{"id":4152,"date":"2021-10-05T18:50:31","date_gmt":"2021-10-05T09:50:31","guid":{"rendered":"https:\/\/product-senses.mazrica.com\/?post_type=senseslab&#038;p=4152"},"modified":"2026-07-16T17:07:58","modified_gmt":"2026-07-16T08:07:58","slug":"what-is-a-crm","status":"publish","type":"senseslab","link":"https:\/\/mazrica.com\/product\/senseslab\/sfa\/what-is-a-crm\/","title":{"rendered":"CRM\u3068\u306f\uff1f\u610f\u5473\u30fb\u6a5f\u80fd\u30fb\u30e1\u30ea\u30c3\u30c8\u304b\u3089\u9078\u3073\u65b9\u307e\u3067\u89e3\u8aac"},"content":{"rendered":"\n<p>CRM\uff08Customer Relationship Management\uff09\u3068\u306f\u3001\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u3092\u7d99\u7d9a\u7684\u306b\u7ba1\u7406\u30fb\u5f37\u5316\u3059\u308b\u305f\u3081\u306e\u8003\u3048\u65b9\u3068\u3001\u305d\u308c\u3092\u5b9f\u73fe\u3059\u308b\u30b7\u30b9\u30c6\u30e0\u3092\u6307\u3057\u307e\u3059\u3002\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u73fe\u5834\u3067\u306f\u3001\u9867\u5ba2\u60c5\u5831\u30fb\u5546\u8ac7\u5c65\u6b74\u30fb\u8cfc\u5165\u5c65\u6b74\u3092\u4e00\u5143\u7ba1\u7406\u3059\u308b\u30b7\u30b9\u30c6\u30e0\u3068\u3057\u3066\u5c0e\u5165\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u672c\u8a18\u4e8b\u3067\u306f\u3001CRM\u306e\u5b9a\u7fa9\u3092\u306f\u3058\u3081\u3001SFA\u3084MA\u3068\u306e\u9055\u3044\u3001\u4e3b\u306a\u6a5f\u80fd\u3001\u5c0e\u5165\u30e1\u30ea\u30c3\u30c8\u3068\u6ce8\u610f\u70b9\u3001\u9078\u3073\u65b9\u3001\u6d3b\u7528\u4e8b\u4f8b\u307e\u3067\u3001CRM\u306e\u5c0e\u5165\u3092\u691c\u8a0e\u3059\u308b\u969b\u306b\u62bc\u3055\u3048\u3066\u304a\u304d\u305f\u3044\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"\/product\/dldocument\/senses-serviceguide\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2026\/04\/sfa_is_dislikedpreview_id3656preview_nonceb6678948bdpreviewtrue_thumbnail_id7164.png\" alt=\"\u300c5\u5206\u3067\u5206\u304b\u308bMazrica Sales \u30fb \u5931\u6557\u3057\u306a\u3044SFA\/CRM\u5c0e\u5165\u65b9\u6cd5 \u30fb \u5c0e\u5165\u4e8b\u4f8b\u300d3\u70b9\u30bb\u30c3\u30c8\" \/><\/a><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>CRM\u3068\u306f\u4f55\u304b<\/strong><\/h2>\n\n\n\n<p>CRM\u306b\u306f\u3001\u300c\u8003\u3048\u65b9\u300d\u3068\u300c\u30c4\u30fc\u30eb\uff08\u30b7\u30b9\u30c6\u30e0\uff09\u300d\u3068\u3044\u30462\u3064\u306e\u5074\u9762\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u306e2\u3064\u306f\u6df7\u540c\u3055\u308c\u308b\u3053\u3068\u3082\u591a\u3044\u305f\u3081\u3001\u307e\u305a\u306f\u305d\u308c\u305e\u308c\u306e\u610f\u5473\u3092\u6574\u7406\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u5b9a\u7fa9\u3068\u6b63\u5f0f\u540d\u79f0<\/strong><\/h3>\n\n\n\n<p>CRM\u306f\u300cCustomer Relationship Management\u300d\u306e\u7565\u3067\u3001\u65e5\u672c\u8a9e\u3067\u306f\u300c\u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406\u300d\u3068\u8a33\u3055\u308c\u307e\u3059\u3002\u9867\u5ba2\u3068\u306e\u63a5\u70b9\u3084\u5c65\u6b74\u3001\u554f\u3044\u5408\u308f\u305b\u5c65\u6b74\u306a\u3069\u3092\u628a\u63e1\u3057\u3001\u826f\u597d\u306a\u95a2\u4fc2\u6027\u3092\u7d99\u7d9a\u7684\u306b\u80b2\u3066\u308b\u3053\u3068\u3067\u58f2\u4e0a\u3084\u30ea\u30d4\u30fc\u30c8\u7387\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a\u3092\u76ee\u6307\u3059\u8003\u3048\u65b9\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u6982\u5ff5\u3068\u3057\u3066\u306eCRM\u3068\u30c4\u30fc\u30eb\u3068\u3057\u3066\u306eCRM<\/strong><\/h3>\n\n\n\n<p>\u6982\u5ff5\u3068\u3057\u3066\u306eCRM\u306f\u3001\u300c\u9867\u5ba2\u3092\u4e2d\u5fc3\u306b\u7f6e\u3044\u3066\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306a\u3069\u3092\u884c\u3046\u8003\u3048\u65b9\u300d\u3092\u6307\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4e00\u65b9\u3001\u30c4\u30fc\u30eb\u3068\u3057\u3066\u306eCRM\u306f\u3001\u305d\u306e\u8003\u3048\u65b9\u3092\u5b9f\u73fe\u3059\u308b\u305f\u3081\u306e\u30b7\u30b9\u30c6\u30e0\u3067\u3059\u3002\u9867\u5ba2\u60c5\u5831\u3084\u8cfc\u8cb7\u5c65\u6b74\u3001\u554f\u3044\u5408\u308f\u305b\u5c65\u6b74\u3001\u5546\u8ac7\u306e\u9032\u6357\u306a\u3069\u3092\u4e00\u5143\u7ba1\u7406\u3057\u3001\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u306a\u3069\u306e\u5404\u30c1\u30fc\u30e0\u304c\u540c\u3058\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u3082\u3068\u306b\u696d\u52d9\u3092\u9032\u3081\u3042\u308c\u308b\u74b0\u5883\u3092\u69cb\u7bc9\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001\u4e3b\u306b\u300c\u30c4\u30fc\u30eb\u3068\u3057\u3066\u306eCRM\u300d\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>CRM\u304c\u5c0e\u5165\u3055\u308c\u308b\u5b9f\u614b<\/strong><\/h3>\n\n\n\n<p>CRM\/SFA\u3092\u5c0e\u5165\u3057\u305f\u4f01\u696d\u3067\u306f\u3001\u534a\u6570\u4ee5\u4e0a\u304c\u904b\u7528\u306b\u4f55\u3089\u304b\u306e\u8ab2\u984c\u3092\u611f\u3058\u3066\u304a\u308a\u3001\u300c\u5165\u529b\u304c\u7169\u96d1\u3067\u73fe\u5834\u304c\u4f7f\u308f\u306a\u3044\u300d\u300c\u30c7\u30fc\u30bf\u304c\u84c4\u7a4d\u3055\u308c\u306a\u3044\u300d\u3068\u3044\u3063\u305f\u8ab2\u984c\u304c\u591a\u304f\u6319\u3052\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>CRM\u3092\u5c0e\u5165\u3057\u3066\u3082\u73fe\u5834\u306b\u5b9a\u7740\u3057\u306a\u3051\u308c\u3070\u9867\u5ba2\u30c7\u30fc\u30bf\u306f\u84c4\u7a4d\u3055\u308c\u305a\u3001\u671f\u5f85\u3057\u305f\u52b9\u679c\u3092\u5f97\u308b\u3053\u3068\u306f\u96e3\u3057\u304f\u306a\u308a\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u300cCRM\u3092\u5c0e\u5165\u3059\u308c\u3070\u89e3\u6c7a\u3059\u308b\u300d\u3067\u306f\u306a\u304f\u3001\u300c\u3069\u3046\u5b9a\u7740\u3055\u305b\u308b\u304b\u300d\u307e\u3067\u8a2d\u8a08\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>SFA\u30fbMA\u3068\u306e\u9055\u3044<\/strong><\/h2>\n\n\n\n<p>CRM\u306b\u8fd1\u3044\u30c4\u30fc\u30eb\u30ab\u30c6\u30b4\u30ea\u3068\u3057\u3066\u3001SFA\u3068MA\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u308c\u305e\u308c\u306e\u5f79\u5272\u304c\u7570\u306a\u308b\u305f\u3081\u3001\u305d\u308c\u305e\u308c\u306e\u9055\u3044\u3092\u7406\u89e3\u3057\u3001\u5b9f\u52d9\u4e0a\u306e\u4f7f\u3044\u5206\u3051\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>SFA\uff08\u55b6\u696d\u652f\u63f4\u30b7\u30b9\u30c6\u30e0\uff09\u3068\u306f<\/strong><\/h3>\n\n\n\n<p>SFA\u306f\u300cSales Force Automation\u300d\u306e\u7565\u3067\u3001\u55b6\u696d\u6d3b\u52d5\u306e\u8a18\u9332\u30fb\u7ba1\u7406\u30fb\u4e88\u6e2c\u3092\u652f\u63f4\u3059\u308b\u30b7\u30b9\u30c6\u30e0\u3067\u3059\u3002\u6848\u4ef6\u306e\u9032\u6357\u7ba1\u7406\u3084\u5546\u8ac7\u5c65\u6b74\u306e\u8a18\u9332\u3001\u58f2\u4e0a\u4e88\u6e2c\u3001\u55b6\u696d\u6d3b\u52d5\u306e\u53ef\u8996\u5316\u306a\u3069\u304c\u4e3b\u306a\u6a5f\u80fd\u3067\u3059\u3002CRM\u304cCRM\u304c\u9867\u5ba2\u60c5\u5831\u3084\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u5168\u4f53\u3092\u7ba1\u7406\u3059\u308b\u3053\u3068\u306b\u91cd\u70b9\u3092\u7f6e\u304f\u306e\u306b\u5bfe\u3057\u3001SFA\u306f\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u306e\u7ba1\u7406\u3068\u52b9\u7387\u5316\u306b\u91cd\u70b9\u3092\u7f6e\u3044\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>MA\uff08\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\uff09\u3068\u306f<\/strong><\/h3>\n\n\n\n<p>MA\u306f\u300cMarketing Automation\u300d\u306e\u7565\u3067\u3001\u898b\u8fbc\u307f\u9867\u5ba2\uff08\u30ea\u30fc\u30c9\uff09\u306e\u7372\u5f97\u3001\u80b2\u6210\u3001\u30b9\u30b3\u30a2\u30ea\u30f3\u30b0\u306a\u3069\u3092\u81ea\u52d5\u5316\u3059\u308b\u30c4\u30fc\u30eb\u3067\u3059\u3002\u30e1\u30fc\u30eb\u914d\u4fe1\u3001Web\u30d5\u30a9\u30fc\u30e0\u3001\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3001\u30b7\u30ca\u30ea\u30aa\u914d\u4fe1\u306a\u3069\u306e\u6a5f\u80fd\u3092\u5099\u3048\u3066\u304a\u308a\u3001\u4e3b\u306b\u5546\u8ac7\u5316\u524d\u307e\u3067\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3092\u652f\u63f4\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>CRM\u30fbSFA\u30fbMA\u304c\u62c5\u3046\u9818\u57df\u306e\u6574\u7406<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table><thead><tr><th>\u30c4\u30fc\u30eb<\/th><th>\u4e3b\u306a\u62c5\u5f53\u30d5\u30a7\u30fc\u30ba<\/th><th>\u4e3b\u306a\u6a5f\u80fd<\/th><th>\u4e3b\u306a\u5229\u7528\u8005<\/th><\/tr><\/thead><tbody><tr><td>MA<\/td><td>\u30ea\u30fc\u30c9\u7372\u5f97\u30fb\u80b2\u6210<\/td><td>\u30e1\u30fc\u30eb\u914d\u4fe1<br>\u30d5\u30a9\u30fc\u30e0<br>\u30b9\u30b3\u30a2\u30ea\u30f3\u30b0<br>\u30b7\u30ca\u30ea\u30aa\u914d\u4fe1<\/td><td>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53<\/td><\/tr><tr><td>SFA<\/td><td>\u5546\u8ac7\u30fb\u53d7\u6ce8<\/td><td>\u6848\u4ef6\u7ba1\u7406<br>\u884c\u52d5\u8a18\u9332<br>\u58f2\u4e0a\u4e88\u6e2c<\/td><td>\u55b6\u696d\u62c5\u5f53<\/td><\/tr><tr><td>CRM<\/td><td>\u53d7\u6ce8\u5f8c\u30fb\u7d99\u7d9a\u30fb\u5168\u4f53<\/td><td>\u9867\u5ba2\u60c5\u5831\u7ba1\u7406<br>\u554f\u3044\u5408\u308f\u305b\u5c65\u6b74<br>\u8cfc\u8cb7\u5c65\u6b74<br>LTV\u7ba1\u7406<\/td><td>\u55b6\u696d\u62c5\u5f53<br>CS\uff08\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\uff09\u62c5\u5f53<br>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>\u73fe\u5728\u306fSFA\u3068CRM\u306e\u6a5f\u80fd\u3092\u4e00\u4f53\u5316\u3057\u305f\u88fd\u54c1\u304c\u4e3b\u6d41\u3067\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u300cSFA\/CRM\u300d\u3068\u4e00\u62ec\u308a\u3067\u8868\u8a18\u3055\u308c\u308b\u88fd\u54c1\u304c\u591a\u304f\u3001\u9867\u5ba2\u60c5\u5831\u306e\u7ba1\u7406\u304b\u3089\u55b6\u696d\u6d3b\u52d5\u306e\u8a18\u9332\u3001\u6848\u4ef6\u7ba1\u7406\u307e\u3067\u30921\u3064\u306e\u30c4\u30fc\u30eb\u3067\u884c\u3048\u308b\u88fd\u54c1\u304c\u5897\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h3 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class=\"wp-block-heading\"><strong>CRM\u306e\u4e3b\u306a\u6a5f\u80fd<\/strong><\/h2>\n\n\n\n<p>CRM\u304c\u63d0\u4f9b\u3059\u308b\u4e3b\u306a\u6a5f\u80fd\u306f\u4ee5\u4e0b\u306e\u3068\u304a\u308a\u3067\u3059\u3002\u88fd\u54c1\u306b\u3088\u3063\u3066\u642d\u8f09\u3055\u308c\u308b\u6a5f\u80fd\u304c\u7570\u306a\u308b\u305f\u3081\u3001\u81ea\u793e\u304c\u5fc5\u8981\u3068\u3059\u308b\u6a5f\u80fd\u3092\u660e\u78ba\u306b\u3057\u3066\u304b\u3089\u6bd4\u8f03\u3059\u308b\u3053\u3068\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u9867\u5ba2\u60c5\u5831\u7ba1\u7406<\/strong><\/h3>\n\n\n\n<p>\u9867\u5ba2\u4f01\u696d\u3084\u62c5\u5f53\u8005\u306b\u95a2\u3059\u308b\u60c5\u5831\u3092\u4e00\u5143\u7ba1\u7406\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u53d6\u5f15\u5148\uff08\u4f01\u696d\uff09\u60c5\u5831\uff1a\u4f01\u696d\u540d\u30fb\u6240\u5728\u5730\u30fb\u696d\u7a2e\u30fb\u5f93\u696d\u54e1\u6570\u30fb\u6c7a\u7b97\u671f\u306a\u3069<\/li>\n\n\n\n<li>\u30b3\u30f3\u30bf\u30af\u30c8\uff08\u62c5\u5f53\u8005\uff09\u60c5\u5831\uff1a\u6c0f\u540d\u30fb\u5f79\u8077\u30fb\u9023\u7d61\u5148\u30fb\u6240\u5c5e\u90e8\u7f72\u306a\u3069<\/li>\n\n\n\n<li>\u5546\u8ac7\u30fb\u6848\u4ef6\u60c5\u5831\uff1a\u30d5\u30a7\u30fc\u30ba\u30fb\u78ba\u5ea6\u30fb\u91d1\u984d\u30fb\u30af\u30ed\u30fc\u30ba\u4e88\u5b9a\u65e5\u306a\u3069<\/li>\n\n\n\n<li>\u884c\u52d5\u5c65\u6b74\uff1a\u8a2a\u554f\u30fb\u96fb\u8a71\u30fb\u30e1\u30fc\u30eb\u30fb\u63d0\u6848\u306e\u65e5\u6642\u3068\u5185\u5bb9<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u9867\u5ba2\u30fb\u55b6\u696d\u30c7\u30fc\u30bf\u5206\u6790<\/strong><\/h3>\n\n\n\n<p>\u84c4\u7a4d\u3057\u305f\u30c7\u30fc\u30bf\u3092\u3082\u3068\u306b\u3001\u55b6\u696d\u6d3b\u52d5\u306e\u50be\u5411\u30fb\u58f2\u4e0a\u4e88\u6e2c\u30fb\u8ab2\u984c\u3092\u53ef\u8996\u5316\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u58f2\u4e0a\u4e88\u6e2c\u30ec\u30dd\u30fc\u30c8\u30fb\u5b9f\u7e3e\u30ec\u30dd\u30fc\u30c8<\/li>\n\n\n\n<li>\u30d5\u30a1\u30cd\u30eb\u5206\u6790\uff08\u30d5\u30a7\u30fc\u30ba\u3054\u3068\u306e\u6848\u4ef6\u6570\u30fb\u91d1\u984d\u30fb\u901a\u904e\u7387\uff09<\/li>\n\n\n\n<li>\u62c5\u5f53\u8005\u5225\u30fb\u30c1\u30fc\u30e0\u5225\u306e\u6d3b\u52d5\u91cf\u3068\u6210\u679c\u306e\u76f8\u95a2\u5206\u6790<\/li>\n\n\n\n<li>AI\u306b\u3088\u308b\u53d7\u6ce8\u78ba\u5ea6\u30b9\u30b3\u30a2\u30ea\u30f3\u30b0\u30fb\u30ea\u30b9\u30af\u691c\u77e5<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u30e1\u30fc\u30eb\u914d\u4fe1\u30fb\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u6a5f\u80fd<\/strong><\/h3>\n\n\n\n<p>\u9867\u5ba2\u3078\u306e\u4e00\u6589\u30e1\u30fc\u30eb\u914d\u4fe1\u3001\u500b\u5225\u30e1\u30fc\u30eb\u306e\u9001\u53d7\u4fe1\u5c65\u6b74\u306e\u8a18\u9332\u3001\u30e1\u30fc\u30eb\u958b\u5c01\u3084\u30af\u30ea\u30c3\u30af\u306e\u8ffd\u8de1\u306a\u3069\u3092\u62c5\u3044\u307e\u3059\u3002\u88fd\u54c1\u306b\u3088\u3063\u3066\u306f\u3001MA\u306e\u30aa\u30d7\u30b7\u30e7\u30f3\u6a5f\u80fd\u3068\u3057\u3066\u3001AI\u304c\u30e1\u30fc\u30eb\u6587\u9762\u306e\u305f\u305f\u304d\u53f0\u3092\u751f\u6210\u3059\u308b\u6a5f\u80fd\u3082\u542b\u307e\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u30d5\u30a9\u30fc\u30e0\u751f\u6210<\/strong><\/h3>\n\n\n\n<p>\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u3084\u30a2\u30f3\u30b1\u30fc\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u4f5c\u6210\u3057\u3001\u9001\u4fe1\u30c7\u30fc\u30bf\u3092CRM\u306b\u81ea\u52d5\u53d6\u308a\u8fbc\u307f\u3057\u307e\u3059\u3002MA\u306e\u30aa\u30d7\u30b7\u30e7\u30f3\u6a5f\u80fd\u3068\u3057\u3066\u3001\u6d41\u5165\u5143\u306e\u5206\u6790\u3001\u30ea\u30fc\u30c9\u30b9\u30b3\u30a2\u30ea\u30f3\u30b0\u3068\u3082\u9023\u643a\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u5916\u90e8\u30c4\u30fc\u30eb\u9023\u643a<\/strong><\/h3>\n\n\n\n<p>\u30e1\u30fc\u30eb\u30b5\u30fc\u30d3\u30b9\uff08Gmail\u30fbOutlook\uff09\u3001\u30ab\u30ec\u30f3\u30c0\u30fc\u3001\u4f1a\u8a08\u30bd\u30d5\u30c8\u3001\u540d\u523a\u7ba1\u7406\u30c4\u30fc\u30eb\u3001MA\u3001CTI\u30c4\u30fc\u30eb\u3001Slack\u3001Chatwork\u306a\u3069\u306e\u30c1\u30e3\u30c3\u30c8\u30c4\u30fc\u30eb\u3068\u9023\u643a\u3057\u307e\u3059\u3002\u5bfe\u5fdc\u3059\u308b\u9023\u643a\u5148\u3084\u5229\u7528\u3067\u304d\u308b\u6a5f\u80fd\u306f\u3001\u88fd\u54c1\u3084\u30d7\u30e9\u30f3\u306b\u3088\u3063\u3066\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>CRM\u306e\u9078\u3073\u65b9<\/strong><\/p>\n\n\n\n<p>CRM\u306f\u5c0e\u5165\u3059\u308b\u3053\u3068\u304c\u76ee\u7684\u3067\u306f\u306a\u304f\u3001\u73fe\u5834\u304c\u7d99\u7d9a\u7684\u306b\u4f7f\u3044\u7d9a\u3051\u3089\u308c\u308b\u3053\u3068\u304c\u6210\u679c\u306b\u76f4\u7d50\u3057\u307e\u3059\u3002\u4ee5\u4e0b\u306e\u89b3\u70b9\u3067\u81ea\u793e\u306b\u5408\u3046\u88fd\u54c1\u3092\u898b\u6975\u3081\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u5c0e\u5165\u76ee\u7684\u30fb\u8ab2\u984c\u3092\u5148\u306b\u8a00\u8a9e\u5316\u3059\u308b<\/strong><\/h3>\n\n\n\n<p>\u307e\u305a\u306f\u300cCRM\u3092\u5165\u308c\u305f\u3044\u300d\u3067\u306f\u306a\u304f\u3001\u300c\u4f55\u3092\u89e3\u6c7a\u3057\u305f\u3044\u306e\u304b\u300d\u3092\u5148\u306b\u6c7a\u3081\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u9867\u5ba2\u60c5\u5831\u304c\u30d0\u30e9\u30d0\u30e9\u3067\u5f15\u304d\u7d99\u304e\u304c\u5c5e\u4eba\u5316\u3057\u3066\u3044\u308b<\/li>\n<\/ul>\n\n\n\n<p>\u3000\u3000\u2192\u60c5\u5831\u4e00\u5143\u7ba1\u7406\u304c\u512a\u5148<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u6848\u4ef6\u306e\u9032\u6357\u304c\u898b\u3048\u305a\u58f2\u4e0a\u4e88\u6e2c\u304c\u3067\u304d\u306a\u3044<\/li>\n<\/ul>\n\n\n\n<p>\u3000\u3000\u2192\u30d1\u30a4\u30d7\u30e9\u30a4\u30f3\u7ba1\u7406\u30fb\u30ec\u30dd\u30fc\u30c8\u6a5f\u80fd\u304c\u512a\u5148<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u5546\u8ac7\u5f8c\u306e\u5165\u529b\u30fb\u5831\u544a\u306b\u6642\u9593\u304c\u304b\u304b\u3063\u3066\u3044\u308b<\/li>\n<\/ul>\n\n\n\n<p>\u3000\u3000\u2192AI\u5165\u529b\u88dc\u52a9\u30fb\u81ea\u52d5\u5316\u6a5f\u80fd\u304c\u512a\u5148<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30ea\u30fc\u30c9\u304c\u5165\u3063\u3066\u304f\u308b\u304c\u5546\u8ac7\u5316\u3057\u306a\u3044<br>\u2192MA\u3068\u306e\u9023\u643a\u304c\u512a\u5148<\/li>\n<\/ul>\n\n\n\n<p>\u3053\u306e\u3088\u3046\u306b\u76ee\u7684\u304c\u5b9a\u307e\u308c\u3070\u3001\u5fc5\u8981\u306a\u6a5f\u80fd\u3068\u4e0d\u8981\u306a\u6a5f\u80fd\u304c\u7d5e\u3089\u308c\u3001\u6bd4\u8f03\u306e\u8ef8\u304c\u660e\u78ba\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u73fe\u5834\u304c\u4f7f\u3048\u308bUI\u304b\u3069\u3046\u304b<\/strong><\/h3>\n\n\n\n<p>\u3069\u308c\u3060\u3051\u6a5f\u80fd\u304c\u8c4a\u5bcc\u3067\u3082\u3001\u73fe\u5834\u3067\u4f7f\u3048\u306a\u3051\u308c\u3070CRM\u306f\u6a5f\u80fd\u3057\u307e\u305b\u3093\u3002\u7121\u6599\u30c8\u30e9\u30a4\u30a2\u30eb\u3084\u64cd\u4f5c\u30c7\u30e2\u3067\u3001\u300c\u55b6\u696d\u304c\u6bce\u65e5\u4f7f\u3046\u300d\u30b7\u30fc\u30f3\u3092\u60f3\u5b9a\u3057\u3066\u64cd\u4f5c\u611f\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u304b\u3089\u306e\u5165\u529b\u30fb\u66f4\u65b0\u304c\u76f4\u611f\u7684\u306b\u3067\u304d\u308b\u304b\u3069\u3046\u304b\u3082\u78ba\u8a8d\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u30e2\u30d0\u30a4\u30eb\u5bfe\u5fdc<\/strong><\/h3>\n\n\n\n<p>\u5916\u51fa\u5148\u3067\u306e\u5546\u8ac7\u5f8c\u306b\u3001\u79fb\u52d5\u4e2d\u306b\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u304b\u3089\u884c\u52d5\u8a18\u9332\u3092\u5165\u529b\u3067\u304d\u308b\u88fd\u54c1\u304c\u5897\u3048\u3066\u3044\u307e\u3059\u3002\u540d\u523a\u30b9\u30ad\u30e3\u30f3\u3001\u97f3\u58f0\u5165\u529b\u3001AI\u81ea\u52d5\u66f4\u65b0\u3078\u306e\u5bfe\u5fdc\u72b6\u6cc1\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u65e2\u5b58\u30c4\u30fc\u30eb\u3068\u306e\u9023\u643a<\/strong><\/h3>\n\n\n\n<p>\u73fe\u5728\u4f7f\u3063\u3066\u3044\u308b\u30e1\u30fc\u30eb\u30bd\u30d5\u30c8\u3084\u30ab\u30ec\u30f3\u30c0\u30fc\u3001\u4f1a\u8a08\u30bd\u30d5\u30c8\u3001MA\u30c4\u30fc\u30eb\u306a\u3069\u3068\u306e\u9023\u643a\u304c\u6a19\u6e96\u3067\u7528\u610f\u3055\u308c\u3066\u3044\u308b\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u9023\u643a\u306b\u8ffd\u52a0\u8cbb\u7528\u3084\u30ab\u30b9\u30bf\u30e0\u958b\u767a\u304c\u5fc5\u8981\u306a\u5834\u5408\u3001\u7dcf\u6240\u6709\u30b3\u30b9\u30c8\uff08TCO\uff09\u304c\u60f3\u5b9a\u3088\u308a\u9ad8\u304f\u306a\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u30b5\u30dd\u30fc\u30c8\u30fb\u5b9a\u7740\u652f\u63f4\u4f53\u5236<\/strong><\/h3>\n\n\n\n<p>\u5c0e\u5165\u5f8c\u306e\u5b9a\u7740\u306b\u5931\u6557\u3059\u308b\u30ea\u30b9\u30af\u3092\u4e0b\u3052\u308b\u306b\u306f\u3001\u30d9\u30f3\u30c0\u30fc\u306e\u30b5\u30dd\u30fc\u30c8\u4f53\u5236\u304c\u91cd\u8981\u3067\u3059\u3002\u521d\u671f\u8a2d\u5b9a\u306e\u652f\u63f4\u30fb\u64cd\u4f5c\u7814\u4fee\u30fb\u5b9a\u7740\u30d5\u30a9\u30ed\u30fc\u306e\u6709\u7121\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u300c\u5951\u7d04\u5f8c\u306f\u81ea\u5206\u305f\u3061\u3060\u3051\u3067\u904b\u7528\u300d\u3092\u524d\u63d0\u306b\u3059\u308b\u3068\u3001\u5b9a\u7740\u306b\u82e6\u52b4\u3059\u308b\u30b1\u30fc\u30b9\u304c\u591a\u3044\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3<\/strong><\/h3>\n\n\n\n<p>\u9867\u5ba2\u60c5\u5831\u3092\u6271\u3046\u30b7\u30b9\u30c6\u30e0\u3067\u3042\u308b\u305f\u3081\u3001ISO 27001\u3084ISO 27017\u3001\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u30de\u30fc\u30af\u306a\u3069\u306e\u8a8d\u8a3c\u53d6\u5f97\u72b6\u6cc1\u306b\u52a0\u3048\u3001\u901a\u4fe1\u6697\u53f7\u5316\u3001\u6a29\u9650\u7ba1\u7406\u3001IP\u30a2\u30c9\u30ec\u30b9\u5236\u9650\u3001\u76e3\u67fb\u30ed\u30b0\u306e\u6709\u7121\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>CRM\u3068\u55b6\u696d\u751f\u7523\u6027\u306e\u95a2\u4fc2<\/strong><\/h2>\n\n\n\n<p>\u55b6\u696d\u751f\u7523\u6027\u306f\u300c\u5546\u8ac7\u6570\u00d7\u53d7\u6ce8\u7387\u00d7\u5358\u4fa1\u00f7\u5de5\u6570\u300d\u3067\u5206\u89e3\u3067\u304d\u307e\u3059\u3002CRM\u304c\u3053\u306e\u65b9\u7a0b\u5f0f\u306e\u3069\u3053\u306b\u52b9\u304f\u304b\u3092\u6574\u7406\u3059\u308b\u3068\u3001\u5c0e\u5165\u76ee\u7684\u3068\u671f\u5f85\u52b9\u679c\u304c\u660e\u78ba\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>CRM\u304c\u4e3b\u306b\u52b9\u304f\u9818\u57df\u306f2\u3064\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u53d7\u6ce8\u7387\u306e\u5411\u4e0a<\/strong><\/h3>\n\n\n\n<p>\u9867\u5ba2\u60c5\u5831\u30fb\u5546\u8ac7\u5c65\u6b74\u30fb\u5931\u6ce8\u7406\u7531\u304c\u84c4\u7a4d\u3055\u308c\u308b\u3053\u3068\u3067\u3001\u300c\u3069\u306e\u3088\u3046\u306a\u63d0\u6848\u304c\u53d7\u6ce8\u306b\u3064\u306a\u304c\u308b\u304b\u300d\u300c\u3069\u306e\u30d5\u30a7\u30fc\u30ba\u3067\u5931\u6ce8\u304c\u591a\u3044\u304b\u300d\u3092\u30c7\u30fc\u30bf\u3067\u628a\u63e1\u3067\u304d\u307e\u3059\u3002\u500b\u4eba\u306e\u52d8\u306b\u4f9d\u5b58\u305b\u305a\u3001\u7d44\u7e54\u3068\u3057\u3066\u518d\u73fe\u6027\u306e\u3042\u308b\u55b6\u696d\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u5de5\u6570\u306e\u524a\u6e1b<\/strong><\/h3>\n\n\n\n<p>\u5165\u529b\u30fb\u691c\u7d22\u30fb\u5831\u544a\u306e\u81ea\u52d5\u5316\u306b\u3088\u308a\u3001\u55b6\u696d\u304c\u9867\u5ba2\u5bfe\u5fdc\u4ee5\u5916\u306e\u4e8b\u52d9\u4f5c\u696d\u306b\u8cbb\u3084\u3059\u6642\u9593\u3092\u5727\u7e2e\u3067\u304d\u307e\u3059\u3002AI\u306b\u3088\u308b\u5165\u529b\u88dc\u52a9\u3084\u81ea\u52d5\u8981\u7d04\u306a\u3069\u306e\u6a5f\u80fd\u3092\u5099\u3048\u305f\u88fd\u54c1\u3067\u306f\u3001\u5546\u8ac7\u5f8c\u306e\u5165\u529b\u5de5\u6570\u304c\u5f93\u6765\u306b\u6bd4\u3079\u3066\u5927\u5e45\u306b\u4e0b\u304c\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3069\u306eKPI\u306b\u8ab2\u984c\u304c\u3042\u308b\u304b\u3092\u5148\u306b\u7279\u5b9a\u3057\u3066\u304b\u3089CRM\u3092\u9078\u3076\u3053\u3068\u3067\u3001\u6295\u8cc7\u5bfe\u52b9\u679c\u306e\u8a55\u4fa1\u8ef8\u304c\u660e\u78ba\u306b\u306a\u308a\u307e\u3059\u3002\u5546\u8ac7\u6570\u3001\u53d7\u6ce8\u7387\u3001\u5de5\u6570\u306e\u3069\u3053\u306b\u8ab2\u984c\u304c\u3042\u308b\u304b\u30dc\u30c8\u30eb\u30cd\u30c3\u30af\u3092\u660e\u78ba\u306b\u3057\u3066\u304b\u3089\u3001\u88fd\u54c1\u3092\u9078\u3093\u3067\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>CRM\u5c0e\u5165\u30fb\u6d3b\u7528\u306e\u6210\u529f\u4e8b\u4f8b<\/strong><\/h2>\n\n\n\n<p>\u5b9f\u969b\u306bCRM\u3092\u6d3b\u7528\u3057\u3066\u3044\u308b\u4f01\u696d\u306e\u4e8b\u4f8b\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u30b9\u30da\u30e9\u30cd\u30af\u30b5\u30b9\u682a\u5f0f\u4f1a\u793e\uff1a\u60c5\u5831\u306e\u30d6\u30e9\u30c3\u30af\u30dc\u30c3\u30af\u30b9\u5316\u3092\u89e3\u6d88<\/strong><\/h3>\n\n\n\n<p>\u305d\u308c\u307e\u3067\u5404\u55b6\u696d\u62c5\u5f53\u8005\u304c\u500b\u5225\u306b\u7ba1\u7406\u3057\u3066\u3044\u305f\u9867\u5ba2\u60c5\u5831\u3084\u5546\u8ac7\u60c5\u5831\u3092CRM\u306b\u96c6\u7d04\u3057\u307e\u3057\u305f\u3002\u62c5\u5f53\u8005\u9593\u306e\u60c5\u5831\u5171\u6709\u304c\u9032\u307f\u3001\u6848\u4ef6\u306e\u30d6\u30e9\u30c3\u30af\u30dc\u30c3\u30af\u30b9\u5316\u304c\u89e3\u6d88\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u7d44\u7e54\u5168\u4f53\u3067\u9867\u5ba2\u60c5\u5831\u3092\u53c2\u7167\u3067\u304d\u308b\u72b6\u614b\u306b\u306a\u3063\u305f\u3053\u3068\u3067\u3001\u5f15\u304d\u7d99\u304e\u306e\u7cbe\u5ea6\u3082\u5411\u4e0a\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/mazrica.com\/product\/case\/spera-nexus\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\u3010\u5c0e\u5165\u4e8b\u4f8b\u3011\u30b9\u307a\u30e9\u30cd\u30af\u30b5\u30b9\u682a\u5f0f\u4f1a\u793e<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u30ab\u30b4\u30e1\u682a\u5f0f\u4f1a\u793e\uff1a\u55b6\u696d\u6d3b\u52d5\u3068\u58f2\u4e0a\u306e\u76f8\u95a2\u3092\u53ef\u8996\u5316<\/strong><\/h3>\n\n\n\n<p>\u55b6\u696d\u6d3b\u52d5\u306e\u8a18\u9332\u3092CRM\u306b\u84c4\u7a4d\u3057\u3001\u3069\u306e\u3088\u3046\u306a\u6d3b\u52d5\u91cf\u3084\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u304c\u58f2\u4e0a\u306b\u3064\u306a\u304c\u308b\u304b\u3092\u30c7\u30fc\u30bf\u3067\u5206\u6790\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u611f\u899a\u7684\u306a\u55b6\u696d\u7ba1\u7406\u304b\u3089\u3001\u6839\u62e0\u306e\u3042\u308b\u6226\u7565\u7acb\u6848\u3078\u306e\u79fb\u884c\u304c\u9032\u3093\u3067\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/mazrica.com\/product\/case\/kagome\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\u3010\u5c0e\u5165\u4e8b\u4f8b\u3011\u30ab\u30b4\u30e1\u682a\u5f0f\u4f1a\u793e<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u5b66\u7814\u30b9\u30bf\u30c7\u30a3\u30a8\uff1a\u517c\u4efb\u55b6\u696d\u3067\u3082\u5b9a\u7740\u3059\u308bUI<\/strong><\/h3>\n\n\n\n<p>\u6559\u80b2\u4e8b\u696d\u3092\u517c\u4efb\u3057\u306a\u304c\u3089\u55b6\u696d\u6d3b\u52d5\u3092\u884c\u3046\u30e1\u30f3\u30d0\u30fc\u304c\u591a\u3044\u7d44\u7e54\u306e\u305f\u3081\u3001\u64cd\u4f5c\u306e\u30b7\u30f3\u30d7\u30eb\u3055\u3068\u5165\u529b\u306e\u3057\u3084\u3059\u3055\u3092\u91cd\u8996\u3057\u3066CRM\u3092\u9078\u5b9a\u3057\u307e\u3057\u305f\u3002\u76f4\u611f\u7684\u306aUI\u306b\u3088\u308a\u3001\u55b6\u696d\u5c02\u4efb\u3067\u306a\u3044\u30e1\u30f3\u30d0\u30fc\u3067\u3082\u7d99\u7d9a\u7684\u306b\u6d3b\u7528\u3067\u304d\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/mazrica.com\/product\/case\/gakken-studyet\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\u3010\u5c0e\u5165\u4e8b\u4f8b\u3011\u682a\u5f0f\u4f1a\u793e\u5b66\u7814\u30b9\u30bf\u30c7\u30a3\u30a8<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Spready\u682a\u5f0f\u4f1a\u793e\uff1a\u9867\u5ba2\u30c7\u30fc\u30bf\u4e00\u5143\u7ba1\u7406\u30fb\u30b3\u30b9\u30c8\u524a\u6e1b<\/strong><\/h3>\n\n\n\n<p>\u305d\u308c\u307e\u3067\u8907\u6570\u30c4\u30fc\u30eb\u306b\u5206\u6563\u3057\u3066\u3044\u305f\u9867\u5ba2\u30c7\u30fc\u30bf\u3092CRM\u306b\u7d71\u5408\u3057\u307e\u3057\u305f\u3002\u30c4\u30fc\u30eb\u6570\u306e\u524a\u6e1b\u306b\u3088\u308b\u8cbb\u7528\u306e\u52b9\u7387\u5316\u3068\u3001\u30c7\u30fc\u30bf\u53c2\u7167\u306e\u30b9\u30d4\u30fc\u30c9\u30a2\u30c3\u30d7\u304c\u5b9f\u73fe\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/mazrica.com\/product\/case\/spready\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\u3010\u5c0e\u5165\u4e8b\u4f8b\u3011Spready\u682a\u5f0f\u4f1a\u793e<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Mazrica Sales\u306eCRM\u6a5f\u80fd\u306b\u3064\u3044\u3066<\/strong><\/h2>\n\n\n\n<p><a href=\"https:\/\/mazrica.com\/product\/\">Mazrica 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