{"id":331176,"date":"2024-04-05T14:55:22","date_gmt":"2024-04-05T05:55:22","guid":{"rendered":"https:\/\/product-senses.mazrica.com\/?post_type=senseslab&amp;p=331176"},"modified":"2024-04-05T14:55:22","modified_gmt":"2024-04-05T05:55:22","slug":"about-tips-btobsales","status":"publish","type":"senseslab","link":"https:\/\/mazrica.com\/product\/senseslab\/sales\/about-tips-btobsales","title":{"rendered":"BtoB\u55b6\u696d\u3068\u306f\uff1f\u7279\u5fb4\u30fb\u624b\u6cd5\u30fb\u8ab2\u984c\u3068\u6210\u529f\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac"},"content":{"rendered":"<p>BtoB\u55b6\u696d\u3067\u306f\u300c\u306a\u304b\u306a\u304b\u6210\u679c\u304c\u51fa\u306a\u3044\u300d\u300c\u5546\u8ac7\u304c\u9577\u5f15\u304f\u300d\u3068\u3044\u3063\u305f\u60a9\u307f\u3092\u62b1\u3048\u308b\u65b9\u3082\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002<br \/>\n\u5b9f\u969b\u3001\u4f01\u696d\u306e\u8cfc\u8cb7\u30d7\u30ed\u30bb\u30b9\u306f\u610f\u601d\u6c7a\u5b9a\u8005\u304c\u8907\u6570\u3044\u308b\u305f\u3081\u3001\u6bd4\u8f03\u691c\u8a0e\u304c\u9577\u5f15\u304d\u3084\u3059\u304f\u3001\u4e00\u822c\u7684\u306a\u55b6\u696d\u624b\u6cd5\u3067\u306f\u6210\u679c\u306b\u3064\u306a\u304c\u308a\u306b\u304f\u3044\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002<br \/>\n\u3057\u304b\u3057\u3001\u9069\u5207\u306a\u55b6\u696d\u6226\u7565\u3092\u5b9f\u8df5\u3059\u308c\u3070\u3001\u5546\u8ac7\u671f\u9593\u3092\u77ed\u7e2e\u3057\u3001\u6210\u7d04\u7387\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<p>\u672c\u8a18\u4e8b\u3067\u306f\u3001BtoB\u55b6\u696d\u3067\u9665\u308a\u3084\u3059\u3044\u8ab2\u984c\u3092\u6574\u7406\u3057\u3001\u6210\u679c\u3092\u4e0a\u3052\u308b\u305f\u3081\u306e\u5b9f\u8df5\u7684\u306a\u30b3\u30c4\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<br \/>\nBtoB\u55b6\u696d\u306e\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u3084\u55b6\u696d\u62c5\u5f53\u8005\u306e\u65b9\u306f\u3001\u305c\u3072\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><a id=\"banner\" href=\"https:\/\/product-senses.mazrica.com\/dldocument\/senses-serviceguide\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-458882\" src=\"https:\/\/product-senses.mazrica.com\/wp-content\/uploads\/2024\/04\/5f7118d58b3ace440070a3fbf04a8578.jpg\" alt=\"\" width=\"960\" height=\"300\" srcset=\"https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2024\/04\/5f7118d58b3ace440070a3fbf04a8578.jpg 960w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2024\/04\/5f7118d58b3ace440070a3fbf04a8578-300x94.jpg 300w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2024\/04\/5f7118d58b3ace440070a3fbf04a8578-768x240.jpg 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/a><\/p>\n<h2>BtoB\u55b6\u696d\u3068\u306f\uff1f\u57fa\u672c\u6982\u5ff5\u3068\u30e1\u30ea\u30c3\u30c8\u3092\u89e3\u8aac<\/h2>\n<p>BtoB\u55b6\u696d\u3068\u306f\u3001\u4f01\u696d\u540c\u58eb\u3067\u884c\u308f\u308c\u308b\u55b6\u696d\u6d3b\u52d5\u306e\u3053\u3068\u3067\u3001\u300c\u6cd5\u4eba\u55b6\u696d\u300d\u3068\u3082\u547c\u3070\u308c\u307e\u3059\u3002<br \/>\nBtoC\uff08\u4f01\u696d\u3068\u6d88\u8cbb\u8005\u9593\u306e\u53d6\u5f15\uff09\u3068\u306f\u7570\u306a\u308a\u3001\u8cfc\u8cb7\u62c5\u5f53\u8005\u3060\u3051\u3067\u306a\u304f\u3001\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u3084\u7d4c\u55b6\u5c64\u306a\u3069\u8907\u6570\u306e\u610f\u601d\u6c7a\u5b9a\u8005\u304c\u95a2\u4e0e\u3059\u308b\u306e\u304c\u7279\u5fb4\u3067\u3059\u3002<br \/>\n\u305d\u306e\u7d50\u679c\u3001\u7a1f\u8b70\u3084\u793e\u5185\u8abf\u6574\u304c\u5fc5\u8981\u3068\u306a\u308a\u3001\u8cfc\u8cb7\u30d7\u30ed\u30bb\u30b9\u306f\u9577\u671f\u5316\u30fb\u8907\u96d1\u5316\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001BtoB\u55b6\u696d\u306b\u306f\u5927\u304d\u306a\u30e1\u30ea\u30c3\u30c8\u3082\u3042\u308a\u307e\u3059\u3002<br \/>\n\u4e00\u5ea6\u306e\u5951\u7d04\u3067\u5927\u898f\u6a21\u306a\u53d6\u5f15\u306b\u3064\u306a\u304c\u308b\u3053\u3068\u304c\u591a\u304f\u3001\u7279\u306b\u5927\u4f01\u696d\u3068\u306e\u53d6\u5f15\u3067\u306f\u3001\u8907\u6570\u306e\u90e8\u7f72\u3067\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u304c\u5c0e\u5165\u3055\u308c\u308b\u53ef\u80fd\u6027\u3082\u3042\u308a\u307e\u3059\u3002<br \/>\n\u9577\u671f\u7684\u306a\u95a2\u4fc2\u3092\u7bc9\u304f\u3053\u3068\u3067\u3001\u5b89\u5b9a\u3057\u305f\u53ce\u76ca\u3092\u78ba\u4fdd\u3067\u304d\u308b\u70b9\u304c\u9b45\u529b\u3067\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u8cfc\u8cb7\u30d7\u30ed\u30bb\u30b9\u304c\u9577\u3044\u3053\u3068\u3092\u9006\u624b\u306b\u53d6\u308a\u3001\u5404\u610f\u601d\u6c7a\u5b9a\u8005\u306e\u30cb\u30fc\u30ba\u3092\u628a\u63e1\u3057\u306a\u304c\u3089\u6bb5\u968e\u7684\u306b\u63d0\u6848\u3092\u9032\u3081\u308b\u3053\u3068\u3067\u3001\u6210\u7d04\u7387\u3092\u9ad8\u3081\u308b\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u3002<br \/>\n\u3053\u306e\u3088\u3046\u306b\u3001BtoB\u55b6\u696d\u306e\u7279\u6027\u3092\u7406\u89e3\u3057\u3001\u6226\u7565\u7684\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u3053\u3068\u304c\u6210\u529f\u306e\u9375\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/sales\/about-corporate-sales\">\u6cd5\u4eba\u55b6\u696d\u3068\u306f\uff1f\u4ed5\u4e8b\u5185\u5bb9\u3084\u58f2\u4e0a\u5411\u4e0a\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u89e3\u8aac<\/a><\/p>\n<h2>BtoB\u55b6\u696d\u3068BtoC\u55b6\u696d\u306e\u9055\u3044\uff5c\u7279\u5fb4\u30fb\u30bf\u30fc\u30b2\u30c3\u30c8\u30fb\u5546\u8ac7\u306e\u6d41\u308c<\/h2>\n<p>BtoB\u55b6\u696d\u3068BtoC\u55b6\u696d\u306f\u3001\u5bfe\u8c61\u3068\u306a\u308b\u9867\u5ba2\u3001\u5546\u8ac7\u306e\u9032\u3081\u65b9\u3001\u55b6\u696d\u6226\u7565\u304c\u5927\u304d\u304f\u7570\u306a\u308a\u307e\u3059\u3002<br \/>\n\u305d\u308c\u305e\u308c\u306e\u9055\u3044\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u9069\u5207\u306a\u55b6\u696d\u624b\u6cd5\u3092\u9078\u3073\u3001\u3088\u308a\u52b9\u679c\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u5b9f\u8df5\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u306a\u304a\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306eBtoB\u3068BtoC\u306e\u9055\u3044\u306b\u3064\u3044\u3066\u77e5\u308a\u305f\u3044\u65b9\u306f\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<br \/>\n\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/marketing\/b-to-b-marketing\">BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\uff1fBtoC\u3068\u306e\u9055\u3044\u3084\u57fa\u672c\u7684\u306a\u624b\u6cd5\u3092\u7d39\u4ecb<\/a><\/p>\n<h3>1. BtoB\u55b6\u696d\u3068BtoC\u55b6\u696d\u306e\u57fa\u672c\u7684\u306a\u9055\u3044<\/h3>\n<p>BtoB\uff08\u4f01\u696d\u9593\u53d6\u5f15\uff09\u3068BtoC\uff08\u4f01\u696d\u3068\u6d88\u8cbb\u8005\u9593\u53d6\u5f15\uff09\u3067\u306f\u3001\u55b6\u696d\u306e\u76ee\u7684\u3084\u30d7\u30ed\u30bb\u30b9\u306b\u660e\u78ba\u306a\u9055\u3044\u304c\u3042\u308a\u307e\u3059\u3002BtoB\u55b6\u696d\u3067\u306f\u3001\u4f01\u696d\u306e\u8ab2\u984c\u89e3\u6c7a\u3084\u696d\u52d9\u6539\u5584\u3092\u76ee\u7684\u3068\u3057\u3001\u9577\u671f\u7684\u306a\u4fe1\u983c\u95a2\u4fc2\u3092\u69cb\u7bc9\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u4e00\u65b9\u3001BtoC\u55b6\u696d\u3067\u306f\u3001\u6d88\u8cbb\u8005\u306e\u30cb\u30fc\u30ba\u3084\u6b32\u6c42\u306b\u5fdc\u3058\u305f\u63d0\u6848\u3092\u884c\u3044\u3001\u30b9\u30e0\u30fc\u30ba\u306a\u8cfc\u8cb7\u3092\u4fc3\u3059\u3053\u3068\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n<table style=\"width: 92.5403%;\">\n<tbody>\n<tr>\n<td style=\"width: 11.6343%; border-style: solid; border-color: #000000; text-align: center; background-color: #97c7c6;\"><\/td>\n<td style=\"width: 44.7368%; border-style: solid; border-color: #000000; text-align: center; background-color: #97c7c6;\"><b>BtoB\u55b6\u696d\uff08\u6cd5\u4eba\u55b6\u696d\uff09<\/b><\/td>\n<td style=\"width: 55.2632%; border-style: solid; border-color: #000000; text-align: center; background-color: #97c7c6;\"><b>BtoC\u55b6\u696d\uff08\u500b\u4eba\u55b6\u696d\uff09<\/b><\/td>\n<\/tr>\n<tr>\n<td style=\"width: 11.6343%; border-style: solid; border-color: #000000; text-align: center; background-color: #97c7c6;\"><b>\u5bfe\u8c61<\/b><\/td>\n<td style=\"width: 44.7368%; border-style: solid; border-color: #000000; text-align: center;\">\u4f01\u696d\uff08\u6cd5\u4eba\uff09<\/td>\n<td style=\"width: 55.2632%; border-style: solid; border-color: #000000; text-align: center;\">\u4e00\u822c\u6d88\u8cbb\u8005<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 11.6343%; border-style: solid; border-color: #000000; text-align: center; background-color: #97c7c6;\"><b>\u5546\u8ac7\u306e\u6d41\u308c<\/b><\/td>\n<td style=\"width: 44.7368%; border-style: solid; border-color: #000000; text-align: center;\">\u9577\u671f\u7684\u30fb\u8907\u96d1\uff08\u7a1f\u8b70\u3084\u6c7a\u88c1\u30d7\u30ed\u30bb\u30b9\u304c\u5fc5\u8981\uff09<\/td>\n<td style=\"width: 55.2632%; border-style: solid; border-color: #000000; text-align: center;\">\u77ed\u671f\u7684\u30fb\u30b7\u30f3\u30d7\u30eb\uff08\u6d88\u8cbb\u8005\u304c\u76f4\u63a5\u8cfc\u5165\uff09<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 11.6343%; border-style: solid; border-color: #000000; text-align: center; background-color: #97c7c6;\"><b>\u6c7a\u88c1\u8005<\/b><\/td>\n<td style=\"width: 44.7368%; border-style: solid; border-color: #000000; text-align: center;\">\u7d4c\u55b6\u5c64\u30fb\u90e8\u9580\u8cac\u4efb\u8005\u30fb\u8cfc\u8cb7\u62c5\u5f53\u8005\u306a\u3069\u8907\u6570<\/td>\n<td style=\"width: 55.2632%; border-style: solid; border-color: #000000; text-align: center;\">\u8cfc\u5165\u8005\u672c\u4eba<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 11.6343%; border-style: solid; border-color: #000000; text-align: center; background-color: #97c7c6;\"><b>\u8cfc\u8cb7\u57fa\u6e96<\/b><\/td>\n<td style=\"width: 44.7368%; border-style: solid; border-color: #000000; text-align: center;\">\u8ad6\u7406\u7684\u306a\u5224\u65ad\uff08\u30b3\u30b9\u30c8\u524a\u6e1b\u3001\u696d\u52d9\u52b9\u7387\u5316\uff09<\/td>\n<td style=\"width: 55.2632%; border-style: solid; border-color: #000000; text-align: center;\">\u611f\u60c5\u7684\u306a\u5224\u65ad\uff08\u30d6\u30e9\u30f3\u30c9\u3001\u4fa1\u683c\u3001\u5229\u4fbf\u6027\uff09<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 11.6343%; border-style: solid; border-color: #000000; text-align: center; background-color: #97c7c6;\"><b>\u55b6\u696d\u306e\u91cd\u70b9<\/b><\/td>\n<td style=\"width: 44.7368%; border-style: solid; border-color: #000000; text-align: center;\">\u9577\u671f\u7684\u306a\u95a2\u4fc2\u69cb\u7bc9\u30fb\u65e2\u5b58\u9867\u5ba2\u30d5\u30a9\u30ed\u30fc<\/td>\n<td style=\"width: 55.2632%; border-style: solid; border-color: #000000; text-align: center;\">\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 11.6343%; border-style: solid; border-color: #000000; text-align: center; background-color: #97c7c6;\"><b>\u5546\u6750\u306e\u7279\u6027<\/b><\/td>\n<td style=\"width: 44.7368%; border-style: solid; border-color: #000000; text-align: center;\">\u9ad8\u984d\u30fb\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u6027\u304c\u9ad8\u3044<\/td>\n<td style=\"width: 55.2632%; border-style: solid; border-color: #000000; text-align: center;\">\u4f4e\u4fa1\u683c\u30fb\u5373\u6c7a\u3057\u3084\u3059\u3044<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>BtoB\u55b6\u696d\u306f\u4f01\u696d\u304c\u5408\u7406\u7684\u306a\u5224\u65ad\u3092\u884c\u3046\u305f\u3081\u3001\u30b3\u30b9\u30c8\u30fb\u6a5f\u80fd\u30fb\u5c0e\u5165\u5f8c\u306e\u904b\u7528\u306a\u3069\u304c\u91cd\u8996\u3055\u308c\u307e\u3059\u3002<br \/>\n\u305d\u306e\u305f\u3081\u3001\u5358\u306b\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u58f2\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u4f01\u696d\u306e\u8ab2\u984c\u3092\u7406\u89e3\u3057\u3001\u89e3\u6c7a\u7b56\u3092\u63d0\u793a\u3059\u308b\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u7684\u306a\u8981\u7d20\u304c\u91cd\u8981\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u4e00\u65b9\u3001BtoC\u55b6\u696d\u3067\u306f\u3001\u6d88\u8cbb\u8005\u306e\u611f\u60c5\u3084\u597d\u307f\u306b\u8a34\u3048\u304b\u3051\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u6d88\u8cbb\u8005\u306f\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u30a4\u30e1\u30fc\u30b8\u3001\u4fa1\u683c\u3001\u5229\u4fbf\u6027\u3001\u8cfc\u8cb7\u4f53\u9a13\u306a\u3069\u3092\u7dcf\u5408\u7684\u306b\u5224\u65ad\u3057\u3066\u8cfc\u5165\u3092\u6c7a\u5b9a\u3057\u307e\u3059\u3002<br \/>\n\u305d\u306e\u305f\u3081\u3001\u5e83\u544a\u30fbSNS\u30fb\u53e3\u30b3\u30df\u306a\u3069\u3092\u6d3b\u7528\u3057\u3001\u8cfc\u8cb7\u610f\u6b32\u3092\u523a\u6fc0\u3059\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u304c\u5927\u304d\u306a\u5f79\u5272\u3092\u679c\u305f\u3057\u307e\u3059\u3002<\/p>\n<h3>2. \u30bf\u30fc\u30b2\u30c3\u30c8\uff08\u30da\u30eb\u30bd\u30ca\uff09\u306e\u9055\u3044<\/h3>\n<p>BtoB\u3068BtoC\u3067\u306f\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\uff08\u898b\u8fbc\u307f\u9867\u5ba2\uff09\u306e\u8a2d\u5b9a\u65b9\u6cd5\u304c\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>BtoB\u55b6\u696d\u306e\u30da\u30eb\u30bd\u30ca\u8a2d\u5b9a<\/p>\n<ul>\n<li>\u696d\u7a2e\u3001\u4f01\u696d\u898f\u6a21\u3001\u4e8b\u696d\u8ab2\u984c<\/li>\n<li>\u5f79\u8077\uff08\u6c7a\u88c1\u8005\u30fb\u5b9f\u52d9\u62c5\u5f53\u8005\uff09<\/li>\n<li>\u4f01\u696d\u306e\u8cfc\u8cb7\u30d7\u30ed\u30bb\u30b9<\/li>\n<\/ul>\n<p>BtoC\u55b6\u696d\u306e\u30da\u30eb\u30bd\u30ca\u8a2d\u5b9a<\/p>\n<ul>\n<li>\u5e74\u9f62\u3001\u6027\u5225\u3001\u8da3\u5473\u55dc\u597d\u3001\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb<\/li>\n<li>\u8cfc\u8cb7\u52d5\u6a5f\uff08\u6b32\u6c42\u30fb\u611f\u60c5\uff09<\/li>\n<li>\u8cfc\u8cb7\u30c1\u30e3\u30cd\u30eb\uff08\u30aa\u30f3\u30e9\u30a4\u30f3\u30fb\u30aa\u30d5\u30e9\u30a4\u30f3\uff09<\/li>\n<\/ul>\n<p>BtoB\u3067\u306f\u4f01\u696d\u306e\u8ab2\u984c\u89e3\u6c7a\u304c\u76ee\u7684\u3068\u306a\u308b\u305f\u3081\u3001\u4f01\u696d\u306e\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3084\u610f\u601d\u6c7a\u5b9a\u30d7\u30ed\u30bb\u30b9\u3092\u6df1\u304f\u7406\u89e3\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u4e00\u65b9\u3001BtoC\u306f\u500b\u4eba\u306e\u611f\u60c5\u3084\u30cb\u30fc\u30ba\u306b\u5bc4\u308a\u6dfb\u3046\u55b6\u696d\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/marketing\/about-marketing-personas\">\u30da\u30eb\u30bd\u30ca\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\uff1f\u30da\u30eb\u30bd\u30ca\u306e\u8a2d\u5b9a\u65b9\u6cd5\u304b\u3089\u6ce8\u610f\u70b9\u307e\u3067<\/a><\/p>\n<h3>3. \u5546\u8ac7\u306e\u6d41\u308c\u306e\u9055\u3044<\/h3>\n<p>BtoB\u3067\u306f\u3001\u610f\u601d\u6c7a\u5b9a\u306b\u8907\u6570\u306e\u95a2\u4e0e\u8005\u304c\u3044\u308b\u305f\u3081\u3001\u9577\u671f\u9593\u304b\u3051\u3066\u63d0\u6848\u3092\u9032\u3081\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u307e\u305f\u3001\u5951\u7d04\u5f8c\u3082\u95a2\u4fc2\u3092\u7dad\u6301\u3057\u3001\u30a2\u30c3\u30d7\u30bb\u30eb\u30fb\u30af\u30ed\u30b9\u30bb\u30eb\u3092\u72d9\u3046\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>BtoB\u55b6\u696d\u306e\u5546\u8ac7\u30d7\u30ed\u30bb\u30b9<\/p>\n<ol>\n<li>\u30ea\u30fc\u30c9\u7372\u5f97\uff08\u5c55\u793a\u4f1a\u30fb\u7d39\u4ecb\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\uff09<\/li>\n<li>\u30cb\u30fc\u30ba\u30d2\u30a2\u30ea\u30f3\u30b0\uff08\u4f01\u696d\u306e\u8ab2\u984c\u3092\u6df1\u6398\u308a\uff09<\/li>\n<li>\u63d0\u6848\u30fb\u30d7\u30ec\u30bc\u30f3\uff08\u8cfc\u8cb7\u6c7a\u88c1\u8005\u306b\u7d0d\u5f97\u611f\u306e\u3042\u308b\u8cc7\u6599\u3092\u63d0\u793a\uff09<\/li>\n<li>\u793e\u5185\u6c7a\u88c1\u30d7\u30ed\u30bb\u30b9\uff08\u7a1f\u8b70\u30fb\u627f\u8a8d\u30d5\u30ed\u30fc\uff09<\/li>\n<li>\u5951\u7d04\u30fb\u5c0e\u5165\uff08\u30c8\u30e9\u30a4\u30a2\u30eb\u30fb\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u5bfe\u5fdc\u306a\u3069\uff09<\/li>\n<li>\u30a2\u30d5\u30bf\u30fc\u30d5\u30a9\u30ed\u30fc\uff08\u5b9a\u671f\u7684\u306a\u30b5\u30dd\u30fc\u30c8\u30fb\u8ffd\u52a0\u63d0\u6848\uff09<\/li>\n<\/ol>\n<p>BtoC\u3067\u306f\u8cfc\u8cb7\u6c7a\u5b9a\u8005\uff1d\u5229\u7528\u8005\u306e\u305f\u3081\u3001\u5373\u6c7a\u3057\u3084\u3059\u3044\u74b0\u5883\u3092\u6574\u3048\u308b\u3053\u3068\u304c\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002\u307e\u305f\u3001\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u3092\u4fc3\u3059\u305f\u3081\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u304c\u91cd\u8981\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>BtoC\u55b6\u696d\u306e\u5546\u8ac7\u30d7\u30ed\u30bb\u30b9<\/p>\n<ol>\n<li>\u96c6\u5ba2\u30fb\u8a8d\u77e5\u62e1\u5927\uff08\u5e83\u544a\u30fbSNS\u30fb\u5e97\u8217\u30fbEC\u30b5\u30a4\u30c8\uff09<\/li>\n<li>\u9867\u5ba2\u63a5\u70b9\u306e\u7372\u5f97\uff08\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30fb\u53e3\u30b3\u30df\uff09<\/li>\n<li>\u63d0\u6848\u30fb\u30bb\u30fc\u30eb\u30b9\uff08\u5546\u54c1\u306e\u9b45\u529b\u3092\u4f1d\u3048\u3001\u8cfc\u5165\u3092\u4fc3\u3059\uff09<\/li>\n<li>\u8cfc\u5165\u30fb\u6c7a\u6e08\uff08\u77ed\u671f\u9593\u3067\u610f\u601d\u6c7a\u5b9a\uff09<\/li>\n<li>\u30a2\u30d5\u30bf\u30fc\u30d5\u30a9\u30ed\u30fc\uff08\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u30fb\u30ea\u30d4\u30fc\u30bf\u30fc\u65bd\u7b56\uff09<\/li>\n<\/ol>\n<h2>BtoB\u55b6\u696d\u306e\u4e3b\u306a\u624b\u6cd5<\/h2>\n<p>\u3053\u3053\u3067\u306f\u3001\u5177\u4f53\u7684\u306aBtoB\u55b6\u696d\u306e\u624b\u6cd5\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002BtoB\u55b6\u696d\u306f\u3001\u300c\u65b0\u898f\u958b\u62d3\u300d\u3068\u300c\u30eb\u30fc\u30c8\u55b6\u696d\u300d\u306e2\u3064\u306b\u5927\u5225\u3055\u308c\u307e\u3059\u3002<\/p>\n<h3>\u65b0\u898f\u958b\u62d3<\/h3>\n<p>\u65b0\u898f\u958b\u62d3\u55b6\u696d\u306f\u3001\u307e\u3060\u53d6\u5f15\u306e\u306a\u3044\u4f01\u696d\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3057\u3001\u65b0\u3057\u3044\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u3053\u3068\u3092\u76ee\u7684\u3068\u3057\u305f\u624b\u6cd5\u3067\u3059\u3002<\/p>\n<p>\u4e3b\u306a\u624b\u6cd5\u306b\u306f\u3001\u96fb\u8a71\u3084\u30e1\u30fc\u30eb\u3092\u901a\u3058\u3066\u76f4\u63a5\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u30c6\u30ec\u30a2\u30dd\u3084\u30e1\u30fc\u30eb\u55b6\u696d\u3001\u696d\u754c\u30a4\u30d9\u30f3\u30c8\u3084\u5c55\u793a\u4f1a\u3067\u306e\u540d\u523a\u4ea4\u63db\u3001Web\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u6d3b\u7528\u3057\u305f\u30ea\u30fc\u30c9\u7372\u5f97\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>BtoB\u306e\u65b0\u898f\u958b\u62d3\u55b6\u696d\u3067\u306f\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u4f01\u696d\u306e\u8ab2\u984c\u3092\u7406\u89e3\u3057\u3001\u521d\u56de\u63a5\u89e6\u6642\u306b\u4fa1\u5024\u63d0\u4f9b\u3092\u884c\u3046\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<br \/>\n\u8fc5\u901f\u306a\u30d5\u30a9\u30ed\u30fc\u30a2\u30c3\u30d7\u3084\u4fe1\u983c\u69cb\u7bc9\u3092\u610f\u8b58\u3059\u308b\u3053\u3068\u3067\u3001\u9577\u671f\u7684\u306a\u95a2\u4fc2\u3078\u3068\u767a\u5c55\u3055\u305b\u3084\u3059\u304f\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<\/p>\n<ul>\n<li><a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/sales\/effective-sales-approaches\">\u65b0\u898f\u958b\u62d3\u55b6\u696d\u3068\u306f\uff1f14\u306e\u55b6\u696d\u624b\u6cd5\u3068\u3046\u307e\u304f\u3044\u304b\u306a\u3044\u6642\u306e\u5bfe\u51e6\u6cd5<\/a><\/li>\n<li><a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/sales\/sales-calling\">\u30c6\u30ec\u30a2\u30dd\u3068\u306f\uff1f\u6d41\u308c\u3084\u6210\u529f\u7387\u3092\u9ad8\u3081\u308b\u30b3\u30c4\u3001\u5177\u4f53\u4e8b\u4f8b\u3082\u89e3\u8aac<\/a><\/li>\n<\/ul>\n<h3>\u30eb\u30fc\u30c8\u55b6\u696d<\/h3>\n<p>\u30eb\u30fc\u30c8\u55b6\u696d\u306f\u3001\u65e2\u5b58\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u3092\u7dad\u6301\u30fb\u5f37\u5316\u3057\u3001\u7d99\u7d9a\u7684\u306a\u53d6\u5f15\u3092\u78ba\u4fdd\u3059\u308b\u624b\u6cd5\u3067\u3059\u3002<\/p>\n<p>BtoB\u55b6\u696d\u3067\u306f\u3001\u9867\u5ba2\u304c\u6cd5\u4eba\u3067\u3042\u308b\u305f\u3081\u3001\u65b0\u898f\u55b6\u696d\u3088\u308a\u3082\u30eb\u30fc\u30c8\u55b6\u696d\u3092\u30e1\u30a4\u30f3\u3068\u3059\u308b\u4f01\u696d\u304c\u591a\u3044\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u30eb\u30fc\u30c8\u55b6\u696d\u3067\u306f\u3001\u5b9a\u671f\u7684\u306a\u8a2a\u554f\u3084\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u901a\u3058\u3066\u9867\u5ba2\u306e\u8ab2\u984c\u3084\u30cb\u30fc\u30ba\u3092\u628a\u63e1\u3057\u3001\u9069\u5207\u306a\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u63d0\u6848\u3084\u30b5\u30dd\u30fc\u30c8\u3092\u884c\u3044\u307e\u3059\u3002<br \/>\n\u30a2\u30d5\u30bf\u30fc\u30d5\u30a9\u30ed\u30fc\u3092\u5fb9\u5e95\u3057\u3066\u9867\u5ba2\u6e80\u8db3\u5ea6\u3092\u9ad8\u3081\u3001\u9867\u5ba2\u3068\u306e\u4fe1\u983c\u95a2\u4fc2\u3092\u6df1\u3081\u308b\u3053\u3068\u3067\u3001\u30a2\u30c3\u30d7\u30bb\u30eb\u3084\u30af\u30ed\u30b9\u30bb\u30eb\u306e\u6a5f\u4f1a\u3092\u751f\u307f\u51fa\u305b\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/sales\/about-route-sales\">\u30eb\u30fc\u30c8\u55b6\u696d\u3068\u306f\uff1f\u4e00\u822c\u55b6\u696d\u3068\u306e\u9055\u3044\u3084\u30e1\u30ea\u30c3\u30c8\u30fb\u55b6\u696d\u7ba1\u7406\u306e\u65b9\u6cd5\u3092\u89e3\u8aac<\/a><\/p>\n<h2>BtoB\u55b6\u696d\u306e\u6d41\u308c<\/h2>\n<p>BtoB\u55b6\u696d\u306f\u3001\u5358\u306a\u308b\u5546\u54c1\u8ca9\u58f2\u3067\u306f\u306a\u304f\u3001\u4f01\u696d\u306e\u8ab2\u984c\u89e3\u6c7a\u3092\u76ee\u7684\u3068\u3057\u305f\u63d0\u6848\u6d3b\u52d5\u3067\u3059\u3002<br \/>\n\u305d\u306e\u305f\u3081\u3001\u30ea\u30fc\u30c9\uff08\u898b\u8fbc\u307f\u5ba2\uff09\u306e\u767a\u6398\u304b\u3089\u6210\u7d04\u3001\u30a2\u30d5\u30bf\u30fc\u30d5\u30a9\u30ed\u30fc\u307e\u3067\u306e\u30d7\u30ed\u30bb\u30b9\u304c\u91cd\u8981\u306b\u306a\u308a\u307e\u3059\u3002<br \/>\n\u3053\u3053\u3067\u306f\u3001BtoB\u55b6\u696d\u306e\u5177\u4f53\u7684\u306a\u6d41\u308c\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3>\u30bf\u30fc\u30b2\u30c3\u30c8\u30ea\u30b9\u30c8\u306e\u4f5c\u6210<\/h3>\n<p>BtoB\u55b6\u696d\u3067\u306f\u3001\u307e\u305a\u898b\u8fbc\u307f\u5ba2\u3068\u306a\u308b\u4f01\u696d\u306e\u30ea\u30b9\u30c8\u3092\u4f5c\u6210\u3057\u3001\u55b6\u696d\u6d3b\u52d5\u306e\u571f\u53f0\u3092\u4f5c\u308a\u307e\u3059\u3002<br \/>\n\u591a\u304f\u306e\u4f01\u696d\u306f\u81ea\u793e\u306e\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u77e5\u3089\u306a\u3044\u305f\u3081\u3001\u5e83\u544a\u30fb\u5e83\u5831\u30fb\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306a\u3069\u3092\u6d3b\u7528\u3057\u3001\u8a8d\u77e5\u5ea6\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p><strong>\u25cb\u30bf\u30fc\u30b2\u30c3\u30c8\u30ea\u30b9\u30c8\u4f5c\u6210\u306e\u65b9\u6cd5<\/strong><\/p>\n<ul>\n<li>\u696d\u754c\u30fb\u4f01\u696d\u898f\u6a21\u30fb\u5730\u57df\u306a\u3069\u306e\u6761\u4ef6\u3092\u8a2d\u5b9a\u3057\u3001\u9069\u5207\u306a\u4f01\u696d\u3092\u62bd\u51fa<\/li>\n<li>\u5c55\u793a\u4f1a\u3084\u30bb\u30df\u30ca\u30fc\u3001\u696d\u754c\u30a4\u30d9\u30f3\u30c8\u3067\u7372\u5f97\u3057\u305f\u30ea\u30fc\u30c9\u3092\u6d3b\u7528<\/li>\n<li>\u4f01\u696d\u306e\u554f\u3044\u5408\u308f\u305b\u30da\u30fc\u30b8\u3084\u8cc7\u6599\u8acb\u6c42\u30d5\u30a9\u30fc\u30e0\u3092\u8a2d\u7f6e\u3057\u3001\u8208\u5473\u3092\u6301\u3063\u305f\u4f01\u696d\u3092\u53ce\u96c6<\/li>\n<li>\u65e2\u5b58\u9867\u5ba2\u304b\u3089\u306e\u7d39\u4ecb\u3092\u6d3b\u7528\u3057\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u62e1\u5927<\/li>\n<\/ul>\n<p>\u30bf\u30fc\u30b2\u30c3\u30c8\u30ea\u30b9\u30c8\u304c\u5b8c\u6210\u3057\u305f\u3089\u3001\u30ea\u30fc\u30c9\u306b\u5bfe\u3057\u3066\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u884c\u3044\u3001\u898b\u8fbc\u307f\u5ba2\u3092\u80b2\u6210\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/tool-reviews\/how-to-make-sales-lead-list\">\u55b6\u696d\u30ea\u30b9\u30c8\u4f5c\u6210\u30c4\u30fc\u30eb9\u9078\uff01\u9078\u3073\u65b9\u3084\u6d3b\u7528\u65b9\u6cd5\u3092\u89e3\u8aac\u3010\u7121\u6599\u3042\u308a\u3011<\/a><\/p>\n<p><a href=\"https:\/\/product-senses.mazrica.com\/dldocument\/mazrica-target-serviceguide\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/product-senses.mazrica.com\/wp-content\/uploads\/2025\/10\/2142a81c8ccd96a6a55f014752e3cf26-1.jpg\" alt=\"\" width=\"960\" height=\"300\" \/><\/a><\/p>\n<h3>\u30a2\u30dd\u30a4\u30f3\u30c8\u30e1\u30f3\u30c8\u306e\u7372\u5f97<\/h3>\n<p>\u898b\u8fbc\u307f\u5ba2\u306e\u767a\u6398\u304b\u3089\u80b2\u6210\u307e\u3067\u306e\u904e\u7a0b\u3067\u5f97\u3089\u308c\u305f\u9867\u5ba2\u60c5\u5831\u3092\u6d3b\u7528\u3057\u3001\u63d0\u6848\u5148\u4f01\u696d\u306e\u8ab2\u984c\u3092\u78ba\u8a8d\u3057\u3001\u81ea\u793e\u306e\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u304c\u63d0\u6848\u53ef\u80fd\u304b\u3092\u898b\u6975\u3081\u308b\u305f\u3081\u306b\u30a2\u30dd\u30a4\u30f3\u30c8\u30e1\u30f3\u30c8\u3092\u53d6\u308a\u307e\u3059\u3002<\/p>\n<p>BtoB\u55b6\u696d\u306b\u304a\u3051\u308b\u30a2\u30dd\u30a4\u30f3\u30c8\u7372\u5f97\u306f\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u624b\u6cd5\u3092\u7528\u3044\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u30c6\u30ec\u30a2\u30dd\uff08\u96fb\u8a71\u55b6\u696d\uff09<\/li>\n<li>\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\uff08\u5185\u52e4\u55b6\u696d\uff09<\/li>\n<li>\u30d5\u30a3\u30fc\u30eb\u30c9\u30bb\u30fc\u30eb\u30b9\uff08\u98db\u3073\u8fbc\u307f\u55b6\u696d\uff09<\/li>\n<li>\u30bb\u30df\u30ca\u30fc\u30fb\u30a6\u30a7\u30d3\u30ca\u30fc\u958b\u50ac<\/li>\n<li>\u5c55\u793a\u4f1a\u30fb\u696d\u754c\u30a4\u30d9\u30f3\u30c8\u306e\u6d3b\u7528<\/li>\n<li>\u30d1\u30fc\u30c8\u30ca\u30fc\u7d4c\u7531\u306e\u7d39\u4ecb<\/li>\n<\/ul>\n<p>\u30c6\u30ec\u30a2\u30dd\u306f\u3001\u30ea\u30b9\u30c8\u3092\u57fa\u306b\u76f4\u63a5\u4f01\u696d\u306b\u96fb\u8a71\u3092\u304b\u3051\u3066\u30a2\u30dd\u30a4\u30f3\u30c8\u3092\u53d6\u308b\u624b\u6cd5\u3067\u3059\u3002\u8fc5\u901f\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u53ef\u80fd\u3067\u3059\u304c\u3001\u96fb\u8a71\u306e\u8cea\u3084\u30bf\u30a4\u30df\u30f3\u30b0\u304c\u6210\u679c\u3092\u5de6\u53f3\u3057\u307e\u3059\u3002<br \/>\n\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u3068\u306f\u3001\u96fb\u8a71\u3084\u30e1\u30fc\u30eb\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u5546\u8ac7\u3084\u30c1\u30e3\u30c3\u30c8\u306a\u3069\u3092\u4f7f\u3044\u3001\u975e\u5bfe\u9762\u3067\u9867\u5ba2\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u624b\u6cd5\u3067\u3059\u3002<br \/>\n\u30d5\u30a3\u30fc\u30eb\u30c9\u30bb\u30fc\u30eb\u30b9\u306f\u98db\u3073\u8fbc\u307f\u55b6\u696d\u3068\u3082\u547c\u3070\u308c\u3001\u5b9f\u969b\u306b\u4f01\u696d\u3092\u8a2a\u554f\u3057\u3066\u30a2\u30dd\u30a4\u30f3\u30c8\u3092\u53d6\u308b\u624b\u6cd5\u3067\u3059\u3002<br \/>\n\u95a2\u9023\u8a18\u4e8b\uff1a<\/p>\n<ul>\n<li><a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/sales\/insidesales-and-teleapo\">\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u3068\u30c6\u30ec\u30a2\u30dd\u306e\u9055\u3044\u3068\u306f\uff1f\u55b6\u696d\u306e\u904b\u7528\u4e8b\u4f8b\u3068\u30b3\u30c4\u3092\u7d39\u4ecb<\/a><\/li>\n<li><a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/sales\/insidesales-and-fieldsales\">\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u3068\u30d5\u30a3\u30fc\u30eb\u30c9\u30bb\u30fc\u30eb\u30b9\u306e\u9055\u3044\u3068\u306f\uff1f\u5f79\u5272\u3068\u5206\u696d\u5316\u30fb\u9023\u643a\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac<\/a><\/li>\n<\/ul>\n<h3>\u63d0\u6848\u5185\u5bb9\u306e\u6e96\u5099<\/h3>\n<p>\u30a2\u30dd\u30a4\u30f3\u30c8\u30e1\u30f3\u30c8\u3092\u7372\u5f97\u3057\u305f\u3089\u3001\u63d0\u6848\u306b\u5411\u3051\u305f\u6e96\u5099\u3092\u9032\u3081\u307e\u3059\u3002<br \/>\nBtoB\u55b6\u696d\u3067\u306f\u3001\u8cfc\u8cb7\u6c7a\u5b9a\u306b\u8907\u6570\u306e\u95a2\u4fc2\u8005\u304c\u95a2\u4e0e\u3059\u308b\u305f\u3081\u3001\u63d0\u6848\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u660e\u78ba\u306b\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p><strong>\u25cb\u63d0\u6848\u6e96\u5099\u306e\u30dd\u30a4\u30f3\u30c8<\/strong><\/p>\n<ul>\n<li>\u4f01\u696d\u306e\u8ab2\u984c\u3092\u6574\u7406\u3057\u3001\u3069\u306e\u3088\u3046\u306a\u89e3\u6c7a\u7b56\u3092\u63d0\u4f9b\u3067\u304d\u308b\u304b\u660e\u78ba\u306b\u3059\u308b<\/li>\n<li>\u6c7a\u88c1\u8005\u3068\u5229\u7528\u8005\u306e\u30cb\u30fc\u30ba\u306e\u9055\u3044\u3092\u8003\u616e\u3057\u3001\u305d\u308c\u305e\u308c\u306b\u9069\u3057\u305f\u30e1\u30ea\u30c3\u30c8\u3092\u63d0\u793a<\/li>\n<li>\u5c0e\u5165\u5f8c\u306e\u52b9\u679c\uff08ROI\u3084\u30b3\u30b9\u30c8\u524a\u6e1b\u306a\u3069\uff09\u3092\u6570\u5024\u5316\u3057\u3001\u7d0d\u5f97\u611f\u3092\u6301\u305f\u305b\u308b<\/li>\n<li>\u7af6\u5408\u3068\u306e\u5dee\u5225\u5316\u30dd\u30a4\u30f3\u30c8\u3092\u660e\u78ba\u306b\u4f1d\u3048\u3001\u81ea\u793e\u306e\u512a\u4f4d\u6027\u3092\u5f37\u8abf\u3059\u308b<\/li>\n<\/ul>\n<h3>\u63d0\u6848\u30fb\u4ea4\u6e09<\/h3>\n<p>\u5546\u8ac7\u3067\u306f\u3001\u4f01\u696d\u306e\u8ab2\u984c\u306b\u5408\u308f\u305b\u305f\u5177\u4f53\u7684\u306a\u63d0\u6848\u3092\u884c\u3044\u3001\u5c0e\u5165\u306e\u30e1\u30ea\u30c3\u30c8\u3092\u4f1d\u3048\u307e\u3059\u3002<br \/>\n\u3053\u3053\u3067\u91cd\u8981\u306a\u306e\u306f\u3001\u5358\u306a\u308b\u5546\u54c1\u8aac\u660e\u3067\u306f\u306a\u304f\u3001\u4f01\u696d\u306e\u8ab2\u984c\u89e3\u6c7a\u306b\u3069\u306e\u3088\u3046\u306b\u8ca2\u732e\u3067\u304d\u308b\u304b\u3092\u793a\u3059\u3053\u3068\u3067\u3059\u3002<\/p>\n<p><strong>\u25cb\u63d0\u6848\u6642\u306e\u6d41\u308c<\/strong><\/p>\n<ul>\n<li>\u8ab2\u984c\u306e\u78ba\u8a8d\uff1a\u4e8b\u524d\u306b\u30d2\u30a2\u30ea\u30f3\u30b0\u3057\u305f\u5185\u5bb9\u3092\u6574\u7406\u3057\u3001\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u3092\u660e\u78ba\u5316<\/li>\n<li>\u89e3\u6c7a\u7b56\u306e\u63d0\u793a\uff1a\u81ea\u793e\u306e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u6d3b\u7528\u3057\u305f\u5177\u4f53\u7684\u306a\u89e3\u6c7a\u65b9\u6cd5\u3092\u63d0\u6848<\/li>\n<li>\u898b\u7a4d\u3082\u308a\u30fb\u6761\u4ef6\u4ea4\u6e09\uff1a\u4fa1\u683c\u3084\u5951\u7d04\u6761\u4ef6\u306e\u8abf\u6574\u3092\u884c\u3044\u3001\u76f8\u624b\u306e\u8981\u671b\u3092\u8003\u616e\u3057\u306a\u304c\u3089\u9032\u3081\u308b<\/li>\n<li>\u610f\u601d\u6c7a\u5b9a\u306e\u4fc3\u9032\uff1a\u95a2\u4e0e\u8005\u304c\u591a\u3044\u305f\u3081\u3001\u793e\u5185\u6c7a\u88c1\u306e\u9032\u3081\u65b9\u3082\u8003\u616e\u3057\u3001\u6b21\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u660e\u78ba\u306b\u3059\u308b<\/li>\n<\/ul>\n<p>BtoB\u55b6\u696d\u3067\u306f\u3001\u95a2\u4fc2\u8005\u304c\u591a\u3044\u305f\u3081\u3001\u76f8\u624b\u306e\u793e\u5185\u3067\u306e\u5408\u610f\u5f62\u6210\u3092\u30b5\u30dd\u30fc\u30c8\u3059\u308b\u3053\u3068\u304c\u6210\u7d04\u306e\u30dd\u30a4\u30f3\u30c8\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>\u30af\u30ed\u30fc\u30b8\u30f3\u30b0\u30fb\u53d7\u6ce8<\/h3>\n<p>\u30af\u30ed\u30fc\u30b8\u30f3\u30b0\u306f\u3001\u63d0\u6848\u3092\u6210\u7d04\u306b\u7d50\u3073\u3064\u3051\u308b\u6700\u7d42\u6bb5\u968e\u3067\u3059\u3002<br \/>\nBtoB\u3067\u306f\u3001\u6700\u7d42\u7684\u306a\u610f\u601d\u6c7a\u5b9a\u306f\u6c7a\u88c1\u8005\u304c\u884c\u3046\u305f\u3081\u3001\u9069\u5207\u306a\u30dd\u30b8\u30b7\u30e7\u30f3\u306e\u62c5\u5f53\u8005\u3068\u306e\u8abf\u6574\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<p><strong>\u25cb\u30af\u30ed\u30fc\u30b8\u30f3\u30b0\u6642\u306e\u30dd\u30a4\u30f3\u30c8<\/strong><\/p>\n<ul>\n<li>\u8cfc\u5165\u30e1\u30ea\u30c3\u30c8\u3092\u518d\u78ba\u8a8d\u3057\u3001\u4e0d\u5b89\u3092\u89e3\u6d88<\/li>\n<li>\u6c7a\u88c1\u8005\u304c\u5224\u65ad\u3057\u3084\u3059\u3044\u3088\u3046\u306b\u3001\u5177\u4f53\u7684\u306a\u5c0e\u5165\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u3084\u30b5\u30dd\u30fc\u30c8\u5185\u5bb9\u3092\u63d0\u793a<\/li>\n<li>\u5951\u7d04\u6761\u4ef6\uff08\u4fa1\u683c\u3001\u7d0d\u671f\u3001\u30b5\u30dd\u30fc\u30c8\u5185\u5bb9\uff09\u3092\u660e\u78ba\u306b\u3059\u308b<\/li>\n<li>\u5c0e\u5165\u5f8c\u306e\u30b5\u30dd\u30fc\u30c8\u4f53\u5236\u3092\u8aac\u660e\u3057\u3001\u9577\u671f\u7684\u306a\u95a2\u4fc2\u69cb\u7bc9\u3092\u610f\u8b58\u3055\u305b\u308b<\/li>\n<\/ul>\n<p>\u6700\u7d42\u7684\u306b\u3001\u5951\u7d04\u7de0\u7d50\u5f8c\u306b\u7533\u3057\u8fbc\u307f\u624b\u7d9a\u304d\u3092\u884c\u3044\u3001\u53d7\u6ce8\u5b8c\u4e86\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/sales\/sales-closing-techniques\">\u30af\u30ed\u30fc\u30b8\u30f3\u30b0\u3068\u306f\uff1f\u55b6\u696d\u3067\u6210\u7d04\u7387\u3092\u9ad8\u3081\u308b\u30b3\u30c4\u30fb\u30c6\u30af\u30cb\u30c3\u30af10\u9078<\/a><\/p>\n<h3>\u9577\u671f\u7684\u306a\u95a2\u4fc2\u69cb\u7bc9<\/h3>\n<p>BtoB\u55b6\u696d\u3067\u306f\u3001\u5951\u7d04\u5f8c\u306e\u30d5\u30a9\u30ed\u30fc\u304c\u975e\u5e38\u306b\u91cd\u8981\u3067\u3059\u3002<br \/>\n\u53d6\u5f15\u304c\u5358\u767a\u3067\u7d42\u308f\u308b\u3053\u3068\u306f\u5c11\u306a\u304f\u3001\u7d99\u7d9a\u7684\u306a\u53d6\u5f15\u3078\u3068\u767a\u5c55\u3055\u305b\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u3068\u306e\u4fe1\u983c\u95a2\u4fc2\u3092\u6df1\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><strong>\u25cb\u95a2\u4fc2\u69cb\u7bc9\u306e\u30dd\u30a4\u30f3\u30c8<\/strong><\/p>\n<ul>\n<li>\u5b9a\u671f\u7684\u306a\u30d5\u30a9\u30ed\u30fc\u30a2\u30c3\u30d7\u3092\u5b9f\u65bd\u3057\u3001\u6e80\u8db3\u5ea6\u3092\u78ba\u8a8d<\/li>\n<li>\u30a2\u30c3\u30d7\u30bb\u30eb\u30fb\u30af\u30ed\u30b9\u30bb\u30eb\u306e\u63d0\u6848\u3092\u884c\u3044\u3001\u53d6\u5f15\u306e\u62e1\u5927\u3092\u56f3\u308b<\/li>\n<li>\u9867\u5ba2\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u6d3b\u304b\u3057\u3001\u30b5\u30fc\u30d3\u30b9\u306e\u6539\u5584\u306b\u5f79\u7acb\u3066\u308b<\/li>\n<\/ul>\n<p>\u7d99\u7d9a\u7684\u306a\u30b5\u30dd\u30fc\u30c8\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u3068\u306e\u9577\u671f\u7684\u306a\u95a2\u4fc2\u3092\u69cb\u7bc9\u3057\u3001\u5b89\u5b9a\u3057\u305f\u58f2\u4e0a\u306b\u3064\u306a\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/sales\/about-upsell\">\u30a2\u30c3\u30d7\u30bb\u30eb\u30fb\u30af\u30ed\u30b9\u30bb\u30eb\u3068\u306f\uff1f\u9867\u5ba2\u5358\u4fa1\u3084LTV\u5411\u4e0a\u306e\u65b9\u6cd5\u3068\u6210\u529f\u4e8b\u4f8b<\/a><\/p>\n<h2>BtoB\u55b6\u696d\u3067\u8d77\u304d\u3046\u308b\u8ab2\u984c<\/h2>\n<p>BtoB\u55b6\u696d\u3067\u306f\u3001\u30ea\u30fc\u30c9\u306e\u7372\u5f97\u304b\u3089\u5546\u8ac7\u3001\u30af\u30ed\u30fc\u30b8\u30f3\u30b0\u3001\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u69cb\u7bc9\u307e\u3067\u3001\u591a\u304f\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u7ba1\u7406\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<br \/>\n\u3057\u304b\u3057\u3001\u9069\u5207\u306a\u6226\u7565\u3084\u4ed5\u7d44\u307f\u304c\u6574\u3063\u3066\u3044\u306a\u3044\u3068\u3001\u55b6\u696d\u6d3b\u52d5\u304c\u975e\u52b9\u7387\u306b\u306a\u308a\u3001\u6210\u679c\u306b\u3064\u306a\u304c\u3089\u306a\u3044\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002<br \/>\n\u3053\u3053\u3067\u306f\u3001BtoB\u55b6\u696d\u3067\u3088\u304f\u3042\u308b\u8ab2\u984c\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3>\u30da\u30eb\u30bd\u30ca\u30fb\u30db\u30c3\u30c8\u30ea\u30fc\u30c9\u306e\u5b9a\u7fa9\u304c\u306a\u3044<\/h3>\n<p>\u55b6\u696d\u6d3b\u52d5\u3092\u6210\u529f\u3055\u305b\u308b\u305f\u3081\u306b\u306f\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\uff08\u30da\u30eb\u30bd\u30ca\uff09\u3084\u6210\u7d04\u898b\u8fbc\u307f\u306e\u9ad8\u3044\u9867\u5ba2\uff08\u30db\u30c3\u30c8\u30ea\u30fc\u30c9\uff09\u306e\u660e\u78ba\u306a\u5b9a\u7fa9\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n<p><strong>\u25cb\u30da\u30eb\u30bd\u30ca\u3068\u306f\uff1f<\/strong><\/p>\n<ul>\n<li>\u81ea\u793e\u306e\u7406\u60f3\u7684\u306a\u9867\u5ba2\u50cf\uff08\u696d\u7a2e\u3001\u4f01\u696d\u898f\u6a21\u3001\u90e8\u7f72\u306e\u4f53\u5236\u3001\u30cb\u30fc\u30ba\u306a\u3069\uff09<\/li>\n<li>\u4f8b\uff1aIT\u4f01\u696d\u5411\u3051\u306bSaaS\u3092\u63d0\u4f9b\u3059\u308b\u5834\u5408\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u306f\u300c\u5f93\u696d\u54e1100\u540d\u4ee5\u4e0a\u306e\u4f01\u696d\u306e\u60c5\u5831\u30b7\u30b9\u30c6\u30e0\u90e8\u9580\u300d<\/li>\n<\/ul>\n<p><strong>\u25cb\u30db\u30c3\u30c8\u30ea\u30fc\u30c9\u3068\u306f\uff1f<\/strong><\/p>\n<ul>\n<li>\u6210\u7d04\u78ba\u5ea6\u306e\u9ad8\u3044\u898b\u8fbc\u307f\u9867\u5ba2<\/li>\n<li>\u4f8b\uff1aWeb\u30b5\u30a4\u30c8\u8a2a\u554f\u8005\u3088\u308a\u3082\u3001\u30bb\u30df\u30ca\u30fc\u53c2\u52a0\u8005\u3084\u7121\u6599\u30c8\u30e9\u30a4\u30a2\u30eb\u3092\u5229\u7528\u3057\u305f\u4f01\u696d\u306e\u307b\u3046\u304c\u6210\u7d04\u306e\u53ef\u80fd\u6027\u304c\u9ad8\u3044<\/li>\n<\/ul>\n<p>\u30da\u30eb\u30bd\u30ca\u3084\u30db\u30c3\u30c8\u30ea\u30fc\u30c9\u306e\u5b9a\u7fa9\u304c\u4e0d\u660e\u78ba\u3060\u3068\u3001\u898b\u8fbc\u307f\u306e\u4f4e\u3044\u9867\u5ba2\u306b\u6642\u9593\u3092\u5272\u3044\u3066\u3057\u307e\u3044\u3001\u55b6\u696d\u306e\u52b9\u7387\u304c\u60aa\u5316\u3057\u307e\u3059\u3002<br \/>\n\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u660e\u78ba\u306b\u3057\u3001\u30db\u30c3\u30c8\u30ea\u30fc\u30c9\u306b\u512a\u5148\u7684\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u3053\u3068\u3067\u3001\u6210\u7d04\u7387\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/tips\/about-marketing-personas\">\u30da\u30eb\u30bd\u30ca\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\uff1f\u30da\u30eb\u30bd\u30ca\u306e\u8a2d\u5b9a\u65b9\u6cd5\u304b\u3089\u6ce8\u610f\u70b9\u307e\u3067<\/a><\/p>\n<h3>\u55b6\u696d\u6d3b\u52d5\u30fb\u9867\u5ba2\u7ba1\u7406\u306e\u5c5e\u4eba\u5316<\/h3>\n<p>\u55b6\u696d\u7d44\u7e54\u3067\u306f\u3001\u55b6\u696d\u62c5\u5f53\u8005\u3054\u3068\u306b\u7570\u306a\u308b\u3084\u308a\u65b9\u304c\u5b9a\u7740\u3057\u3066\u3057\u307e\u3044\u3001\u696d\u52d9\u304c\u5c5e\u4eba\u5316\u3057\u3084\u3059\u3044\u3068\u3044\u3046\u8ab2\u984c\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p><strong>\u25cb\u5c5e\u4eba\u5316\u306b\u3088\u308b\u554f\u984c\u70b9<\/strong><\/p>\n<ul>\n<li>\u55b6\u696d\u306e\u9032\u6357\u304c\u53ef\u8996\u5316\u3055\u308c\u306a\u3044 \u2192 \u3069\u306e\u6848\u4ef6\u304c\u9032\u3093\u3067\u3044\u308b\u306e\u304b\u3001\u30c1\u30fc\u30e0\u5185\u3067\u628a\u63e1\u3067\u304d\u306a\u3044<\/li>\n<li>\u58f2\u4e0a\u4e88\u6e2c\u304c\u56f0\u96e3 \u2192 \u53d7\u6ce8\u898b\u8fbc\u307f\u3084\u58f2\u4e0a\u306e\u898b\u901a\u3057\u304c\u7acb\u305f\u306a\u3044<\/li>\n<li>\u5f15\u304d\u7d99\u304e\u304c\u56f0\u96e3 \u2192 \u62c5\u5f53\u8005\u306e\u9000\u8077\u3084\u7570\u52d5\u3067\u3001\u9867\u5ba2\u5bfe\u5fdc\u304c\u6ede\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b<\/li>\n<\/ul>\n<p>\u3053\u306e\u8ab2\u984c\u3092\u89e3\u6c7a\u3059\u308b\u306b\u306f\u3001\u55b6\u696d\u60c5\u5831\u3092\u53ef\u8996\u5316\u3059\u308b\u4ed5\u7d44\u307f\u304c\u5fc5\u8981\u3067\u3059\u3002<br \/>\n\u4f8b\u3048\u3070\u3001CRM\uff08\u9867\u5ba2\u7ba1\u7406\u30b7\u30b9\u30c6\u30e0\uff09\u3084SFA\uff08\u55b6\u696d\u652f\u63f4\u30c4\u30fc\u30eb\uff09\u3092\u6d3b\u7528\u3057\u3001\u9867\u5ba2\u60c5\u5831\u3084\u5546\u8ac7\u5c65\u6b74\u3092\u5171\u6709\u3059\u308b\u3053\u3068\u3067\u3001\u30c1\u30fc\u30e0\u5168\u4f53\u3067\u55b6\u696d\u3092\u7ba1\u7406\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/sales\/sales-knowledge-management\">\u55b6\u696d\u306e\u5c5e\u4eba\u5316\u306f\u306a\u305c\u8d77\u3053\u308b\uff1f4\u3064\u306e\u539f\u56e0\u30687\u3064\u306e\u89e3\u6c7a\u65b9\u6cd5<\/a><\/p>\n<h3>\u55b6\u696d\u672c\u6765\u306e\u6d3b\u52d5\u306b\u6642\u9593\u304c\u4f7f\u3048\u306a\u3044<\/h3>\n<p>\u55b6\u696d\u62c5\u5f53\u8005\u306f\u3001\u4e8b\u52d9\u4f5c\u696d\u3084\u4f1a\u8b70\u306a\u3069\u306e\u696d\u52d9\u306b\u6642\u9593\u3092\u53d6\u3089\u308c\u3001\u5b9f\u969b\u306e\u55b6\u696d\u6d3b\u52d5\u306b\u5272\u3051\u308b\u6642\u9593\u304c\u9650\u3089\u308c\u308b\u3068\u3044\u3046\u554f\u984c\u3092\u62b1\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><strong>\u25cb\u55b6\u696d\u6d3b\u52d5\u306e\u6642\u9593\u914d\u5206\uff08\u4f8b\uff09<\/strong><\/p>\n<ul>\n<li>\u55b6\u696d\u6d3b\u52d5\uff08\u5546\u8ac7\u30fb\u9867\u5ba2\u5bfe\u5fdc\uff09\uff1a34\uff05<\/li>\n<li>\u4e8b\u52d9\u4f5c\u696d\u30fb\u30c7\u30fc\u30bf\u5165\u529b\u30fb\u793e\u5185\u4f1a\u8b70\uff1a66\uff05<\/li>\n<\/ul>\n<p>\u7279\u306b\u3001\u55b6\u696d\u4ee5\u5916\u306e\u696d\u52d9\u304c\u591a\u3059\u304e\u308b\u3068\u3001\u300c\u65b0\u898f\u958b\u62d3\u304c\u9032\u307e\u306a\u3044\u300d\u300c\u65e2\u5b58\u9867\u5ba2\u306e\u30d5\u30a9\u30ed\u30fc\u304c\u9045\u308c\u308b\u300d\u306a\u3069\u306e\u60aa\u5f71\u97ff\u304c\u51fa\u307e\u3059\u3002<\/p>\n<p><strong>\u25cb\u89e3\u6c7a\u7b56\u306e\u4f8b<\/strong><\/p>\n<ul>\n<li>\u66f8\u985e\u4f5c\u6210\u3084\u30c7\u30fc\u30bf\u5165\u529b\u3092\u81ea\u52d5\u5316\uff08SFA\u3084CRM\u30c4\u30fc\u30eb\u306e\u5c0e\u5165\uff09<\/li>\n<li>\u55b6\u696d\u30a2\u30b7\u30b9\u30bf\u30f3\u30c8\u3092\u6d3b\u7528\uff08\u4e8b\u52d9\u4f5c\u696d\u3092\u5206\u62c5\uff09<\/li>\n<li>\u4e0d\u8981\u306a\u4f1a\u8b70\u3092\u524a\u6e1b\u3057\u3001\u55b6\u696d\u6d3b\u52d5\u306b\u96c6\u4e2d\u3067\u304d\u308b\u74b0\u5883\u3092\u4f5c\u308b<\/li>\n<\/ul>\n<p>\u3053\u3046\u3057\u305f\u53d6\u308a\u7d44\u307f\u306b\u3088\u308a\u3001\u55b6\u696d\u62c5\u5f53\u8005\u304c\u672c\u6765\u306e\u696d\u52d9\u306b\u96c6\u4e2d\u3057\u3001\u6210\u679c\u3092\u51fa\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p><a id=\"senses-serviceguide-2\" href=\"https:\/\/product-senses.mazrica.com\/dldocument\/senses-serviceguide\" target=\"_blank\" rel=\"noopener\"><strong>\u25b6\ufe0e\u25b6\ufe0e\u55b6\u696d\u306e\u4ed8\u5e2f\u696d\u52d9\u3092\u524a\u6e1b\u53ef\u80fd\uff01\u304a\u3059\u3059\u3081\u306eSFA\/CRM(\u55b6\u696d\u652f\u63f4\u30c4\u30fc\u30eb)\u306e\u8a73\u7d30\u306f\u3053\u3061\u3089\u304b\u3089\uff01<\/strong><\/a><\/p>\n<h3>DX\u5316\u304c\u9032\u307e\u306a\u3044<\/h3>\n<p>\u8fd1\u5e74\u3001DX\uff08\u30c7\u30b8\u30bf\u30eb\u30fb\u30c8\u30e9\u30f3\u30b9\u30d5\u30a9\u30fc\u30e1\u30fc\u30b7\u30e7\u30f3\uff09\u304c\u55b6\u696d\u306e\u5206\u91ce\u3067\u3082\u6c42\u3081\u3089\u308c\u3066\u3044\u307e\u3059\u3002<br \/>\n\u3057\u304b\u3057\u3001\u591a\u304f\u306e\u4f01\u696d\u3067\u306fDX\u5316\u304c\u9032\u3093\u3067\u304a\u3089\u305a\u3001\u975e\u52b9\u7387\u306a\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u304c\u7d99\u7d9a\u3057\u3066\u3044\u308b\u306e\u304c\u73fe\u72b6\u3067\u3059\u3002<\/p>\n<p><strong>\u25cb\u55b6\u696dDX\u5316\u304c\u9032\u307e\u306a\u3044\u7406\u7531<\/strong><\/p>\n<ul>\n<li>\u65e5\u3005\u306e\u696d\u52d9\u306b\u8ffd\u308f\u308c\u3001DX\u63a8\u9032\u306e\u6642\u9593\u304c\u306a\u3044<\/li>\n<li>\u30b3\u30b9\u30c8\u9762\u3067\u306e\u8ca0\u62c5\u304c\u5927\u304d\u3044\u300c\u4eca\u306e\u3084\u308a\u65b9\u3067\u5341\u5206\u300d\u3068\u8003\u3048\u3001\u5909\u5316\u3092\u907f\u3051\u308b\u98a8\u571f\u304c\u3042\u308b<\/li>\n<\/ul>\n<p>\u7279\u306b\u4e2d\u5c0f\u4f01\u696d\u3067\u306f\u3001\u4eba\u624b\u4e0d\u8db3\u3084\u4e88\u7b97\u306e\u5236\u7d04\u304b\u3089DX\u306b\u53d6\u308a\u7d44\u307f\u306b\u304f\u3044\u30b1\u30fc\u30b9\u304c\u591a\u3044\u3067\u3059\u3002<br \/>\n\u3057\u304b\u3057\u3001DX\u3092\u9032\u3081\u306a\u3044\u3068\u3001\u73fe\u4ee3\u306e\u9867\u5ba2\u30cb\u30fc\u30ba\u306b\u5bfe\u5fdc\u3067\u304d\u305a\u3001\u7af6\u4e89\u529b\u3092\u5931\u3046\u30ea\u30b9\u30af\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p><a id=\"sales-dx-basic\" href=\"https:\/\/product-senses.mazrica.com\/dldocument\/sales-dx-basic\" target=\"_blank\" rel=\"noopener\"><b>\u25b6\u25b6\u3010\u3053\u308c\u304b\u3089\u306f\u3058\u3081\u308b\u55b6\u696dDX\u3068\u306f\uff1f\u3011\u55b6\u696dDX\u306e\u5b9f\u8df5\u624b\u9806\u3084\u5177\u4f53\u4f8b\u3092\u5fb9\u5e95\u89e3\u8aac\uff01<\/b><\/a><\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/management\/about-dx\">DX(\u30c7\u30b8\u30bf\u30eb\u30c8\u30e9\u30f3\u30b9\u30d5\u30a9\u30fc\u30e1\u30fc\u30b7\u30e7\u30f3)\u3068\u306f\uff1f\u610f\u5473\u30fb\u5b9a\u7fa9\u3068\u6210\u529f\u4e8b\u4f8b\u3092\u7d39\u4ecb<\/a><\/p>\n<h2>BtoB\u55b6\u696d\u306e\u6210\u529f\u6226\u7565\uff5c\u6210\u679c\u3092\u4e0a\u3052\u308b6\u3064\u306e\u30dd\u30a4\u30f3\u30c8<\/h2>\n<p>BtoB\u55b6\u696d\u3067\u306f\u3001\u9867\u5ba2\u306e\u8cfc\u8cb7\u30d7\u30ed\u30bb\u30b9\u304c\u8907\u96d1\u3067\u3001\u610f\u601d\u6c7a\u5b9a\u8005\u304c\u591a\u3044\u305f\u3081\u3001\u6226\u7565\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<br \/>\n\u3053\u3053\u3067\u306f\u3001BtoB\u55b6\u696d\u3067\u6210\u679c\u3092\u4e0a\u3052\u308b\u305f\u3081\u306e6\u3064\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u3092\u660e\u78ba\u306b\u3059\u308b<\/h3>\n<p>\u55b6\u696d\u6d3b\u52d5\u3092\u7d44\u7e54\u3067\u7d71\u4e00\u3059\u308b\u305f\u3081\u306b\u3001\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u3092\u660e\u78ba\u306b\u5b9a\u7fa9\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<br \/>\n\u9867\u5ba2\u306e\u8cfc\u8cb7\u30d7\u30ed\u30bb\u30b9\u306f\u3001\u4e00\u822c\u7684\u306b\u300c\u60c5\u5831\u53ce\u96c6 \u2192 \u7af6\u5408\u6bd4\u8f03 \u2192 \u793e\u5185\u8abf\u6574 \u2192 \u8cfc\u8cb7\u6c7a\u5b9a\u300d\u3068\u9032\u307f\u307e\u3059\u3002<br \/>\n\u3053\u306e\u6d41\u308c\u306b\u6cbf\u3063\u3066\u3001\u5404\u30d5\u30a7\u30fc\u30ba\u3067\u3069\u306e\u3088\u3046\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u884c\u3046\u3079\u304d\u304b\u660e\u78ba\u306b\u3057\u3001\u55b6\u696d\u306e\u300c\u578b\u300d\u3092\u4f5c\u308b\u3053\u3068\u3067\u3001\u6210\u679c\u306e\u3070\u3089\u3064\u304d\u3092\u9632\u304e\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/business-efficiency\/reason-to-organize-sales-process\">\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u3068\u306f\uff1f\u898b\u3048\u308b\u5316\u306e\u52b9\u679c\u3068\u55b6\u696d\u529b\u5f37\u5316\u306e\u30dd\u30a4\u30f3\u30c8<\/a><\/p>\n<h3>\u7a1f\u8b70\u3092\u898b\u636e\u3048\u305f\u63d0\u6848\u3092\u884c\u3046<\/h3>\n<p>BtoB\u55b6\u696d\u3067\u306f\u3001\u8cfc\u5165\u8005\u3068\u5b9f\u969b\u306e\u4f7f\u7528\u8005\u304c\u7570\u306a\u308b\u30b1\u30fc\u30b9\u304c\u591a\u304f\u3001\u793e\u5185\u306e\u7a1f\u8b70\u3092\u901a\u3059\u305f\u3081\u306e\u8aac\u5f97\u529b\u306e\u3042\u308b\u63d0\u6848\u304c\u5fc5\u8981\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p><strong>\u25cb\u7a1f\u8b70\u3092\u901a\u904e\u3057\u3084\u3059\u3044\u63d0\u6848\u306e\u30dd\u30a4\u30f3\u30c8<\/strong><\/p>\n<ul>\n<li>\u5c0e\u5165\u306b\u3088\u308b\u30b3\u30b9\u30c8\u524a\u6e1b\u3084\u696d\u52d9\u52b9\u7387\u5316\u306e\u6570\u5024\u3092\u793a\u3059<\/li>\n<li>\u7af6\u5408\u88fd\u54c1\u3068\u306e\u6bd4\u8f03\u30c7\u30fc\u30bf\u3092\u6e96\u5099<\/li>\n<li>\u6c7a\u88c1\u8005\u304c\u7d0d\u5f97\u3057\u3084\u3059\u3044ROI\uff08\u6295\u8cc7\u5bfe\u52b9\u679c\uff09\u3092\u8aac\u660e<\/li>\n<\/ul>\n<p>\u610f\u601d\u6c7a\u5b9a\u8005\u304c\u591a\u3044BtoB\u55b6\u696d\u3067\u306f\u3001\u5358\u306b\u5546\u54c1\u3092\u58f2\u308a\u8fbc\u3080\u306e\u3067\u306f\u306a\u304f\u3001\u300c\u3053\u306e\u5c0e\u5165\u304c\u4f01\u696d\u306b\u3068\u3063\u3066\u6700\u9069\u306a\u9078\u629e\u80a2\u3067\u3042\u308b\u300d\u3068\u7d0d\u5f97\u3057\u3066\u3082\u3089\u3046\u3053\u3068\u304c\u6210\u529f\u306e\u9375\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>\u8cea\u306e\u9ad8\u3044\u898b\u8fbc\u307f\u9867\u5ba2\u7372\u5f97\u306e\u4ed5\u7d44\u307f\u3092\u4f5c\u308b<\/h3>\n<p>\u898b\u8fbc\u307f\u9867\u5ba2\u306e\u8cea\u3092\u9ad8\u3081\u308b\u3053\u3068\u3082\u3001BtoB\u55b6\u696d\u306e\u6210\u529f\u306b\u306f\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<\/p>\n<p><strong>\u25cb\u30db\u30c3\u30c8\u30ea\u30fc\u30c9\u306e\u7372\u5f97\u65b9\u6cd5<\/strong><\/p>\n<ul>\n<li>\u30bb\u30df\u30ca\u30fc\u30fb\u30a6\u30a7\u30d3\u30ca\u30fc\u3092\u6d3b\u7528\u3057\u3001\u95a2\u5fc3\u306e\u9ad8\u3044\u4f01\u696d\u3092\u30ea\u30fc\u30c9\u5316<\/li>\n<li>\u7121\u6599\u30c8\u30e9\u30a4\u30a2\u30eb\u3084\u30b5\u30f3\u30d7\u30eb\u63d0\u4f9b\u3067\u8cfc\u8cb7\u610f\u6b32\u3092\u9ad8\u3081\u308b<\/li>\n<li>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u9023\u643a\u3057\u3001\u6bb5\u968e\u7684\u306b\u898b\u8fbc\u307f\u9867\u5ba2\u3092\u80b2\u6210<\/li>\n<\/ul>\n<p>\u305f\u3060\u5358\u306b\u30ea\u30b9\u30c8\u3092\u5897\u3084\u3059\u306e\u3067\u306f\u306a\u304f\u3001\u78ba\u5ea6\u306e\u9ad8\u3044\u9867\u5ba2\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u304d\u308b\u4ed5\u7d44\u307f\u3092\u4f5c\u308b\u3053\u3068\u3067\u3001\u5546\u8ac7\u306e\u6210\u529f\u7387\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3>BANT\u6761\u4ef6\u3092\u6d3b\u7528\u3059\u308b<\/h3>\n<p>BtoB\u55b6\u696d\u3067\u306f\u3001\u76f8\u624b\u4f01\u696d\u306e\u72b6\u6cc1\u3092\u6b63\u3057\u304f\u628a\u63e1\u3057\u3001\u9069\u5207\u306a\u63d0\u6848\u3092\u884c\u3046\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<br \/>\n\u305d\u3053\u3067\u6709\u52b9\u306a\u306e\u304c\u3001BANT\u6761\u4ef6\uff08Budget, Authority, Needs, Timeframe\uff09\u3092\u57fa\u306b\u3057\u305f\u30d2\u30a2\u30ea\u30f3\u30b0\u3067\u3059\u3002<\/p>\n<p><strong>\u25cbBANT\u6761\u4ef6\u30c1\u30a7\u30c3\u30af\u30ea\u30b9\u30c8<\/strong><\/p>\n<table style=\"width: 56.8044%;\">\n<tbody>\n<tr>\n<td style=\"text-align: center; border-style: solid; background-color: #97c7c6; width: 28.1654%; border-color: #000000;\"><b>\u9805\u76ee<\/b><\/td>\n<td style=\"text-align: center; border-style: solid; background-color: #97c7c6; width: 101.015%; border-color: #000000;\"><b>\u78ba\u8a8d\u3059\u308b\u5185\u5bb9<\/b><\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: center; border-style: solid; width: 28.1654%; border-color: #000000;\"><b>B\uff08\u4e88\u7b97\uff09<\/b><\/td>\n<td style=\"text-align: center; border-style: solid; width: 101.015%; border-color: #000000;\">\u5c0e\u5165\u306e\u305f\u3081\u306e\u4e88\u7b97\u306f\u78ba\u4fdd\u3055\u308c\u3066\u3044\u308b\u304b<\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: center; border-style: solid; width: 28.1654%; border-color: #000000;\"><b>A\uff08\u6c7a\u88c1\u6a29\uff09<\/b><\/td>\n<td style=\"text-align: center; border-style: solid; width: 101.015%; border-color: #000000;\">\u8ab0\u304c\u6700\u7d42\u6c7a\u5b9a\u3092\u4e0b\u3059\u306e\u304b<\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: center; border-style: solid; width: 28.1654%; border-color: #000000;\"><b>N\uff08\u5fc5\u8981\u6027\uff09<\/b><\/td>\n<td style=\"text-align: center; border-style: solid; width: 101.015%; border-color: #000000;\">\u8ab2\u984c\u89e3\u6c7a\u306b\u3069\u308c\u3060\u3051\u512a\u5148\u5ea6\u304c\u3042\u308b\u306e\u304b<\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: center; border-style: solid; width: 28.1654%; border-color: #000000;\"><b>T\uff08\u5c0e\u5165\u6642\u671f\uff09<\/b><\/td>\n<td style=\"text-align: center; border-style: solid; width: 101.015%; border-color: #000000;\">\u3044\u3064\u307e\u3067\u306b\u5c0e\u5165\u3092\u691c\u8a0e\u3057\u3066\u3044\u308b\u306e\u304b<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u521d\u56de\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u3084\u5546\u8ac7\u6642\u306bBANT\u6761\u4ef6\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u3067\u3001\u6210\u7d04\u306b\u3064\u306a\u304c\u308b\u78ba\u5ea6\u306e\u9ad8\u3044\u9867\u5ba2\u306b\u30ea\u30bd\u30fc\u30b9\u3092\u96c6\u4e2d\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/knowledge\/sales-bant-howto\">BANT\u3068\u306f\uff1f\u55b6\u696d\u306e\u30d2\u30a2\u30ea\u30f3\u30b0\u3067\u899a\u3048\u3066\u304a\u304f\u3079\u304d\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/a><\/p>\n<h3>\u5931\u6ce8\u30fb\u4f11\u7720\u9867\u5ba2\u306e\u6398\u308a\u8d77\u3053\u3057\u3092\u5b9f\u65bd\u3059\u308b<\/h3>\n<p>BtoB\u55b6\u696d\u3067\u306f\u3001\u65b0\u898f\u958b\u62d3\u3060\u3051\u3067\u306a\u304f\u3001\u904e\u53bb\u306b\u5931\u6ce8\u3057\u305f\u9867\u5ba2\u3084\u9023\u7d61\u304c\u9014\u7d76\u3048\u305f\u9867\u5ba2\u3092\u518d\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u3053\u3068\u3082\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p><strong>\u25cb\u6398\u308a\u8d77\u3053\u3057\u306e\u30bf\u30a4\u30df\u30f3\u30b0<\/strong><\/p>\n<ul>\n<li>\u4ee5\u524d\u65ad\u3089\u308c\u305f\u7406\u7531\u304c\u300c\u4e88\u7b97\u4e0d\u8db3\u300d\u300c\u6642\u671f\u304c\u5408\u308f\u306a\u3044\u300d\u5834\u5408\u3001\u6b21\u306e\u5e74\u5ea6\u306b\u518d\u63d0\u6848<\/li>\n<li>\u5e02\u5834\u306e\u30c8\u30ec\u30f3\u30c9\u3084\u65b0\u3057\u3044\u4e8b\u4f8b\u3092\u7d39\u4ecb\u3057\u3001\u518d\u5ea6\u8208\u5473\u3092\u5f15\u304f<\/li>\n<li>\u904e\u53bb\u306e\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3001\u5931\u6ce8\u7406\u7531\u3092\u7279\u5b9a\u3057\u305f\u4e0a\u3067\u6539\u5584\u7b56\u3092\u63d0\u793a<\/li>\n<\/ul>\n<p>\u300c\u4ee5\u524d\u306f\u5c0e\u5165\u3092\u898b\u9001\u3063\u305f\u304c\u3001\u4eca\u306a\u3089\u5fc5\u8981\u304b\u3082\u3057\u308c\u306a\u3044\u300d\u3068\u3044\u3046\u9867\u5ba2\u306f\u610f\u5916\u3068\u591a\u3044\u305f\u3081\u3001\u9069\u5207\u306a\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u3053\u3068\u304c\u6210\u529f\u306e\u30dd\u30a4\u30f3\u30c8\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/business-efficiency\/reactivating-customers-and-leads\">\u4f11\u7720\u9867\u5ba2\u3092\u6398\u308a\u8d77\u3053\u3059\u305f\u3081\u306e3\u30b9\u30c6\u30c3\u30d7\uff5c\u6210\u529f\u4e8b\u4f8b\u3082\u89e3\u8aac<\/a><\/p>\n<h3>SFA\/CRM\u3092\u6d3b\u7528\u3057\u3066\u55b6\u696d\u6d3b\u52d5\u3092\u52b9\u7387\u5316\u3059\u308b<\/h3>\n<p>BtoB\u55b6\u696d\u3067\u306f\u3001\u9867\u5ba2\u60c5\u5831\u3084\u5546\u8ac7\u5c65\u6b74\u3092\u4e00\u5143\u7ba1\u7406\u3057\u3001\u7d44\u7e54\u5168\u4f53\u3067\u55b6\u696d\u6d3b\u52d5\u3092\u6700\u9069\u5316\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p><strong>\u25cbSFA\/CRM\u306e\u6d3b\u7528\u30e1\u30ea\u30c3\u30c8<\/strong><\/p>\n<ul>\n<li>\u9867\u5ba2\u60c5\u5831\u3092\u53ef\u8996\u5316\u3057\u3001\u5f15\u304d\u7d99\u304e\u3084\u5171\u6709\u3092\u30b9\u30e0\u30fc\u30ba\u306b<\/li>\n<li>\u904e\u53bb\u306e\u6210\u529f\u4e8b\u4f8b\u3092\u5206\u6790\u3057\u3001\u518d\u73fe\u6027\u306e\u9ad8\u3044\u55b6\u696d\u6226\u7565\u3092\u7acb\u6848<\/li>\n<li>\u6848\u4ef6\u306e\u9032\u6357\u7ba1\u7406\u3092\u52b9\u7387\u5316\u3057\u3001\u5bfe\u5fdc\u6f0f\u308c\u3092\u9632\u3050<\/li>\n<\/ul>\n<p>\u305f\u3060\u3057\u3001SFA\/CRM\u306e\u5c0e\u5165\u306b\u306f\u3001\u55b6\u696d\u73fe\u5834\u3067\u306e\u4f7f\u3044\u3084\u3059\u3055\u3084\u5fc5\u8981\u306a\u6a5f\u80fd\u306e\u9078\u5b9a\u304c\u91cd\u8981\u3067\u3059\u3002<br \/>\n\u81ea\u793e\u306e\u55b6\u696d\u30d5\u30ed\u30fc\u306b\u5408\u3063\u305f\u30c4\u30fc\u30eb\u3092\u9078\u3076\u3053\u3068\u3067\u3001\u7121\u99c4\u306a\u4f5c\u696d\u3092\u6e1b\u3089\u3057\u3001\u55b6\u696d\u6d3b\u52d5\u306b\u96c6\u4e2d\u3067\u304d\u308b\u74b0\u5883\u3092\u6574\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u5f0a\u793e\u304c\u63d0\u4f9b\u3059\u308b\u300c<a href=\"https:\/\/product-senses.mazrica.com\/\" target=\"_blank\" rel=\"noopener\">Mazrica Sales<\/a>\u300d\u306f\u3001\u55b6\u696d\u73fe\u5834\u3067\u306e\u4f7f\u3044\u3084\u3059\u3055\u306b\u3053\u3060\u308f\u3063\u305fSFA\/CRM\u306e\u305f\u3081\u3001\u30c9\u30e9\u30c3\u30b0\uff06\u30c9\u30ed\u30c3\u30d7\u3084\u30af\u30ea\u30c3\u30af\u306a\u3069\u306e\u7c21\u5358\u306a\u64cd\u4f5c\u3067\u4f7f\u3044\u3053\u306a\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><img data-dominant-color=\"c8e4ef\" data-has-transparency=\"false\" style=\"--dominant-color: #c8e4ef;\" loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-458294 size-full not-transparent\" src=\"https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2025\/01\/Mazrica-Sales_product_pm-1.webp\" alt=\"Mazrica Sales\u88fd\u54c1\u30a4\u30e1\u30fc\u30b8\" width=\"640\" height=\"360\" srcset=\"https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2025\/01\/Mazrica-Sales_product_pm-1.webp 640w, https:\/\/mazrica.com\/product\/wp-content\/uploads\/sites\/5\/2025\/01\/Mazrica-Sales_product_pm-1-300x169.webp 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>\u5916\u90e8\u30c4\u30fc\u30eb\u3068\u306e\u9023\u643a\u3082\u5145\u5b9f\u3057\u3066\u304a\u308a\u3001\u30c7\u30fc\u30bf\u304c\u81ea\u52d5\u3067\u540c\u671f\u3055\u308c\u308b\u305f\u3081\u5165\u529b\u306e\u624b\u9593\u3082\u524a\u6e1b\u3055\u308c\u307e\u3059\u3002<\/p>\n<p>\u904e\u53bb\u306e\u3084\u308a\u53d6\u308a\u306e\u5c65\u6b74\u3084\u55b6\u696d\u8cc7\u6599\u306a\u3069\u306e\u30ce\u30a6\u30cf\u30a6\u3082\u84c4\u7a4d\u3067\u304d\u3001\u9867\u5ba2\u304b\u3089\u306e\u53cd\u5fdc\u306e\u826f\u304b\u3063\u305f\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u5206\u6790\u3057\u3066\u6210\u529f\u30d1\u30bf\u30fc\u30f3\u3092\u767a\u898b\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u3082\u3061\u308d\u3093\u7ba1\u7406\u8005\u306b\u3068\u3063\u3066\u3082\u55b6\u696d\u7ba1\u7406\u304c\u3057\u3084\u3059\u304f\u3001\u6848\u4ef6\u306e\u9032\u6357\u304c\u4e00\u76ee\u3067\u308f\u304b\u308b\u6848\u4ef6\u30dc\u30fc\u30c9\u3084\u3001\u7c21\u5358\u306b\u5206\u6790\u3067\u304d\u308b\u30ec\u30dd\u30fc\u30c8\u306a\u3069\u306e\u6a5f\u80fd\u304c\u8c4a\u5bcc\u3067\u3059\u3002<\/p>\n<p><a href=\"https:\/\/product-senses.mazrica.com\/feature\/\" target=\"_blank\" rel=\"noopener\"><b>\u25b6\ufe0eMazrica Sales\u4e3b\u8981\u6a5f\u80fd\u30da\u30fc\u30b8\u306f\u3053\u3061\u3089<\/b><\/a><\/p>\n<p>\u307e\u305f\u3001\u642d\u8f09\u3055\u308c\u305fAI\u304c\u904e\u53bb\u306e\u30c7\u30fc\u30bf\u304b\u3089\u53d7\u6ce8\u78ba\u5ea6\/\u53d7\u6ce8\u5951\u7d04\u65e5\/\u53d7\u6ce8\u91d1\u984d\u3092\u89e3\u6790\u3057\u3066\u4e88\u6e2c\u3002<\/p>\n<p>\u60f3\u5b9a\u3055\u308c\u308b\u30ea\u30b9\u30af\u3084\u30cd\u30af\u30b9\u30c8\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u30ec\u30b3\u30e1\u30f3\u30c9\u3057\u3066\u304f\u308c\u308b\u305f\u3081\u3001\u4e8b\u524d\u306b\u5bfe\u7b56\u3092\u7df4\u3063\u305f\u3046\u3048\u3067\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><a id=\"senses-serviceguide-3\" href=\"https:\/\/product-senses.mazrica.com\/dldocument\/senses-serviceguide\" target=\"_blank\" rel=\"noopener\"><strong>\u25b6\ufe0e\u25b6\ufe0eBtoB\u55b6\u696d\u3067\u6210\u679c\u3092\u51fa\u3057\u305f\u3044\u65b9\u5fc5\u898b\uff01\u8ab0\u3067\u3082\u4f7f\u3048\u3066\u3001\u8ab0\u3067\u3082\u6210\u679c\u3092\u51fa\u305b\u308bSFA\/CRM\u300cMazrica Sales\u300d\u306e\u8a73\u7d30\u306f\u3053\u3061\u3089\u304b\u3089<\/strong><\/a><\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/sfa\/sfa-problem\">SFA\u3067\u89e3\u6c7a\u3067\u304d\u308b\u8ab2\u984c\u3068\u306f\uff1f\u5c0e\u5165\u30e1\u30ea\u30c3\u30c8\u30fb\u30c7\u30e1\u30ea\u30c3\u30c8\u3082\u89e3\u8aac<\/a><\/p>\n<h2>\u307e\u3068\u3081<\/h2>\n<p>BtoB\u55b6\u696d\u3067\u306f\u5c5e\u4eba\u5316\u3084\u751f\u7523\u6027\u306a\u3069\u306e\u8ab2\u984c\u304c\u8d77\u304d\u3084\u3059\u3044\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u4ee5\u4e0b\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u62bc\u3055\u3048\u308b\u3053\u3068\u3067\u6210\u679c\u306b\u3064\u306a\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<ul>\n<li>\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u3092\u660e\u78ba\u306b\u3059\u308b<\/li>\n<li>\u7a1f\u8b70\u3092\u898b\u636e\u3048\u305f\u63d0\u6848\u3092\u884c\u3046<\/li>\n<li>\u8cea\u306e\u9ad8\u3044\u898b\u8fbc\u307f\u9867\u5ba2\u7372\u5f97\u306e\u4ed5\u7d44\u307f\u3092\u4f5c\u308b<\/li>\n<li>BANT\u6761\u4ef6\u3092\u6d3b\u7528\u3059\u308b<\/li>\n<li>\u5931\u6ce8\u30fb\u4f11\u7720\u9867\u5ba2\u306e\u6398\u308a\u8d77\u3053\u3057\u3092\u5b9f\u65bd\u3059\u308b<\/li>\n<li>SFA\/CRM\u3092\u6d3b\u7528\u3057\u3066\u55b6\u696d\u6d3b\u52d5\u3092\u52b9\u7387\u5316\u3059\u308b<\/li>\n<\/ul>\n<p>\u7279\u306b\u3001SFA\/CRM\u306e\u6d3b\u7528\u306b\u95a2\u3057\u3066\u306f\u3001\u55b6\u696dDX\u3092\u9032\u3081\u308b\u3046\u3048\u3067\u3082\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>\u65e5\u3005\u5fd9\u3057\u3044BtoB\u55b6\u696d\u62c5\u5f53\u8005\u304c\u4f7f\u3044\u3084\u3059\u304f\u3001\u307e\u305f\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u304c\u7ba1\u7406\u3057\u3084\u3059\u3044SFA\/CRM\u3092\u5c0e\u5165\u3059\u308b\u3053\u3068\u3067\u3001\u55b6\u696d\u306e\u52b9\u7387\u5316\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u300c<a href=\"https:\/\/product-senses.mazrica.com\/\" target=\"_blank\" rel=\"noopener\">Mazrica Sales<\/a>\u300d\u306f\u3001\u55b6\u696d\u62c5\u5f53\u8005\u30fb\u7ba1\u7406\u8005\u306e\u53cc\u65b9\u304b\u3089\u9ad8\u304f\u8a55\u4fa1\u3055\u308c\u3066\u3044\u308bSFA\/CRM\u3067\u3059\u3002\u300c<a href=\"https:\/\/product-senses.mazrica.com\/\" target=\"_blank\" rel=\"noopener\">Mazrica Sales<\/a>\u300d\u306b\u3064\u3044\u3066\u3055\u3089\u306b\u77e5\u308a\u305f\u3044\u65b9\u306f\u3001\u3053\u3061\u3089\u306e\u8cc7\u6599\u3067\u8a73\u3057\u304f\u7d39\u4ecb\u3057\u3066\u3044\u308b\u306e\u3067\u305c\u3072\u3054\u53c2\u8003\u304f\u3060\u3055\u3044\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>BtoB\u55b6\u696d\u3067\u306f\u300c\u306a\u304b\u306a\u304b\u6210\u679c\u304c\u51fa\u306a\u3044\u300d\u300c\u5546\u8ac7\u304c\u9577\u5f15\u304f\u300d\u3068\u3044\u3063\u305f\u60a9\u307f\u3092\u62b1\u3048\u308b\u65b9\u3082\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002 \u5b9f\u969b\u3001\u4f01\u696d\u306e\u8cfc\u8cb7\u30d7\u30ed\u30bb\u30b9\u306f\u610f\u601d\u6c7a\u5b9a\u8005\u304c\u8907\u6570\u3044\u308b\u305f\u3081\u3001\u6bd4\u8f03\u691c\u8a0e\u304c\u9577\u5f15\u304d\u3084\u3059\u304f\u3001\u4e00\u822c\u7684\u306a\u55b6\u696d\u624b\u6cd5\u3067\u306f\u6210\u679c\u306b\u3064\u306a\u304c\u308a\u306b\u304f\u3044\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002[&hellip;]<\/p>\n","protected":false},"featured_media":337561,"template":"","meta":{"_acf_changed":false,"footnotes":""},"senseslab_category":[45],"senseslab_tag":[128],"class_list":["post-331176","senseslab","type-senseslab","status-publish","has-post-thumbnail","hentry","senseslab_category-sales","senseslab_tag-business-terms"],"aioseo_notices":[],"acf":[],"_links":{"self":[{"href":"https:\/\/mazrica.com\/product\/wp-json\/wp\/v2\/senseslab\/331176","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mazrica.com\/product\/wp-json\/wp\/v2\/senseslab"}],"about":[{"href":"https:\/\/mazrica.com\/product\/wp-json\/wp\/v2\/types\/senseslab"}],"version-history":[{"count":0,"href":"https:\/\/mazrica.com\/product\/wp-json\/wp\/v2\/senseslab\/331176\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mazrica.com\/product\/wp-json\/wp\/v2\/media\/337561"}],"wp:attachment":[{"href":"https:\/\/mazrica.com\/product\/wp-json\/wp\/v2\/media?parent=331176"}],"wp:term":[{"taxonomy":"senseslab_category","embeddable":true,"href":"https:\/\/mazrica.com\/product\/wp-json\/wp\/v2\/senseslab_category?post=331176"},{"taxonomy":"senseslab_tag","embeddable":true,"href":"https:\/\/mazrica.com\/product\/wp-json\/wp\/v2\/senseslab_tag?post=331176"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}