\u6b63\u78ba\u306a\u60c5\u5831\u3092\u5143\u306b\u696d\u7e3e\u7ba1\u7406\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u696d\u7e3e\u7ba1\u7406\u306e\u771f\u4fa1\u3092\u767a\u63ee\u3067\u304d\u308b\u305f\u3081\u3001\u7ba1\u7406\u65b9\u6cd5\u306e\u898b\u76f4\u3057\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<p>Excel\u306b\u5909\u308f\u308b\u3001\u5f0a\u793e\u304a\u3059\u3059\u3081\u306e\u7ba1\u7406\u65b9\u6cd5\u3068\u30c4\u30fc\u30eb\u306f\u5f8c\u307b\u3069\u3054\u7d39\u4ecb\u3044\u305f\u3057\u307e\u3059\u3002<\/p>\n<h2><b>\u696d\u7e3e\u7ba1\u7406\u306e\u3092\u884c\u3046\u305f\u3081\u306e4\u30b9\u30c6\u30c3\u30d7<\/b><\/h2>\n<p>\u6b21\u306b\u3001\u3053\u3053\u3067\u306f\u5b9f\u969b\u306b\u696d\u7e3e\u7ba1\u7406\u3092\u884c\u3046\u969b\u306e\u3084\u308a\u65b9\u306b\u3064\u3044\u30664\u30b9\u30c6\u30c3\u30d7\u3067\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3><b>\u2460<\/b><b>\u6307\u6a19\u8a2d\u5b9a<\/b><\/h3>\n<p>\u307e\u305a\u306f\u3001\u524d\u7ae0\u3067\u8aac\u660e\u3057\u305fKGI\u3068KPI\u306e\u8a2d\u5b9a\u3092\u884c\u3044\u307e\u3059\u3002\u6226\u7565\u3084\u76ee\u7684\u306b\u57fa\u3065\u3044\u3066\u3001\u9054\u6210\u3057\u305f\u3044\u76ee\u7684(KGI)\u3092\u660e\u78ba\u306b\u3057\u305f\u306e\u3061\u3001\u5177\u4f53\u7684\u306b\u8a08\u6e2c\u53ef\u80fd\u306aKPI\u3092\u8a2d\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001KGI\u3092\u300c\u5e74\u9593\u3067\u55b6\u696d\u3067\u306e\u65b0\u898f\u7372\u5f97\u4ef6\u6570\u3092120%\u5897\u52a0\u300d\u306b\u8a2d\u5b9a\u3057\u305f\u5834\u5408\u3001\u6708\u9593\u306e\u30a2\u30dd\u30a4\u30f3\u30c8\u6570\u3084\u5546\u8ac7\u6570\u3001\u6210\u7d04\u7387\u3092KPI\u306b\u8a2d\u5b9a\u3057\u3001\u9054\u6210\u3092\u76ee\u6307\u3057\u307e\u3059\u3002<\/p>\n<p>\u6307\u6a19\u8a2d\u5b9a\u3092\u7dbf\u5bc6\u306b\u884c\u3046\u3053\u3068\u3067\u3001\u52b9\u679c\u7684\u306b\u696d\u7e3e\u6539\u5584\u306b\u7e4b\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3067\u3001\u306a\u308b\u3079\u304f\u6b63\u78ba\u306a\u6570\u5024\u76ee\u6a19\u3092\u793a\u3059\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<h3><b>\u2461<\/b><b>\u9032\u6357\u7ba1\u7406<\/b><\/h3>\n<p>\u5b9a\u3081\u305fKPI\u304c\u5b9f\u969b\u306b\u9054\u6210\u3067\u304d\u3066\u3044\u308b\u306e\u304b\u3001\u5b9a\u671f\u7684\u306b\u9032\u6357\u7ba1\u7406\u3092\u884c\u3046\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u3082\u3057\u76ee\u6a19\u6570\u5024\u306b\u9054\u3055\u306a\u3044\u53ef\u80fd\u6027\u304c\u3042\u308b\u5834\u5408\u3001\u305d\u306e\u6642\u70b9\u3067\u65b0\u305f\u306a\u65bd\u7b56\u3092\u8003\u3048\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u307e\u305f\u3001\u5927\u304d\u304f\u76ee\u6a19\u6570\u5024\u3092\u4e0a\u56de\u3063\u3066\u3044\u308b\u5834\u5408\u3001\u6307\u6a19\u3092\u4e0a\u65b9\u4fee\u6b63\u3057\u3001\u3055\u3089\u306a\u308b\u58f2\u4e0a\u62e1\u5927\u3092\u76ee\u6307\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u9032\u6357\u7ba1\u7406\u306e\u969b\u306b\u3082\u3063\u3068\u3082\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8\u306f\u3001\u6b63\u78ba\u304b\u3064\u65b0\u9bae\u306a\u60c5\u5831\u304c\u624b\u5143\u306b\u3042\u308b\u3053\u3068\u3067\u3059\u3002\u4f8b\u3048\u3070\u3001\u55b6\u696d\u6210\u7e3e\u306e\u9032\u6357\u7ba1\u7406\u3092\u884c\u3046\u969b\u3001\u6210\u7d04\u3057\u3066\u3044\u3066\u3082\u5165\u529b\u304c\u9045\u308c\u3066\u3044\u305f\u308a\u3001\u5b9f\u969b\u306e\u6570\u5b57\u3068\u30ba\u30ec\u3066\u5165\u529b\u304c\u884c\u308f\u308c\u3066\u3044\u305f\u5834\u5408\u3001\u305d\u308c\u3092\u3082\u3068\u306b\u5224\u65ad\u3057\u3066\u3082\u7684\u5916\u308c\u306b\u306a\u3063\u3066\u3057\u307e\u3044\u307e\u3059\u3002<\/p>\n<p>\u9032\u6357\u7ba1\u7406\u306e\u969b\u306b\u306f\u3001\u5e38\u306b\u60c5\u5831\u306e\u7cbe\u5ea6\u3068\u9bae\u5ea6\u3092\u9ad8\u304f\u4fdd\u3063\u3066\u53ce\u96c6\u3067\u304d\u308b\u3088\u3046\u306b\u5de5\u592b\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/management\/progress-management\">\u55b6\u696d\u306e\u9032\u6357\u7ba1\u7406\u306e\u65b9\u6cd5\u3068\u306f\uff1f7\u3064\u306e\u7ba1\u7406\u9805\u76ee\u3068\u304a\u3059\u3059\u3081\u30c4\u30fc\u30eb8\u9078\u3092\u7d39\u4ecb<\/a><\/p>\n<p><a id=\"senses-serviceguide_1\" href=\"https:\/\/product-senses.mazrica.com\/dldocument\/senses-serviceguide\" target=\"_blank\" rel=\"noopener\"><b>\u25b6\ufe0e\u25b6\ufe0e\u5165\u529b\u3057\u3084\u3059\u3044UI,UX\u3067\u78ba\u5b9f\u306a\u9032\u6357\u7ba1\u7406\u304c\u3067\u304d\u308bSFA\/CRM\u306e\u8a73\u7d30\u306f\u3053\u3061\u3089\u304b\u3089<\/b><\/a><\/p>\n<h3><b>\u2462<\/b><b>\u6307\u6a19\u8a55\u4fa1<\/b><\/h3>\n<p>\u6700\u7d42\u7684\u306bKPI\u304c\u3069\u306e\u7a0b\u5ea6\u9054\u6210\u3055\u308c\u305f\u304b\u3069\u3046\u304b\u3092\u8a55\u4fa1\u3057\u307e\u3059\u3002<\/p>\n<p>\u5927\u5e45\u306b\u9054\u6210\u3057\u3066\u3044\u305f\u308a\u3001\u5927\u5e45\u306b\u672a\u9054\u306e\u5834\u5408\u3001\u8a2d\u5b9a\u3057\u305f\u6307\u6a19\u81ea\u4f53\u306b\u554f\u984c\u304c\u3042\u308b\u3053\u3068\u304c\u307b\u3068\u3093\u3069\u3067\u3059\u3002\u6570\u5024\u3092\u898b\u306a\u304c\u3089\u3001\u6b21\u56de\u4ee5\u964d\u306b\u8a2d\u5b9a\u3059\u308b\u6307\u6a19\u3092\u5b9a\u91cf\u7684\u306b\u8a55\u4fa1\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u8a55\u4fa1\u306e\u969b\u3001\u53c2\u8003\u306b\u306a\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306fPDCA\u30b5\u30a4\u30af\u30eb\u3067\u3059\u3002\u5177\u4f53\u7684\u306b\u306f\u3001\u4ee5\u4e0b\u3092\u53c2\u8003\u306b\u3057\u3066\u3001\u8a55\u4fa1\u3092\u884c\u306a\u3046\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002<\/p>\n<p>1\uff0ePlan(\u8a08\u753b)<\/p>\n<p>\u76ee\u6a19\u3092\u8a2d\u5b9a\u3057\u3066\u3001\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306b\u306f\u4f55\u3092\u3059\u308b\u3079\u304d\u304b\u4eee\u8aac\u3092\u7acb\u3066\u308b\u3002\u4eee\u8aac\u3092\u7acb\u3066\u308b\u969b\u306b\u306f\u3001\u904e\u53bb\u306e\u5b9f\u7e3e\u3084\u5c06\u6765\u306e\u4e88\u6e2c\u306a\u3069\u3092\u3082\u3068\u306b\u8a08\u753b\u3092\u4f5c\u6210\u3059\u308b\u3002<\/p>\n<p>2\uff0eDo(\u5b9f\u884c)<\/p>\n<p>\u7acb\u3066\u305f\u8a08\u753b\u3092\u5b9f\u884c\u3059\u308b\u3002\u7d50\u679c\u304c\u898b\u3048\u308b\u3088\u3046\u306b\u6e2c\u5b9a\u3057\u305f\u308a\u3001\u6570\u5b57\u3092\u8a18\u9332\u3057\u305f\u308a\u3059\u308b\u3002<\/p>\n<p>3\uff0eCheck(\u8a55\u4fa1)<\/p>\n<p>\u5b9f\u884c\u3057\u305f\u969b\u306b\u6b8b\u3057\u305f\u6570\u5b57\u3092\u5143\u306b\u8a08\u753b\u306b\u6cbf\u3063\u305f\u7d50\u679c\u304c\u51fa\u3066\u3044\u308b\u306e\u304b\u5224\u65ad\u3092\u3057\u307e\u3059\u3002\u5177\u4f53\u7684\u6839\u62e0\u3092\u4ed8\u3051\u3066\u8a55\u4fa1\u30fb\u691c\u8a3c\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n<p>4\uff0eAction(\u6539\u5584)<\/p>\n<p>\u691c\u8a3c\u306e\u7d50\u679c\u3001\u4f55\u304c\u826f\u304f\u3066\u4f55\u304c\u60aa\u3044\u306e\u304b\u3092\u5206\u6790\u3057\u3001\u5fc5\u8981\u306a\u6539\u5584\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n<p>PDCA\u30b5\u30a4\u30af\u30eb\u306b\u3064\u3044\u3066\u306f\u3001\u3053\u3061\u3089\u306e\u8a18\u4e8b\u3067\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u307e\u3059\u3002\u5408\u308f\u305b\u3066\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/knowledge\/pdca-example\">PDCA\u30b5\u30a4\u30af\u30eb\u3068\u306f\uff1fPDCA\u30b5\u30a4\u30af\u30eb\u3092\u52b9\u7387\u7684\u306b\u56de\u30593\u3064\u306e\u30b3\u30c4\u3092\u7d39\u4ecb<\/a><\/p>\n<h3>\u2463\u6b21\u56de\u306e\u76ee\u6a19\u306b\u6d3b\u304b\u3059<\/h3>\n<p>\u6700\u5f8c\u306b\u3001\u9054\u6210\u3057\u306a\u304b\u3063\u305fKPI\u3092\u8a73\u3057\u304f\u5206\u6790\u3057\u3001\u5206\u6790\u7d50\u679c\u3092\u6b21\u56de\u306e\u76ee\u6a19\u8a2d\u5b9a\u306b\u6d3b\u304b\u3057\u307e\u3059\u3002<\/p>\n<p>\u524d\u56de\u306e\u53cd\u7701\u70b9\u3084\u8ab2\u984c\u3092\u8e0f\u307e\u3048\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u73fe\u5b9f\u7684\u3067\u9054\u6210\u53ef\u80fd\u306a\u76ee\u6a19\u3092\u8a2d\u5b9a\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u30eb\u30fc\u30d7\u3092\u901a\u3058\u3066\u3001\u4f01\u696d\u5168\u4f53\u306e\u696d\u7e3e\u5411\u4e0a\u3092\u56f3\u308c\u307e\u3059\u3002<\/p>\n<h2>\u696d\u7e3e\u7ba1\u7406\u3092\u6210\u529f\u3055\u305b\u308b\u30dd\u30a4\u30f3\u30c8<\/h2>\n<p>\u696d\u7e3e\u7ba1\u7406\u306f\u73fe\u72b6\u628a\u63e1\u3084\u8ab2\u984c\u767a\u898b\u306a\u3069\u306b\u5f79\u7acb\u3064\u624b\u6cd5\u3067\u3042\u308a\u3001\u4f01\u696d\u3084\u793e\u54e1\u306e\u6210\u9577\u306b\u306f\u6b20\u304b\u305b\u306a\u3044\u3082\u306e\u3067\u3059\u3002<\/p>\n<p>\u3068\u3053\u308d\u304c\u3001\u306a\u304b\u306a\u304b\u6839\u672c\u7684\u306a\u554f\u984c\u3092\u898b\u3064\u3051\u3089\u308c\u306a\u304b\u3063\u305f\u308a\u3001\u793e\u54e1\u306e\u610f\u8b58\u3092\u9ad8\u3081\u3089\u308c\u306a\u304b\u3063\u305f\u308a\u306a\u3069\u3001\u9069\u5207\u306a\u696d\u7e3e\u7ba1\u7406\u304c\u3067\u304d\u3066\u3044\u306a\u3044\u30b1\u30fc\u30b9\u3082\u73cd\u3057\u304f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u305d\u3053\u3067\u3001\u696d\u7e3e\u7ba1\u7406\u3092\u6210\u529f\u3055\u305b\u308b3\u3064\u306e\u30dd\u30a4\u30f3\u30c8\u306b\u3064\u3044\u3066\u304a\u4f1d\u3048\u3057\u307e\u3059\u3002<\/p>\n<h3>\u793e\u54e1\u4e00\u4eba\u4e00\u4eba\u306e\u4e3b\u4f53\u6027\u3092\u5c0a\u91cd\u3059\u308b<\/h3>\n<p>\u696d\u7e3e\u7ba1\u7406\u306f\u7d4c\u55b6\u5c64\u306e\u4ed5\u4e8b\u306e\u3088\u3046\u306b\u3082\u601d\u3048\u307e\u3059\u304c\u3001\u3069\u306e\u793e\u54e1\u3082\u81ea\u793e\u306e\u696d\u7e3e\u306b\u95a2\u5fc3\u304c\u6df1\u3044\u306f\u305a\u3067\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u793e\u54e1\u4e00\u4eba\u3072\u3068\u308a\u304c\u81ea\u5206\u81ea\u8eab\u3084\u6240\u5c5e\u90e8\u9580\u3001\u3055\u3089\u306b\u306f\u5168\u793e\u306e\u696d\u7e3e\u3092\u78ba\u8a8d\u3067\u304d\u308b\u74b0\u5883\u3092\u6574\u3048\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<br \/>\n\u3053\u3046\u3057\u305f\u74b0\u5883\u304c\u3042\u308b\u3053\u3068\u3067\u793e\u54e1\u306b\u5f53\u4e8b\u8005\u610f\u8b58\u304c\u751f\u307e\u308c\u3001\u4e88\u7b97\u9054\u6210\u306b\u5411\u3051\u3066\u4f55\u304c\u5fc5\u8981\u304b\u3092\u8003\u3048\u3001\u5b9f\u884c\u3059\u308b\u529b\u3092\u990a\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u30c8\u30c3\u30d7\u30c0\u30a6\u30f3\u3067\u5224\u65ad\u3059\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u793e\u54e1\u306e\u610f\u898b\u3092\u5c0a\u91cd\u3057\u306a\u304c\u3089\u9032\u3081\u307e\u3057\u3087\u3046\u3002\u6570\u5b57\u3060\u3051\u3067\u306f\u898b\u3048\u3066\u3053\u306a\u3044\u3001\u73fe\u5834\u306b\u3057\u304b\u308f\u304b\u3089\u306a\u3044\u4e8b\u60c5\u3084\u554f\u984c\u70b9\u3082\u3042\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u307e\u305f\u3001\u7d4c\u55b6\u5c64\u304b\u3089\u306e\u8996\u70b9\u3068\u73fe\u5834\u306e\u8996\u70b9\u3067\u306f\u3001\u540c\u3058\u6570\u5b57\u3067\u3082\u9055\u3063\u305f\u610f\u5473\u3092\u3082\u3063\u3066\u3044\u308b\u53ef\u80fd\u6027\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u76ee\u6a19\u8a2d\u5b9a\u306f\u7d4c\u55b6\u5c64\u304c\u884c\u3044\u307e\u3059\u304c\u3001\u305d\u306e\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u306e\u306f\u73fe\u5834\u306e\u793e\u54e1\u3067\u3059\u3002\u7d4c\u55b6\u5c64\u3068\u793e\u54e1\u304c\u9023\u643a\u3057\u3001\u5fc5\u8981\u306a\u652f\u63f4\u3092\u884c\u3044\u306a\u304c\u3089\u5171\u306b\u76ee\u6a19\u9054\u6210\u3092\u76ee\u6307\u3059\u3053\u3068\u304c\u3001\u7d44\u7e54\u5168\u4f53\u306e\u6210\u9577\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<p>\u4e88\u7b97\u76ee\u6a19\u306b\u8fd1\u3065\u304f\u305f\u3081\u306b\u306f\u4f55\u3092\u3059\u308c\u3070\u826f\u3044\u306e\u304b\u3001\u696d\u7e3e\u304c\u4f4e\u3044\u90e8\u7f72\u3092\u3069\u3046\u30d5\u30a9\u30ed\u30fc\u3057\u3066\u3044\u304f\u306e\u304b\u3001\u793e\u54e1\u4e00\u4eba\u3072\u3068\u308a\u306e\u4e3b\u4f53\u6027\u3092\u5c0a\u91cd\u3057\u3066\u691c\u8a0e\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3>\u30c7\u30fc\u30bf\u3092\u4e00\u5143\u7ba1\u7406\u3059\u308b<\/h3>\n<p>\u696d\u7e3e\u7ba1\u7406\u3092\u9069\u5207\u306b\u884c\u3046\u305f\u3081\u306b\u306f\u3001\u5fc5\u8981\u306a\u9805\u76ee\u3084\u6570\u5024\u306a\u3069\u306e\u30c7\u30fc\u30bf\u3092\u4e00\u5143\u5316\u3059\u308b\u3053\u3068\u304c\u7406\u60f3\u3067\u3059\u3002\u30c7\u30fc\u30bf\u304c\u5206\u6563\u3057\u3066\u3044\u308b\u72b6\u614b\u3067\u696d\u7e3e\u3092\u8a55\u4fa1\u3059\u308b\u3068\u3001\u4e00\u8cab\u6027\u306e\u306a\u3044\u5224\u65ad\u304c\u751f\u3058\u308b\u30ea\u30b9\u30af\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u3001\u5f93\u696d\u54e1\u304c\u5165\u529b\u3059\u308b\u60c5\u5831\u3084\u65b9\u6cd5\u3092\u6a19\u6e96\u5316\u3057\u3001\u7ba1\u7406\u671f\u9593\u3092\u6708\u3001\u56db\u534a\u671f\u3001\u5e74\u5ea6\u3068\u3044\u3063\u305f\u533a\u5207\u308a\u3067\u63c3\u3048\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002\u307e\u305f\u3001\u90e8\u7f72\u3084\u62c5\u5f53\u8005\u3054\u3068\u306b\u7ba1\u7406\u7c92\u5ea6\u3092\u7d71\u4e00\u3057\u3001\u90e8\u9580\u9593\u3084\u90e8\u9580\u5185\u3067\u5171\u901a\u306e\u696d\u7e3e\u8a55\u4fa1\u57fa\u6e96\u3092\u8a2d\u5b9a\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u30c7\u30fc\u30bf\u306e\u4e00\u5143\u7ba1\u7406\u304c\u3067\u304d\u3066\u3044\u308c\u3070\u3001\u5168\u793e\u30fb\u90e8\u9580\u30fb\u30c1\u30fc\u30e0\u5358\u4f4d\u3068\u3044\u3063\u305f\u7ba1\u7406\u5bfe\u8c61\u304c\u5909\u308f\u3063\u3066\u3082\u3001\u696d\u7e3e\u30c7\u30fc\u30bf\u3092\u30b9\u30e0\u30fc\u30ba\u306b\u7ba1\u7406\u30fb\u6d3b\u7528\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p><a id=\"senses-serviceguid-2\" href=\"https:\/\/product-senses.mazrica.com\/dldocument\/senses-serviceguide\" target=\"_blank\" rel=\"noopener\"><strong>\u25b6\ufe0e\u25b6\ufe0e\u55b6\u696d\u30c7\u30fc\u30bf\u306e\u4e00\u5143\u7ba1\u7406\u304c\u53ef\u80fd\u306b\u306a\u308b\u304a\u3059\u3059\u3081\u30c4\u30fc\u30eb\u306e\u8a73\u7d30\u306f\u3053\u3061\u3089\u304b\u3089<\/strong><\/a><\/p>\n<h3>KPI\u306b\u512a\u5148\u9806\u4f4d\u3092\u4ed8\u3051\u308b<\/h3>\n<p>KPI\u9054\u6210\u306b\u5411\u3051\u3066\u5b9f\u65bd\u3059\u3079\u304d\u65bd\u7b56\u306f\u591a\u5c90\u306b\u308f\u305f\u308a\u307e\u3059\u304c\u3001\u305d\u308c\u305e\u308c\u306eKPI\u304c\u76ee\u6a19\u9054\u6210\u306b\u3082\u305f\u3089\u3059\u5f71\u97ff\u5ea6\u306f\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u305d\u3053\u3067\u4f55\u3088\u308a\u3082\u91cd\u8981\u306a\u306e\u306f\u3001KPI\u3054\u3068\u306b\u512a\u5148\u9806\u4f4d\u3092\u3064\u3051\u3001\u793e\u54e1\u5168\u54e1\u3067\u305d\u306e\u512a\u5148\u9806\u4f4d\u3092\u5171\u6709\u3059\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n<p>\u512a\u5148\u9806\u4f4d\u304c\u660e\u78ba\u306b\u306a\u308c\u3070\u3001\u9650\u308a\u3042\u308b\u7d4c\u55b6\u8cc7\u6e90\u3092\u6700\u3082\u52b9\u679c\u7684\u306a\u65bd\u7b56\u306b\u6ce8\u529b\u3067\u304d\u3001\u696d\u7e3e\u5411\u4e0a\u306b\u5411\u3051\u305f\u53d6\u308a\u7d44\u307f\u3092\u52b9\u7387\u826f\u304f\u9032\u3081\u3089\u308c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u5229\u76ca\u3001\u8ca9\u58f2\u4ef6\u6570\u3001\u8ca9\u58f2\u5358\u4fa1\u3001\u30ea\u30d4\u30fc\u30c8\u7387\u306a\u3069\u3001\u8a55\u4fa1\u6307\u6a19\u3054\u3068\u306b\u6700\u9069\u306a\u65bd\u7b56\u306f\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u90e8\u9580\u6a2a\u65ad\u3067KPI\u306e\u512a\u5148\u9806\u4f4d\u3092\u5408\u308f\u305b\u3001\u5168\u793e\u4e00\u4e38\u3068\u306a\u3063\u3066\u65bd\u7b56\u5b9f\u884c\u306b\u53d6\u308a\u7d44\u3080\u3053\u3068\u304c\u3001\u696d\u7e3e\u6539\u5584\u3078\u306e\u9054\u6210\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<h3>PDCA\u3092\u610f\u8b58\u3057\u3066\u5b9a\u671f\u7684\u306b\u632f\u308a\u8fd4\u308b<\/h3>\n<p>\u65e5\u5e38\u7684\u306bPDCA\u3092\u5b9f\u884c\u3057\u3066\u3044\u308b\u4eba\u3082\u591a\u3044\u3053\u3068\u304b\u3068\u601d\u3044\u307e\u3059\u304c\u3001\u696d\u7e3e\u7ba1\u7406\u306b\u304a\u3044\u3066\u3082PDCA\u306e\u610f\u8b58\u306f\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>\u5b9a\u671f\u7684\u306b\u6210\u679c\u3092\u632f\u308a\u8fd4\u3063\u3066\u691c\u8a3c\u3057\u3001\u5fc5\u8981\u304c\u3042\u308c\u3070\u6539\u5584\u3092\u3057\u3066\u8ecc\u9053\u4fee\u6b63\u3057\u3066\u3044\u304f\u3053\u3068\u3067\u3001\u76ee\u6a19\u9054\u6210\u306b\u8fd1\u3065\u3051\u307e\u3059\u3002<\/p>\n<p>\u696d\u7e3e\u7ba1\u7406\u3067\u306f\u3001PDCA\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<ul>\n<li>Plan\uff1a\u4e88\u7b97\u8a08\u753b\u3084\u7d4c\u55b6\u8a08\u753b\u306e\u7b56\u5b9a\u3001KPI\u3084KGI\u306e\u8a2d\u5b9a<\/li>\n<li>Do\uff1a\u30d7\u30e9\u30f3\u306e\u5b9f\u884c<\/li>\n<li>Check\uff1a\u4e00\u5b9a\u306e\u671f\u9593\u3067\u9054\u6210\u5ea6\u3092\u691c\u8a3c<\/li>\n<li>Action\uff1a\u8a08\u753b\u3084KPI\u306e\u4fee\u6b63<\/li>\n<\/ul>\n<p>\u3053\u306e\u3088\u3046\u306b\u3001PDCA\u30b5\u30a4\u30af\u30eb\u3092\u56de\u3057\u3066\u3044\u304f\u3053\u3068\u3067\u3001\u3088\u308a\u696d\u7e3e\u7ba1\u7406\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u3089\u308c\u308b\u306e\u3067\u3059\u3002<\/p>\n<p>\u3082\u3057\u696d\u7e3e\u7ba1\u7406\u3067PDCA\u30b5\u30a4\u30af\u30eb\u304c\u4e0a\u624b\u304f\u56de\u3089\u306a\u3044\u5834\u5408\u306f\u3001\u3053\u3061\u3089\u306e\u8a18\u4e8b\u3082\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<br \/>\n\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/sales\/pdca-cycle-alternative\">PDCA\u30b5\u30a4\u30af\u30eb\u304c\u4e0a\u624b\u304f\u56de\u3089\u306a\u3044\u7406\u7531\u3068\u6539\u5584\u65b9\u6cd5<\/a><\/p>\n<h2>\u696d\u7e3e\u7ba1\u7406\u3092\u55b6\u696d\u90e8\u9580\u3067\u884c\u3046\u65b9\u6cd5<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-228230 size-large\" src=\"https:\/\/product-senses.mazrica.com\/wp-content\/uploads\/2020\/12\/d1ffacbb0137a802a54ed6c0a5fb4345-1024x647.jpg\" alt=\"\" width=\"640\" height=\"404\" \/><\/p>\n<p style=\"text-align: center;\">\u203bSFA\/CRM <a href=\"https:\/\/product-senses.mazrica.com\/\" target=\"_blank\" rel=\"noopener\">Mazrica Sales<\/a>\u3092\u6d3b\u7528\u3057\u305f\u696d\u7e3e\u7ba1\u7406\u306e\u30a4\u30e1\u30fc\u30b8<\/p>\n<p>\u4f01\u696d\u7d4c\u55b6\u306b\u304a\u3044\u3066\u696d\u7e3e\u7ba1\u7406\u306f\u91cd\u8981\u306a\u3082\u306e\u3067\u3059\u304c\u3001\u55b6\u696d\u90e8\u9580\u3067\u3082\u9069\u5207\u306a\u696d\u7e3e\u7ba1\u7406\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u55b6\u696d\u3067\u306e\u696d\u7e3e\u7ba1\u7406\u3067\u5bfe\u8c61\u3068\u306a\u308b\u306e\u306f\u3001\u5168\u4f53\u306e\u58f2\u4e0a\u91d1\u984d\uff08\u53d7\u6ce8\u91d1\u984d\uff09\u3060\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u9867\u5ba2\u3001\u55b6\u696d\u62c5\u5f53\u8005\u3001\u55b6\u696d\u30a2\u30af\u30b7\u30e7\u30f3\u306a\u3069\u3092\u7d30\u5206\u5316\u3057\u3066\u5206\u6790\u3057\u307e\u3059\u3002<\/p>\n<p>\u3053\u306e\u3088\u3046\u306b\u7d30\u304b\u304f\u55b6\u696d\u306e\u696d\u7e3e\u7ba1\u7406\u3092\u884c\u3046\u3053\u3068\u3067\u76ee\u6a19\u91d1\u984d\u3078\u306e\u9054\u6210\u5ea6\u3092\u628a\u63e1\u3067\u304d\u3001\u3069\u306e\u304f\u3089\u3044\u306e\u65b0\u898f\u958b\u62d3\u6570\u304c\u5fc5\u8981\u304b\u3001\u3069\u306e\u9867\u5ba2\u306b\u3069\u306e\u3088\u3046\u306a\u55b6\u696d\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u884c\u3046\u306e\u304b\u3001\u306a\u3069\u306e\u55b6\u696d\u6226\u7565\u3092\u7acb\u6848\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><strong><a id=\"senses-serviceguide-3\" href=\"https:\/\/product-senses.mazrica.com\/dldocument\/senses-serviceguide\" target=\"_blank\" rel=\"noopener\">\u25b6\ufe0e\u25b6\ufe0e\u3010\u7121\u6599\u8cc7\u6599\u3011\u5b9a\u7740\u3057\u3084\u3059\u3044UI,UX\u3067\u696d\u7e3e\u7ba1\u7406\u304c\u98db\u8e8d\u7684\u306b\u52b9\u7387\u5316\u51fa\u6765\u308bSFA\u30c4\u30fc\u30eb\u3068\u306f\uff1f<\/a><\/strong><\/p>\n<h3>\u696d\u7e3e\u7ba1\u7406\u306bSFA\u3092\u6d3b\u7528\u3059\u308b<\/h3>\n<p>\u55b6\u696d\u90e8\u9580\u3067\u306e\u696d\u7e3e\u7ba1\u7406\u306f\u3001Excel\u3082\u3057\u304f\u306fGoogle\u30b9\u30d7\u30ec\u30c3\u30c9\u30b7\u30fc\u30c8\u306a\u3069\u306e\u8868\u8a08\u7b97\u30bd\u30d5\u30c8\u3067\u884c\u3063\u3066\u3044\u308b\u4f01\u696d\u304c\u591a\u304f\u898b\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u3057\u304b\u3057\u8868\u8a08\u7b97\u30bd\u30d5\u30c8\u3067\u306f\u3001\u30c7\u30fc\u30bf\u304c\u81a8\u5927\u306b\u306a\u308b\u3068\u52d5\u304d\u304c\u91cd\u304f\u306a\u3063\u3066\u3057\u307e\u3063\u305f\u308a\u3001\u8907\u6570\u540d\u3067\u306e\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u306e\u7de8\u96c6\u304c\u96e3\u3057\u304b\u3063\u305f\u308a\u3059\u308b\u3068\u3044\u3063\u305f\u554f\u984c\u70b9\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u305d\u3053\u3067\u55b6\u696d\u7d44\u7e54\u306b\u7279\u5316\u3057\u305f\u30c4\u30fc\u30eb\u3067\u3042\u308bSFA\uff08\u55b6\u696d\u652f\u63f4\u30b7\u30b9\u30c6\u30e0\uff09\u306e\u6d3b\u7528\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n<p>SFA\u306f\u3001\u9867\u5ba2\u60c5\u5831\u30fb\u6848\u4ef6\u60c5\u5831\u30fb\u5546\u8ac7\u5c65\u6b74\u30fb\u53d7\u6ce8\u5c65\u6b74\u306a\u3069\u55b6\u696d\u6d3b\u52d5\u306b\u95a2\u308f\u308b\u60c5\u5831\u3092\u4e00\u5143\u7ba1\u7406\u3067\u304d\u308b\u30c4\u30fc\u30eb\u3067\u3059\u3002<\/p>\n<p>\u307e\u305f\u30ec\u30dd\u30fc\u30c8\u6a5f\u80fd\u304c\u642d\u8f09\u3055\u308c\u3066\u304a\u308a\u3001\u4e88\u7b97\u306e\u9054\u6210\u5ea6\u3084\u58f2\u4e0a\u91d1\u984d\u306a\u3069\u3092\u81ea\u52d5\u3067\u7b97\u51fa\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u55b6\u696d\u90e8\u9580\u3067\u306f\u3001\u30b9\u30d4\u30fc\u30c7\u30a3\u30fc\u304b\u3064\u52b9\u7387\u7684\u306b\u696d\u7e3e\u7ba1\u7406\u3092\u3057\u306a\u3051\u308c\u3070\u30bf\u30a4\u30df\u30f3\u30b0\u3092\u9003\u3057\u3066\u3057\u307e\u3044\u3001\u55b6\u696d\u6a5f\u4f1a\u30ed\u30b9\u3084\u30c8\u30e9\u30d6\u30eb\u306a\u3069\u306e\u30ea\u30b9\u30af\u304c\u751f\u3058\u307e\u3059\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081SFA\u3092\u6d3b\u7528\u3057\u3066\u60c5\u5831\u3092\u53ef\u8996\u5316\u3057\u3001\u81ea\u52d5\u3067\u8a08\u7b97\u3067\u304d\u308b\u4ed5\u7d44\u307f\u3092\u69cb\u7bc9\u3057\u3066\u304a\u304f\u3053\u3068\u3067\u3001\u30b9\u30e0\u30fc\u30ba\u306a\u696d\u7e3e\u5206\u6790\u304c\u53ef\u80fd\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>SFA\u306b\u3064\u3044\u3066\u306f\u3001\u3053\u3061\u3089\u306e\u8a18\u4e8b\u3067\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<\/p>\n<ul>\n<li><a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/sfa\/what-is-sfa\">SFA\u3068\u306f\uff1fCRM\u3068\u306e\u9055\u3044\u306f\uff1f|\u610f\u5473\u30fb\u5f79\u5272\u30fb\u4e3b\u306a\u6a5f\u80fd\u3092\u5fb9\u5e95\u89e3\u8aac<\/a><\/li>\n<li><a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/sfa\/cases-de-excel\">\u3010Mazrica Sales\u6d3b\u7528\u4e8b\u4f8b\u3011Excel\u7ba1\u7406\u304b\u3089\u8131\u5374\u3057\u55b6\u696d\u6d3b\u52d5\u3092\u52b9\u7387\u5316\u3059\u308b\u65b9\u6cd5<\/a><\/li>\n<\/ul>\n<h3><b>SFA\u3092\u7528\u3044\u305f\u696d\u7e3e\u7ba1\u7406\u306e\u4e8b\u4f8b<\/b><\/h3>\n<p>SFA\u30c4\u30fc\u30eb\u306f\u3001\u55b6\u696d\u30d5\u30ed\u30fc\u306b\u95a2\u308f\u308b\u3042\u3089\u3086\u308b\u60c5\u5831\u3092\u53ef\u8996\u5316\u3057\u3001\u55b6\u696d\u7d44\u7e54\u306e\u696d\u7e3e\u7ba1\u7406\u3092\u884c\u3046\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<p>\u3053\u3053\u3067\u306f\u3001\u4ee3\u8868\u7684\u306aSFA\/CRM\u306e1\u3064MazricaSales\u3092\u7528\u3044\u305f\u5b9f\u7e3e\u7ba1\u7406\u306e\u4e8b\u4f8b\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<p>\u4eca\u56de\u306e\u5b9f\u7e3e\u7ba1\u7406\u306e\u76ee\u7684\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u306b\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<p>\u30fb\u4eca\u6708\uff08\u4eca\u56db\u534a\u671f\u306a\u3069\uff09\u53d7\u6ce8\u3057\u305f\u6848\u4ef6\u306e\u91d1\u984d\u306e\u5408\u8a08\u3092\u628a\u63e1\u3057\u305f\u3044<\/p>\n<h4><b>\u30b9\u30c6\u30c3\u30d71\uff1a\u9032\u6357\u3092\u78ba\u8a8d\u3057\u305f\u3044\u671f\u9593\u3092\u9078\u629e\u3059\u308b<\/b><\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-293965\" src=\"https:\/\/product-senses.mazrica.com\/wp-content\/uploads\/2022\/02\/f607578791bc1558cb37164157246a14-1024x484.jpg\" alt=\"MazricaSales-\u696d\u7e3e\u7ba1\u74061\" width=\"640\" height=\"303\" srcset=\"https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/f607578791bc1558cb37164157246a14-1024x484.jpg 1024w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/f607578791bc1558cb37164157246a14-300x142.jpg 300w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/f607578791bc1558cb37164157246a14-768x363.jpg 768w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/f607578791bc1558cb37164157246a14-1536x726.jpg 1536w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/f607578791bc1558cb37164157246a14.jpg 1600w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" 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https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/225471281f2d105dca20f2e800c5c86a-768x309.png 768w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/225471281f2d105dca20f2e800c5c86a-1536x618.png 1536w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/225471281f2d105dca20f2e800c5c86a.png 1600w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>\u5b9f\u7e3e\u3068\u3057\u3066\u96c6\u8a08\u3057\u305f\u3044\u55b6\u696d\u30d5\u30a7\u30fc\u30ba\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n<h4><b>\u30b9\u30c6\u30c3\u30d73\uff1a\u5b9f\u969b\u306e\u91d1\u984d\u3092\u78ba\u8a8d\u3059\u308b<\/b><\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-293967\" src=\"https:\/\/product-senses.mazrica.com\/wp-content\/uploads\/2022\/02\/bc64778b230c2a50bc559b9b54e7f6f3-1024x511.jpg\" alt=\"MazricaSales-\u696d\u7e3e\u7ba1\u74063\" width=\"640\" height=\"319\" srcset=\"https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/bc64778b230c2a50bc559b9b54e7f6f3-1024x511.jpg 1024w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/bc64778b230c2a50bc559b9b54e7f6f3-300x150.jpg 300w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/bc64778b230c2a50bc559b9b54e7f6f3-768x384.jpg 768w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/bc64778b230c2a50bc559b9b54e7f6f3-1536x767.jpg 1536w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2022\/02\/bc64778b230c2a50bc559b9b54e7f6f3.jpg 1600w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" 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