{"id":469487,"date":"2025-02-26T22:38:46","date_gmt":"2025-02-26T13:38:46","guid":{"rendered":"https:\/\/product-senses.mazrica.com\/?post_type=senseslab&amp;p=469487"},"modified":"2025-02-26T22:38:46","modified_gmt":"2025-02-26T13:38:46","slug":"about-kpi","status":"publish","type":"senseslab","link":"https:\/\/mazrica.com\/product\/senseslab\/tips\/about-kpi","title":{"rendered":"KPI\uff08\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff09\u3068\u306f\uff1f\u610f\u5473\u30fb\u8a2d\u5b9a\u306e5\u30b9\u30c6\u30c3\u30d7\u3068\u9054\u6210\u3092\u652f\u3048\u308b\u30c4\u30fc\u30eb\u306e\u6d3b\u7528"},"content":{"rendered":"<p data-path-to-node=\"3\">\u300cKPI\u3092\u8a2d\u5b9a\u3057\u305f\u3082\u306e\u306e\u3001\u73fe\u5834\u304c\u6570\u5024\u306b\u8ffd\u308f\u308c\u308b\u3060\u3051\u3067\u5f62\u9ab8\u5316\u3057\u3066\u3044\u308b\u300d\u300c\u3069\u306e\u6307\u6a19\u3092KPI\u306b\u3059\u3079\u304d\u304b\u3001\u81ea\u793e\u306b\u6700\u9069\u306a\u5224\u65ad\u57fa\u6e96\u304c\u308f\u304b\u3089\u306a\u3044\u300d\u3068\u3044\u3046\u60a9\u307f\u3092\u6301\u3064\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u306f\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p data-path-to-node=\"4\"><strong>KPI\uff08Key Performance Indicator\uff1a\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff09<\/strong>\u306f\u3001\u7d44\u7e54\u306e\u6700\u7d42\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306e\u300c\u5730\u56f3\u300d\u3068\u306a\u308b\u91cd\u8981\u306a\u6307\u6a19\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u5909\u5316\u306e\u6fc0\u3057\u3044\u73fe\u4ee3\u306b\u304a\u3044\u3066\u306f\u3001\u5358\u306a\u308b\u6570\u5b57\u306e\u7ba1\u7406\u3067\u306f\u306a\u304f\u3001<b data-path-to-node=\"4\" data-index-in-node=\"106\">\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u300c\u9054\u6210\u306e\u78ba\u5ea6\u300d\u3092\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u628a\u63e1\u3057\u3001\u67d4\u8edf\u306b\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u4fee\u6b63\u3059\u308b<\/b>\u3053\u3068\u304c\u6c42\u3081\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p data-path-to-node=\"5\">\u672c\u8a18\u4e8b\u3067\u306f\u3001KPI\u306e\u57fa\u672c\u5b9a\u7fa9\u3084KGI\u3068\u306e\u9055\u3044\u3001\u5931\u6557\u3057\u306a\u3044\u8a2d\u5b9a\u65b9\u6cd5\uff08SMART\u306e\u6cd5\u5247\uff09\u3001\u3055\u3089\u306b\u306f<b data-path-to-node=\"5\" data-index-in-node=\"47\">SFA\u3084AI\u3092\u6d3b\u7528\u3057\u3066KPI\u3092\u78ba\u5b9f\u306b\u9054\u6210\u3078\u5c0e\u304f\u305f\u3081\u306e\u6700\u65b0\u306e\u904b\u7528\u30ce\u30a6\u30cf\u30a6<\/b>\u307e\u3067\u3092\u7db2\u7f85\u7684\u306b\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<p><a id=\"banner-1\" href=\"https:\/\/product-senses.mazrica.com\/dldocument\/ebook-kpi-management\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/product-senses.mazrica.com\/wp-content\/uploads\/2025\/02\/2dfcbcab95fd479a6f9d39a580df82be.jpg\" alt=\"\" \/><\/a><\/p>\n<p data-start=\"90\" data-end=\"103\"><strong>\u3053\u306e\u8a18\u4e8b\u3067\u308f\u304b\u308b\u3053\u3068<\/strong><\/p>\n<ul data-start=\"105\" data-end=\"365\">\n<li data-start=\"105\" data-end=\"147\">\n<p data-start=\"107\" data-end=\"147\"><strong data-start=\"107\" data-end=\"118\">KPI\u3068\u306f\u4f55\u304b<\/strong> \u2015 KGI\u3068\u306e\u9055\u3044\u3084\u57fa\u672c\u7684\u306a\u5f79\u5272\u306b\u3064\u3044\u3066\u7406\u89e3\u3067\u304d\u307e\u3059<\/p>\n<\/li>\n<li data-start=\"148\" data-end=\"198\">\n<p data-start=\"150\" data-end=\"198\"><strong data-start=\"150\" data-end=\"166\">\u52b9\u679c\u7684\u306aKPI\u306e\u8a2d\u8a08\u65b9\u6cd5<\/strong> \u2015 SMART\u306e\u6cd5\u5247\u3084KPI\u30c4\u30ea\u30fc\u306b\u3088\u308b\u5206\u89e3\u624b\u6cd5\u3092\u5b66\u3079\u307e\u3059<\/p>\n<\/li>\n<li data-start=\"199\" data-end=\"254\">\n<p data-start=\"201\" data-end=\"254\"><strong data-start=\"201\" data-end=\"223\">KPI\u8a2d\u5b9a\u3067\u3088\u304f\u3042\u308b\u5931\u6557\u3068\u305d\u306e\u56de\u907f\u7b56<\/strong> \u2015 \u73fe\u5834\u3068\u4e56\u96e2\u3057\u305f\u6307\u6a19\u3084\u5f62\u9ab8\u5316\u3092\u9632\u3050\u30dd\u30a4\u30f3\u30c8\u304c\u308f\u304b\u308a\u307e\u3059<\/p>\n<\/li>\n<li data-start=\"255\" data-end=\"305\">\n<p data-start=\"257\" data-end=\"305\"><strong data-start=\"257\" data-end=\"277\">KPI\u3092\u6210\u679c\u306b\u3064\u306a\u3052\u308b\u904b\u7528\u306e\u30b3\u30c4<\/strong> \u2015 \u30ec\u30d3\u30e5\u30fc\u4f53\u5236\u3084\u6539\u5584\u30b5\u30a4\u30af\u30eb\u306e\u4ed5\u7d44\u307f\u5316\u65b9\u6cd5\u3092\u7d39\u4ecb<\/p>\n<\/li>\n<li data-start=\"306\" data-end=\"365\">\n<p data-start=\"308\" data-end=\"365\"><strong data-start=\"308\" data-end=\"331\">KPI\u7ba1\u7406\u306b\u5f79\u7acb\u3064\u30c4\u30fc\u30eb\u3084\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8<\/strong> \u2015 Excel\u3084SFA\uff0fCRM\u306b\u3088\u308b\u898b\u3048\u308b\u5316\u3084\u52b9\u7387\u5316\u624b\u6cd5\u3092\u89e3\u8aac<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"367\" data-end=\"440\" data-is-last-node=\"\" data-is-only-node=\"\">\u3053\u306e\u8a18\u4e8b\u3092\u8aad\u3080\u3053\u3068\u3067\u3001<strong data-start=\"378\" data-end=\"425\">KPI\u306e\u57fa\u672c\u304b\u3089\u8a2d\u5b9a\u30fb\u904b\u7528\u30fb\u6539\u5584\u307e\u3067\u3092\u7db2\u7f85\u7684\u306b\u7406\u89e3\u3057\u3001\u6210\u679c\u306b\u3064\u306a\u304c\u308bKPI\u30de\u30cd\u30b8\u30e1\u30f3\u30c8<\/strong>\u3092\u5b9f\u73fe\u3059\u308b\u30d2\u30f3\u30c8\u304c\u5f97\u3089\u308c\u307e\u3059\u3002<\/p>\n<h2>KPI\u3068\u306f\uff1f<\/h2>\n<p>KPI\uff08Key Performance Indicator\uff09\u306f\u3001\u696d\u7e3e\u3092\u8a55\u4fa1\u3057\u3001\u7ba1\u7406\u3059\u308b\u305f\u3081\u306e\u5b9a\u91cf\u7684\u306a\u6307\u6a19\u3067\u3059\u3002<\/p>\n<p>\u4f01\u696d\u3084\u7d44\u7e54\u304c\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306b\u3001\u5404\u30d7\u30ed\u30bb\u30b9\u306e\u9032\u6357\u3092\u8a08\u6e2c\u3057\u3001\u76e3\u8996\u3059\u308b\u3053\u3068\u3067\u3001\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u72b6\u6cc1\u3092\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>KPI\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u76ee\u6a19\u9054\u6210\u306b\u5411\u3051\u305f\u8ab2\u984c\u3084\u30ae\u30e3\u30c3\u30d7\u3092\u660e\u78ba\u5316\u3067\u304d\u3001\u52b9\u679c\u7684\u306a\u65bd\u7b56\u3092\u6253\u3064\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u9069\u5207\u306aKPI\u3092\u6d3b\u7528\u3059\u308c\u3070\u3001\u7d44\u7e54\u5168\u4f53\u3067\u7d71\u4e00\u3055\u308c\u305f\u76ee\u6a19\u7ba1\u7406\u304c\u3067\u304d\u3001\u696d\u52d9\u306e\u52b9\u7387\u5316\u306b\u3082\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<h3>KPI\u3068KGI\u306e\u9055\u3044<\/h3>\n<p>KPI\u3068\u6df7\u540c\u3055\u308c\u304c\u3061\u306a\u6307\u6a19\u3068\u3057\u3066KGI\uff08Key Goal Indicator\uff09\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>KGI\u306f\u300c\u91cd\u8981\u76ee\u6a19\u9054\u6210\u6307\u6a19\u300d\u3068\u8a33\u3055\u308c\u308b\u6307\u6a19\u3067\u3042\u308a\u3001\u30d3\u30b8\u30cd\u30b9\u4e0a\u306e\u6700\u7d42\u76ee\u6a19\u3092\u5b9a\u91cf\u7684\u306b\u8a2d\u5b9a\u3057\u305f\u76ee\u6a19\u3067\u3001\u5177\u4f53\u7684\u306b\u306f\u58f2\u4e0a\u91d1\u984d\u3084\u53d7\u6ce8\u6570\u306a\u3069\u304c\u8a2d\u5b9a\u3055\u308c\u308b\u30b1\u30fc\u30b9\u304c\u591a\u3044\u3067\u3059\u3002<\/p>\n<p>KGI\u30fb\u30fb\u30fb\u4f01\u696d\u3084\u7d44\u7e54\u304c\u9054\u6210\u3059\u3079\u304d\u6700\u7d42\u76ee\u6a19\u3092\u6570\u5024\u5316\u3057\u305f\u3082\u306e<br \/>\nKPI\u30fb\u30fb\u30fbKGI\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306b\u5fc5\u8981\u306a\u30d7\u30ed\u30bb\u30b9\u3092\u6e2c\u5b9a\u3059\u308b\u6307\u6a19<\/p>\n<p>\u3064\u307e\u308a\u3001KGI\u306f\u76ee\u7684\u5730\u3092\u793a\u3059\u3082\u306e\u3067\u3042\u308a\u3001KPI\u306f\u305d\u306e\u76ee\u7684\u5730\u306b\u5230\u9054\u3059\u308b\u305f\u3081\u306e\u9053\u7b4b\u3092\u793a\u3059\u6307\u6a19\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/tips\/what-is-kgi\">KGI\u3068\u306f\uff1fKPI\u3068\u306e\u9055\u3044\u3001\u8a2d\u5b9a\u3059\u308b\u30e1\u30ea\u30c3\u30c8\u3068\u5177\u4f53\u4f8b\u3092\u89e3\u8aac<\/a><\/p>\n<h3>KPI\u3068OKR\u306e\u9055\u3044<\/h3>\n<p>KPI\u3068\u4f3c\u305f\u6307\u6a19\u306e\u4e00\u3064\u3068\u3057\u3066\u3001OKR\uff08Objectives and Key Results\uff09\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>OKR\u306f\u3001\u76ee\u6a19\u3068\u305d\u306e\u9054\u6210\u5ea6\u3092\u6e2c\u308b\u7ba1\u7406\u624b\u6cd5\u3067\u3059\u3002<\/p>\n<p>\u3072\u3068\u3064\u306e\u76ee\u6a19\uff08Object\uff09\u306b\u5bfe\u3057\u3001\u8907\u6570\u306e\u4e3b\u8981\u306a\u7d50\u679c\uff08Key Results\uff09\u3092\u8a2d\u5b9a\u3057\u3001\u671f\u9650\u3092\u6c7a\u3081\u3066\u7ba1\u7406\u3057\u307e\u3059\u3002<\/p>\n<p>\u3010OKR\u306e\u4f8b\u3011<br \/>\n\u76ee\u6a19\uff08Objective\uff09<br \/>\n\u30fb 2024\u5e74\u672b\u307e\u3067\u306b\u696d\u754c\u30c8\u30c3\u30d7\u30af\u30e9\u30b9\u306e\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u3092\u7372\u5f97\u3059\u308b<\/p>\n<p>\u4e3b\u8981\u6210\u679c\uff08Key Results\uff09<br \/>\n\u30fb\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u8abf\u67fb\u306750%\u4ee5\u4e0a\u306e\u8a8d\u77e5\u5ea6\u3092\u9054\u6210\u3059\u308b<br \/>\n\u30fb\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u306e\u30d5\u30a9\u30ed\u30ef\u30fc\u3092100,000\u4eba\u306b\u5897\u3084\u3059<br \/>\n\u30fb\u4e3b\u8981\u30e1\u30c7\u30a3\u30a2\u3078\u306e\u63b2\u8f09\u6570\u3092\u5e74\u959350\u4ef6\u4ee5\u4e0a\u306b\u3059\u308b<\/p>\n<p>OKR\u3068KPI\u306f\u76f8\u4e92\u306b\u88dc\u5b8c\u3057\u5408\u3046\u95a2\u4fc2\u306b\u3042\u308a\u307e\u3059\u3002OKR\u306f\u9577\u671f\u7684\u306a\u8996\u70b9\u3067\u6311\u6226\u7684\u306a\u76ee\u6a19\u3092\u63b2\u3052\u3001\u305d\u308c\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306bKPI\u3092\u6d3b\u7528\u3057\u3066\u9032\u6357\u3092\u7ba1\u7406\u3059\u308b\u306e\u304c\u4e00\u822c\u7684\u3067\u3059\u3002<\/p>\n<h3>KPI\u3068KFS\u306e\u9055\u3044<\/h3>\n<p>KPI\u306b\u985e\u4f3c\u3059\u308b\u3082\u306e\u3068\u3057\u3066\u3001KFS\uff08Key Factor for Success\uff09\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u300c\u91cd\u8981\u6210\u529f\u8981\u56e0\u300d\u3068\u3082\u547c\u3070\u308c\u307e\u3059\u304c\u3001\u3053\u308c\u306f\u300c\u6307\u6a19\u300d\u3067\u306f\u306a\u304f\u3001\u6210\u529f\u306e\u305f\u3081\u306e\u300c\u8981\u56e0\u300d\u3092\u793a\u3057\u307e\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u300c\u58f2\u4e0a\u5897\u52a0\u300d\u304cKFS\u3067\u3042\u308b\u5834\u5408\u3001KPI\u306f\u300c\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u6570\u300d\u3084\u300c\u53d7\u6ce8\u5358\u4fa1\u300d\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001KFS\u306f\u5b9a\u6027\u7684\u306a\u8981\u7d20\u3092\u542b\u3080\u3053\u3068\u304c\u591a\u304f\u3001\u4f8b\u3048\u3070\u300c\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a\u300d\u300c\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u306e\u5f37\u5316\u300d\u3068\u3044\u3063\u305f\u6982\u5ff5\u7684\u306a\u8981\u56e0\u3092\u8a2d\u5b9a\u3059\u308b\u30b1\u30fc\u30b9\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<h2>KPI\u3092\u8a2d\u5b9a\u3059\u308b\u30e1\u30ea\u30c3\u30c8<\/h2>\n<p>KPI\uff08\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff09\u306f\u3001\u696d\u52d9\u306e\u9032\u6357\u3084\u6210\u679c\u3092\u53ef\u8996\u5316\u3057\u3001\u7d44\u7e54\u904b\u55b6\u3092\u3088\u308a\u5408\u7406\u7684\u304b\u3064\u6226\u7565\u7684\u306b\u884c\u3046\u305f\u3081\u306e\u5f37\u529b\u306a\u30c4\u30fc\u30eb\u3067\u3059\u3002<\/p>\n<p>\u3053\u3053\u3067\u306f\u3001KPI\u3092\u8a2d\u5b9a\u3059\u308b\u30e1\u30ea\u30c3\u30c8\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3>\u884c\u52d5\u3092\u660e\u78ba\u306b\u3067\u304d\u308b<\/h3>\n<p>KPI\u3092\u8a2d\u3051\u308b\u3053\u3068\u3067\u3001\u62bd\u8c61\u7684\u3060\u3063\u305f\u76ee\u6a19\u304c\u6570\u5024\u3067\u8868\u73fe\u3055\u308c\u3001\u500b\u4eba\u3084\u30c1\u30fc\u30e0\u304c\u9032\u3080\u3079\u304d\u65b9\u5411\u304c\u660e\u78ba\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u5b9a\u91cf\u7684\u306a\u6307\u6a19\u306b\u3088\u3063\u3066\u73fe\u72b6\u3092\u6b63\u3057\u304f\u628a\u63e1\u3057\u3001\u5fc5\u8981\u306a\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u884c\u52d5\u3092\u8abf\u6574\u3067\u304d\u308b\u70b9\u3082\u5927\u304d\u306a\u5f37\u307f\u3067\u3059\u3002<\/p>\n<p>\u9006\u306b\u3001KPI\u3092\u6301\u305f\u306a\u3044\u5834\u5408\u306f\u3001\u696d\u52d9\u306e\u512a\u5148\u9806\u4f4d\u3084\u5224\u65ad\u8ef8\u304c\u5c5e\u4eba\u7684\u306b\u306a\u308a\u3084\u3059\u304f\u3001\u7d44\u7e54\u5185\u3067\u8a8d\u8b58\u306e\u30ba\u30ec\u304c\u751f\u3058\u308b\u30ea\u30b9\u30af\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002<\/p>\n<h3>\u30d7\u30ed\u30bb\u30b9\u3092\u898b\u3048\u308b\u5316\u3067\u304d\u308b<\/h3>\n<p>KPI\u3068KGI\uff08\u6700\u7d42\u76ee\u6a19\uff09\u304c\u7d10\u3065\u3044\u3066\u3044\u308c\u3070\u3001\u696d\u52d9\u30d7\u30ed\u30bb\u30b9\u304c\u300c\u898b\u3048\u308b\u5316\u300d\u3055\u308c\u3001\u95a2\u4fc2\u90e8\u7f72\u9593\u3067\u306e\u60c5\u5831\u5171\u6709\u304c\u30b9\u30e0\u30fc\u30ba\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u5404\u30e1\u30f3\u30d0\u30fc\u304c\u300c\u4f55\u3092\u300d\u300c\u3069\u306e\u7a0b\u5ea6\u300d\u9054\u6210\u3059\u308c\u3070\u30b4\u30fc\u30eb\u306b\u8fd1\u3065\u304f\u304b\u304c\u660e\u78ba\u306b\u306a\u308b\u305f\u3081\u3001\u7d44\u7e54\u3068\u3057\u3066\u4e00\u4f53\u611f\u3092\u6301\u3063\u305f\u884c\u52d5\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u5e02\u5834\u3084\u793e\u5185\u74b0\u5883\u304c\u5909\u5316\u3057\u305f\u969b\u306b\u3082\u3001\u30d7\u30ed\u30bb\u30b9\u5168\u4f53\u3092\u4fef\u77b0\u3067\u304d\u308b\u4f53\u5236\u304c\u3042\u308c\u3070\u3001\u7d20\u65e9\u3044\u5bfe\u5fdc\u3084\u8ecc\u9053\u4fee\u6b63\u3082\u884c\u3044\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>\u8a55\u4fa1\u306e\u57fa\u6e96\u306b\u3067\u304d\u308b<\/h3>\n<p>KPI\u306f\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u8a55\u4fa1\u306b\u3082\u52b9\u679c\u3092\u767a\u63ee\u3057\u307e\u3059\u3002\u6210\u679c\u304c\u6570\u5b57\u3067\u660e\u793a\u3055\u308c\u308b\u305f\u3081\u3001\u8a55\u4fa1\u57fa\u6e96\u304c\u4e0d\u660e\u78ba\u306b\u306a\u308a\u304c\u3061\u306a\u696d\u52d9\u3067\u3082\u3001\u5ba2\u89b3\u6027\u3068\u516c\u5e73\u6027\u3092\u62c5\u4fdd\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u3053\u308c\u306b\u3088\u308a\u3001\u8a55\u4fa1\u3092\u53d7\u3051\u308b\u5074\u3082\u7d0d\u5f97\u611f\u3092\u5f97\u3084\u3059\u304f\u3001\u30e2\u30c1\u30d9\u30fc\u30b7\u30e7\u30f3\u5411\u4e0a\u306b\u3082\u5bc4\u4e0e\u3057\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001KPI\u306b\u3088\u3063\u3066\u660e\u3089\u304b\u306b\u306a\u3063\u305f\u8ab2\u984c\u3092\u3082\u3068\u306b\u3001\u9069\u5207\u306a\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3084\u652f\u63f4\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u4eba\u6750\u80b2\u6210\u3084\u696d\u52d9\u652f\u63f4\u3068\u3044\u3063\u305f\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u6d3b\u52d5\u306e\u8cea\u3068\u52b9\u7387\u3082\u5411\u4e0a\u3057\u307e\u3059\u3002<\/p>\n<h2>KPI\u8a2d\u5b9a\u306e\u57fa\u672c\u30b9\u30c6\u30c3\u30d7<\/h2>\n<p>KPI\u306e\u8a2d\u5b9a\u306f\u3001\u3069\u3093\u306a\u6307\u6a19\u3092\u8a2d\u5b9a\u3059\u3079\u304d\u304b\u306f\u3001\u4e8b\u696d\u5f62\u614b\u3084\u4f01\u696d\u306e\u30d5\u30a7\u30fc\u30ba\u306b\u3088\u3063\u3066\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u672c\u9805\u3067\u306f\u3001\u52b9\u679c\u7684\u306aKPI\u8a2d\u5b9a\u306e\u30b9\u30c6\u30c3\u30d7\u306b\u3064\u3044\u3066\u3001\u4e00\u822c\u7684\u306a\u4f8b\u3068\u3057\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/marketing\/waht-is-kpi-design\">KPI\u8a2d\u8a08\u3068\u306f\uff1fBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306eKPI\u8a2d\u8a08\u4f8b\u3084\u8a2d\u8a08\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac<\/a><\/p>\n<h3>KGI\u306e\u8a2d\u5b9a<\/h3>\n<p>KGI\u306e\u8a2d\u5b9a\u306f\u3001\u5177\u4f53\u7684\u304b\u3064\u5b9f\u73fe\u53ef\u80fd\u306a\u6570\u5024\u76ee\u6a19\u3092\u3001\u671f\u9650\u3068\u5408\u308f\u305b\u3066\u8a2d\u5b9a\u3057\u307e\u3059\u3002\u4f8b\u3048\u3070\u300c2024\u5e74\u5ea6\u306e\u5e74\u9593\u58f2\u4e0a\u3092\u301c\u301c\u5104\u5186\u306b\u3059\u308b\u300d\u3068\u3044\u3063\u305f\u5f62\u3067\u3059\u3002<\/p>\n<p>KGI\u306e\u8a2d\u5b9a\u306f\u3001\u7d44\u7e54\u5168\u4f53\u306e\u65b9\u5411\u6027\u3092\u660e\u78ba\u306b\u3057\u3001\u5168\u54e1\u304c\u5171\u901a\u306e\u76ee\u6a19\u306b\u5411\u304b\u3063\u3066\u9032\u3080\u305f\u3081\u306e\u5168\u4f53\u65b9\u91dd\u3068\u306a\u308b\u91cd\u8981\u306a\u6307\u6a19\u3067\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u3042\u307e\u308a\u306b\u975e\u73fe\u5b9f\u7684\u306aKGI\u3092\u8a2d\u5b9a\u3057\u3066\u3057\u307e\u3046\u3068\u3001\u5fc5\u8981\u306aKFS\u3084KPI\u3082\u5b9f\u73fe\u53ef\u80fd\u6027\u3092\u5931\u3063\u3066\u3057\u307e\u3044\u3001\u5f93\u696d\u54e1\u306e\u30e2\u30c1\u30d9\u30fc\u30b7\u30e7\u30f3\u4f4e\u4e0b\u3092\u62db\u304d\u5168\u4f53\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u640d\u306a\u3046\u3053\u3068\u306b\u3082\u7e4b\u304c\u308a\u304b\u306d\u306a\u3044\u306e\u3067\u3001\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<h3 data-path-to-node=\"9\">\u30d7\u30ed\u30bb\u30b9\u3092\u5206\u89e3\u3057\u3001\u6210\u7d04\u306b\u76f4\u7d50\u3059\u308b\u6307\u6a19\u3092\u7279\u5b9a\u3059\u308b<\/h3>\n<p data-path-to-node=\"10\">\u55b6\u696d\u6d3b\u52d5\u306b\u304a\u3051\u308bKPI\u3092\u3001\u5358\u306a\u308b\u300c\u8a2a\u554f\u6570\u300d\u3084\u300c\u67b6\u96fb\u6570\u300d\u3068\u3044\u3063\u305f\u884c\u52d5\u91cf\u3060\u3051\u3067\u6b62\u3081\u3066\u306f\u3044\u3051\u307e\u305b\u3093\u3002 <a href=\"https:\/\/mazrica.com\/product\/\" target=\"_blank\" rel=\"noopener\"><b data-path-to-node=\"10\" data-index-in-node=\"48\">Mazrica Sales<\/b><\/a>\u306a\u3069\u306eSFA\u3092\u6d3b\u7528\u3057\u3001\u904e\u53bb\u306e\u6210\u7d04\u6848\u4ef6\u306e\u50be\u5411\u3092\u5206\u6790\u3057\u307e\u3057\u3087\u3046\u3002\u300c\u53d7\u6ce8\u306b\u81f3\u308b\u307e\u3067\u306b\u5e73\u5747\u3057\u3066\u4f55\u56de\u306e\u63a5\u89e6\u304c\u3042\u3063\u305f\u304b\u300d\u300c\u3069\u306e\u30d5\u30a7\u30fc\u30ba\u3067\u505c\u6ede\u3057\u3084\u3059\u3044\u304b\u300d\u3068\u3044\u3046<strong>\u6210\u7d04\u3092\u5de6\u53f3\u3059\u308b\u5148\u884c\u6307\u6a19\uff08KSF\uff09<\/strong>\u3092\u7279\u5b9a\u3057\u3001\u305d\u308c\u3092KPI\u306b\u636e\u3048\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p data-path-to-node=\"11\">\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305fKPI\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u73fe\u5834\u306e\u7d0d\u5f97\u611f\u304c\u9ad8\u307e\u308a\u3001\u76ee\u6a19\u9054\u6210\u306b\u5411\u3051\u305f\u518d\u73fe\u6027\u304c\u5287\u7684\u306b\u5411\u4e0a\u3057\u307e\u3059\u3002<\/p>\n<h3>KFS\u306e\u7279\u5b9a<\/h3>\n<p>KFS\u306e\u7279\u5b9a\u306f\u3001KGI\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306e\u5177\u4f53\u7684\u306a\u624b\u6bb5\u3092\u660e\u78ba\u306b\u3057\u3001\u7121\u99c4\u306a\u65bd\u7b56\u3092\u907f\u3051\u308b\u305f\u3081\u306b\u884c\u3044\u307e\u3059\u3002<\/p>\n<p>\u3053\u3053\u3067\u306f\u3001KSF\u306e\u7279\u5b9a\u624b\u9806\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h4>1. \u30d7\u30ed\u30bb\u30b9\u3092\u6642\u7cfb\u5217\u3067\u6574\u7406\u3059\u308b<\/h4>\n<p>\u6700\u7d42\u5230\u9054\u70b9\uff08KGI\uff09\u306b\u81f3\u308b\u307e\u3067\u306e\u52d5\u304d\u3092\u9806\u306b\u4e26\u3079\u3001\u5168\u4f53\u50cf\u3092\u53ef\u8996\u5316\u3057\u307e\u3059\u3002<br \/>\n\u305f\u3068\u3048\u3070\u55b6\u696d\u306e\u5834\u5408\u3001\u300c\u521d\u56de\u8a2a\u554f \u2192 \u63d0\u6848\u30fb\u898b\u7a4d\u63d0\u51fa \u2192 \u30af\u30ed\u30fc\u30b8\u30f3\u30b0 \u2192 \u7533\u8fbc\u66f8\u56de\u53ce \u2192 \u53d7\u6ce8\u300d\u306e\u3088\u3046\u306b\u30b9\u30c6\u30c3\u30d7\u3092\u5272\u308a\u51fa\u3057\u307e\u3059\u3002<\/p>\n<h4>2. \u5404\u30d7\u30ed\u30bb\u30b9\u3092\u6570\u5024\u30e2\u30c7\u30eb\u3078\u843d\u3068\u3057\u8fbc\u3080<\/h4>\n<p>\u6d17\u3044\u51fa\u3057\u305f\u30d5\u30ed\u30fc\u3092\u6570\u5f0f\u306b\u7f6e\u304d\u63db\u3048\u3001\u30b4\u30fc\u30eb\u3092\u69cb\u6210\u3059\u308b\u8981\u7d20\u3092\u5b9a\u91cf\u7684\u306b\u8868\u73fe\u3057\u307e\u3059\u3002<br \/>\n\u58f2\u4e0a \uff1d \u53d7\u6ce8\u6570 \u00d7 \u5e73\u5747\u5358\u4fa1<br \/>\n\u53d7\u6ce8\u6570 \uff1d \u8a2a\u554f\u6570 \u00d7 \u53d7\u6ce8\u7387<br \/>\n\u8a2a\u554f\u6570 \uff1d \u554f\u3044\u5408\u308f\u305b\u6570 \u00d7 \u30a2\u30dd\u53d6\u5f97\u7387<br \/>\n\u3068\u3044\u3063\u305f\u5177\u5408\u306b\u3001\u6bb5\u968e\u3054\u3068\u306b\u30d6\u30ec\u30fc\u30af\u30c0\u30a6\u30f3\u3059\u308b\u3068\u3001\u8ab2\u984c\u304c\u898b\u3048\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<h4>3. \u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u53ef\u5426\u3068\u5f71\u97ff\u5ea6\u3067\u30d7\u30ed\u30bb\u30b9\u3092\u5206\u985e\u3059\u308b<\/h4>\n<p>\u6570\u5024\u5316\u3057\u305f\u6307\u6a19\u3092\u300c\u81ea\u90e8\u7f72\u3067\u64cd\u4f5c\u3067\u304d\u308b\u304b\u5426\u304b\u300d\u3068\u300cKGI\u3078\u306e\u30a4\u30f3\u30d1\u30af\u30c8\u306e\u5927\u304d\u3055\u300d\u306e\u4e8c\u8ef8\u3067\u6574\u7406\u3057\u307e\u3059\u3002<br \/>\n\u307e\u305a\u64cd\u4f5c\u53ef\u80fd\u306a\u9805\u76ee\u3068\u305d\u3046\u3067\u306a\u3044\u9805\u76ee\u3092\u5207\u308a\u5206\u3051\u3001\u64cd\u4f5c\u53ef\u80fd\u306a\u6307\u6a19\u306e\u4e2d\u304b\u3089\u5f71\u97ff\u5ea6\u304c\u9ad8\u3044\u9806\u306b\u512a\u5148\u9806\u4f4d\u3092\u4ed8\u3051\u307e\u3059\u3002<br \/>\n\u4ee5\u4e0a\u306e\u624b\u9806\u3092\u8e0f\u307f\u3001\u81ea\u793e\u306b\u3068\u3063\u3066\u91cd\u8981\u306aKSF\u3092\u7279\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>KPI\u306e\u9078\u5b9a<\/h3>\n<p>\u7279\u5b9a\u3057\u305fKFS\u306b\u5bfe\u3057\u3066\u3001\u5177\u4f53\u7684\u306a\u30a2\u30af\u30b7\u30e7\u30f3\u30d7\u30e9\u30f3\u3092\u6570\u5024\u3068\u3057\u3066\u7ba1\u7406\u3067\u304d\u308b\u3088\u3046\u3001\u5fc5\u8981\u306aKPI\u3092\u9078\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u6708\u9593\u58f2\u4e0a\u91d1\u984d\u5411\u4e0a\u306e\u305f\u3081\u306b\u300c\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u6570\u300d\u300c\u9867\u5ba2\u5358\u4fa1\u300d\u300c\u5951\u7d04\u66f4\u65b0\u7387\u300d\u3068\u3044\u3063\u305f\u5177\u4f53\u7684\u306a\u6307\u6a19\u304cKPI\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>KPI\u306e\u9078\u5b9a\u306f\u3001\u6570\u5024\u5316\u53ef\u80fd\u306a\u6307\u6a19\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u696d\u52d9\u6539\u5584\u306e\u9032\u6357\u3092\u660e\u78ba\u306b\u3057\u3001\u9069\u5207\u306a\u7ba1\u7406\u3092\u884c\u3046\u305f\u3081\u306e\u91cd\u8981\u306a\u6307\u6a19\u8a2d\u5b9a\u3067\u3059\u3002<\/p>\n<h2>KPI\u9078\u5b9a\u3067\u5f79\u7acb\u30642\u3064\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/h2>\n<p>SMART\u306e\u6cd5\u5247\u306f\u3001\u76ee\u6a19\u3092\u52b9\u679c\u7684\u306b\u8a2d\u5b9a\u30fb\u904b\u7528\u3059\u308b\u305f\u3081\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3001Specific\uff08\u5177\u4f53\u6027\uff09\u3001<\/p>\n<p>Measurable\uff08\u6e2c\u5b9a\u53ef\u80fd\u6027\uff09\u3001Achievable\uff08\u9054\u6210\u53ef\u80fd\u6027\uff09\u3001Relevant\uff08\u95a2\u9023\u6027\uff09\u3001Time-bound\uff08\u671f\u9650\u8a2d\u5b9a\uff09\u304b\u3089\u69cb\u6210\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>KPI\u3092\u9078\u5b9a\u3059\u308b\u969b\u306b\u52a9\u3051\u3068\u306a\u308b2\u3064\u306e\u4ee3\u8868\u7684\u306a\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3068\u3057\u3066\u3001\u300cSMART\u306e\u6cd5\u5247\u300d\u3068\u300cKPI\u30ed\u30b8\u30c3\u30af\u30c4\u30ea\u30fc\u300d\u304c\u3042\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u3053\u3053\u3067\u306f\u3001\u305d\u308c\u305e\u308c\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<h3>SMART\u306e\u6cd5\u5247<\/h3>\n<p>SMART\u306e\u6cd5\u5247\u306f\u3001\u76ee\u6a19\u3092\u52b9\u679c\u7684\u306b\u8a2d\u5b9a\u30fb\u904b\u7528\u3059\u308b\u305f\u3081\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3001Specific\uff08\u5177\u4f53\u6027\uff09\u3001<\/p>\n<p>Measurable\uff08\u6e2c\u5b9a\u53ef\u80fd\u6027\uff09\u3001Achievable\uff08\u9054\u6210\u53ef\u80fd\u6027\uff09\u3001Relevant\uff08\u95a2\u9023\u6027\uff09\u3001Time-bound\uff08\u671f\u9650\u8a2d\u5b9a\uff09\u304b\u3089\u69cb\u6210\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>KPI\u3092\u8a2d\u8a08\u3059\u308b\u969b\u306f\u3001\u3053\u306eSMART\u306e\u539f\u5247\u3092\u6e80\u305f\u3059\u3053\u3068\u304c\u3001\u73fe\u5b9f\u7684\u304b\u3064\u5b9f\u884c\u53ef\u80fd\u306a\u76ee\u6a19\u3065\u304f\u308a\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<p>KPI\u3092\u8a2d\u8a08\u3059\u308b\u969b\u306f\u3001\u3053\u306eSMART\u306e\u539f\u5247\u3092\u6e80\u305f\u3059\u3053\u3068\u304c\u3001\u73fe\u5b9f\u7684\u304b\u3064\u5b9f\u884c\u53ef\u80fd\u306a\u76ee\u6a19\u3065\u304f\u308a\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<h4>Specific\uff08\u5177\u4f53\u7684\u3067\u3042\u308b\u3053\u3068\uff09<\/h4>\n<p>\u76ee\u6a19\u306f\u66d6\u6627\u3055\u3092\u6392\u9664\u3057\u3001\u8ab0\u304c\u898b\u3066\u3082\u7406\u89e3\u3067\u304d\u308b\u660e\u78ba\u306a\u8868\u73fe\u3067\u8a2d\u5b9a\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u3001\u300c\u58f2\u4e0a\u30a2\u30c3\u30d7\u300d\u3067\u306f\u4e0d\u5341\u5206\u3067\u3059\u3002\u300c\u88fd\u54c1A\u306e\u58f2\u4e0a\u3092\u524d\u5e74\u6bd4150\uff05\u306b\u5f15\u304d\u4e0a\u3052\u308b\u300d\u306e\u3088\u3046\u306b\u3001\u5bfe\u8c61\u3068\u6570\u5024\u3092\u660e\u78ba\u306b\u3059\u308b\u3053\u3068\u3067\u3001\u5fc5\u8981\u306a\u884c\u52d5\u3082\u5177\u4f53\u5316\u3055\u308c\u307e\u3059\u3002<\/p>\n<h4>Measurable\uff08\u6e2c\u5b9a\u53ef\u80fd\u3067\u3042\u308b\u3053\u3068\uff09<\/h4>\n<p>\u9032\u6357\u3084\u9054\u6210\u5ea6\u3092\u8a55\u4fa1\u3059\u308b\u306b\u306f\u3001\u5b9a\u91cf\u7684\u306a\u6307\u6a19\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n<p>\u300c\u54c1\u8cea\u3092\u6539\u5584\u3059\u308b\u300d\u3068\u3044\u3063\u305f\u4e3b\u89b3\u7684\u306a\u8868\u73fe\u3067\u306f\u306a\u304f\u3001\u300c\u826f\u54c1\u7387\u309299\uff05\u4ee5\u4e0a\u306b\u3059\u308b\u300d\u3068\u3044\u3063\u305f\u5f62\u3067\u3001\u8ab0\u304c\u898b\u3066\u3082\u540c\u3058\u57fa\u6e96\u3067\u6e2c\u5b9a\u3067\u304d\u308b\u76ee\u6a19\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<h4>Achievable\uff08\u9054\u6210\u53ef\u80fd\u3067\u3042\u308b\u3053\u3068\uff09<\/h4>\n<p>\u975e\u73fe\u5b9f\u7684\u306a\u76ee\u6a19\u8a2d\u5b9a\u306f\u3001\u304b\u3048\u3063\u3066\u58eb\u6c17\u3092\u4e0b\u3052\u308b\u6050\u308c\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u3001\u5f93\u6765\u5e74\u95932\u4ef6\u306e\u65b0\u88fd\u54c1\u958b\u767a\u3092\u884c\u3063\u3066\u3044\u305f\u4f01\u696d\u304c\u3001\u540c\u3058\u4f53\u5236\u306712\u4ef6\u3092\u76ee\u6307\u3059\u306e\u306f\u7121\u7406\u304c\u3042\u308a\u307e\u3059\u3002\u73fe\u5728\u306e\u30ea\u30bd\u30fc\u30b9\u3084\u5b9f\u7e3e\u3092\u8e0f\u307e\u3048\u305f\u3001\u73fe\u5b9f\u7684\u306a\u30e9\u30a4\u30f3\u3092\u898b\u6975\u3081\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<h4>Relevant\uff08\u7d44\u7e54\u76ee\u6a19\u3068\u6574\u5408\u3057\u3066\u3044\u308b\u3053\u3068\uff09<\/h4>\n<p>\u500b\u4eba\u76ee\u6a19\u304c\u7d44\u7e54\u5168\u4f53\u306e\u65b9\u5411\u6027\u3068\u305a\u308c\u3066\u3044\u3066\u306f\u610f\u5473\u304c\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u3001\u4f01\u696d\u5168\u4f53\u3067\u300c\u65b0\u898f\u9867\u5ba2\u657020\uff05\u5897\u300d\u3092\u63b2\u3052\u3066\u3044\u308b\u306a\u3089\u3001\u500b\u4eba\u30ec\u30d9\u30eb\u3067\u306f\u300c\u30a2\u30dd\u30a4\u30f3\u30c8\u7372\u5f97\u7387\u309210\uff05\u5411\u4e0a\u3055\u305b\u308b\u300d\u306a\u3069\u3001\u7d44\u7e54\u76ee\u6a19\u306b\u8ca2\u732e\u3059\u308b\u5185\u5bb9\u306b\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h4>Time-bound\uff08\u671f\u9650\u304c\u660e\u78ba\u3067\u3042\u308b\u3053\u3068\uff09<\/h4>\n<p>\u76ee\u6a19\u306b\u306f\u3001\u5fc5\u305a\u9054\u6210\u671f\u9650\u3092\u8a2d\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u300c\u5e74\u9593\u58f2\u4e0a1\u5104\u5186\u300d\u306a\u3069\u306e\u5927\u76ee\u6a19\u306f\u3001\u534a\u5e74\u30fb\u56db\u534a\u671f\u30fb\u6708\u9593\u30fb\u9031\u9593\u3068\u3044\u3063\u305f\u5c0f\u5358\u4f4d\u306b\u30d6\u30ec\u30a4\u30af\u30c0\u30a6\u30f3\u3059\u308b\u3053\u3068\u3067\u3001\u65e5\u3005\u306e\u696d\u52d9\u3068\u7d50\u3073\u3064\u3051\u3084\u3059\u304f\u306a\u308a\u3001\u884c\u52d5\u7ba1\u7406\u3082\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>KPI\u30c4\u30ea\u30fc<\/h3>\n<p>KPI\u202f\u30c4\u30ea\u30fc\u306f\u3001\u6700\u7d42\u76ee\u6a19\uff08KGI\uff09\u3092\u55b6\u696d\u306e\u5404\u5de5\u7a0b\u306b\u5206\u89e3\u3057\u3001\u679d\u72b6\u306b\u4e26\u3079\u3066\u5168\u4f53\u50cf\u3092\u3064\u304b\u3080\u624b\u6cd5\u3067\u3059\u3002<\/p>\n<p>\u4f5c\u6210\u3059\u308b\u3068\u202f\u300c\u30dc\u30c8\u30eb\u30cd\u30c3\u30af\u304c\u4e00\u77ac\u3067\u308f\u304b\u308b\u300d\u300c\u53d6\u308b\u3079\u304d\u884c\u52d5\u304c\u5177\u4f53\u5316\u3055\u308c\u308b\u300d\u300c\u90e8\u9580\u6a2a\u65ad\u3067\u540c\u3058\u76ee\u6a19\u50cf\u3092\u5171\u6709\u3067\u304d\u308b\u300d\u202f\u3068\u3044\u3063\u305f\u52b9\u679c\u304c\u5f97\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u52a0\u3048\u3066\u3001KPI\u30c4\u30ea\u30fc\u3092\u4f5c\u6210\u3059\u308b\u969b\u306e\u30dd\u30a4\u30f3\u30c8\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h4>\u56db\u5247\u6f14\u7b97\u3067\u7d50\u3073\u3064\u3051\u308b<\/h4>\n<p>\u65b0\u898f\u5546\u8ac7\u306e\u5275\u51fa\u3092\u300c\u5546\u8ac7\u6570 \uff1d \u96fb\u8a71\u30a2\u30d7\u30ed\u30fc\u30c1\u4ef6\u6570 \u00d7 \u30a2\u30dd\u53d6\u5f97\u7387\u300d\u3068\u3044\u3046\u639b\u3051\u7b97\u3067\u8868\u73fe\u3057\u3066\u304a\u304f\u3068\u3001\u96fb\u8a71\u4ef6\u6570\u304c\u6e1b\u5c11\u3057\u305f\u5834\u5408\u3067\u3082\u300c\u30a2\u30dd\u53d6\u5f97\u7387\u3092\u3069\u3053\u307e\u3067\u9ad8\u3081\u308c\u3070\u5546\u8ac7\u6570\u3092\u7dad\u6301\u3067\u304d\u308b\u304b\u300d\u3092\u5373\u5ea7\u306b\u8a66\u7b97\u3067\u304d\u307e\u3059\u3002<\/p>\n<h4>\u6e2c\u5b9a\u3067\u304d\u308b\u6307\u6a19\u3060\u3051\u3092\u4f7f\u3046<\/h4>\n<p>\u6307\u6a19\u306e\u8a2d\u5b9a\u306e\u4ed5\u65b9\u3068\u3057\u3066\u3001 \u300c\u9867\u5ba2\u306b\u9ad8\u8a55\u4fa1\u3055\u308c\u308b\u63d0\u6848\u3092\u5897\u3084\u3059\u300d\u306a\u3069\u306e\u66d6\u6627\u306a\u3082\u306e\u3092\u7528\u3044\u3066\u3057\u307e\u3046\u3068\u3001\u5ba2\u89b3\u6027\u306b\u6b20\u3051\u307e\u3059\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u3001\u300c\u63d0\u6848\u66f8\u306e\u63a1\u7528\u7387\u3092\u4eca\u671f 35\u202f\uff05\u306b\u5f15\u304d\u4e0a\u3052\u308b\u300d\u306e\u3088\u3046\u306b\u6570\u5024\u3067\u898f\u5b9a\u3059\u308b\u3068\u9054\u6210\u5ea6\u3092\u5ba2\u89b3\u7684\u306b\u8ffd\u3048\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h4>\u5358\u4f4d\u3092\u305d\u308d\u3048\u308b<\/h4>\n<p>KGI \u3092\u300c\u6708\u9593\u58f2\u4e0a\uff1d\u5e73\u5747\u5951\u7d04\u5358\u4fa1 \u00d7 \u53d7\u6ce8\u4ef6\u6570\u300d\u3067\u5b9a\u7fa9\u3059\u308b\u5834\u5408\u3001\u58f2\u4e0a\u306e\u5358\u4f4d\u306f\u300c\u5186\u300d\u3001KPI\u3067\u306e\u5358\u4fa1\u3082\u300c\u5186\u300d\u3001\u4ef6\u6570\u306f\u300c\u4ef6\u300d\u3068\u5358\u4f4d\u3092\u305d\u308d\u3048\u3066\u304a\u304f\u3053\u3068\u3067\u8a08\u7b97\u304c\u7834\u7dbb\u3057\u307e\u305b\u3093\u3002<\/p>\n<p>\u5358\u4f4d\u304c\u30ba\u30ec\u3066\u3044\u308b\u3068\u3001\u9593\u9055\u3063\u305f\u6570\u5b57\u3092\u5143\u306b\u5224\u65ad\u3092\u4e0b\u3059\u3053\u3068\u306b\u306a\u308b\u53ef\u80fd\u6027\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<h4>\u884c\u52d5\u30ec\u30d9\u30eb\u307e\u3067\u7d30\u5206\u5316\u3059\u308b<\/h4>\n<p>\u300c\u6708\u9593\u53d7\u6ce8\u4ef6\u6570\u300d\u3092\u3055\u3089\u306b\u300c\u5546\u8ac7\u6570 \u00d7 \u53d7\u6ce8\u7387\u300d\u306b\u5206\u3051\u3001\u5546\u8ac7\u6570\u3092\u300c\u521d\u56de\u8a2a\u554f\u6570 \u00d7 \u63d0\u6848\u79fb\u884c\u7387\u300d\u306b\u3001\u521d\u56de\u8a2a\u554f\u6570\u3092\u300c\u30c6\u30ec\u30a2\u30dd\u4ef6\u6570 \u00d7 \u30a2\u30dd\u53d6\u5f97\u7387\u300d\u306b\u3059\u308b\u3001\u3068\u3044\u3046\u5177\u5408\u306b\u6398\u308a\u4e0b\u3052\u308c\u3070\u3001\u300c\u30c6\u30ec\u30a2\u30dd\u4ef6\u6570\u3092\uff11\u65e5\uff0b15\u4ef6\u300d\u306a\u3069\u5177\u4f53\u7684\u306a\u884c\u52d5\u76ee\u6a19\u3078\u843d\u3068\u3057\u8fbc\u3081\u307e\u3059\u3002<\/p>\n<p>\u884c\u52d5\u30ec\u30d9\u30eb\u307e\u3067\u5206\u89e3\u3067\u304d\u3066\u3044\u306a\u3044\u3068\u300c\u58f2\u4e0a\u3092\u4e0a\u3052\u3088\u3046\u300d\u306e\u3088\u3046\u306b\u7d50\u679c\u6307\u6a19\u3060\u3051\u304c\u6b8b\u308a\u3001\u5b9f\u969b\u306b\u4f55\u3092\u3059\u3079\u304d\u304b\u304c\u66d6\u6627\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u62c5\u5f53\u8005\u304c\u4eca\u3059\u3050\u53d6\u308a\u7d44\u3081\u308b\u7c92\u5ea6\u201d\u307e\u3067\u6398\u308a\u4e0b\u3052\u308b\u3053\u3068\u304c\u3001\u52b9\u679c\u7684\u306a KPI \u30c4\u30ea\u30fc\u3092\u4f5c\u308b\u6700\u5927\u306e\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002<\/p>\n<p data-start=\"1291\" data-end=\"1330\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">KPI\u306f\u5358\u306a\u308b\u6570\u5024\u76ee\u6a19\u3067\u306f\u306a\u304f\u3001\uff1c\u884c\u52d5\uff1e\u306b\u843d\u3068\u3057\u8fbc\u3080\u3053\u3068\u3067\u521d\u3081\u3066\u6210\u679c\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/span><\/p>\n<ol data-start=\"1332\" data-end=\"1526\">\n<li data-start=\"1332\" data-end=\"1376\">\n<p data-start=\"1335\" data-end=\"1376\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"><strong data-start=\"0\" data-end=\"18\" data-is-last-node=\"\" data-is-only-node=\"\">KGI\uff08\u4f8b\uff1a\u5e74\u9593\u58f2\u4e0a1\u5104\u5186\uff09<\/strong><\/span><\/p>\n<\/li>\n<li data-start=\"1377\" data-end=\"1430\">\n<p data-start=\"1380\" data-end=\"1430\">\u25bc \u56e0\u6570\u5206\u89e3<br data-start=\"1386\" data-end=\"1389\" \/><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">\u3000\u2192 \u5546\u8ac7\u6570 \u00d7 \u6210\u7d04\u7387 \u00d7 \u5e73\u5747\u5358\u4fa1 \uff1d \u58f2\u4e0a<\/span><\/p>\n<\/li>\n<li data-start=\"1431\" data-end=\"1526\">\n<p data-start=\"1434\" data-end=\"1526\">\u25bc \u66f4\u306b\u5206\u89e3<br data-start=\"1440\" data-end=\"1443\" \/><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">\u3000\u30fb\u5546\u8ac7\u6570 \u2192 \u67b6\u96fb\u4ef6\u6570 \u00d7 \u30a2\u30dd\u30a4\u30f3\u30c8\u7387<\/span><br data-start=\"1482\" data-end=\"1485\" \/><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">\u3000\u30fb\u6210\u7d04\u7387 \u2192 \u63d0\u6848\u56de\u6570 \u00d7 \u30af\u30ed\u30fc\u30b8\u30f3\u30b0\u7387<\/span><\/p>\n<\/li>\n<\/ol>\n<p data-start=\"1528\" data-end=\"1608\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">\u3053\u306e\u3088\u3046\u306b\u5206\u89e3\u3059\u308b\u3068\u3001\u305f\u3068\u3048\u3070\u300c\u6708\u9593\u67b6\u96fb\u6570300\u4ef6\u300d\u3084\u300c\u63d0\u6848\u4ef6\u657050\u4ef6\u300d\u3068\u3044\u3063\u305f\u884c\u52d5\u30d9\u30fc\u30b9\u306eKPI\u304c\u5c0e\u304d\u51fa\u305b\u307e\u3059\u3002\u3053\u308c\u3089\u306b\u3088\u308a\u65e5\u3005\u306e\u55b6\u696d\u30a2\u30af\u30b7\u30e7\u30f3\u304c\u660e\u78ba\u306b\u306a\u308a\u3001\u300c\u4f55\u3092\u3057\u305f\u3089\u9054\u6210\u3067\u304d\u308b\u304b\u300d\u304c\u5177\u4f53\u7684\u306b\u306a\u308b\u305f\u3081\u3001\u5b9f\u8df5\u306b\u843d\u3068\u3057\u8fbc\u307f\u3084\u3059\u304f\u306a\u308a\u307e\u3059<\/span><\/p>\n<h2>\u90e8\u9580\u5225\u30fb\u696d\u7a2e\u5225\u306eKPI\u5177\u4f53\u4f8b<\/h2>\n<p>\u696d\u7a2e\u3084\u90e8\u9580\u306b\u3088\u3063\u3066\u3001\u6700\u9069\u306aKPI\u306e\u7a2e\u985e\u3084\u6307\u6a19\u306f\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u305d\u308c\u305e\u308c\u306e\u696d\u754c\u306b\u5fdc\u3058\u305fKPI\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u52b9\u679c\u7684\u306a\u696d\u52d9\u6539\u5584\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u672c\u9805\u3067\u306f\u3001\u5404\u90e8\u9580\u30fb\u696d\u7a2e\u306b\u9069\u3057\u305fKPI\u306e\u5177\u4f53\u4f8b\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>\u55b6\u696d\u90e8\u9580\u306eKPI\u4f8b<\/h3>\n<p>\u55b6\u696d\u90e8\u9580\u3067\u306f\u3001\u58f2\u4e0a\u76ee\u6a19\u9054\u6210\u306b\u5411\u3051\u305fKPI\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u5177\u4f53\u7684\u306a\u6307\u6a19\u306b\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u58f2\u4e0a\u9ad8<\/li>\n<li>\u53d7\u6ce8\u7387<\/li>\n<li>\u30a2\u30dd\u30a4\u30f3\u30c8\u4ef6\u6570<\/li>\n<li>\u6210\u7d04\u7387<\/li>\n<li>\u30ea\u30d4\u30fc\u30c8\u7387<\/li>\n<li>\u5e73\u5747\u53d7\u6ce8\u5358\u4fa1<\/li>\n<\/ul>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/management\/kpi\" target=\"_blank\" rel=\"noopener\">\u55b6\u696d\u306eKPI\u3068\u306f\uff1f\u8a2d\u5b9a\u65b9\u6cd5\u3084\u6307\u6a19\u4f8b\u30fbKGI\u3068\u306e\u9055\u3044\u3092\u7c21\u5358\u306b\u89e3\u8aac<\/a><\/p>\n<h3>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u306eKPI\u4f8b<\/h3>\n<p>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u3067\u306f\u3001\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u3084\u30ea\u30fc\u30c9\u7372\u5f97\u306e\u305f\u3081\u306eKPI\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u8a2a\u554f\u6570<\/li>\n<li>\u30ea\u30fc\u30c9\u7372\u5f97\u6570<\/li>\n<li>\u30e1\u30fc\u30eb\u958b\u5c01\u7387<\/li>\n<li>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387<\/li>\n<li>SNS\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8<\/li>\n<\/ul>\n<h3>\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u306eKPI\u4f8b<\/h3>\n<p>\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u3067\u306f\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u3084\u7d99\u7d9a\u7387\u3092\u6e2c\u308bKPI\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u89e3\u7d04\u7387\uff08Churn Rate\uff09<\/li>\n<li>NPS\uff08\u30cd\u30c3\u30c8\u30fb\u30d7\u30ed\u30e2\u30fc\u30bf\u30fc\u30fb\u30b9\u30b3\u30a2\uff09<\/li>\n<li>\u9867\u5ba2\u3042\u305f\u308a\u306e\u53ce\u76ca\uff08ARPU\uff09<\/li>\n<li>\u30aa\u30f3\u30dc\u30fc\u30c7\u30a3\u30f3\u30b0\u5b8c\u4e86\u7387<\/li>\n<li>\u30a2\u30c3\u30d7\u30bb\u30eb\/\u30af\u30ed\u30b9\u30bb\u30eb\u7387<\/li>\n<\/ul>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/tips\/customer-success-kpi-kgi\">\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u306eKPI13\u9078\uff01\u76ee\u6a19\u8a2d\u5b9a\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u7d39\u4ecb<\/a><\/p>\n<h3>\u4eba\u4e8b\u90e8\u9580\u306eKPI\u4f8b<\/h3>\n<p>\u4eba\u4e8b\u90e8\u9580\uff08HR\u90e8\u9580\uff09\u306eKPI\u306f\u3001\u7d44\u7e54\u306e\u4eba\u6750\u6226\u7565\u304c\u3046\u307e\u304f\u6a5f\u80fd\u3057\u3066\u3044\u308b\u304b\u3092\u6570\u5024\u3067\u628a\u63e1\u30fb\u8a55\u4fa1\u3059\u308b\u305f\u3081\u306e\u6307\u6a19\u3067\u3059\u3002\u4ee5\u4e0b\u306b\u4ee3\u8868\u7684\u306aKPI\u3092\u76ee\u7684\u5225\u306b\u6574\u7406\u3057\u3066\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h4 data-start=\"121\" data-end=\"137\">\u3010\u63a1\u7528\u6d3b\u52d5\u306b\u95a2\u3059\u308bKPI\u3011<\/h4>\n<div class=\"group pointer-events-none relative flex justify-center *:pointer-events-auto\"><button class=\"hover:bg-token-main-surface-secondary text-token-text-secondary pointer-events-auto rounded-lg px-1 py-1 opacity-0 transition-opacity duration-200 group-focus-within:opacity-100 group-hover:opacity-100\"><\/button><\/p>\n<div>\n<table style=\"width: 100%; border-collapse: collapse;\" border=\"1\">\n<thead>\n<tr style=\"height: 23px;\" data-start=\"139\" data-end=\"152\">\n<th style=\"height: 23px;\" data-start=\"139\" data-end=\"146\">KPI\u540d<\/th>\n<th style=\"height: 23px;\" data-start=\"146\" data-end=\"152\">\u8aac\u660e<\/th>\n<\/tr>\n<\/thead>\n<tbody data-start=\"170\" data-end=\"381\">\n<tr style=\"height: 23px;\" data-start=\"170\" data-end=\"209\">\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" style=\"height: 23px;\" data-start=\"170\" data-end=\"177\">\u63a1\u7528\u4eba\u6570<\/td>\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" style=\"height: 23px;\" data-start=\"177\" data-end=\"209\">\u76ee\u6a19\u306b\u5bfe\u3057\u3066\u5b9f\u969b\u306b\u63a1\u7528\u3067\u304d\u305f\u4eba\u6570\u3002\u90e8\u7f72\u5225\u30fb\u8077\u7a2e\u5225\u3067\u78ba\u8a8d\u3002<\/td>\n<\/tr>\n<tr style=\"height: 23px;\" data-start=\"210\" data-end=\"251\">\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" style=\"height: 23px;\" data-start=\"210\" data-end=\"218\">\u5185\u5b9a\u8f9e\u9000\u7387<\/td>\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" style=\"height: 23px;\" data-start=\"218\" data-end=\"251\">\u5185\u5b9a\u3092\u51fa\u3057\u305f\u4eba\u6570\u306b\u5bfe\u3057\u3066\u3001\u8f9e\u9000\u3055\u308c\u305f\u5272\u5408\u3002\u9b45\u529b\u8a34\u6c42\u306e\u6307\u6a19\u3002<\/td>\n<\/tr>\n<tr style=\"height: 23px;\" data-start=\"252\" data-end=\"298\">\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" style=\"height: 23px;\" data-start=\"252\" data-end=\"267\">\u63a1\u7528\u30b3\u30b9\u30c8\uff081\u4eba\u3042\u305f\u308a\uff09<\/td>\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" style=\"height: 23px;\" data-start=\"267\" data-end=\"298\">\u5e83\u544a\u8cbb\u30fb\u7d39\u4ecb\u6599\u306a\u3069\u63a1\u7528\u306b\u304b\u304b\u3063\u305f\u8cbb\u7528\u306e\u5408\u8a08\u00f7\u63a1\u7528\u4eba\u6570\u3002<\/td>\n<\/tr>\n<tr style=\"height: 23px;\" data-start=\"299\" data-end=\"346\">\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" style=\"height: 23px;\" data-start=\"299\" data-end=\"313\">\u63a1\u7528\u307e\u3067\u306e\u30ea\u30fc\u30c9\u30bf\u30a4\u30e0<\/td>\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" style=\"height: 23px;\" data-start=\"313\" data-end=\"346\">\u6c42\u4eba\u958b\u59cb\u304b\u3089\u5185\u5b9a\u307e\u3067\u306b\u8981\u3057\u305f\u5e73\u5747\u65e5\u6570\u3002\u63a1\u7528\u30b9\u30d4\u30fc\u30c9\u306e\u6307\u6a19\u3002<\/td>\n<\/tr>\n<tr style=\"height: 23px;\" data-start=\"347\" data-end=\"381\">\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" style=\"height: 23px;\" data-start=\"347\" data-end=\"358\">\u5fdc\u52df\u8005\u6570\uff0f\u63a1\u7528\u7387<\/td>\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" style=\"height: 23px;\" data-start=\"358\" data-end=\"381\">\u6bcd\u96c6\u56e3\u5f62\u6210\u3068\u9078\u8003\u901a\u904e\u306e\u52b9\u7387\u3092\u898b\u308b\u6307\u6a19\u3002<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/div>\n<hr class=\"\" data-start=\"383\" data-end=\"386\" \/>\n<h4 data-start=\"388\" data-end=\"407\">\u3010\u4eba\u6750\u5b9a\u7740\u30fb\u96e2\u8077\u306b\u95a2\u3059\u308bKPI\u3011<\/h4>\n<div>\n<table style=\"width: 100%; border-collapse: collapse; height: 138px;\" border=\"1\">\n<thead>\n<tr style=\"height: 23px;\" data-start=\"409\" data-end=\"422\">\n<th style=\"height: 23px;\" data-start=\"409\" data-end=\"416\">KPI\u540d<\/th>\n<th style=\"height: 23px;\" data-start=\"416\" data-end=\"422\">\u8aac\u660e<\/th>\n<\/tr>\n<\/thead>\n<tbody data-start=\"440\" data-end=\"610\">\n<tr style=\"height: 23px;\" data-start=\"440\" data-end=\"478\">\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" style=\"height: 23px;\" data-start=\"440\" data-end=\"446\">\u96e2\u8077\u7387<\/td>\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" style=\"height: 23px;\" data-start=\"446\" data-end=\"478\">\u4e00\u5b9a\u671f\u9593\u3067\u9000\u8077\u3057\u305f\u793e\u54e1\u6570 \u00f7 \u7dcf\u793e\u54e1\u6570\u3002\u696d\u754c\u5e73\u5747\u3068\u6bd4\u8f03\u3002<\/td>\n<\/tr>\n<tr style=\"height: 23px;\" data-start=\"479\" data-end=\"524\">\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" style=\"height: 23px;\" data-start=\"479\" data-end=\"487\">\u65e9\u671f\u96e2\u8077\u7387<\/td>\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" style=\"height: 23px;\" data-start=\"487\" data-end=\"524\">\u5165\u793e\u304b\u30891\u5e74\u4ee5\u5185\u3067\u9000\u8077\u3057\u305f\u793e\u54e1\u306e\u5272\u5408\u3002\u63a1\u7528\u306e\u8cea\u3084\u5b9a\u7740\u652f\u63f4\u306e\u8a55\u4fa1\u306b\u3002<\/td>\n<\/tr>\n<tr style=\"height: 23px;\" data-start=\"525\" data-end=\"555\">\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" style=\"height: 23px;\" data-start=\"525\" data-end=\"534\">\u5e73\u5747\u52e4\u7d9a\u5e74\u6570<\/td>\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" style=\"height: 23px;\" data-start=\"534\" data-end=\"555\">\u7d44\u7e54\u306e\u5b89\u5b9a\u6027\u30fb\u9b45\u529b\u306e\u30d0\u30ed\u30e1\u30fc\u30bf\u30fc\u3002<\/td>\n<\/tr>\n<tr style=\"height: 46px;\" data-start=\"556\" data-end=\"610\">\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" style=\"height: 46px;\" data-start=\"556\" data-end=\"570\">\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u30b9\u30b3\u30a2<\/td>\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" style=\"height: 46px;\" data-start=\"570\" data-end=\"610\">\u5f93\u696d\u54e1\u6e80\u8db3\u5ea6\u30fb\u7d44\u7e54\u8ca2\u732e\u610f\u6b32\u306a\u3069\u306e\u6307\u6a19\u3092\u6570\u5024\u5316\u3002\u30a2\u30f3\u30b1\u30fc\u30c8\u8abf\u67fb\u306a\u3069\u3067\u6e2c\u5b9a\u3002<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<hr class=\"\" data-start=\"612\" data-end=\"615\" \/>\n<h4 data-start=\"617\" data-end=\"634\">\u3010\u8a55\u4fa1\u30fb\u80b2\u6210\u306b\u95a2\u3059\u308bKPI\u3011<\/h4>\n<div class=\"group pointer-events-none relative flex justify-center *:pointer-events-auto\"><button class=\"hover:bg-token-main-surface-secondary text-token-text-secondary pointer-events-auto rounded-lg px-1 py-1 opacity-0 transition-opacity duration-200 group-focus-within:opacity-100 group-hover:opacity-100\"><\/button><\/p>\n<div>\n<table style=\"width: 100%; border-collapse: collapse;\" border=\"1\">\n<thead>\n<tr data-start=\"636\" data-end=\"649\">\n<th data-start=\"636\" data-end=\"643\">KPI\u540d<\/th>\n<th data-start=\"643\" data-end=\"649\">\u8aac\u660e<\/th>\n<\/tr>\n<\/thead>\n<tbody data-start=\"667\" data-end=\"824\">\n<tr data-start=\"667\" data-end=\"705\">\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" data-start=\"667\" data-end=\"677\">\u8a55\u4fa1\u5236\u5ea6\u904b\u7528\u7387<\/td>\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" data-start=\"677\" data-end=\"705\">\u8a55\u4fa1\u5236\u5ea6\u304c\u5168\u793e\u54e1\u306b\u9069\u7528\u30fb\u904b\u7528\u3055\u308c\u3066\u3044\u308b\u304b\u306e\u5272\u5408\u3002<\/td>\n<\/tr>\n<tr data-start=\"706\" data-end=\"745\">\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" data-start=\"706\" data-end=\"716\">\u6607\u9032\u30fb\u6607\u683c\u8005\u6570<\/td>\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" data-start=\"716\" data-end=\"745\">\u80b2\u6210\u306e\u6210\u679c\u3092\u6e2c\u308b\u6307\u6a19\u3068\u3057\u3066\u5229\u7528\u3002\u90e8\u9580\u5225\u306b\u5206\u6790\u53ef\u80fd\u3002<\/td>\n<\/tr>\n<tr data-start=\"746\" data-end=\"785\">\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" data-start=\"746\" data-end=\"754\">\u7814\u4fee\u53d7\u8b1b\u7387<\/td>\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" data-start=\"754\" data-end=\"785\">\u5bfe\u8c61\u793e\u54e1\u304c\u7814\u4fee\u3092\u53d7\u3051\u305f\u5272\u5408\u3002\u7814\u4fee\u53c2\u52a0\u306e\u4fc3\u9032\u72b6\u6cc1\u3092\u8a55\u4fa1\u3002<\/td>\n<\/tr>\n<tr data-start=\"786\" data-end=\"824\">\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" data-start=\"786\" data-end=\"799\">\u7814\u4fee\u6e80\u8db3\u5ea6\uff0f\u52b9\u679c\u6e2c\u5b9a<\/td>\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" data-start=\"799\" data-end=\"824\">\u7814\u4fee\u5f8c\u30a2\u30f3\u30b1\u30fc\u30c8\u3084\u696d\u52d9\u6210\u679c\u3067\u52b9\u679c\u3092\u5b9a\u91cf\u5316\u3002<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/div>\n<hr class=\"\" data-start=\"826\" data-end=\"829\" \/>\n<h4 data-start=\"831\" data-end=\"850\">\u3010\u52b4\u52d9\u30fb\u7d44\u7e54\u7ba1\u7406\u306b\u95a2\u3059\u308bKPI\u3011<\/h4>\n<div class=\"group pointer-events-none relative flex justify-center *:pointer-events-auto\"><button class=\"hover:bg-token-main-surface-secondary text-token-text-secondary pointer-events-auto rounded-lg px-1 py-1 opacity-0 transition-opacity duration-200 group-focus-within:opacity-100 group-hover:opacity-100\"><\/button><\/p>\n<div>\n<table style=\"width: 100%; border-collapse: collapse;\" border=\"1\">\n<thead>\n<tr data-start=\"852\" data-end=\"865\">\n<th data-start=\"852\" data-end=\"859\">KPI\u540d<\/th>\n<th data-start=\"859\" data-end=\"865\">\u8aac\u660e<\/th>\n<\/tr>\n<\/thead>\n<tbody data-start=\"883\" data-end=\"1046\">\n<tr data-start=\"883\" data-end=\"921\">\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" data-start=\"883\" data-end=\"891\">\u6709\u7d66\u53d6\u5f97\u7387<\/td>\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" data-start=\"891\" data-end=\"921\">\u5e74\u6b21\u6709\u7d66\u4f11\u6687\u306e\u53d6\u5f97\u72b6\u6cc1\u3002\u30ef\u30fc\u30af\u30e9\u30a4\u30d5\u30d0\u30e9\u30f3\u30b9\u306e\u6307\u6a19\u3002<\/td>\n<\/tr>\n<tr data-start=\"922\" data-end=\"960\">\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" data-start=\"922\" data-end=\"935\">\u6b8b\u696d\u6642\u9593\uff08\u5e73\u5747\uff0f\u6708\uff09<\/td>\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" data-start=\"935\" data-end=\"960\">\u50cd\u304d\u65b9\u6539\u9769\u3084\u52b4\u50cd\u74b0\u5883\u306e\u6539\u5584\u6307\u6a19\u3068\u3057\u3066\u91cd\u8981\u3002<\/td>\n<\/tr>\n<tr data-start=\"961\" data-end=\"997\">\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" data-start=\"961\" data-end=\"971\">\u5065\u5eb7\u8a3a\u65ad\u53d7\u8a3a\u7387<\/td>\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" data-start=\"971\" data-end=\"997\">\u6cd5\u5b9a\u5065\u5eb7\u8a3a\u65ad\u306e\u53d7\u8a3a\u72b6\u6cc1\u3002\u5b89\u5168\u885b\u751f\u9762\u306e\u7ba1\u7406\u306b\u3002<\/td>\n<\/tr>\n<tr data-start=\"998\" data-end=\"1046\">\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" data-start=\"998\" data-end=\"1011\">\u30cf\u30e9\u30b9\u30e1\u30f3\u30c8\u76f8\u8ac7\u4ef6\u6570<\/td>\n<td class=\"max-w-[calc(var(--thread-content-max-width)*2\/3)]\" data-start=\"1011\" data-end=\"1046\">\u76f8\u8ac7\u4f53\u5236\u304c\u6574\u3063\u3066\u3044\u308b\u304b\u3001\u307e\u305f\u306f\u8077\u5834\u74b0\u5883\u306e\u5065\u5168\u6027\u3092\u6e2c\u308b\u624b\u304c\u304b\u308a\u3002<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/div>\n<h3>\u88fd\u9020\u696d\u306eKPI\u4f8b<\/h3>\n<p>\u88fd\u9020\u696d\u3067\u306f\u3001\u54c1\u8cea\u3084\u751f\u7523\u6027\u306e\u5411\u4e0a\u3092\u76ee\u7684\u3068\u3057\u305fKPI\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>\u52b9\u7387\u7684\u306a\u751f\u7523\u4f53\u5236\u3092\u78ba\u7acb\u3057\u3001\u30b3\u30b9\u30c8\u524a\u6e1b\u3084\u54c1\u8cea\u5411\u4e0a\u3092\u5b9f\u73fe\u3059\u308b\u305f\u3081\u306e\u6307\u6a19\u3068\u3057\u3066\u3001\u4e0b\u8a18\u306e\u3088\u3046\u306a\u4f8b\u304c\u6319\u3052\u3089\u308c\u307e\u3059<\/p>\n<ul>\n<li>\u751f\u7523\u91cf<\/li>\n<li>\u4e0d\u826f\u7387<\/li>\n<li>\u8a2d\u5099\u7a3c\u50cd\u7387<\/li>\n<li>\u751f\u7523\u30b3\u30b9\u30c8\u7387<\/li>\n<li>\u7d0d\u671f\u9075\u5b88\u7387<\/li>\n<\/ul>\n<h3>SaaS\u696d\u306eKPI\u4f8b<\/h3>\n<p>SaaS\u696d\u754c\u3067\u306f\u3001\u9867\u5ba2\u7372\u5f97\u3084\u7d99\u7d9a\u7387\u3092\u91cd\u8996\u3057\u305fKPI\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u6708\u6b21\u7d4c\u5e38\u53ce\u76ca\uff08MRR\uff09<\/li>\n<li>\u9867\u5ba2\u7372\u5f97\u5358\u4fa1\uff08CAC\uff09<\/li>\n<li>\u89e3\u7d04\u7387\uff08Churn Rate\uff09<\/li>\n<li>\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff08LTV\uff09<\/li>\n<li>\u30d7\u30ed\u30c0\u30af\u30c8\u5229\u7528\u7387<\/li>\n<\/ul>\n<p>\u3053\u308c\u3089\u306e\u6307\u6a19\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u53ce\u76ca\u306e\u5b89\u5b9a\u5316\u3084\u6210\u9577\u306e\u305f\u3081\u306e\u6226\u7565\u3092\u6700\u9069\u5316\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/tips\/kpi-saas-business\">SaaS\u4e8b\u696d\u3067\u8ffd\u3046\u3079\u304dKPI\u3068\u306f\uff1f\u8a08\u7b97\u5f0f\u3068\u904b\u7528\u65b9\u6cd5\u3082\u89e3\u8aac\uff01<\/a><\/p>\n<h2 data-path-to-node=\"18\">\u30102026\u5e74\u6700\u65b0\u3011\u9867\u5ba2\u306e\u71b1\u91cf\u3092\u6e2c\u308b\u300c\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8KPI\u300d<\/h2>\n<p data-path-to-node=\"19\">2026\u5e74\u306e\u30d3\u30b8\u30cd\u30b9\u73fe\u5834\u3067\u306f\u3001\u81ea\u793e\u306e\u884c\u52d5\u91cf\u3060\u3051\u3067\u306a\u304f\u3001\u9867\u5ba2\u5074\u306e\u53cd\u5fdc\uff08\u71b1\u91cf\uff09\u3092KPI\u306b\u7d44\u307f\u8fbc\u3080\u624b\u6cd5\u304c\u6ce8\u76ee\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3 data-path-to-node=\"20\">\u8cb7\u3044\u624b\u306e\u884c\u52d5\u30ed\u30b0\u3092\u6307\u6a19\u306b\u52a0\u3048\u308b<\/h3>\n<p data-path-to-node=\"21\"><b data-path-to-node=\"21\" data-index-in-node=\"0\"><a href=\"https:\/\/mazrica.com\/dsr\/\" target=\"_blank\" rel=\"noopener\">Mazrica DSR<\/a>\u3092\u6d3b\u7528\u3059\u308c\u3070\u3001\u300c\u9867\u5ba2\u304c\u8cc7\u6599\u3092\u4f55\u56de\u95b2\u89a7\u3057\u305f\u304b\u300d\u300c\u691c\u8a0e\u7528\u30da\u30fc\u30b8\u306b\u4f55\u4eba\u306e\u95a2\u4fc2\u8005\u304c\u30a2\u30af\u30bb\u30b9\u3057\u305f\u304b\u300d\u3068\u3044\u3063\u305f\u9867\u5ba2\u5074\u306e\u884c\u52d5\u30c7\u30fc\u30bf<\/b>\u3092\u53d6\u5f97\u3067\u304d\u307e\u3059\u3002 \u3053\u308c\u3092\u300c\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8KPI\u300d\u3068\u3057\u3066\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u306e\u691c\u8a0e\u304c\u9032\u3093\u3067\u3044\u308b\u300c\u8cea\u306e\u9ad8\u3044\u6848\u4ef6\u300d\u3092\u3044\u3061\u65e9\u304f\u5bdf\u77e5\u3057\u3001\u30ea\u30bd\u30fc\u30b9\u3092\u96c6\u4e2d\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h2>KPI\u7ba1\u7406\u3068\u904b\u7528\u306e\u30dd\u30a4\u30f3\u30c8<\/h2>\n<p>KPI\u306f\u305f\u3060\u8a2d\u5b9a\u3059\u308b\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u9069\u5207\u306b\u904b\u7528\u3059\u308b\u3053\u3068\u3067\u521d\u3081\u3066\u4e8b\u696d\u5168\u4f53\u306e\u6539\u5584\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<p>\u672c\u9805\u3067\u306f\u3001KPI\u3092\u52b9\u679c\u7684\u306b\u7ba1\u7406\u30fb\u904b\u7528\u3059\u308b\u305f\u3081\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1aKPI\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u3068\u306f\uff1f\u76ee\u6a19\u9054\u6210\u306e\u305f\u3081\u306e\u5b9f\u884c\u624b\u9806\u3068\u4e8b\u4f8b3\u9078\u3092\u89e3\u8aac<\/p>\n<h3>\u6e2c\u5b9a\u53ef\u80fd\u306a\u6570\u5024\u3092\u8a2d\u5b9a\u3059\u308b<\/h3>\n<p>KPI\u306f\u5b9a\u91cf\u7684\u306b\u6e2c\u5b9a\u3067\u304d\u308b\u5f62\u3067\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u300c\u58f2\u4e0a\u5411\u4e0a\u3092\u76ee\u6307\u3059\u300d\u3067\u306f\u306a\u304f\u3001\u300c\u524d\u5e74\u6bd4\u58f2\u4e0a10%\u5897\u52a0\u300d\u306a\u3069\u3001\u5177\u4f53\u7684\u306a\u6570\u5024\u3092\u542b\u3081\u308b\u3068\u3001\u6210\u679c\u306e\u8a55\u4fa1\u304c\u660e\u78ba\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u6e2c\u5b9a\u53ef\u80fd\u306aKPI\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u95a2\u4fc2\u8005\u5168\u54e1\u304c\u5171\u901a\u306e\u7406\u89e3\u3092\u6301\u3061\u3084\u3059\u304f\u306a\u308a\u3001\u76ee\u6a19\u9054\u6210\u306b\u5411\u3051\u305f\u6226\u7565\u306e\u30ba\u30ec\u3092\u9632\u3050\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u6e2c\u5b9a\u306e\u7cbe\u5ea6\u3092\u4e0a\u3052\u308b\u305f\u3081\u306b\u3001\u904e\u53bb\u30c7\u30fc\u30bf\u306e\u5206\u6790\u3084\u696d\u754c\u306e\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u3092\u6d3b\u7528\u3057\u3001\u73fe\u5b9f\u7684\u3067\u9054\u6210\u53ef\u80fd\u306a\u6570\u5024\u3092\u8a2d\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>\u5b9a\u671f\u7684\u306a\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u3068\u30ec\u30d3\u30e5\u30fc\u3092\u884c\u3046<\/h3>\n<p>KPI\u3092\u904b\u7528\u3059\u308b\u969b\u306b\u306f\u3001\u5b9a\u671f\u7684\u306b\u6307\u6a19\u3092\u6e2c\u5b9a\u3057\u3001\u9032\u6357\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u30011\u30f5\u6708\u3054\u3068\u30fb\u56db\u534a\u671f\u3054\u3068\u306b\u6e2c\u5b9a\u3092\u884c\u3044\u3001\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u6539\u5584\u7b56\u3092\u8b1b\u3058\u308b\u3053\u3068\u3067\u3001\u76ee\u6a19\u9054\u6210\u306b\u5411\u3051\u305f\u8ecc\u9053\u4fee\u6b63\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001KPI\u306e\u6570\u5024\u3060\u3051\u3067\u306a\u304f\u3001\u9054\u6210\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u8a55\u4fa1\u3059\u308b\u3053\u3068\u3082\u5927\u5207\u3067\u3059\u3002\u4f8b\u3048\u3070\u3001KPI\u304c\u672a\u9054\u6210\u3067\u3042\u3063\u305f\u5834\u5408\u3001\u305d\u306e\u539f\u56e0\u304c\u300c\u65bd\u7b56\u306e\u52b9\u679c\u304c\u4e0d\u5341\u5206\u3060\u3063\u305f\u306e\u304b\u300d\u300c\u5b9f<\/p>\n<p>\u30b9\u30d4\u30fc\u30c9\u306b\u554f\u984c\u304c\u3042\u3063\u305f\u306e\u304b\u300d\u306a\u3069\u3092\u5206\u6790\u3057\u3001\u9069\u5207\u306a\u6539\u5584\u7b56\u3092\u8b1b\u3058\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>KPI\u306e\u9032\u6357\u72b6\u6cc1\u3092\u53ef\u8996\u5316\u3057\u3001\u95a2\u4fc2\u8005\u3068\u60c5\u5831\u3092\u5171\u6709\u3059\u308b\u3053\u3068\u3067\u3001\u7d44\u7e54\u5168\u4f53\u306e\u610f\u8b58\u3092\u7d71\u4e00\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p><strong>\u25b6\ufe0e\u25b6\ufe0e<a href=\"https:\/\/product-senses.mazrica.com\/dldocument\/ebook-kpi-management\" target=\"_blank\" rel=\"noopener\">KPI\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u77e5\u308a\u305f\u3044\u65b9\u306f\u3053\u3061\u3089<\/a><\/strong><\/p>\n<h3>\u9069\u5207\u306a\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3059\u308b<\/h3>\n<p>KPI\u7ba1\u7406\u306b\u306f\u3001CRM\u3084SFA\u306a\u3069\u306e\u9069\u5207\u306a\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u52b9\u7387\u7684\u306a\u904b\u7528\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u624b\u4f5c\u696d\u3067\u306e\u7ba1\u7406\u3067\u306f\u306a\u304f\u3001\u81ea\u52d5\u5316\u30c4\u30fc\u30eb\u3092\u5c0e\u5165\u3059\u308b\u3053\u3068\u3067\u3001\u30c7\u30fc\u30bf\u53ce\u96c6\u3084\u5206\u6790\u306e\u8ca0\u62c5\u3092\u8efd\u6e1b\u3057\u3001\u3088\u308a\u6226\u7565\u7684\u306a\u5224\u65ad\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001CRM\u3092\u6d3b\u7528\u3059\u308c\u3070\u3001\u9867\u5ba2\u30c7\u30fc\u30bf\u306e\u4e00\u5143\u7ba1\u7406\u304c\u3067\u304d\u3001\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306eKPI\u3092\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u5206\u6790\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001SFA\u3092\u6d3b\u7528\u3059\u308c\u3070\u3001\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u306e\u9032\u6357\u3092\u53ef\u8996\u5316\u3057\u3001\u6210\u7d04\u7387\u306e\u5411\u4e0a\u306b\u5411\u3051\u305f\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u9069\u5207\u306b\u7ba1\u7406\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u3055\u3089\u306b\u3001BI\u30c4\u30fc\u30eb\uff08Business Intelligence\uff09\u3092\u6d3b\u7528\u3059\u308c\u3070\u3001\u8907\u6570\u306eKPI\u3092\u7d71\u5408\u7684\u306b\u5206\u6790\u3057\u3001\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u7d44\u7e54\u306e\u6210\u9577\u6bb5\u968e\u3084\u696d\u7a2e\u306b\u5fdc\u3058\u3066\u3001\u6700\u9069\u306a\u30c4\u30fc\u30eb\u3092\u9078\u629e\u3057\u3001KPI\u7ba1\u7406\u306e\u7cbe\u5ea6\u3092\u5411\u4e0a\u3055\u305b\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>KPI\u3092\u7ba1\u7406\u30fb\u904b\u7528\u3059\u308b\u969b\u306b\u306f\u3001\u5358\u306b\u6570\u5024\u3092\u8a18\u9332\u3059\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u9069\u5207\u306a\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u30eb\u30fc\u30d7\u3092\u69cb\u7bc9\u3057\u3001\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u305f\u6539\u5584\u30b5\u30a4\u30af\u30eb\u3092\u56de\u3059\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p><strong>\u25b6\ufe0e\u25b6\ufe0e<a id=\"sfa_chart\" href=\"https:\/\/product-senses.mazrica.com\/dldocument\/sfa_chart\" target=\"_blank\" 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KPI\uff08Key Performance 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