{"id":20543,"date":"2020-09-25T15:42:38","date_gmt":"2020-09-25T06:42:38","guid":{"rendered":"https:\/\/product-senses.mazrica.com\/?post_type=senseslab&amp;p=20543"},"modified":"2020-09-25T15:42:38","modified_gmt":"2020-09-25T06:42:38","slug":"omnichannel-in-sales","status":"publish","type":"senseslab","link":"https:\/\/mazrica.com\/product\/senseslab\/management\/omnichannel-in-sales","title":{"rendered":"\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u3068\u306f\uff1f\u30aa\u30f3\u30e9\u30a4\u30f3\u6226\u7565\u306e\u7acb\u3066\u65b9\u3084\u30de\u30eb\u30c1\u30c1\u30e3\u30cd\u30eb\u3068\u306e\u9055\u3044\u3092\u89e3\u8aac"},"content":{"rendered":"<p>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u6ce8\u76ee\u3055\u308c\u3066\u3044\u308b\u300c\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u300d\u3068\u3044\u3046\u6226\u7565\u3067\u3059\u304c\u3001<span style=\"font-weight: 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passport\u300d\u306a\u3069\u304c\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u65bd\u7b56\u306b\u3042\u305f\u308a\u307e\u3059\u3002<\/p>\n<p><span style=\"font-weight: 400;\">\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u6226\u7565\u3068\u306f\u3001\u9867\u5ba2\u304c\u3069\u306e\u63a5\u70b9\uff08\u30c1\u30e3\u30cd\u30eb\uff09\u304b\u3089\u63a5\u89e6\u3057\u3066\u3082\u3001\u4e00\u8cab\u3057\u305f\u6700\u9069\u306a\u4e00\u8cab\u3057\u305f\u6700\u9069\u306a\u4f53\u9a13\u3092\u63d0\u4f9b\u3057\u3001\u8cfc\u8cb7\u3092\u5f8c\u62bc\u3057\u3059\u308b\u3053\u3068\u3068\u3044\u3048\u307e\u3059\u3002<\/span><\/p>\n<h3>\u4ed6\u306e\u6226\u7565\u3068\u306e\u9055\u3044<\/h3>\n<p><span style=\"font-weight: 400;\">\u307e\u305f\u3001\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u6226\u7565\u306b\u985e\u4f3c\u3057\u3001\u6df7\u540c\u3055\u308c\u308b\u7528\u8a9e\u3068\u3057\u3066\u300c\u30de\u30eb\u30c1\u30c1\u30e3\u30cd\u30eb\u6226\u7565\u300d\u3068\u300c\u30af\u30ed\u30b9\u30c1\u30e3\u30cd\u30eb\u300d\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<h4>\u30de\u30eb\u30c1\u30c1\u30e3\u30cd\u30eb<\/h4>\n<p><span style=\"font-weight: 400;\">\u30de\u30eb\u30c1\u30c1\u30e3\u30cd\u30eb\u3068\u306f\u3001\u8907\u6570\u306e\u30c1\u30e3\u30cd\u30eb\u3092\u63d0\u4f9b\u3059\u308b\u306e\u307f\u3067\u30c1\u30e3\u30cd\u30eb\u540c\u58eb\u306e\u9023\u643a\u306f\u3055\u308c\u3066\u3044\u307e\u305b\u3093\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u306e\u305f\u3081\u3001\u5e97\u8217\u9593\u3067\u9867\u5ba2\u30c7\u30fc\u30bf\u304c\u9023\u643a\u3055\u308c\u3066\u3044\u306a\u304b\u3063\u305f\u308a\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u3068\u30aa\u30d5\u30e9\u30a4\u30f3\u3067\u5728\u5eab\u30c7\u30fc\u30bf\u304c\u9023\u643a\u3055\u308c\u3066\u3044\u306a\u304b\u3063\u305f\u308a\u3059\u308b\u3068\u3044\u3046\u8ab2\u984c\u304c\u751f\u307e\u308c\u3066\u3057\u307e\u3044\u307e\u3059\u3002<\/span><\/p>\n<h4>\u30af\u30ed\u30b9\u30c1\u30e3\u30cd\u30eb<\/h4>\n<p><span style=\"font-weight: 400;\">\u30af\u30ed\u30b9\u30c1\u30e3\u30cd\u30eb\u3068\u306f\u3001\u30c1\u30e3\u30cd\u30eb\u3054\u3068\u306e\u30c7\u30fc\u30bf\u3092\u7d71\u5408\u3059\u308b\u3053\u3068\u3067\u3001\u5728\u5eab\u3084\u9867\u5ba2\u30d5\u30a9\u30ed\u30fc\u3092\u6700\u9069\u5316\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30af\u30ed\u30b9\u30c1\u30e3\u30cd\u30eb\u3092\u767a\u5c55\u3055\u305b\u3066\u30b7\u30fc\u30e0\u30ec\u30b9\u306b\u9023\u643a\u3059\u308b\u3053\u3068\u304c<\/span><span style=\"font-weight: 400;\">\u3001<\/span><span style=\"font-weight: 400;\">\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u306a\u306e\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30c1\u30e3\u30cd\u30eb\u306e\u610f\u5473\u3092\u6574\u7406\u3057\u305f\u3044\u65b9\u306b\u306f\u3053\u3061\u3089\u306e\u30da\u30fc\u30b8\u304c\u53c2\u8003\u306b\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/business-efficiency\/what-is-marketing-channels\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c1\u30e3\u30cd\u30eb\u3068\u306f\uff1f\u7a2e\u985e\u3084\u6d3b\u7528\u65b9\u6cd5\u3001\u6d3b\u7528\u306e\u305f\u3081\u306e\u30c4\u30fc\u30eb\u3092\u7d39\u4ecb\uff5cSNS\u30c1\u30e3\u30cd\u30eb\u306e\u7a2e\u985e\u3068\u6d3b\u7528\u65b9\u6cd5<\/a><\/p>\n<h3><b>\u30aa\u30f3\u30e9\u30a4\u30f3\u65bd\u7b56\u306e\u91cd\u8981\u6027\u3068\u30d0\u30a4\u30e4\u30fc\u30a4\u30cd\u30fc\u30d6\u30eb\u30e1\u30f3\u30c8<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">BtoB\u8cfc\u8cb7\u62c5\u5f53\u8005\u306f\u3001\u30c6\u30ec\u30a2\u30dd\u3084\u98db\u3073\u8fbc\u307f\u55b6\u696d\u3092\u304d\u3063\u304b\u3051\u306b\u3059\u308b\u3088\u308a\u3082\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u306b\u3066\u81ea\u5206\u81ea\u8eab\u3067\u60c5\u5831\u53ce\u96c6\u3092\u3057\u3066\u8cfc\u8cb7\u3092\u691c\u8a0e\u3059\u308b\u3053\u3068\u304c\u591a\u304f\u306a\u308a\u307e\u3057\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5b9f\u969b\u306b\u3001\u300cBtoB\u8cfc\u5165\u30d7\u30ed\u30bb\u30b9\u306e70%\u306f\u3001\u8cfc\u5165\u8005\u304c\u8ca9\u58f2\u306b\u5f93\u4e8b\u3059\u308b\u524d\u306b\u884c\u308f\u308c\u308b\u3002\u300d\u3068\u3044\u3046\u8abf\u67fb\u7d50\u679c\u3082\u3042\u308a\u307e\u3059\u3002\uff08<\/span><span style=\"font-weight: 400;\">Gartner\u793e<\/span><span style=\"font-weight: 400;\">\u30fb2019\u5e74\u30fb<\/span><a href=\"https:\/\/www.gartner.com\/en\/articles\/the-buying-experience-the-most-important-thing-in-sales-and-mark\"><span style=\"font-weight: 400;\">https:\/\/www.gartner.com\/en\/articles\/the-buying-experience-the-most-important-thing-in-sales-and-mark<\/span><\/a><span style=\"font-weight: 400;\">\uff09<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u307e\u305f\u300cBtoB\u30d0\u30a4\u30e4\u30fc\u306e75%\u304c\u3001\u62c5\u5f53\u8005\u306e\u3044\u306a\u3044\u8ca9\u58f2\u4f53\u9a13\u3092\u597d\u3080\u3002\u300d\u3068\u3044\u3046\u30c7\u30fc\u30bf\u3084\uff08<\/span><span style=\"font-weight: 400;\">Gartner\u793e\u30fb2019\u5e74\u30fb<\/span><a href=\"https:\/\/www.gartner.com\/en\/sales\/insights\/b2b-buying-journey\"><span style=\"font-weight: 400;\">https:\/\/www.gartner.com\/en\/sales\/insights\/b2b-buying-journey<\/span><\/a><span style=\"font-weight: 400;\">\uff09\u300cBtoB\u652f\u51fa\u306e49%\u304c\u30aa\u30f3\u30e9\u30a4\u30f3\u7d4c\u7531\u3067\u3042\u308b\u3002\u300d\u3068\u3044\u3046\u30c7\u30fc\u30bf\u3001\u305d\u3057\u3066\u300cBtoB\u30d0\u30a4\u30e4\u30fc\u306e68\uff05\u304c\u3001\u5c06\u6765\u7684\u306b\u30c7\u30b8\u30bf\u30eb\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30c1\u30e3\u30cd\u30eb\u306e\u4f7f\u7528\u3092\u5897\u3084\u3059\u3002\u300d\u3068\u7b54\u3048\u3066\u304a\u308a\u3001\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u5316\u306e\u91cd\u8981\u6027\u3082\u57a3\u9593\u898b\u3048\u307e\u3059\u3002\uff08VML\u30fb2023\u30fb<\/span><a href=\"https:\/\/www.vml.com\/insight\/the-b2b-future-shopper-2023\"><span style=\"font-weight: 400;\">https:\/\/www.vml.com\/insight\/the-b2b-future-shopper-2023<\/span><\/a><span style=\"font-weight: 400;\">\uff09<\/span><\/p>\n<p>\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u60c5\u5831\u53ce\u96c6\u3092\u3059\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u8cfc\u8cb7\u307e\u3067\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u5b8c\u7d50\u3059\u308b\u62c5\u5f53\u8005\u304c\u5897\u3048\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/p>\n<p><span style=\"font-weight: 400;\">\u3057\u304b\u3057\u3001\u305d\u306e\u53cd\u9762\u300c\u5728\u5eab\u60c5\u5831\u304c\u5206\u304b\u3089\u306a\u3044\u300d\u3001\u300c\u914d\u9001\u60c5\u5831\u304c\u5206\u304b\u3089\u306a\u3044\u300d\u3068\u3044\u3063\u305f\u4e0d\u6e80\u3092\u611f\u3058\u3066\u3044\u308b\u8cfc\u8cb7\u62c5\u5f53\u8005\u3082\u5c11\u306a\u304f\u306a\u3044\u3053\u3068\u3082\u5206\u304b\u3063\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u3053\u3067\u6700\u8fd1\u3067\u306f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u3092\u99c6\u4f7f\u3057\u3066\u81ea\u4e3b\u7684\u306b\u8cfc\u8cb7\u884c\u52d5\u3092\u9032\u3081\u308bBtoB\u8cfc\u8cb7\u62c5\u5f53\u8005\u3092\u30d5\u30a9\u30ed\u30fc\u3057<\/span><span style=\"font-weight: 400;\">\u3001<\/span><span style=\"font-weight: 400;\">\u81ea\u793e\u306e\u5546\u54c1\u3092\u8cb7\u3063\u3066\u3082\u3089\u3046\u3088\u3046\u306b\u5c0e\u304f\u300c\u30d0\u30a4\u30e4\u30fc\u30a4\u30cd\u30fc\u30d6\u30eb\u30e1\u30f3\u30c8\u300d\u3068\u3044\u3046\u8003\u3048\u65b9\u304c\u6ce8\u76ee\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5148\u8ff0\u306e\u901a\u308a\u3001<\/span><span style=\"font-weight: 400;\">\u8cfc\u8cb7\u8005\u306fWeb\u30da\u30fc\u30b8\u3060\u3051\u3067\u306a\u304fEC\u30b5\u30a4\u30c8\u3092\u6d3b\u7528\u3057\u3066\u3044\u308b\u5834\u5408\u304c\u591a\u304f<\/span><span style=\"font-weight: 400;\">\u3001\u305d\u308c\u305e\u308c\u306e\u5728\u5eab\u60c5\u5831\u3084\u914d\u9001\u60c5\u5831\u306b\u4e0d\u6e80\u3092\u611f\u3058\u3066\u3044\u308b\u62c5\u5f53\u8005\u3082\u5c11\u306a\u304f\u306a\u3044\u305f\u3081\u3001\u3042\u3089\u3086\u308b\u30c1\u30e3\u30cd\u30eb\u3092\u9023\u643a\u3057\u3066\u5229\u4fbf\u6027\u3092\u9ad8\u3081\u3066\u3044\u304f\u300c\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u300d\u306e\u8003\u3048\u65b9\u304c\u30d0\u30a4\u30e4\u30fc\u30a4\u30cd\u30fc\u30d6\u30eb\u30e1\u30f3\u30c8\u306b\u3082\u91cd\u8981\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/span><\/p>\n<h2>\u55b6\u696d\u5206\u696d\u5316\u3078\u306e\u79fb\u884c<\/h2>\n<p><span style=\"font-weight: 400;\">\u30aa\u30f3\u30e9\u30a4\u30f3\u306e\u55b6\u696d\u6d3b\u52d5\u306b\u3088\u308a\u3001\u975e\u52b9\u7387\u306a\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u3092\u5206\u696d\u5316\u3055\u305b\u308b<\/span><span style=\"font-weight: 400;\">\u7d44\u7e54\u304c\u5897\u3048\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5f93\u6765\u306e\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u3067\u306f\u3001\u5546\u8ac7\u306b\u81f3\u308b\u307e\u3067\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3084\u9867\u5ba2\u30ea\u30b9\u30c8\u306e\u4f5c\u6210\u304b\u3089\u30c6\u30ec\u30a2\u30dd\u3001\u30d2\u30a2\u30ea\u30f3\u30b0\u3084\u63d0\u6848\u66f8\u4f5c\u6210\u3001\u5546\u8ac7\u304c\u7d42\u308f\u3063\u305f\u3042\u3068\u306e\u53d6\u5f15\u5148\u306e\u793e\u5185\u7a1f\u8b70\u30d5\u30a9\u30ed\u30fc\u3084\u5951\u7d04\u66f8\u7de0\u7d50\u3001\u7d0d\u54c1\u3001\u7d0d\u54c1\u5f8c\u306e\u30a2\u30d5\u30bf\u30fc\u30d5\u30a9\u30ed\u30fc\u307e\u3067\u55b6\u696d\u304c\u62c5\u5f53\u3057\u3066\u3044\u307e\u3057\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u306e\u3088\u3046\u306a\u975e\u52b9\u7387\u306a\u55b6\u696d\u6d3b\u52d5\u3092\u3001\u3044\u304b\u306b\u696d\u52d9\u3092\u52b9\u7387\u5316\u3057\u3066\u6700\u5927\u306e\u6210\u679c\u3092\u51fa\u3059\u304b\u3092\u8003\u3048\u305f\u3068\u304d\u3001\u300c\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u3092\u5206\u696d\u5316\u3059\u308b\u300d\u3068\u3044\u3046\u7d50\u8ad6\u306b\u305f\u3069\u308a\u7740\u304f\u7d44\u7e54\u304c\u5897\u3048\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p>\u4eca\u307e\u3067\u306f\u4e00\u4eba\u306e\u55b6\u696d\u62c5\u5f53\u8005\u304c\u884c\u3063\u3066\u3044\u305f\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u3092\u3001\u8907\u6570\u306e\u90e8\u7f72\u304c\u5404\u30d5\u30a7\u30fc\u30ba\u3092\u62c5\u5f53\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u52b9\u7387\u5316\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u305d\u308c\u305e\u308c\u306e\u696d\u52d9\u306e\u30d7\u30ed\u304c\u62c5\u5f53\u3059\u308b\u305f\u3081\u5c02\u9580\u6027\u304c\u9ad8\u307e\u308a\u751f\u7523\u6027\u3082\u5411\u4e0a\u3059\u308b\u306e\u3067\u3059\u3002<\/p>\n<h3>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3001\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u3001\u30d5\u30a3\u30fc\u30eb\u30c9\u30bb\u30fc\u30eb\u30b9\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9<\/h3>\n<p>\u55b6\u696d\u306e\u5206\u696d\u5316\u3067\u306f\u300c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u300d\u300c\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u300d\u300c\u30d5\u30a3\u30fc\u30eb\u30c9\u30bb\u30fc\u30eb\u30b9\u300d\u300c\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u300d\u3068\u3044\u3063\u305f4\u90e8\u9580\u3067\u5206\u696d\u3057\u307e\u3059\u3002<\/p>\n<p><span style=\"font-weight: 400;\">\u5404\u90e8\u9580\u3054\u3068\u306b\u76ee\u6a19\u9054\u6210\u306b\u5411\u3051\u305f\u30d7\u30ed\u30bb\u30b9\u306e\u5b9f\u65bd\u72b6\u6cc1\u3092\u8a08\u6e2c\u3059\u308b\u305f\u3081\u306bKPI\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u304c\u3001\u55b6\u696d\u306e\u5206\u696d\u5316\u306b\u304a\u3044\u3066\u3001KPI\u306f\u5358\u306a\u308b\u300c\u76ee\u6a19\u300d\u3067\u306f\u306a\u304f\u3001\u90e8\u9580\u9593\u306e\u9023\u643a\u3092\u5186\u6ed1\u306b\u3059\u308b\u305f\u3081\u306e\u5171\u901a\u8a00\u8a9e\u3068\u3057\u3066\u6a5f\u80fd\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u3092\u5c0e\u5165\u3059\u308b\u969b\u306f\u3001\u3069\u306e\u63a5\u70b9\u304c\u6210\u679c\u3092\u751f\u3093\u3067\u3044\u308b\u304b\u3092KPI\u3067\u53ef\u8996\u5316\u3059\u308b\u3053\u3068\u304c\u6210\u529f\u306e\u7d76\u5bfe\u6761\u4ef6\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u307e\u305f\u3001\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u3092\u5404\u90e8\u9580\u3067\u5206\u696d\u3057\u3001\u9023\u643a\u3057\u3066\u6210\u679c\u3092\u4e0a\u3052\u3066\u3044\u304f\u3053\u3068\u3092\u300cThe Model\uff08\u30b6\u30fb\u30e2\u30c7\u30eb\uff09\u300d\u3068\u3044\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u95a2\u9023<\/span><span style=\"font-weight: 400;\">\u8a18\u4e8b<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/help-sales.mazrica.com\/ja\/articles\/3060539-%E9%81%A9%E5%88%87%E3%81%AA%E3%83%95%E3%82%A7%E3%83%BC%E3%82%BA%E8%A8%AD%E8%A8%88%E6%89%8B%E6%B3%95\"><b>\u9069\u5207\u306a\u30d5\u30a7\u30fc\u30ba\u8a2d\u8a08\u624b\u6cd5<\/b><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/mazrica.com\/product\/senseslab\/sales\/enterprise-sales-and-the-others\"><span style=\"font-weight: 400;\">\u30a8\u30f3\u30bf\u30fc\u30d7\u30e9\u30a4\u30ba\u30bb\u30fc\u30eb\u30b9\u3068\u306f\uff1fThe Model\u578b\u55b6\u696d\u306e\u9055\u3044\u3084\u7279\u5fb4\u89e3\u8aac<\/span><\/a><\/li>\n<\/ul>\n<h4><strong>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">\u6f5c\u5728\u7684\u306a\u9867\u5ba2\u3092\u767a\u6398\u3059\u308b\u3053\u3068\u3092\u30e1\u30a4\u30f3\u306b\u53d6\u308a\u7d44\u307f\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30bb\u30df\u30ca\u30fc\u3084\u5c55\u793a\u4f1a\u306a\u3069\u306e\u30aa\u30d5\u30e9\u30a4\u30f3\u65bd\u7b56\u3001Web\u5e83\u544a\u3084SEO\u306a\u3069\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u65bd\u7b56\u306a\u3069\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u30ea\u30fc\u30c9\u3092\u7372\u5f97\u3057\u3001\u30ea\u30fc\u30c9\u60c5\u5831\u3092\u5165\u624b\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u7372\u5f97\u3067\u304d\u305f\u30ea\u30fc\u30c9\u6570\u3084\u7372\u5f97\u7387\u304cKPI\u3068\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306eKPI\u4f8b<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30ea\u30fc\u30c9\u7372\u5f97\u6570\uff08MQL\u6570\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u7372\u5f97\u5358\u4fa1\uff08CPA\uff1a 1\u4ef6\u306e\u30ea\u30fc\u30c9\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306b\u304b\u304b\u3063\u305f\u30b3\u30b9\u30c8\u306e\u52b9\u7387\u6027\u3002\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30b3\u30f3\u30c6\u30f3\u30c4\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\uff08 DL\u6570\u3084\u30a6\u30a7\u30d3\u30ca\u30fc\u51fa\u5e2d\u7387\u306a\u3069\u3001\u9867\u5ba2\u306e\u8208\u5473\u95a2\u5fc3\u306e\u6df1\u3055\u3002\uff09<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u95a2\u9023\u8a18\u4e8b\uff1a<\/span><a href=\"https:\/\/mazrica.com\/product\/senseslab\/marketing\/waht-is-kpi-design\"><span style=\"font-weight: 400;\">KPI\u8a2d\u8a08\u3068\u306f\uff1fBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306eKPI\u8a2d\u8a08\u4f8b\u3084\u8a2d\u8a08\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac<\/span><\/a><\/p>\n<h4>\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9<\/h4>\n<p><span style=\"font-weight: 400;\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304b\u3089\u5f15\u304d\u7d99\u3044\u3060\u30ea\u30fc\u30c9\u3092\u80b2\u6210\u3057\u5546\u8ac7\u5316\u3059\u308b\u30d7\u30ed\u30bb\u30b9\u3092\u62c5\u5f53\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4eca\u307e\u3067\u306f\u7372\u5f97\u3057\u305f\u30ea\u30fc\u30c9\u306e\u6e29\u5ea6\u611f\u306b\u95a2\u4fc2\u306a\u304f\u3059\u3079\u3066\u8a2a\u554f\u3057\u3066\u3044\u307e\u3057\u305f\u304c\u3001\u305d\u308c\u3067\u306f\u53d7\u6ce8\u7387\u304c\u3068\u3066\u3082\u4f4e\u304f\u306a\u3063\u3066\u3057\u307e\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u3053\u3067\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u304c\u30ea\u30fc\u30c9\u306e\u8208\u5473\u3092\u5145\u5206\u306b\u80b2\u6210\u3057\u3066\u304b\u3089\u30d1\u30b9\u3059\u308b\u3053\u3068\u3067\u3001\u53d7\u6ce8\u78ba\u5ea6\u306e\u9ad8\u3044\u5546\u8ac7\u306e\u307f\u306b\u6ce8\u529b\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308b\u306e\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5546\u8ac7\u5316\u3067\u304d\u305f\u6848\u4ef6\u6570\u3092KPI\u3068\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306eKPI\u4f8b<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u67b6\u96fb\u6570<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u62c5\u5f53\u8005\u306b\u96fb\u8a71\u304c\u3064\u306a\u304c\u3063\u305f\u4ef6\u6570<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30e1\u30fc\u30eb\u9001\u4fe1\u6570<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30e1\u30fc\u30eb\u958b\u5c01\u7387<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30e1\u30fc\u30eb\u8fd4\u4fe1\u7387<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30a2\u30dd\u30a4\u30f3\u30c8\u7372\u5f97\u6570\/\u7372\u5f97\u7387<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u5b9f\u969b\u306b\u5546\u8ac7\u304c\u767a\u751f\u3057\u305f\u4ef6\u6570<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30ea\u30fc\u30c9\u304b\u3089\u306e\u30d2\u30a2\u30ea\u30f3\u30b0\u4ef6\u6570<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30d5\u30a3\u30fc\u30eb\u30c9\u30bb\u30fc\u30eb\u30b9\u8a2a\u554f\u307e\u3067\u306e\u30ea\u30fc\u30c9\u30bf\u30a4\u30e0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-size: revert;\">\u95a2\u9023\u8a18\u4e8b\uff1a<\/span><a style=\"font-size: revert;\" href=\"https:\/\/product-senses.mazrica.com\/senseslab\/sales\/inside-sales2\">\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u3068\u306f\uff1f\u5b9a\u7fa9\u304b\u3089\u7d44\u7e54\u5316\u30fb\u6709\u52b9\u306a\u30c4\u30fc\u30eb\u307e\u3067\u5b8c\u5168\u7db2\u7f85<\/a><\/p>\n<h4><strong>\u30d5\u30a3\u30fc\u30eb\u30c9\u30bb\u30fc\u30eb\u30b9<\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u304b\u3089\u5f15\u304d\u7d99\u3044\u3060\u30ea\u30fc\u30c9\u306b\u5b9f\u969b\u306b\u8a2a\u554f\u3057\u3001\u63d0\u6848\u3084\u30d2\u30a2\u30ea\u30f3\u30b0\u306a\u3069\u5546\u8ac7\u3092\u884c\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u53d7\u6ce8\u307e\u3067\u306e\u30d5\u30a9\u30ed\u30fc\u3084\u30af\u30ed\u30fc\u30b8\u30f3\u30b0\u307e\u3067\u62c5\u5f53\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u53d7\u6ce8\u4ef6\u6570\u3084\u58f2\u4e0a\u304cKPI\u3068\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30d5\u30a3\u30fc\u30eb\u30c9\u30bb\u30fc\u30eb\u30b9\u306eKPI\u4f8b<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u53d7\u6ce8\u4ef6\u6570\u30fb\u53d7\u6ce8\u91d1\u984d<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u53d7\u6ce8\u7387\uff08\u6210\u7d04\u7387\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u5546\u8ac7\u30ea\u30fc\u30c9\u30bf\u30a4\u30e0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u6848\u4ef6\u5358\u4fa1\uff08\u5e73\u5747\u53d7\u6ce8\u5358\u4fa1\uff09<\/span><\/li>\n<\/ul>\n<h4><strong>\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9<\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">\u30af\u30ed\u30fc\u30b8\u30f3\u30b0\u5f8c\u306e\u30a2\u30d5\u30bf\u30fc\u30d5\u30a9\u30ed\u30fc\u306f\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u304c\u62c5\u5f53\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5c0e\u5165\u652f\u63f4\u3084\u904b\u7528\u652f\u63f4\u3092\u3059\u308b\u3053\u3068\u3067\u5951\u7d04\u3092\u7d99\u7d9a\u3057\u3066\u3082\u3089\u3044\u3001\u3055\u3089\u306b\u30af\u30ed\u30b9\u30bb\u30eb\u3084\u30a2\u30c3\u30d7\u30bb\u30eb\u306e\u63d0\u6848\u3082\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u7d99\u7d9a\u5951\u7d04\u6570\u3084\u66f4\u65b0\u7387\uff08\u30ea\u30d4\u30fc\u30c8\u7387\uff09\u304cKPI\u3068\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u306eKPI\u4f8b<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u89e3\u7d04\u7387<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30aa\u30f3\u30dc\u30fc\u30c7\u30a3\u30f3\u30b0\u5b8c\u4e86\u7387<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30ea\u30d4\u30fc\u30c8\u7387<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u58f2\u4e0a\u7d99\u7d9a\u7387<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">LTV\uff08\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30a2\u30c3\u30d7\u30bb\u30eb\u30fb\u30af\u30ed\u30b9\u30bb\u30eb\u306e\u53d7\u6ce8\u91d1\u984d\/\u53d7\u6ce8\u7387<\/span><\/li>\n<\/ul>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/column\/what-is-customer-success\">\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u3068\u306f\uff1f\u5177\u4f53\u7684\u306a\u696d\u52d9\u304b\u30892\u3064\u306e\u610f\u8b58\u3059\u3079\u304d\u3053\u3068\u307e\u3067<\/a><\/p>\n<p>\u300cThe Model\u300d\u3067\u306f\u3001\u5404\u90e8\u9580\u306e\u30b4\u30fc\u30eb\u3068\u306a\u308bKPI\u304c\u6b21\u306e\u90e8\u9580\u306b\u3082\u5f71\u97ff\u3057\u3001\u30ea\u30ec\u30fc\u5f62\u5f0f\u3067\u6700\u7d42\u7684\u306aKPI\u306b\u305f\u3069\u308a\u7740\u304f\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<h2><b>\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u5316\u3057\u305f\u3053\u308c\u304b\u3089\u306e\u55b6\u696d\u7d44\u7e54<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306e\u9032\u6b69\u306b\u3088\u308b\u8cfc\u8cb7\u884c\u52d5\u306e\u5909\u5316\u306b\u4f34\u3044\u3001\u4f01\u696d\u306f\u3055\u307e\u3056\u307e\u306a\u30c1\u30e3\u30cd\u30eb\u3092\u7528\u610f\u3057\u3066\u304a\u304f\u5fc5\u8981\u304c\u51fa\u3066\u304d\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u300cThe Model\u300d\u3067\u306f\u533a\u5206\u3055\u308c\u3066\u3044\u305f\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u3068\u30d5\u30a3\u30fc\u30eb\u30c9\u30bb\u30fc\u30eb\u30b9\u3082\u3001<\/span><span style=\"font-weight: 400;\">\u73fe\u5728\u306f<\/span><span style=\"font-weight: 400;\">\u3069\u3061\u3089\u3082\u30c7\u30b8\u30bf\u30eb\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3057\u3066\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u9867\u5ba2\u5bfe\u5fdc\u3092\u3059\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u308b\u305f\u3081\u3001\u3082\u306f\u3084\u660e\u78ba\u306a\u533a\u5225\u304c\u96e3\u3057\u304f\u306a\u3063\u3066\u304d\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u9867\u5ba2\u306f\u300c\u30ea\u30a2\u30eb\u3068\u30c7\u30b8\u30bf\u30eb\u306e\u4e21\u65b9\u3092\u4f7f\u3046\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u3067\u5bfe\u5fdc\u3057\u3066\u307b\u3057\u3044\u300d\u3068\u8003\u3048\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3064\u307e\u308a\u55b6\u696d\u306e\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u5316\u3068\u306f\u3001<\/span><span style=\"font-weight: 400;\">\u300c<\/span><span style=\"font-weight: 400;\">\u30aa\u30f3\u30e9\u30a4\u30f3\u3092\u6d3b\u7528\u3059\u308b\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u300d\u3068\u300c\u30aa\u30d5\u30e9\u30a4\u30f3\u3067\u30ea\u30a2\u30eb\u306b\u4f1a\u3046\u30d5\u30a3\u30fc\u30eb\u30c9\u30bb\u30fc\u30eb\u30b9\u300d\u3092\u878d\u5408\u3055\u305b\u3066\u3044\u304d\u3001\u30ea\u30a2\u30eb\u3068\u30c7\u30b8\u30bf\u30eb\u3069\u3061\u3089\u306b\u3082\u5bfe\u5fdc\u3067\u304d\u308b\u3088\u3046\u306a\u55b6\u696d\u7d44\u7e54\u306b\u3059\u308b\u3053\u3068\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3055\u3089\u306b\u3001\u3053\u308c\u304b\u3089\u306e\u55b6\u696d\u7d44\u7e54\u3067\u306f\u3088\u308a\u4e00\u5c64\u30b7\u30fc\u30e0\u30ec\u30b9\u306b\u9023\u643a\u3057\u3066\u3044\u3051\u308b\u3088\u3046\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304b\u3089CS\u307e\u3067\u5168\u3066\u306e\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u306b\u30c7\u30b8\u30bf\u30eb\u3092\u53d6\u308a\u5165\u308c\u3066\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u5316\u3057\u3066\u3044\u304f\u3053\u3068\u304c\u6c42\u3081\u3089\u308c\u308b\u3088\u3046\u306b\u306a\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u308c\u3067\u306f\u3001\u3053\u308c\u304b\u3089\u306e\u55b6\u696d\u7d44\u7e54\u306e\u5728\u308a\u65b9\u3092\u898b\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n<h3><span style=\"font-size: revert;\">\u30c7\u30fc\u30bf\u3092\u84c4\u7a4d\u3057\u3066AI\u3092\u6d3b\u7528\u3057\u305f\u55b6\u696d\u6d3b\u52d5<\/span><\/h3>\n<p>\u4eca\u307e\u3067\u3082\u55b6\u696d\u6d3b\u52d5\u306e\u4e00\u5143\u7ba1\u7406\u306e\u305f\u3081\u306bSFA\u3084CRM\u304c\u4f7f\u308f\u308c\u3066\u304d\u307e\u3057\u305f\u304c\u3001\u4eca\u5f8c\u306f\u3088\u308a\u60c5\u5831\u3092\u30b7\u30fc\u30e0\u30ec\u30b9\u306b\u3064\u306a\u3050\u305f\u3081\u30c7\u30b8\u30bf\u30eb\u30c4\u30fc\u30eb\u3067\u306e\u30c7\u30fc\u30bf\u6d3b\u7528\u304c\u3055\u3089\u306b\u9032\u3080\u3053\u3068\u304c\u4e88\u60f3\u3055\u308c\u307e\u3059\u3002<\/p>\n<p>\u305d\u3057\u3066\u3053\u308c\u304b\u3089\u306f\u3001\u305d\u306e\u84c4\u7a4d\u3055\u308c\u305f\u30c7\u30fc\u30bf\u3092\u4eba\u306e\u624b\u3084\u76ee\u3067\u5206\u6790\u3059\u308b\u306e\u3067\u306f\u306a\u304f\u3001AI\u304c\u5206\u6790\u3057\u3066\u55b6\u696d\u6d3b\u52d5\u3092\u30b5\u30dd\u30fc\u30c8\u3057\u3066\u3044\u304f\u4ed5\u7d44\u307f\u304c\u5e83\u304c\u3063\u3066\u3044\u304f\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>SFA<span style=\"font-weight: 400;\">SFA\/CRM\u300c<\/span><a href=\"https:\/\/product-senses.mazrica.com\/dldocument\/senses-serviceguide\"><b>Mazrica Sales<\/b><\/a><span style=\"font-weight: 400;\">\u300d<\/span>\u306eAI\u30d5\u30a9\u30fc\u30ad\u30e3\u30b9\u30c8\u6a5f\u80fd\u306f\u3001\u84c4\u7a4d\u3055\u308c\u305f\u55b6\u696d\u30c7\u30fc\u30bf\u3092AI\u304c\u5206\u6790\u3057\u3066\u3001\u6848\u4ef6\u3054\u3068\u306e\u53d7\u6ce8\u78ba\u7387\u3092\u4e88\u6e2c\u3057\u3066\u304f\u308c\u307e\u3059\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-247503 size-large\" src=\"https:\/\/product-senses.mazrica.com\/wp-content\/uploads\/2021\/08\/9be476d87e7428f5315eef0fad9712dc-1024x649.png\" alt=\"\" width=\"640\" height=\"406\" \/><\/p>\n<p><strong><a id=\"omnichannel-in-sales-senses-serviceguide-2\" href=\"https:\/\/product-senses.mazrica.com\/dldocument\/senses-serviceguide\" target=\"_blank\" rel=\"noopener\">\u25b6\ufe0e\u25b6\ufe0e\u3010\u7121\u6599PDF\u3011AI\u642d\u8f09\u306e\u55b6\u696d\u652f\u63f4\u30c4\u30fc\u30ebMazrica Sales\u306e\u30b5\u30fc\u30d3\u30b9\u8cc7\u6599\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9<\/a><\/strong><\/p>\n<p>\u55b6\u696d\u62c5\u5f53\u8005\u306f\u6bce\u65e5\u306e\u55b6\u696d\u6d3b\u52d5\u3092\u5165\u529b\u3059\u308b\u3060\u3051\u3067\u3001Mazrica Sales\u642d\u8f09\u306eAI\u304c\u7cbe\u5ea6\u306e\u9ad8\u3044\u6848\u4ef6\u3092\u898b\u6975\u3081\u305f\u308a\u3001\u30ea\u30b9\u30af\u3092\u3042\u3089\u304b\u3058\u3081\u691c\u77e5\u3057\u3066\u304f\u308c\u305f\u308a\u3057\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u904e\u53bb\u306e\u6848\u4ef6\u304b\u3089\u985e\u4f3c\u4e8b\u4f8b\u3092\u62bd\u51fa\u3057\u305f\u308a\u3001\u53d7\u6ce8\u306b\u52b9\u679c\u7684\u306a\u6b21\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u30ea\u30b3\u30e1\u30f3\u30c9\u3057\u305f\u308a\u3059\u308b\u6a5f\u80fd\u3082<span style=\"font-weight: 400;\">\u642d\u8f09\u3055\u308c\u3066\u3044\u307e\u3059<\/span>\u3002<\/p>\n<p>\u3053\u306e\u3088\u3046\u306aAI\u306e\u6d3b\u8e8d\u306f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u306e\u55b6\u696d\u6d3b\u52d5\u306b\u3082\u826f\u3044\u5f71\u97ff\u3092\u4e0e\u3048\u3066\u304f\u308c\u307e\u3059\u3002<\/p>\n<p>\u30b3\u30ed\u30ca\u798d\u3067\u5546\u8ac7\u304c\u5236\u9650\u3055\u308c\u308b\u4e2d\u3067Mazrica Sales\u3092\u5148\u884c\u5c0e\u5165\u3057\u305f\u682a\u5f0f\u4f1a\u793e\u30b5\u30ab\u30a8\u3067\u306f\u3001AI\u306e\u4e88\u6e2c\u6b63\u7b54\u7387\u304c80\uff05\u3068\u3044\u3046\u9ad8\u3044\u7d50\u679c\u306b\u306a\u3063\u305f\u3068\u3044\u3046\u3053\u3068\u3067\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u3082\u52b9\u679c\u7684\u306a\u55b6\u696d\u6226\u7565\u3092\u7acb\u3066\u3089\u308c\u3066\u3044\u308b\u3068\u306e\u3053\u3068\u3067\u3059\u3002<\/p>\n<p>AI\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u4eca\u307e\u3067\u306e\u5bfe\u9762\u55b6\u696d\u306e\u5b9f\u7e3e\u3092\u57fa\u306b\u30aa\u30f3\u30e9\u30a4\u30f3\u65bd\u7b56\u3092\u8003\u3048\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u55b6\u696d\u306e\u5b9f\u7e3e\u3092\u65b0\u3057\u304f\u84c4\u7a4d\u3057\u3066\u3044\u304d\u30aa\u30f3\u30e9\u30a4\u30f3\u4e0b\u3067\u306e\u53d7\u6ce8\u78ba\u7387\u3084\u30ea\u30b9\u30af\u3092\u4e88\u6e2c\u3057\u3066\u3044\u3051\u308b\u3088\u3046\u306b\u3082\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3>\u52d5\u753b\u3092\u6d3b\u7528\u3057\u305f\u55b6\u696d\u6d3b\u52d5<\/h3>\n<p><span style=\"font-weight: 400;\">\u30ac\u30fc\u30c8\u30ca\u30fc\u793e\u306f<\/span><span style=\"font-weight: 400;\">\u300c<\/span><a href=\"https:\/\/www.gartner.com\/en\/newsroom\/press-releases\/2020-09-15-gartner-says-80--of-b2b-sales-interactions-between-su#:~:text=Over%20the%20next%20five%20years,will%20occur%20in%20digital%20channels.\"><span style=\"font-weight: 400;\">\u30b5\u30d7\u30e9\u30a4\u30e4\u30fc\u3068\u30d0\u30a4\u30e4\u30fc\u9593\u306e\u4eca\u5f8c\u306e\u3059\u3079\u3066\u306e\u3084\u308a\u53d6\u308a\u306e80%\u304c\u3001\u30c7\u30b8\u30bf\u30eb\u30c1\u30e3\u30cd\u30eb\u3067\u884c\u308f\u308c\u308b\u3002<\/span><\/a><span style=\"font-weight: 400;\">\u300d\u3068\u3044\u3046\u30c7\u30fc\u30bf\u3092\u516c\u958b\u3057\u3066\u304a\u308a\uff08Gartner\u793e\u30fb2021\u5e74\u30fb<\/span><a href=\"https:\/\/www.sandeepkelvadi.com\/marketing\/b2b-buyer\/\"><span style=\"font-weight: 400;\">https:\/\/www.sandeepkelvadi.com\/marketing\/b2b-buyer\/<\/span><\/a><span style=\"font-weight: 400;\">\uff09\u3001\u4eca\u5f8c\u306f\u307e\u3059\u307e\u3059<\/span><span style=\"font-weight: 400;\">\u30c6\u30ec\u30ef\u30fc\u30af\u3084\u30aa\u30f3\u30e9\u30a4\u30f3\u5546\u8ac7\u304c\u4e00\u822c\u5316\u3059\u308b\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><a href=\"https:\/\/product-senses.mazrica.com\/senseslab\/tool-reviews\/online-meeting-tools\"><span style=\"font-weight: 400;\">\u25b6\u25b6\u30aa\u30f3\u30e9\u30a4\u30f3\u5546\u8ac7\u30c4\u30fc\u30eb11\u9078\u5fb9\u5e95\u6bd4\u8f03\uff5e\u7279\u5fb4\u30fb\u8cbb\u7528\u30fb\u5c0e\u5165\u30e1\u30ea\u30c3\u30c8\u7d39\u4ecb<\/span><\/a><\/p>\n<p>\u55b6\u696d\u306e\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u5316\u3067\u305c\u3072\u691c\u8a0e\u3057\u3066\u307b\u3057\u3044\u306e\u304c\u52d5\u753b\u30b3\u30f3\u30c6\u30f3\u30c4\u3067\u3059\u3002<\/p>\n<p>\u4eca\u307e\u3067\u3082\u30c7\u30e2\u52d5\u753b\u3084\u5546\u54c1\u7d39\u4ecb\u52d5\u753b\u306a\u3069\u3092\u55b6\u696d\u6d3b\u52d5\u306b\u53d6\u308a\u5165\u308c\u3066\u3044\u308b\u7d44\u7e54\u306f\u3042\u308a\u307e\u3057\u305f\u304c\u3001\u3053\u308c\u304b\u3089\u306e\u55b6\u696d\u6d3b\u52d5\u3067\u306f\u3042\u305f\u304b\u3082\u5b9f\u969b\u306b\u5546\u8ac7\u3057\u3066\u3044\u308b\u304b\u306e\u3088\u3046\u306a\u5546\u8ac7\u52d5\u753b\u304c\u6ce8\u76ee\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u5546\u8ac7\u52d5\u753b\u3068\u306f\u55b6\u696d\u62c5\u5f53\u8005\u304c\u5546\u8ac7\u306e\u3068\u304d\u3068\u540c\u3058\u3088\u3046\u306a\u55b6\u696d\u30c8\u30fc\u30af\u3092\u7e70\u308a\u5e83\u3052\u308b\u305f\u3081\u3001\u30ea\u30fc\u30c9\u306e\u7406\u89e3\u5ea6\u3092\u6df1\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u30c8\u30fc\u30af\u3057\u3066\u3044\u308b\u753b\u9762\u3068\u8cc7\u6599\u753b\u9762\u3092\u5207\u308a\u66ff\u3048\u3089\u308c\u305f\u308a\u3001\u30dd\u30c3\u30d7\u30a2\u30c3\u30d7\u3067\u88dc\u8db3\u60c5\u5831\u304c\u63d0\u793a\u3055\u308c\u305f\u308a\u3059\u308b\u306a\u3069\u3001\u8996\u8074\u8005\u5074\u306e\u5229\u4fbf\u6027\u3082\u9ad8\u3044\u306e\u3067\u3059\u3002<\/p>\n<p>\u3055\u3089\u306b\u52d5\u753b\u4e0a\u304b\u3089\u30d5\u30a9\u30fc\u30e0\u3092\u7d4c\u7531\u3057\u3066\u304a\u554f\u3044\u5408\u308f\u305b\u304c\u3067\u304d\u308b\u305f\u3081\u3001\u78ba\u5ea6\u306e\u9ad8\u3044\u30ea\u30fc\u30c9\u3060\u3051\u30aa\u30f3\u30e9\u30a4\u30f3\u5546\u8ac7\u3078\u5c0e\u304f\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<p>\u5546\u8ac7\u52d5\u753b\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u78ba\u5ea6\u306e\u9ad8\u3044\u5546\u8ac7\u306e\u307f\u306b\u6ce8\u529b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3067\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u3082\u53d7\u6ce8\u7387\u3092\u4e0b\u3052\u308b\u3053\u3068\u306a\u304f\u52b9\u7387\u306e\u826f\u3044\u55b6\u696d\u6d3b\u52d5\u3092\u5b9f\u73fe\u3057\u307e\u3059\u3002<\/p>\n<h2>\u7d42\u308f\u308a\u306b<\/h2>\n<p><span style=\"font-weight: 400;\">\u3053\u308c\u304b\u3089\u306e\u55b6\u696d\u7d44\u7e54\u3067\u306f\u3001\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u5316\u306e\u3088\u3046\u306a\u65b0\u3057\u3044\u5909\u5316\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002 <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4eca\u56de\u7d39\u4ecb\u3057\u305f\u3088\u3046\u306a\u30c7\u30b8\u30bf\u30eb\u30c4\u30fc\u30eb\u3084AI\u306a\u3069\u3092\u6d3b\u7528\u3057\u306a\u304c\u3089\u3001\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u5316\u3092\u56f3\u3063\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070\u3001AI\u642d\u8f09\u306eSFA\u300cMazrica Sales\u300d\u3092\u6d3b\u7528\u3059\u308c\u3070\u3001\u84c4\u7a4d\u3055\u308c\u305f\u30c7\u30fc\u30bf\u3092\u5143\u306b\u6700\u9069\u306a\u63a5\u70b9\u3092AI\u304c\u63d0\u6848\u3057\u3066\u304f\u308c\u308b\u305f\u3081\u3001\u8ff7\u3046\u3053\u3068\u306a\u304f\u7d44\u7e54\u306e\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u5316\u3092\u52a0\u901f\u3055\u305b\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/span><\/p>\n<p><br style=\"font-weight: 400;\" \/><br style=\"font-weight: 400;\" 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\u4eca\u307e\u3067\u4e3b\u6d41\u3060\u3063\u305f\u300c\u55b6\u696d\u306e\u5206\u696d\u5316\u300d\u304b\u3089\u300c\u55b6\u696d\u306e\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u5316\u300d\u3078\u306e\u79fb\u884c\u306e[&hellip;]<\/p>\n","protected":false},"featured_media":20548,"template":"","meta":{"_acf_changed":false,"footnotes":""},"senseslab_category":[24],"senseslab_tag":[61],"class_list":["post-20543","senseslab","type-senseslab","status-publish","has-post-thumbnail","hentry","senseslab_category-management","senseslab_tag-sales-strategy"],"aioseo_notices":[],"acf":[],"_links":{"self":[{"href":"https:\/\/mazrica.com\/product\/wp-json\/wp\/v2\/senseslab\/20543","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mazrica.com\/product\/wp-json\/wp\/v2\/senseslab"}],"about":[{"href":"https:\/\/mazrica.com\/product\/wp-json\/wp\/v2\/types\/senseslab"}],"version-history":[{"count":0,"href":"https:\/\/mazrica.com\/product\/wp-json\/wp\/v2\/senseslab\/20543\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mazrica.com\/product\/wp-json\/wp\/v2\/media\/20548"}],"wp:attachment":[{"href":"https:\/\/mazrica.com\/product\/wp-json\/wp\/v2\/media?parent=20543"}],"wp:term":[{"taxonomy":"senseslab_category","embeddable":true,"href":"https:\/\/mazrica.com\/product\/wp-json\/wp\/v2\/senseslab_category?post=20543"},{"taxonomy":"senseslab_tag","embeddable":true,"href":"https:\/\/mazrica.com\/product\/wp-json\/wp\/v2\/senseslab_tag?post=20543"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}